ambatt

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'Fate favors the fearless; victory loves preparation.'


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ambatt cmac's article
Apr 19, 2014 at 12:58
5 hours
Northwest Cup - Round 1: Course Preview
Like I said -- video can be deceiving when it comes to courses. Add in the rain everyone's talking about and it sounds like a damn good time. Can't wait to see the photos.
ambatt cmac's article
Apr 19, 2014 at 3:06
15 hours
Northwest Cup - Round 1: Course Preview
While I think everything generally looks less gnarly on film, this course does indeed seem pretty pedally... But I know there are different courses for different cats. Is this the Pro course?
ambatt brule's article
Apr 17, 2014 at 14:19
2 days
Video: Geoff Gulevich On Fox News
Great exposure for our sport, yes. Great 'reporting' or 'anchoring'? F*ck no. The anchor failed to ask Geoff pertinent questions about the sport, instead focusing on the minute details... Who hired that guy!!? However, way to go, Geoff. You sounded well-spoken and professional. :)
ambatt brule's article
Apr 17, 2014 at 14:14
2 days
Video: Geoff Gulevich On Fox News
Keep your inane political crap out of it, please. This has nothing to do with the ACA. Also: Kyle Strait was on the Weather Channel, not Fox Newz.
ambatt ambatt's article
Apr 17, 2014 at 12:06
2 days
How To Save Downhill Racing... And Downhill As We Know It.
Thanks, @slidways! You make a lot of good points about the marketing aspect, and I agree with you -- we need more marketing and more promotion, but more than that, we need ENGAGEMENT. As a sport, cyclists are generally elitist and snubby. We need to shed that reputation and embrace the change that comes with adaptation... We need to embrace the newbies and the mainstream and pull them in by showing them why we love bikes so much. We have to create a relationship with our audience before they'll embrace our sport.
Added 1 photo to Randoms
Apr 16, 2014 at 23:18
3 days
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ambatt ambatt's article
Apr 16, 2014 at 19:10
3 days
How To Save Downhill Racing... And Downhill As We Know It.
DH isn't going 'bye bye', however... It's not going anywhere. Freeriding and racing are two very different things, and mountain biking needs both of those, regardless of what people might say.
ambatt ambatt's article
Apr 16, 2014 at 17:20
Apr 16, 2014
How To Save Downhill Racing... And Downhill As We Know It.
But see, if Big Bear and Mammoth don't get increased traffic or host downhill events, they'll close -- operating costs are too high. My point isn't that downhill isn't growing... It's that it's not growing sustainably. A sport built on profits from particpant fees and sponsor dollars isn't a healthy sport, not without new customers. And at the price of a buy-in for downhill? Those customers are few and far between. My point is that actual downhill is, for the most part (outside of the core, ie Pinkbike members), a spectator sport. It always has been. Pretending that it's an 'Everyman' sport is only killing DH, and marketing a lie.
ambatt ambatt's article
Apr 16, 2014 at 13:46
Apr 16, 2014
How To Save Downhill Racing... And Downhill As We Know It.
While I respect your opinion, I don't agree that DH is more mainstream than ever before... While it may SEEM that way thanks to social media and the internet (Facebook, Instagram and Pinkbike, etc), the numbers simply aren't there, and industry companies and events can see that. Pre-2001, the competitive DH circuit here in the US was mind-blowingly strong (even carrying sponsors like Chevy, etc), but the world wasn't ready for it, as I've stated in my article. 'Adrenaline sports lifestyle' wasn't a thing, and it didn't exist. Lots of things have changed, but one thing hasn't: the cultural need for entertainment. If DH wants to thrive, we need better promoting and broadcasting, as well as better hospitality services for guests. Also: skiing and snowboarding take place at high altitudes, in very inconvenient and hostile conditions, and they are two of the most profitable action sports in the world. In my honest opinion, that's not a valid argument.
ambatt ambatt's article
Apr 16, 2014 at 13:35
Apr 16, 2014
How To Save Downhill Racing... And Downhill As We Know It.
Ahhhh, yes. And there's the conundrum! With the death of DH racing, less and less true DH trails are being built and funded and 'true DH' trails are being turned into awful 'flow trails' built 10 feet wide. Competition is where the money for a sport is raised. To save DH, we must preserve the competitive, commercial aspect that is racing... That's who technology is built for, that's where it's tested, and that's what brings the dollars in -- the entertainment of spectators watching an organized event. It's unfortunate that it seems to be the only avenue, but that's the way it is. :)
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