New Company ‘Law Cycling’ Launches new Platform Pedal

Jan 6, 2006
by Luc 'Acadian' Albert  
Law Cycling, a new company based in London, England, launches its first product onto the market, the [L=http://www.lawcycling.com/Products.html]Moto – X Platform Pedal[/L]. The specifications of the Moto – X speak for themselves, with the emphasis on strength and grip, this pedal will become an instant hit with freeriders, downhillers, 4X’s and BMXers alike. Owner and designer Phil Law comments on the achievement, ‘After three years very hard work we are excited to finally be launching the Moto – X and I firmly believe it establishes Law as a first-rate competitor in the market place’.
From its inception, the Moto – X Platform Pedal was designed to offer the rider a new level of quality not normally associated with platform pedals. Stainless steel motocross inspired traction plates provide unbeatable grip and long life. These plates are a unique feature of the pedal that can be easily replaced if damaged so there’s no need to shell out hard earned cash on an entire new pedal. The unique triple bearing system, consisting of two cartridge bearings and a needle bearing, provides awesome strength and keeps things running very smoothly. This truly is a real rider inspired product.

Steve Geall, the world class dirt jumper comments, ‘The Moto – X Platform Pedals are mint. The teeth on the traction plates provide awesome grip, and I’ve always liked the way the pedal doesn’t spin when you take your feet off when jumping. Whats more, they look EVIL!’

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As part of its launch, and due to personal circumstances, Law Cycling is supporting the Lance Armstrong Foundation (LAF) by including a Yellow Live Strong Band with every pair of the Moto- X Platform Pedals purchased in the UK, on the Law Cycling website. This equates to a $1 donation for every pedal going directly to the Lance Armstrong Foundation to support the great work they do and the awareness they create.

Law is dedicated to bringing its customers cycling products of the highest quality and has already established 6 international distributors in Belgium, Germany, Holland, Japan, Malaysia and the Netherlands, with UK sales handled by Law Cycling. Can’t wait for a pair, check out the website: www.lawcycling.com

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