RockShox DIY Contest - And the winner is...

Sep 17, 2011
by Karl Burkat  
WINNER: Mike Serafin from Illinois


White grey orange version




Jag graphic concept - purple stuff colorset


Chief Totem graphic concept -Mike Serafin


Listen to Scott Hart from SRAM discuss the contest and winning entry


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Views: 12,585    Faves: 27    Comments: 5
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141 Comments

  • 126 1
 Props to the winner. Those are some pretty rad designs
  • 118 1
 That blue and white feather one is so sick mindblowing designs. this is deffitnley a well deserved win
  • 8 0
 It would go well on a tribal special edition rocky mountain slayer
  • 6 0
 I agree, that last one is absolutely stunning! Congrats to the winner!
  • 10 0
 Congrats Mike!! Great job on delivering clean, well executed designs. enjoy!

Thanks to SRAM for putting on a fun contest (and a new Totem) !

Now... let's all go out and ride!
  • 5 0
 @deeeight, or on a blue tr250. thas what i was thinking. Congrats to Mike and all the top 10 finishers!!! I've loved Mikes designs ever since i discovered them in the sick threads contest, his win is more than well deserved.
  • 6 0
 the last design is my favourite
  • 6 0
 defiantly deserved to win. but my vote still went to seraphs nyan cat lol
  • 4 0
 DOOD. Those feathers are EPIC!!!!
  • 6 0
 im all for the feather design.. but i dont see how it will work in a sticker.. great designs though!
  • 2 1
 ....
  • 1 3
 the feathers look great but Troylee must have that patent registered
  • 3 0
 The feather design is amazing!! Please atl least sell that sticker pack aftermarket..
  • 1 0
 i like the purple one better its so amazing ! LOVE IT
  • 1 0
 They ar all awesome but i think the purple one is my favourite! RIDE ON!
  • 29 1
 There should be a design contest like this for the boxxer. The last one is so sick!
  • 3 0
 i would totally rock those on my boxxer if they made em!!
  • 10 0
 the first one is awesome but the last one is LEGENDARY
  • 6 1
 First I would like to say thanks to this initiative and opportunity to us riders design a RS product, and then congratulate all the riders that gave their support to my sticker pack design. Then congratulate Mike.
  • 5 2
 Congrats to Mike for the win, the one with more faves but not the one with the best design, in my point of view.
The thing is that most of the contestants didn't get the idea of a sticker pack they were asked to do...
...but hey, who cares!...
Just go out and thrash your ride and your fork graphics! Beer
  • 4 1
 I still don't understand why they gave us a file with a bunch of graphic stuff, saying that we got to use some of this elements, and then none of the top 3 has used them... I think I over understood the rules Blank Stare naive
  • 2 2
 That's the downside of putting users to vote - the winner will always be someone from a country with the most users, like USA or Canada in this case!
  • 2 0
 but they didnt pick them by user votes
  • 1 1
 of course they didn't mate. they picked them by the number of faves, which is pretty much the same thing in this case! Wink
  • 3 1
 I highly doubt many people faved certain designs based on what country the artist was from
  • 1 0
 nunomelo77- they obviously didnt pick the top ten by number of faves, as some of the ones in the top 10 didnt have many faves and there were plenty of entries that had more faves than some of top ten that didnt get picked including mine and these slandrews.pinkbike.com/album/RockShox-Designs
  • 1 0
 I'm very stoked that I got top 10, still feeling a bit bitter, yes, but just because I followed very well the the dam briefing and had great expectations for that... I think some people vote for the quality and looks at some point, but then when get's closer and tighter some vote for their country fellows obviously.... however I've had loads of support from other country riders, very very cool. But this is a american brand on a canadian website at the end of the day.
  • 6 0
 that purple one is so sick
  • 2 0
 Also, make sure to go through and look at all of Mike's Designs. He did several colour palettes for each and they look really awesome.
  • 3 0
 Congrats Mike.. The feather design was my favourite overall, and the one I was most surprised not to see in the top 10. Would love to see the feathers in a greyscale colour way. Smile
  • 4 0
 Props to the winner. Interesting how it was a pb shirt idea before it was the fork? www.coroflot.com/mikeserafin/ILLUSTRATION-WORK/8
  • 1 0
 very interesting indeed...
  • 1 0
 did he won with that too?
  • 1 0
 Didnt win that, the style on that one lent itself well to the vertical form of the fork legs so I utilized it.
  • 2 0
 Massive props to Mike Serafin!
A well deserved victory in a tight competition.

