Devinci - Factory tour

Aug 8, 2011 at 7:34
by Cycles Devinci  

For more than 20 years, Devinci has designed and built bikes that exceed the highest industry standards. This commitment to craftsmanship is a byproduct of rigorous training and Devinci’s dedicated staff of bike pros, skilled engineers, and visionary designers. The Devinci team has logged countless hours of researching, testing, integrating, analyzing, inventing, designing, producing, welding, double-checking, machining, calculating, assembling, painting, riding, discussing, anticipating, influencing, partying, growing, helping, recycling, laughing, smiling and, most important, believing. We are all this and more. This is what the Devinci brand is all about.

Views: 25,890    Faves: 247    Comments: 9


The experience
Testing is everything
We want it, we do it
CNC machining proven precision
High precision molding techniques
Dedicated people
Don't try this at home
Fine tuning
The final touch

Learn more at:
-www.devinci.com
-www.split-pivot.com
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162 Comments

  • + 277
 Devinci Cycles: we employ sexy ladies, so buy a bike damnit.
  • + 76
 They know their target audience very well it seems.
  • - 95
 Devinci Cycles: we employ sexy ladies, send us some bikinis, Wink
  • + 21
 It's my bday Smile btw I love my wilson
  • + 16
 Is cross dressing compulsory in Austria when riding a Devinci bike, emeric?
  • + 7
 I don't know why but this article makes me want to buy one of those frames... (not because of the girl...)
  • + 21
 sick to know that even tho its cheaper to make it in other countries they stay true to handmade in canada,!
  • + 4
 This is what they do to show us why we should pay so much money for bikes! lol but dammit i want one too!
  • + 2
 Wow she made.my.frame i just thought it would of been some mazziv man how wrong i was...
  • + 1
 Now that's QC ! Devinci rules for the sache of creating real in house LIFETIME warranty frames !
  • + 36
 I don't know what it is, but after traveling all over the world I find Canadian women so damn attractive! From BC, Ontario, Quebec, it doesn't matter! Every time I see a new actress etc. and say, "Damn she's hot!" she turns out to be Canadian. I salute you Canada for producing many beautiful things!
  • + 12
 Things ? are you still single by any chance lol
  • + 12
 I was referring to all the various beautiful things that Canada has to offer, not referring to Canadian women as things. Haha! Beautiful scenery, beautiful bikes, beautiful trails, beautiful women, etc.

I can't exactly say, "Thank you Canada for producing so many beautiful things, along with beautiful, self reliant, smart, funny, women that in no way I wish to degrade by referring to them as lesser than the amazing goddesses that they are!" I just doesn't flow off the tongue very well! Haha
  • + 2
 Ah i see your point Salute must admit it's nice to see people giving a girl a compliment on pinkbike even though she is fully clothed lol
  • + 7
 And she welds!! If I cooked her dinner do you think she'd build me a trophy truck? Big Grin
  • + 1
 My apologies if i have offended many of you guys, didn't reallised what i wrote was so dramatic. I guess humour is not the same everywhere.
  • + 1
 It's ok your old and have clearly missed out on bikini clad ladies.lol
  • + 1
 crazyoldcoot...your first comment was perfectly fine. Your second comment was even better. Funny stuff. Top form, good sir.

emeric...I don't think you offended to any great extent; I think people are merely self-policing on this forum, which is both good and bad I suppose, but mostly good. And really, what dude here doesn't love bikinis? Not necessarily girl welders in bikinis, but just girls in bikinis in general. Oh, and bikes. Who doesn't love bikes in bikinis?
  • + 1
 Girl in bikini yes but bike you seriously need to get out more lol
[Reply]
  • + 41
 mint video more factory tours please pink, be good to see how all companys compare.
  • + 2
 totally agree with this crag222.
  • + 32
 Not going to put a video up of the sweatshops in Thailand.
  • + 3
 There was a sweet feature on Hope a while back over on BR:

www.bikeradar.com/news/article/hope-technology-behind-the-scenes-30437
  • + 2
 Agreed. Instantly gained a lot respect for Devinci! Didnt know much about them before this video.
[Reply]
  • + 19
 Makes me want to buy a new bike from Devinci.
  • + 1
 Ya I know I had a Devinci dirt jumper and was very impressed with really want to try this one out Smile
  • + 1
 Also if u guys r interested Im selling my Devinci district, the photos will be up soon so check it out!
[Reply]
  • + 13
 If this doesnt make you appreciate what effort goes into ANY bike, then you need to just go to walmart and buy a bike.
  • + 4
 Right on bud!
  • + 6
 Walmart doesnt sell bikes, tho.. they sell BSO's- Bicycle shaped objects!
[Reply]
  • + 7
 This pushes me to stop supporting companies like Transition,Evil and Trek. With Transitions frames not even being made let alone designed in the United States it shows how little the company is committed. With trek and evil they both design there frames in the United States but unfortunately the bike industry isn't the best money making business.
  • + 2
 Yet in the uk a tr450 costs more than a wilson frame go figure.Eek
  • + 7
 I'm pretty sure the TR450 was designed in Bellingham, as I've ridden with the guy who designed it....
  • + 1
 Still made in taiwan which makes it over priced.
  • + 6
 I don't think it's fair to say that a company is "very little committed" to the MTB industry just because their bikes aren't built in the U.S. There's a reason why Transition is "rider owned for life" - there aren't that many owners/presidents/CEOs of bike companies that throw down like the guys at Transition. Not being a fan boy, but just trying to state a point that there's more to commitment in the bike scene than just where the bikes are built.
  • + 1
 I loved the rider owned for life tag and i dare bet it has sold a good few many bikes,but i'm sure at one point that rider owned trade mark also included the fact that they were sick of spending huge amounts of money on bikes,yet their bikes are now as expensive as all of the other mfrs.
  • + 1
 Trek makes all of their OCLV carbon bikes in Waterloo, Wisconsin.
  • + 1
 the guys at transition are awesome! they are totally comitted to biking and making bikes!
[Reply]
  • + 2
 you said their frames are made from 6063 aluminium?

I was under the impression the higher the number the better the grade... so how does that compare to the 7000 series many entry level bikes are made of? I must be misunderstanding something...
  • + 26
 Different series numbers are indicative of a different alloy make-up. Aluminum is tremendously affected by alloying composition and heat treating...a T3 series can be treated to T6 hardness levels, but each alloy and its corresponding heat treatment offer a different set of physical properties such as: hardness, ultimate/yield strength, ductility, weldability, modulus of elasticity and so forth...when using them in design, sometimes it is critical that you use a "softer" alloy for ease of manufacturing and for improved fatigue life...if it is too stiff and hard to work it just ends up having a short life and being expensive. So, in saying all that, I would be willing to bet that the masters engineers at Devinci have chosen the materials that best suite their design requirements.

On a small side-bar; if all welders looked like that, I'd have absolutely no objection to paying TONS for custom frames, haha...but the Devinci Wilson and their line-up of bikes are sick factory bikes that are still made in north america!
  • + 25
 i feel much smarter after reading that comment Smile
  • + 5
 Not to mention they stand behind their product 100%. Hooked me up for a warranty frame no problem, and seemed very eager to help out another rider.
  • + 4
 You can think about it that way, to make it simple :

6000 Series have plastic (more resilient) properties and 7000 Series have more Ceramic-like (less resilient) properties.
Their failure modes are also different.

Some 7000 Series won't require a heat treatment, wich lowers production costs.
  • + 1
 General rule: harder metals = more brittle
  • + 2
 6000 series is alloyed with mag and silicon, it's more easily forged and machined and hence used. 7000 series is alloyed with zinc, a bit harder and more difficult to work with. 7000 is somewhere around 20~30% more expensive in material cost alone, it is much stronger after heat-treat. When 7000 is used it's because the manufacturer can dial in the second heat treating cycle for a specific application (-T6, -T65, -T73) e.g. reduce the strength but make it resist fatigue cracking or make it strong and a bit more brittle!!

