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ad15 mikelevy's article
Jul 25, 2015 at 10:22
3 days
What's Next For Marzocchi?
Ducati work very closely with ohlins and Showa. They don't make 'budget' anything so there is no point having marzocchi for 'base' models. Ohlins are about as far advanced as it's possible to get with suspension, I doubt very much they'd have any desire to buy out what they'd consider to be an inferior brand. And as bigbear said, Ducati are now owned by VAG, no interest in mtb there....
ad15 mikelevy's article
Jul 25, 2015 at 1:14
Jul 25, 2015
What's Next For Marzocchi?
So many great business minds on pink bike.....;) The simple reality is that the demand for marzocchi was/ is not enough to sustain the brand. There seems to be a lot of fans of the brand on here, I wonder how many actually use the forks over fox/rs and others. Plenty of comments from riders saying they're still using a fork that's x years old and running like a dream, but unfortunately that doesn't keep a brand going. Sales = $$ = marketing budget= more sales. Repeat... No sales = no $$= no marketing = no $$ = brand going pop...
ad15 scottsecco's article
Jul 22, 2015 at 4:41
Jul 22, 2015
Video: Mike Hopkins - There's No Place Like Loam
Actually prefer this to the seminuk section on unReaL. Don't get me wrong, semanuks riding is amazing, just his section in unreal felt a little "sterile". This video feels more real..
ad15 hannahb's article
Jul 22, 2015 at 4:26
Jul 22, 2015
ad15 paulaston's article
Jul 22, 2015 at 0:36
Jul 22, 2015
Charge Bikes - An interview with Ash Clark
Kind of like whistler...without the chairlifts, A line, mountains, etc. Google glen tress and you'll see ;)
ad15 mattwragg's article
Jul 20, 2015 at 13:25
Jul 20, 2015
Rude Not To - Enduro World Series, Round 4 - Samoëns
Ibeaver. Was referring more to the syndicate, which is very much a 'family'.
ad15 mattwragg's article
Jul 20, 2015 at 0:36
Jul 20, 2015
Rude Not To - Enduro World Series, Round 4 - Samoëns
Of course Richie rude could have left yeti and gone to another team, but yeti, like Santa Cruz is more of a 'family' than a 'team' and the riders of both tend to be very loyal to the brand. Going enduro rather than dh could be seen as the better career choice, Congratulations on the first win, first of many I'm sure.
ad15 mattwragg's article
Jul 20, 2015 at 0:21
Jul 20, 2015
Rude Not To - Enduro World Series, Round 4 - Samoëns
The choice to not go dh was not entirely in his hands, yeti being a small brand couldn't afford to back a wc dh team AND an enduro team. From a brand perspective yeti's choice to go full enduro was not stupid, how many dh bikes sold versus how many sb5 and sb6's would be sold off the back of the publicity gained. Graves and rude being at the sharp end of the ews is great for sales.
ad15 scottsecco's article
Jul 20, 2015 at 0:09
Jul 20, 2015
Movies For Your Monday
Half expected to see mick fannings' shark attack on here...
ad15 mikekazimer's article
Jul 18, 2015 at 23:58
Jul 18, 2015
Pit Stop: Samoëns EWS
Thomson elite
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