Gabe Fox Joins Devinci

Oct 26, 2010 at 9:45
by Cycles Devinci  

Cycles Devinci, the producer of Canadian hand crafted bicycles from Quebec, has hired Gabe Fox for International Sales & Marketing in the mountain bike sector.

Gabe comes with over 15 years of bicycle industry experience in sales and marketing. As Cycles Devinci’s newest member, Fox will be responsible for everything from International Sales to Global Mountain Bike Marketing.

Read on,

Gabe comes with over 15 years of bicycle industry experience in sales and marketing. As Cycles Devinci's newest member, Fox will be responsible for everything from International Sales to Global Mountain Bike Marketin
Gabe comes with over 15 years of bicycle industry experience in sales and marketing. As Cycles Devinci's newest member, Fox will be responsible for everything from International Sales to Global Mountain Bike Marketin


Cycles Devinci Marketing Manager David Régnier-Bourque stated: "We're so excited to work with someone who shares the same vision for the company! Cycles Devinci will be pushing hard this year with the introduction of the new Split Pivot suspension platform, and Gabe will be an asset in achieving all of our goals."

The production of the new Spilt Pivot bikes has started in our Chicoutimi, Quebec facility with delivery slated for late 2010. The addition of new staff is a key part of the expected growth and will definitely help us move in the right direction.

"Gabe has some great ideas and I am excited about the future of Devinci", said Sales Director Max Lamirande. "His main objective at Devinci will be to take our Canadian based renowned brand and place it at the same level internationally.”

“I am really excited to be part of such a strong team. We share the same visions and it is amazing to see such a great facility in Canada producing bikes, it is very impressive. They have every detail covered in house,” stated Fox.

The move comes as Cycles Devinci is making a push on the international market. Interest has grown after the global launch of the Split Pivot product at Interbike last September.

From the Cycles Devinci Staff - Welcome aboard!


Evan Schwartz featuring in Life Cycles movie, is part of Devinci All Stars Team managed by Gabe Fox.
Evan Schwartz featuring in Life Cycles movie, is part of Devinci All Stars Team managed by Gabe Fox.
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40 Comments

  • + 9
 Hahaha.. you guys on pinkbike are silly. Arguing over silly things.
Every bike breaks. Some more than others which totally sucks.

If most of you know your history ( which most dont ) Devinci was a brand that failed all over the place. Constant broken frames in their old Magma bike and etc lines. Then came the new linkage design and the Wilson. Totally overbuilt tanks, but they re-built the brand and they didnt break. ( all bikes break, but these ones not as much ) Now the new Wilson's are very light and seem to work well.

First year that the Evil's are out, yup gonna go through some growing pains but you guys are all on this crazy mtn bike band wagon.
Remember the Cove Shocker. How many front triangles failed on that bike.... !! Whoa.. tons. Who was running that Media train. Gabe Fox. Know what... they fixed the problem everyone is back on the Cove band wagon.....

I dont ride or sell either Cove, Evil or Devinci. Personally they're not my flavor of bike. Just wish cyclists would get off this brand band wagon and just ride your bike.
If your a fat hack rider. Dont ride a light weight DH bike. It'll break faster than you want it to.
SO in recap. Just like Dr. House says.... " Every bike breaks "

Thanks for reading my pointless editorial. and Good luck Gabe.
[Reply]
  • + 2
 Evil is in big trouble. I was talking to Gabe less then a month ago about a warrenty frame. I guess this is my answer. I wish the best for gabe, he was always up front and honest when I was talking to him about my evil frame. Cheers buddy.
[Reply]
  • + 2
 If Gabe is so great then why is Evil failing?

its simple

the design of the 'Revolt' frame was seriously flawed in terms of the huge overload placed on the virtual-pivot short-links under full suspension compression, and the poor fatigue life of the front triangle when subjected to these stresses