7000 is a much better material, but you end up paying for it!!
  • + 2
 My old Brodie Evolution is a 7000 series bike... 11 years of abuse and still going strong. A testament to the build quality of the bike.
  • + 1
 so I'm hearing the different series of aluminum provide different amounts of stiffness and depending on the heat treatment that can either make them brittle or malleable. But that the higher starting series aluminum you have the harder it is to work with, but its lighter and stiffer, which depending on the treatment isn't always an advantage for bikes, especially frames.

I assumed they weren't making awesome DH bikes out of shitty metal, but that makes more sense now thanks Smile
  • + 1
 Ya aluminum! 6061 has proven to me to be indestructible
  • + 1
 I cracked a weld on my 7005 aluminum chainstay
  • + 1
 At the end of the day, if you give any material abuse it will fail eventually, no matter how strong it is.
  • + 4
 Lets all go to cast iron frames.
[Reply]
  • + 2
 Bon ben vu quon parle de québec icit ben meme si cé juste le Québecois qui me comprendront jva parler le bon québecois siboire !

Selon moi devinci inove et vont de plus en plus vers des produit inconcurenciable meme si devinci n'a toujours pas totalement fait sa place dans la confiance du monde , Selon moi pour des produit fait a la main et développer avec autant d'attention , c'est des produit qui valent leur pesant d'or alors ACHETER EN UN c'est cela que jai fait et mellieur service ever pour un bike et service a la clientèle impécable et y prennent le temps de te répondre ( exemple : je suis allé a la W.C du mont-sainte-anne pour les voir pour un problème de berring et même si toute l'équipe ou presque partait avec steve smith 2 dentre eux son rester pour m'écouter et me donner des solution ! )
[Reply]
  • + 1
 I find that people tend to use the word "epic" rather loosely in our days and insomuch as I try to avoid it however, I must say that, after their article and factory video tour, I want to say EPIC! Great job devinci! Is your life time warranty applicable in France?
[Reply]
  • + 1
 I am in the market for 2 new bikes and i have always been drawn to Devinci and i think now I am truly deciding on a couple of these bikes.. So the bikes I am considering are a Dixon for my wife..she rides trail with me and once or twice a year we head to fernie..she hits the blue trails but that is about it...so I think the Dixon should be just fine for her? yes? no??...and then I think I will have to line up and grab a Wilson for my resort bike. What beautiful bikes and a fantastic video. Thanks...yay for Canadian made and designed. Thanks Devinci.
[Reply]
  • + 1
 I own a devinci frantic and had to replace the bushings last year. I called devinci to find out how to get the replacements. Can't remember the guys name but he was less than helpful (putting it politely). Definately the last devinci I will buy!!
[Reply]
  • + 1
 Having spend a good deal of my life behind a welding mask and the rest of the time travelling all over the world visiting bike factories, I can say for certain that female welders are at the very top of the craft. I am not sure if it's genetics or social predisposition, but female welders' consistency and technical skills are usually best in shop.
[Reply]
  • + 2
 Some of the bike are made in Canada but there are a lot more that are made in China. You can keep low price like that if it was 100% made in Canada.
  • + 1
 Devinci a une manufacture en Chine?
  • + 1
 Yes, except some bike like exprezo all of the bikes are made in china. ( Trek,Giant,Norco,Marin, etc) Devinci make some bike for sure in there factory but only the expensive one.
  • + 1
 Thanks for the info l'ami. Plus let's not forget that all the components (whitch count for a good portion of the price)are sweat-shop made, therefore the smaller, more passion driven companies (devinici, santacruz, rocky mountain...) are able to compete, in a north-american context. I think it's kinda sad in a way, the CAN/US biking industry represents many good jobs lost to cheaper-labor countries... We should be proud that Devinci still manages to make superb bikes anyway, and hope they stay from icitte!
[Reply]
  • + 2
 i'm so glad to live nearby, i've been there and they are just a bunch of nice people wich love to ride. Support your local/dedicated brand!!
[Reply]
  • + 2
 Just had a look at their range as I've never heard much about them, their main mountain range looks sweet, but the hardtail side really puts a downer on things Frown
[Reply]
  • + 4
 Just rockin' a wheelie round town.
[Reply]
  • + 3
 this the reason i ride Devinci ... love the passion and pride they give .. love my Hectik 2 !!
[Reply]
  • + 2
 i would love for my future job to be at a company like Devinci bikes... only 2 more years till i get my bachelor degree in mechanical engineering
  • + 2
 I bid you good luck in getting your degree and your position at Devinci
[Reply]
  • + 1
 Very impressed that Devinci do everything in house. I know of only one other bike manufacturer that does this and that's Nicolai. Any others?
  • + 1
 there are not many any more...Santa Cruz is off-shore (Taiwan), Rocky Mountain is also Taiwan, Cannondale is also Taiwan