I like the feathers also, and that design would look great on my blue bike & Totem fork!

When can we purchase Mike's designs in a sticker-pack?
  • 5 0
 Worthy winner Mon, slick graphics.
  • 5 0
 sweet, that was by far the best design. simple, clean, and looks good
  • 5 0
 My vote Big Grin DD now its time for argyle!!
  • 1 0
 nice skeletonSmile
  • 1 1
 But it can't. Contest is over.
  • 3 1
 thank you captain obvious!
  • 1 1
 Well I mean you said "it should win" implying you think it still has a chance. I just thought you were unaware that the contest was over and I was just clarifying. Sorry if that offended you.
  • 2 0
 no worries, i'm just a dick
  • 1 0
 Could many different sticker packs not be printed off? Even if it was an after market purchase (which would generate more income), but would be so sick for riders to have even more choice. As this competition has proved there are a lot of awesome designs, and everyone has different tastes. Personally I really liked the 'FORESTRY' one that was one of the 3 finalists.
  • 2 0
 he did all of those designs. in the bottom left corner you can see his logo MS
  • 1 0
 No, I liked the one at 2:30
  • 2 0
 Feathers please. Well done Mike, your a top top designer, they should give you a job, up to now theyve produced only shit designs, so you've trumped them by a long long shot. MOVE OVER SRAM DESIGNERS, GIVE MIKE THE STAGE!!!
  • 1 0
 so. .they are so beauty Smile ...or maybe instead stupid marketing contests Rock Shox should focus on the technical problems cause I got second Totem 2011 in this year (warranty replace) both leaked from beginning and second like first one started to creak after few not very hard rides. I would be happy to have a great fork even without those stupid stickers which now I have two complets for nothing.
  • 3 0
 The bottom one should have won in my opinion but the tree one is still pretty sick
  • 3 0
 Keep in mind that Mike made all 4 designs, not just the first one. Congrats!
  • 2 0
 Except the second one (which is also good),i love all of those.third one is astonishing. Totally deserved won. Congrats man. I wish to own one of these.
  • 1 0
 Some pointless comments on here. Probably just gutted they haven't got a fraction of the talent Mike obviously has... Anyway - majorly sick designs that thoroughly deserved to win!
  • 1 0
 Maybe it's too soon for creaking Smile Anyway after my experiences with RS 2011 I think that they trying to sell a crap in the shiny box. And I miss for times when on first place was quality and next was look.
  • 2 0
 All awesome designs top is the winner for me, although I would love to have seen some designs by www.mcbess.com
  • 2 0
 Wow they are all really nice. Not so sure about the yellow one though. Very talented people out there
  • 2 0
 I want that feathers one for my fork. I don't care that it's a sEktor 150, I want those stickers, now!
  • 2 0
 zawsze musza wybrac cos najchujowszego? ;/ widzialem duzo lepsze, na dodatek w wykonaniu rodakow
  • 1 0
 don't be a hater! nie zawsze ziomki wygrywaja...koles ktory wygral (Mike S.) to moj kumpel z klubu rowerowego :-)
  • 1 0
 Very cool contest but I think most of the designs left a lot to be desired. Lots of crap out there. The feather however is totally freaking awesome.
  • 1 0
 Yellow ones are soooooo sick along with all the others. Hard to to pick which one is my favorite! Could i possibley place thses stickers on my rockshox domain some how?
  • 2 0
 the winner use the color of sram,gray and red,that's why it match to the totem,so good and clean!
  • 1 0
 Really nice designs, but other than the first one, I wouldn't put them on my bike - and the first one isn't as fun as the previous design anyway...
  • 1 0
 I feel like alot of you forget these are designed to be stickers, so while the bottom one is sick looking, it is impossible for that type of application.
