Day 2 at the 2010 Norco Product launch was day 1 of riding bikes. Around noon, after everyone had stuffed their faces with lunch, and learned all about the new 2010 bikes from Norco we headed over to Mount Seymour to shred some core trails. Some of the riders in our group had never been on what was known as the North Shore, so Norco escorted us on some more of the tame trails. Here's some photos, and a video on the ride.
Riding the shore with the Norco Team...
Day 2 marked the first day of riding, so after our briefing session in the morning, we ate lunch, then got packed up and ready to go ride. Norco had invited riders from all around the world including Germany, Switzerland, and even Australia! We got to ride with a plethora of riders, all at different riding skill levels, on some of the most gnarly trails known to man, the North Shore!

Getting Ready to Rip

The setup
A couple people in our group were complete virgins when it came to gnarl rocks, and roots, so the guys from Norco kindly showed them how to handle the trails. Proper body position, proper brake contact, and confidence in the bike ensured you as the rider could make it the whole way through. A couple riders had some issues earlier on into the trip, however, after a short pause and chat mid mountain we were all back on our A game.

Pete about to roll in

Leech and Pete doing what they do
Everyone in our 15 person group got to ride one of Norco's new bikes from 2010. The most popular bike seemed to be the Team DH, and DH bikes, as we were riding some hardcore trails! I was daring and threw a leg over the new Empire 5 SE, but I will let you know how that went in a different story. Everyone made it down the trail without any love from the rocks, or roots, and we managed to get out of the woods with only 2 flat tires, which is an accomplishment in itself.

Rolling the skinny line on the Team DH
We were riding up on Mount Seymour, so we hit up some of the more classic trails. CBC started us off, with some very nice rock work, and clean trails. We then moved into Corkscrew, which led into Pingu, then Pangor, and finally Empress. All of the trails shared 1 common thing, they were hard! Massive rocks and roots meant you had to be on your A game, but like I said, it was a pain free trip.
All in all the ride on the North Shore went great. We returned back to the hotel just in time for the 7pm dinner and events, and finished dinner and drinking just in time to get this story put together, and put up! Hope you guys enjoy the coverage, we're having a ton of fun! I'd like to throw a mad props to Norco for hooking us up with this trip, its been wicked so far! One more day of epic fun, so stay tuned.
View all photos from the 2010 Launch
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