in the USA, Ellsworth and Intense are left (although EW have their carbon frame made off-shore), and some small custom builders
  • + 1
 I think Santa Cruz does some of their fabrication in the US. Sapa? At least, a few years ago they did.
  • + 1
 not any more from what I understand Frown
  • + 1
 Orange used to make all of their monocoque bikes in Halifax, UK. (Patriot, MsIsle, Sub-5, 222/3 etc). The run-of-the-mill looking bikes like the Gringo were Taiwan. Don't know if that's still the case though.
  • + 1
 from what I know, Orange make all their full suspension and monocoque hardtail frames in the UK

its their regular-tubed hardtail frames that are made "off shore" as there is not enough profit in those frames to justify making them in the UK
[Reply]
  • + 1
 some of that stuff looks familiar from the life-cycles factory section. Very cool, really makes me want one of their wilsons.
  • + 2
 We filmed the factory section at both Devinci and Shimano. The peeps at Devinci are amazing, so helpful and I absolutely love my Wilson, best DH bike I've ever ridden! We couldn't have pulled off the intro without them. -Gibb
  • + 1
 Thanks, Gibb. It's my dream DH rig too. Keep on shredding and filming - LC's my favorite movie!
[Reply]
  • + 2
 This video shows some of the reasons my last two bikes have been devinci's. Keep up the awesome work guys!
[Reply]
  • + 2
 Great video! Would love to see more of these... specially SRAM, Giant, Trek and Santa Cruz.
[Reply]
  • + 3
 QUEBEC FTW!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
[Reply]
  • + 2
 we need more videos like this. very interesting and you know what goes on to make your bike
[Reply]
  • + 1
 I used to have a basher and it was the best hard-tail i ever had till it got stolen
[Reply]
  • + 2
 he didn't wear a helmet!!!!!!!!!1
[Reply]
  • + 1
 The video's awesome we need more factory tours, would be good to see how top companys like Devinci compare.
[Reply]
  • + 2
 This is why I love my 2011 Wilson so much.
[Reply]
  • + 2
 Devinci i love you!! one day, one day......
[Reply]
  • + 2
 Devinci is one legit company!
  • + 2
 it really made me consider them for a next bike!
  • + 1
 They really make the smoothest solutions to everything. The frames are amazing I'm never switching to another brand again.
But however the rear axle on the 08 frames are really shitty when you need to take your wheel off in a hurry :C I hope they have come up with a better solution for the new bike.
  • + 1
 What 08 devinci? My Wilson has the fastest and easiest rear axle setup that I've used with 12x150.
  • + 2
 Maxeponken : Turn the bike upside down and pull it out BACKWARDS instead of up like you would with old school 135 dropouts..... Wink
  • + 1
 I have the problem when I try to pull the axle out. I unscrew the axle but when I try to pull it out it feels like it's stuck there. If I use a hammer and a allen key I can hammer it out carefully from the other side. anyone else having this problem?
  • + 1
 When it is unscrewed, there will be extra tension on the opposite side of the axle. With the bike upside down and standing behind it, wobble the wheel slightly to release the extra tension. Make sure that you are lubing the axle regularly. Philwood tenacious oil works really well.
  • + 1
 I found out the problem yesterday! It was not the frame it was my hub that had been slightly ovalized in one end causing the axle to "be stuck" there. New hub is on the way Smile
[Reply]
  • + 1
 Devinci is an incredible company. I am proud to be a Devinci owner. pinkbike salute
[Reply]
  • + 1
 I love my Wilson. Even though it's like 3-4 years old it still feels better than some friends bikes that are new.
[Reply]
  • + 1
 How much are wilson frames? have been looking everywhere but there are no prices that i can see Frown
  • + 1
 just ask freeborn!
  • + 1
 I am not sure the price for you guys in a different country would be, but here for the SL frame is $2600- $2800 CND.
  • + 1
 Wilson SP frame sells in the UK through Freeborn Bikes for GBP £1738.24 including Fox RC4 coil shock, FSA Orbit sealed reducer headset, seatclamp, chainstay protector and lifetime warranty for original owner