  • 1 0
 that first design would lend itself great to different colors of lowers, it would look some kind of nasty in black with the graphic colors unchanged I think
  • 2 0
 the purple one is the best.
  • 1 0
 Sorta wish Fox did this too, this is the only rockshox fork that I would consider buying if price was not an issue
  • 1 0
 omfg the yellow one, and the feaahter...O_o nice...i would buy totem in 2013 just of a design Big Grin D
  • 2 0
 Congrats to the winner. Job well done.
  • 2 2
 The first one is nice, but the 2nd one, the yellow one, thats just wrong. Who would run that? I hope I never see one out on the trails.
  • 1 0
 100% truth
  • 1 0
 congrats to the winner. Not the one I'd pick, to me it's kind of meh. But congrats nonetheless
  • 1 0
 eu tinha dito que tinhas sido roubado forte e feio e que este gajo era uma merda! mas depois arrependi-me...
  • 1 0
 ahahahahhaaa
  • 1 0
 amazing!!! no odubt that guy is the winner!!!!!!!!!!! caant wait too see them on bikes for 2012!!!!!!!!!!!!!
  • 1 0
 My only problem with the last one is that it will never feel like a feather.
  • 1 0
 The green one and the purple ones are my favorite marzocchi should do the same thing
  • 1 0
 Those are some sick designs! Congratz Mike
  • 1 0
 I love the wings one at the bottom, would love that on my bike!
  • 3 1
 amazing desings !!!
  • 1 0
 Yeah, best choices for sure. Smile Great work!!!!!
  • 8 9
 come on guys we all know there was waaayyy better designs out there that should've won. this one isn't bad, but just a bit plain i think.
  • 5 3
 you say that because your design wasnt chosen, just be happy for the guy, well deserved
  • 2 0
 ewrhmm.. I didn't enter the contest.
  • 1 0
 they better do another one next year.
  • 1 0
 Top and Bottom designs both Filthy, Purple one is pretty killer too!
  • 1 0
 The first it's very minimalist, but the last three are sick designs!
  • 2 0
 those designs are dope!
  • 1 0
 the first and the purple one are my favs
  • 1 0
 the blue feather one is rad..!
  • 1 0
 Sry,it doesn't make sense.I ment fourth one.Smile
  • 1 2
 Have to say shitSmile Totally i ment second oneSmile Little bit drunk so sorrySmile Wa are celebrating my mate's last days on freedomSmile ))he's going to be married next weekendSmile so sorrySmile
  • 1 0
 hope they make the purple ones, i will buy them!!
  • 2 0
 Love the feathers!!!
  • 1 0
 Won't be running any of these but really really cool ideaWink
  • 1 0
 Feathers ftw congrats ill be rocking em
  • 2 0
 PURPLE ONE ALL THE WAY
  • 2 0
 Sweetness All of em.
  • 2 0
 Feathers are fly, no pun
  • 1 0
 The last two look great. The feather design takes the cake.
  • 1 0
 The purple one is so sick but props to the winner they are all sick !!!
  • 1 0
 A blue feathered Totem Chief would be awesome.
  • 1 0
 I hope RockShox don't repeat this competition for their other forks.
  • 1 0
 the one with the feathers is so savage gnarly.
  • 1 0
 how many applicants were there again????????????? lol
  • 2 0
 PUURRRPLE SO SICK!
  • 1 0
 wtf does the PB widescreen in the top right mean??
  • 1 0
 can you buy them purple ones
  • 1 0
 SICK purple ones, the rest are nice as too
  • 1 0
 I would kill for the purple ones.
  • 2 2
 pizda. pierwszy jest na trzy plus, a reszta nie do przyjÄ™cia
  • 1 0
 czaisz dobre HH?
  • 1 0
 so sick
  • 2 3
 Diss. mrpima's design was so much better. Stoked he got a Totem but he deserved to win.
  • 3 2
 mrpima was sick but i thought it was kind of childish and it makes the totems look tacky and kind of cheap. With the exception of the yellow one, mike's designs are so clean and high end looking and they really "fit the fork" rather than the majority of the others that could be a sticker pack for anything really. Awesome work
  • 3 4
 Mike's designs are just so boring. They lack character. mrpima's design has charisma.
  • 3 3
 Not even close.

