Giro Introduces Renew Series Made of Recycled Material - Sea Otter 2019

Apr 13, 2019
by Sarah Moore  

The all-new Giro Renew Series apparel for men and women uses recycled nylon, polyester and elastane made from reclaimed fishing nets and other ocean debris. Giro says that the global apparel industry is estimated to be the source of 8% of all greenhouse gas emissions and that lost or abandoned fishing nets, called “Ghost Nets,” are the single greatest polluter and killer of marine life in our oceans. These factors led Giro to find a way to make apparel more sustainably.


bigquotesWe strive to create breakthrough products through research, smart design, and meaningful innovation. Regenerated materials like Econyl are the key to creating Renew Series products that people want to wear because they offer the same level of performance and style, they feel great, and they are better for the planet than conventional alternatives.Giro Apparel Product Manager, Margaux Elliott


Fishing nets can keep “ghost fishing” for years if they aren't removed from the oceans, which kills marine animals, smothers corals and pollutes beaches. Once removed, reclaimed nets and ocean debris are regenerated into raw materials and then into the fabrics that Giro uses in their Renew Series.

Giro has also evaluated every step in the supply chain from resource use, emissions, and pollution control, to consumer and occupational health and safety to try and lower the environmental impact of their apparel business. Giro uses what they call 'Bluesign approved materials' in 100% of their mountain bike jerseys and shorts.

The garments in the Renew Series have UPF 20-50+ protection and, looking at and feeling the material, it is impossible to tell that it comes from recycled materials. Giro says there is no reduction in performance from using this material, and now 67% of Giro's mountain bike jerseys are in the Renew Series.




68 Comments

  • + 96
 Marketing-led or not, this is a positive step. Now all we have to do is actually buy this stuff!
  • + 62
 Exactly. I am throwing out all my old kit, so I can buy new sustainability produced kit. Just glad I can do my part.
  • + 12
 @cmcrawfo: Don't throw it out--give it away to someone who needs it.
  • + 59
 @DrPete: whoosh.....
  • - 2
 @DrPete: you are fun at parties I assume?
  • - 1
 @cmcrawfo: Yeah throwing out your old kit and buying this new stuff is worse. If you really care about the impact you're having you should keep your old stuff until it really is beyond saving, then recycle it at a clothing bank and replace it with either better quality second hand stuff, or sustainable new stuff.

On another note, sustainable stuff doesn't have to be made from recycled polymers. Organic cotton or ethically sourced materials provide good alternatives too.
  • + 22
 @Stenimir: sorry. Not enough caffeine this morning. Ha.
  • + 7
 @twelvemonths: dude you need a sarcasm button.. clam down and drink your coffee
  • + 4
 @rideonjon: was that the sound of the joke flying over his head? Wink
  • + 1
 My old kit already smells bad... Now it's gonna start with that landfill smell and grow from there. Love the sunset colors.
  • + 4
 Done by Vaude for years, now big corporste brand are looking for some better image time for some heavy Greenwashing ...
  • - 1
 @cmcrawfo: lol, NXT level commenting... Someone is feeling better, lol.
  • + 2
 +1 to Giro
  • + 1
 and then once again the question comes up: when does this come out ?
  • + 33
 I mean, this is really cool. Props to Giro.
  • + 20
 Made out of recycled carbon frames would be wildly appropriate.
  • + 24
 Probably recycled enve wheels.
  • + 1
 @cyberoptixs: they couldn’t cope with the returns
  • + 1
 @kipvr: haha nope just wonder how they are going to recover from that review.
  • + 12
 Dude, your jersey smells like dead fish. Naw man, that's cause it's recycled!
  • + 1
 Love it!
  • + 1
 that's just the new Ocean Breeze scent infusion tech
  • + 6
 Gave Giro clothing a shot over the winter and wasn't disappointed--nice stuff, and their hot orange color is a great choice for deer season. The part about it being recycled is a really cool bonus too.
  • + 4
 85% of microplastics in the oceans are from washing polyester clothes. It's far better to simply bury plastics in a landfill than use them for clothing.

www.theguardian.com/science/2016/sep/27/washing-clothes-releases-water-polluting-fibres-study-finds

If they really cared, they would use biodegradable natural materials as stated above.
  • + 2
 The problem with MTB clothes is that they need to be durable, washable, reasonably lightweight, not too warm and one should be able to move in them. And while I am not a fan of synthetic materials myself, I cannot really imagine what else should I wear when riding my bike.
  • + 1
 @Extremmist: look into merino wool. its becoming pretty easy to find cycling apparel made of merino
  • + 4
 I swear it was a ghost net that caught me out on the trail today. So yeah....plus one to anyone who can make a t shirt out of those bastards!!
  • - 2
 Why is your trail out in the ocean?
  • + 4
 It's awesome to see mainstream brands like Giro, IXS and Axiom Gear making their products from recycled products like ocean plastics. Kudos.
  • + 3
 Scott have been offering recycled content jerseys under the MTN polar range for a couple of years. Feels just like 'new' material
  • + 2
 Is it possible to request a kit that has the sweat stank of a particular favourite pro? #prettysuremyridingwouldimproveifIstanklikebretttippiesarmputs
  • + 2
 Props to Giro. I know Patagonia has a lot of upcycled (no pun intended) gear - I wonder if its MTB kit will eventually go this route.
  • + 2
 As I get older I'm moving away from TLD fox et al and the likes of giro if so much more on my radar.
  • + 4
 Wool for the win.
  • + 2
 Just ride in Florida no shirt required
  • + 2
 If this is not a scam i will start looking and buying for this stuff.
  • + 1
 I like the old school Vancouver canucks colors
  • - 2
 I've got a recycled top made by ixs, it's the most uncomfortable,sweatrash inducing , piece of crap I've ever worn, it's eco though cause it's been washed just once and stuffed out the way never to be used again.
  • + 4
 That's weird, I really like my ones, and I live in Australia where it's damn hot! They're my favourite jersey coz they're recycled and still feel as good as anything else I've had?
  • + 9
 That’s a function of fabric weave, construction, thread count, etc and not that it’s recycled.