www.freeborn.co.uk/devinci-2011-wilson-frameset-1
[Reply]
  • + 1
 I love machined parts just like the titanium airplane parts i make.fuckin dope
[Reply]
  • + 1
 that was a rad video... Is there anything else you want to know? Big Grin just let me know the price, right?!?!? Big Grin
  • + 1
 it ended very suddenly though
[Reply]
  • + 1
 i still dont understand the tapered headtube with a dualcrown fork. but either way devinci is awesome
  • + 2
 its so they can use larger tubes to make the frame stronger. Its not so much about the fork as it is about the frame.
  • + 2
 Yep, larger weld area.
[Reply]
  • + 1
 I have owned a devinci frantic for 3 yrs. and have had difficulty getting support from the company
  • + 1
 you should speak to the Devinci dealer (bike shop) you got your bike from....they are your first point of contact for any support Wink
  • + 1
 the store tried working on it but couldn't find why there was some much play in the back end-so I called company to ask if they knew-the fellow i talked to was extremely unhelpful and argumentative.
  • + 1
 I am sorry to hear that, and your poor experience with Devinci Frown

the play in the rear end of the older FSR models is usually caused by several issues:

1. torque setting (critical as there is a "sweet spot" - too high and pivots bind, too low and pivot is loose)
2. worn needle roller bearings (quite rare)
3. worn bearing centre sleeve (the steel tube) - this is often the cause
[Reply]
  • + 1
 Awesome company, good people. Loving the new Wilson!
[Reply]
  • + 1
 dedicated people = SEXY WELDER :p
[Reply]
  • + 1
 is every single model made in Canada? from hybrids to DH?
  • + 2
 I believe only full suspension models are made in Canada.
  • + 3
 the suspension frames are all made in-house in their factory in Canada

the carbon fibre frames are made by an experienced "off shore" vendor

the aluminium hardtail frames are also made by a respected "off shore" vendor

it is too expensive to make hardtail frames domestically, as they sell at a much lower price than full suspension

the best carbon fibre frames come from Asia, where all the experience is found
  • + 1
 most likely a Giant factory for the the carbon experience
[Reply]
  • + 1
 Does anybody know if the lass working at Devinci is married? hahaha
[Reply]
  • + 1
 Oh, and women in uniform, sometimes they look so coool...
[Reply]
  • + 1
 excellent report, thank you
[Reply]
  • + 1
 seeing this video makes me want to own a devinci.
[Reply]
  • + 1
 Respect for Devinci, but why are the Hectiks and Frantiks gone?
  • + 1
 it was time to move away from the older FSR suspension platform, and move forwards with the D.W. Split Pivot suspension system

