On September 13, 2011, Pinkbike.com, the world’s online MTB news and media source, and Sandvik Coromant, the global leader in cutting tools, are proud to present Episode 2 of the Edge Factor TV series - Gnarly Metal.
Designers, engineers, manufacturers and suppliers from the bike community are invited to imX 2011 (Interactive Manufacturing Experience) in Las Vegas, to learn and meet with the people behind today’s cutting edge manufacturing technology.
Following a compelling debut episode documenting the 2010 Chilean mine rescue, the Edge Factor Show once again captures a glimpse of what happens when man puts his life in the hands of the machine. Gnarly Metal features slopestyle athletes Mike Montgomery and Casey Groves, and was filmed on Vancouver Island, on location at Straitline Components and the FMB (Freeride Mountain Bike) World Tour silver event Jump Ship.
“We are super excited about our involvement in this project. Our main goal is to show that manufacturing is not an outdated business that should be sent to other countries. Modern manufacturing is exciting, technical, and changes more often than anyone can imagine. I want the next generation to develop a passion for this business like we have, and help restore the manufacturing base that made North America so strong in the first place. Manufacturing is the backbone of modern life, and if we rely solely on other countries to produce our goods, we will eventually have nothing!” - Dennis Paulson, VP of Product Development, Straitline Components
The Edge Factor features host and producer Jeremy Bout. The show replaces and even overwhelms the false perception that modern manufacturing is boring and outdated. Cinema-quality filmmaking tells the stories of people who are manufacturing products ranging from high performance mountain bike components to jet fighter parts. Each episode documents the manufacturing technology used to create those parts, as well as the professionals who use that technology every day.
Starting at 1pm, Gnarly Metal is 22 minutes long, and premieres at imX 2011 in the Las Vegas Convention Center. imX is an invitation only event, with a focus on learning how improved productivity can improve profitability for manufacturers. It is a gathering of some of the biggest names in the manufacturing industry, and an opportunity to meet face-to-face with industry experts about the latest technologies and processes. imX will appeal to those who wish to meet the rapidly changing business environment head on, exploring how companies can be more globally competitive, get into production and to market faster, and run leaner and more flexible.
If you are interested in coming to this event, come as a guest of Sandvik Coromant. Sandvik Coromant provides much of the tooling at the heart of the manufacturing world, and has played a pivotal role in making this Edge Factor episode come to life.