I've been on here since 2006. There's been an unspoken agreement for years that your readership would tolerate the occasional not-exactly-subtle promotion or advert in the guise of a review or article, all in exchange for your (largely) entertaining style of journalism and a steady stream of achingly beautiful visuals.
This car advert just milked that cash cow on a whole new level. Some would call this 'corporate whoring of the highest order'. I'll just say I'm disappointed. Keep it about bikes, please (not including using bicycles as set props).
Well I rode the new blue trail today, it's called "Terry's Belly" and it's probably the longest trail there. Didn't see one single car on the way down though, just the motorway sign that says "tiredness kills... Take a break" which did make me giggle a bit. It's okay but still being worked on. Maybe I should have filmed it. At least you may have seen some of the trail!
I think the problem here, PB staff, is the way this is titled. The same vid was posted on another website's news feed but with the title 'Juliet Eliott and Bike Park Wales feature in new car advert'. Fair enough. I still watched it, just aware what it was.
We all cycle around with mtb brands emblazoned across our helmets, jerseys, bikes, we sticker our vans, we read mags and watch vids etc. Almost everything on mtb sites (same applies to other sports) is advertising. It has to be, that's how everything is funded, that's how capitalism works. We, as customers/readers/riders, just have to accept that unfortunately and not get too caught up in it.
I've seen Juliet's writing and videos covering many disciplines in cycling for a number of years and I've always thought she is a great ambassador for our sport, for getting more women into cycling especially, and she just seems really chill and cool.
Was that it? Shit vid for Mtb. Last time I checked this was a Mtb site. Why the f*ck did that get in the front page? every user on here that's uploaded a vid has something greater to share than that dross.
What was that monstrosity? It worked as neither a car advert or bike video. Riding was lame, and as a car advert I know nothing more about the damn car than I did before...
nothin on the front page or in the desc to say its a car ad, PB I feel used. At least advertise a car you could conceivably fit a bike inside or has a factory mount.
I've been on here since 2006. There's been an unspoken agreement for years that your readership would tolerate the occasional not-exactly-subtle promotion or advert in the guise of a review or article, all in exchange for your (largely) entertaining style of journalism and a steady stream of achingly beautiful visuals.
This car advert just milked that cash cow on a whole new level. Some would call this 'corporate whoring of the highest order'. I'll just say I'm disappointed. Keep it about bikes, please (not including using bicycles as set props).
Sincerely
blatant peugot 208 advert camoflaged as a bike riding video. and not a very good bike riding video?
Maybe I should have filmed it. At least you may have seen some of the trail!
We all cycle around with mtb brands emblazoned across our helmets, jerseys, bikes, we sticker our vans, we read mags and watch vids etc. Almost everything on mtb sites (same applies to other sports) is advertising. It has to be, that's how everything is funded, that's how capitalism works. We, as customers/readers/riders, just have to accept that unfortunately and not get too caught up in it.
I've seen Juliet's writing and videos covering many disciplines in cycling for a number of years and I've always thought she is a great ambassador for our sport, for getting more women into cycling especially, and she just seems really chill and cool.
Just my 2 cents - Happy riding everyone