the Dixon is the replacement trail / all mountain bike for the Hectik, and for 2012 there will be a Split Pivot freeride frame to replace the Frantik

the new Split Pivot bikes are superior ride in terms of suspension performance, geometry (low/slack) and frame ridigity, and ease of servicing Wink
  • + 1
 Well, yeah but from a quick look at the specs, the Hectik seems more freeride-ish than the Dixon, plus it has 160mm of travel. When are the 2012 models gonna be announced?
  • + 1
 that is what I thought until I swapped my 2010 Hectik for a 2011 Dixon - the Dixon has 15mm less rear travel but a much more modern geometry, shorter chainstays and longer top tube with slack HA - with Fox 36 160mm mine was 65 degrees!

2012 models should be announced towards the end of the season?
  • + 1
 Ok thanks for the clarification. One last thing. How's the Dixon compared to Rune ?
  • + 1
 The Rune is a good ride, although the geometry is a little "old school", compared to the Dixon and with the shorter travel and more modern Banshee Spitfire (actually having a slacker HA and lower bottom bracket than Rune)

there have also been ongoing issues with the bushing / axle system, which means I could not recommend the Rune at present, which is a shame as I love Banshee bikes and have owned many of their fine bikes over the years

Banshee are working very hard to redesign the Rune with a modern geometry and ball bearing system, which should make it a killer rig to ride! not sure if this is for 2012 or perhaps 2013?
  • + 1
 Many thanks
[Reply]
  • + 1
 This makes me wanna trash my bike and go running to buy a new Devinci
[Reply]
  • + 1
 Yeah exactly its spelt Aluminium, so why do all Americans and Canadians say Alooooooooominum, ffs we invented the language so say it like we do!
  • + 2
 al-yoo-mini-um
  • + 9
 Don't worry. Soon they will say "carbon".
  • + 5
 Or maybe it will be Carboon.. I dont know it makes me laugh when they say Aloominum anyway so I shouldn't complain Smile
  • + 2
 It's aluminum not aluminium.
  • + 0
 You guys are making a massive mistake here. You assume Americans speak English. That's like saying we speak French (much of our language is made up from languages like French, yet our language is different, just like American). I refuse to accept that anyone but the English speak English.

On that note I'll stop while I'm ahead in fear of starting another e-fight like the time told a load of Aussies they speak American Razz
  • + 5
 P.S. This is a joke; please don't take it to heart.
  • + 4
 from Wikipedia : The International Union of Pure and Applied Chemistry (IUPAC) adopted aluminium as the standard international name for the element in 1990 but, three years later, recognized aluminum as an acceptable variant. Hence their periodic table includes both. --- And basically it's latin
  • + 1
 luminum? =]

(Had to say it)
  • + 1
 Yeah its no big deal really, the way Americans say it just sounds a bit funnier!
[Reply]
  • + 1
 we have beautiful women in Saguenay, quebec Smile
[Reply]
  • + 1
 the only thing missing from the vid, is the "dedicated people" part Big Grin
[Reply]
  • + 1
 Didn't know Christen Stuart worked for Divinci...
Wink
[Reply]
  • + 1
 i just wish he could say aluminium Razz
[Reply]
  • + 1
 does this company actually make anything good...
  • + 1
 This is one of the best bike companies man there amazing
[Reply]
  • + 1
 They could remake flashdance.
If she welds and dances?
[Reply]
  • + 1
 00:56 a Devinci BMX?!?!?!?!?!?!??!?!?!?! bet its amazing
[Reply]
  • + 1
 I have a Devinci, and hands down the best bike ever.
[Reply]
  • + 1
 Great bikes from a Canadian company
[Reply]
  • + 1
 My brother tig welds and hed love that girl lol and so do I.
[Reply]
  • + 1
 girl welding bike frames... wooooooooow 8D +i need a devinci wilson
[Reply]
  • + 1
 That was really cool.
[Reply]
  • + 1
 wow.very precized
[Reply]
  • + 1
 I want a wilson now!
[Reply]

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