Not everyone looks for " charisma " in a fork when they have the whole bike.

Fork decals should be for putting the final touches on an already charismatic bike.
  • 3 0
 Don't put words in my mouth. I never said that everyone looks for charisma. I said that mrpima's design had charisma. The rest of the sentence (that I shouldn't have to write down) would be "...and I like that in a design". It's simply a matter of opinion.
  • 6 0
 Less is more, says Dieter Rams.
  • 2 8
flag Bmxerch (Sep 17, 2011 at 16:14) (Below Threshold)
 I'm not putting words in your mouth smarts.

I'm telling you, that not everyone looks for what you look for, in a simple fork.

Please explain to me how a simple, yet elegent design is boring ?

My bike is plain, but looks nice, does it lack character ?

My point being - Why focus on the fork when you can make the bike look beautiful by adding a simple fork, instead of a retardedly busy fork.

Understand now ?
  • 4 1
 Personal preference. I prefer a more cartoony look for sticker packs. You don't. End of discussion.

Understand now?
  • 5 0
 Nothing better than to discuss likes and aesthetical preferences on PB... I like his deep design with a nuance of provocatory statement, you know, so centered stuff that expresses the spirit of the sport. At the same time it deconstructs the solid form of the stanchions of that astonishing fork. It reminds me of Edgar No's "Deadly fall of the undead cupid" or "Armature of the rejected" one of later pieces of Bo Harmony the 2nd, God rest his soul - fk me...
  • 3 0
 One thing is the fork graphics from production. Other thing is this sticker pack for fun, that is given when you buy a fork to do whatever you want, most of the people here sill don't understand this difference yet , if u stick this or not its up to you.
  • 2 0
 I wish all forks came blank and sticker packs abounded. Performance with a customized look.
  • 2 0
 I hear you brajal. The reason a lot of people didn't get as far as they would have liked in this comp is because they didn't understand the rules. Amongst other things, you weren't asked to change the colour of the fork, or the stanchions. Just looking at the template it's obvious that the decals are already designed or are in the process of being designed and that we should produce a sticker kit to compliment them. Looking at the the provided PDF file you could also see the style favoured for the Totem brand.

Anyway. Top 10 and a pair of totems, i'm happy. Thanks for the opportunity Pinkbike/Sram/Rockshox Smile
  • 1 0
 yeah...that pdf on page 17 you have "The materials - Totem Sticker pack no. 5. ...." oooh ...lets move forward ... Wink
  • 1 0
 the blue one is insane
  • 3 2
 feather ftw
  • 1 0
 If only it weighed like a feather . . .
  • 2 1
 great!
  • 1 0
 grrr Smile
  • 1 4
 Very cool designs and artwork, but at the end of the day you're still just dressing up a Rock Shox fork. In other words, "you can't polish a turd!"
  • 1 0
 CONGRATULATIONS MIKE!!!
  • 1 0
 Those are sweet congrats
  • 2 1
 i will keep my fox
  • 1 0
 Well done dude...
  • 1 0
 White and yellow is cool
  • 1 0
 Love the blue ones
  • 3 6
 i would never put any of that on my bike
  • 2 1
 Ok....cool?

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