Gabe did not design this frame, neither did DW (he does the suspension kinematics, but not the actual physical engineering on tubeset, pivots, components)

the fabricator in Taiwan tried their best to work with the design (and even spent their own time trying to re-engineer it to make it more reliable), but it was fatally flawed, hence all the breakages

my friend who is taking his retailer to court (in the EU the relationship is between customer and the retailer, not the manufacturer) said his Revolt was the "nicest riding frame he's owned, but unfortunately too unreliable"

this guy does not get big air and he's medium weight / build, he just goes fast and cracked 3 Revolt frames in the 2010 season, having to buy a Transition TR450 frame in Whistler to stop his expensive vacation being ruined

when he talked to Evil dealers in Whistler, they told him they were not happy about the reliability / warranty situation Frown
[Reply]
  • + 6
 Where Gabe goes, Stevie follows...
  • + 1
 Hopefully your right Big Grin
  • + 1
 N I C E Bro you the man !
[Reply]
  • + 2
 Gabe truly is one of the best blokes in the sport's business end. He helped me out more than once when we were not riding his bikes (regardless of where he was) and Devinci have scored a real asset in bringing him on. Good luck to both of them!
[Reply]
  • + 2
 If Gabe is so great then why is Evil failing? Cove seemed to struggle too when he was on board. This seems like another example of the mtb good-ol'-boy network doing its thing.
[Reply]
  • + 4
 Ill move from country to country and sell bikes for FREE, if you hook me up of course... lol
  • + 5
 u dont "sell" something if its for free..
  • + 1
 pperini nice one Wink !
  • + 3
 You miss read my comment, but thats cool to. It was a joke, I meant I would sell them and devinci wouldn't have to pay me. Therefore, It would be FREE to them.
[Reply]
  • + 1
 Thanks for all of the comments. I am really looking forward to the future with Devinci they have an amazing operation and have some amazing things to still come. This move was not to take a stab at Evil or anything like that, but more as a career move for me. I am really looking forward to working with a Canadian Brand again and not making the multiple monthly drives to Seattle. I had a amazing time working with Kevin, DW, Evan and the rest of the crew at Evil and wish them the best in the future. As many people already know there are some exciting things in store for Evil and they will get through everything which they have faced this year. Their mission is to take care of all of their customers out there, and I know they are thankful for how patient everyone has been. Gabe
[Reply]
  • + 5
 The hobbit has jumped off the sinking Evil ship!
  • + 2
 i'm an idiot
[Reply]
  • + 1
 So, if everyone is jumping ship, suggesting a possible demise of Evil bikes, I wonder where Smith and Vanderham will end up, if Evil ends up falling apart. Also, feeling pretty bad for all those guys with warranty issues on their Revolts.
[Reply]
  • + 1
 I am surprised I am the only on to comment on that crazy picture.......he is jumping a pretty big stream hahaha also good luck gabe
[Reply]
  • + 3
 not looking great for evil
  • + 1
 not looking great for evil

thats what my friend said - he's been waiting months for an Evil Revolt "warranty" frame (his 3rd I might add...)and is now taking the bike shop to small claims court to get his money back Frown
  • + 1
 Why would he take the bike shop to small claims court, they didn't make it.... If he's had 3 replacement frames then it sounds like the bike shop is trying to take care of him.
  • + 0
 Well you usually take people to small claims court for: bad workmanship, faulty goods, damage to their property, personal injury, goods not supplied. In this case he will be trying to prove that the shop sold him a defected product knowingly, or something along the lines
[Reply]
  • + 2
 Bye bye to Evil.....Hello Devinci!
  • + 1
 Where Gabe goes Smith follows ! I wasn't surprise to see Smith the Canadian god of DH pop on the New Devinci team Big Grin !
[Reply]
  • + 0
 Gabe builds successful race and FR teams everywhere he goes. Totally likeable and super hardworking. Pumped for him and Devinci!! Well done Gaber!!
[Reply]
  • + 1
 yeah GABE! back on board with canadian bread company!
  • + 3
 Ya, I can't believe he decided to leave dempsters
  • + 2
 Yeah, dempsters makes the best all-mountain and freeride bread.
[Reply]
  • + 1
 gabe is the man, he sold me a new 200$ dakine pack for 20$. STOKED
  • + 1
 Does that mean he could get me a $7000 wilson for $700?
  • - 1
 Listen to yourselves, you sound like a bunch a woman in a hair salon.

Edit: not targeted to anyone specifically....
[Reply]
  • + 1
 what is Evil without Chinner? hmmm.... gotta wonder.
[Reply]
  • - 3
 he should ride more-just sayin'
  • + 2
 Are you kidding? Gabe rides more than most people and better than them too. If you don't know, then don't say mate.
  • + 4
 Chinner has raced a World Cup. Have you?
  • + 1
 Are you asking me if I have raced WC's? No I haven't, but I never said that I have.
  • + 2
 pdx kid, shutup...
  • + 1
 not you mcnaughterson!
  • + 2
 well i dont know if he is very good or very talent full and ride alot but he looks kinda fat beside he rides that much ??
[Reply]

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