Recycled synthetics are indistinguishable from virgin in feel and performance. They’re just more expensive.

I currently work in apparel design/sourcing and have for many years.
  • + 1
 I didn't buy IXS because, in the store, it felt exactly as you describe.
  • + 1
 Yea, that is a problem with the product design not the raw material
  • + 1
 This stuff looks like trash. Beat y'all to it.
  • + 1
 Really nice!
  • - 2
 How is recycled stuff working with the skin, the biggest organ of our bodies? Most of us ride in some polyester stuff and there’s more and more proof it’s quite bad.
  • + 9
 Any references to studies?
  • + 5
 probably the same as the non recycled. But at least it's in a solid state, and on the skin for just a few hours.
A bigger concern should be fabric softener, nasty stuff people put in all their clothes at once, even on bed sheets, 24/7 on you.
  • + 5
 I do think this has a great story with the fishing nets (less ocean waste is a great thing), but poly and even recycled poly are really nasty to produce. Our answer is to use more natural fibers like merino wool, organic / non-gmo cotton and sustainable tencel modal. We do offer poly options, but are actively looking to move away from that fabric for a load of environmental reasons.
  • + 9
 The biggest organ... That's not even an argument. It's also the toughest and most protective.
  • + 3
 @SingletrackSupplyCo: will have to look into your offerings. Been riding in tencel merino for 3 years now exclusively. Can’t stand poly riding tops.
  • + 1
 @SingletrackSupplyCo: cool. Checking out your stuff.

Is merino wool etc. still good in the hot weather? I always think of it for colder weather.
  • + 2
 @Svinyard: that is a common misconception about wool (I had to overcome this as well when we first started testing materials). We think of it for cold weather, when in fact it's been used for centuries in hot desert climates. Our new Andy Merino Tee is great for any and all conditions and will be back in stock soon. We have some sale items with the same material, but very few sizes left. Merino is really the ultimate material. Much appreciated! Griffin
  • + 1
 @Svinyard: Merino wool is used for it's great wicking properties: It draws sweat away from the skin, so yeah it essentially magnifies the cooling effect of sweat.
  • + 1
 @ismasan: i dont use the stuff, i can smell people a mile off who use especially other riders it f*cking pongs.
  • + 1
 So what precisely is bad about recycled clothing for the body?
  • + 3
 @SingletrackSupplyCo: Well said. I hadn't heard of your stuff before, but will go check them out. Recycling materials is great, but it's nasty stuff regardless, not to mention every wash releases thousands of micro plastic particles in to our water ways. Natural is truly the way forward. I suggest anyone interested take a read of Icrebreaker's transparency report ca.icebreaker.com/en/transparency.html
  • + 4
 We also drink water out of all kinds of plastic bottles/bags which can put chemicals directly into our blood stream. Microplastics and other nasty stuff leeched into us from our clothes is probably a ways down the priority list.
  • + 2
 @bluemonkeywrench: microplastics have polluted massively in the ocean. Merino wool doesn't do that.
  • + 3
 @SingletrackSupplyCo: I am all for Merino wool and ride in it often. It’s temperature tolerance is amazing both in cold and in warm weather. When it is raining and the temperature is above 10C I ride in Merino not in a jacket. But! the durability, especially in 100g-200g/sqm is rather terrible. I simply use worn out casual Merino stuff that already has holes and they only get bigger Smile
  • + 2
 @wakiisapuddinghead: recycled plastic over new plastic is great. But plastic still sucks for the body, especially sweaty body and you can read about that, even outside of hippie pages. Your username flatters me
  • + 1
 @WAKIdesigns: I'm the original tho
  • + 2
 @WAKIdesigns: That can happen with natural fibers and is def the drawback. We use a 77% merino, 18% nylon and 5% spandex blend that is much more durable than 100% merino and most other competing blends. We add a crazy durable poly to the sleeves and highest wear areas in the hope that you'll use our stuff longer before replacing (reduce the turnover by wearing it as long as possible - which is a really good way to impact the fast fashion outdoor apparel industry). Sounds like you already get that, which is rad. Things should last longer than a season or a crash. The poly is something we've been looking at adding the recycled aspect too and it actually creates more waste overall than going with a new poly, for us. I can't speak for any other brand on that tho and think this is a great step for a large brands like Giro.
  • + 1
 @WAKIdesigns: watch out for the clothes moths they annihilate woolen shit
  • + 1
 @WAKIdesigns: this is pretty common with merino. It’s why brands like Icebreaker and other started to corespin them with a nylon core to greatly improve durability.

That combined with Tencel they are far more durable and cooler than anything else I’ve ridden in from other Merino brands that don’t use it.
  • + 1
 Sounds like a great idea
  • + 1
 Last pic

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