Handup Gloves Launches HANDUP x Pabst Blue Ribbon Collaboration Gear

Aug 6, 2021
by Handup Gloves  

Press release: Handup Gloves

Camaraderie has been at the forefront of our minds since the inception of the brand. For us, that means good times with others, on and off the bike. Pabst Blue Ribbon has been the center of our post-ride parking lot cheers more times than we can count so, we thought it was a match made in heaven to link with them and outfit some rad folks in a complete PBR round-up of gear. You can now rep a classic American cold-one company via Handup Summer Gloves, Most Days Gloves, Button up Jerseys, Standard Jerseys, Socks, bandannas and even a Coozie!



The full HANDUP x Pabst Blue Ribbon collection can be found HERE.



Posted In:
Industry News Press Releases Handup


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96 Comments

  • 144 7
 nothing says "crew of joey's skid-schralping berms on a blue trail" quit like hawaiian shirts and a SC Megatower....sigh
  • 26 2
 Since I can only upvote this once - nothing says "crew of joey's skid-schralping berms on a blue trail" quit like hawaiian shirts and a SC Megatower....sigh"
  • 8 4
 They're having so much fun though
  • 23 0
 I can almost see/hear them yelling "lessss goooo!" while holding their gloves together.

"gopro start recording".
  • 13 0
 Micayla Gatto Ferda Girls still cracks me up for said demographic.

youtu.be/MvHQuU5WH-I
  • 1 1
 @sprockets: wth is a ferda?
  • 39 1
 Holding out for full hipster kits from Olympia and Hamms.
  • 6 2
 I would take a look at Hamms gear.... I drank it in 1992 in SoCal because I liked the bear on the label..lol, and no one here knew wtf it was...
  • 10 0
 I need a Rainier jersey
  • 8 0
 Ron-Ye
  • 1 0
 S T to the Crooked I
  • 1 1
 That Oly kit would be worth stacks now, seeing as they're defunct and all now.
  • 3 0
 We’ll need a Natty Boh version for the mid-Atlantic.
  • 3 1
 @Trudeez: Yep and it was Pabst who killed the Olympia brand just this year! Following beer acquisitions is worse than bike companies.....Pabst owned OE 800 in the 90s and I bought some merch at their Tumwater gift shop along with a giant Oly patch.

"Owned by Pabst Brewing Company and part of the brewery’s portfolio of legacy brands, Olympia Beer has not been brewed in its hometown since 2003. Olympia Beer got its start in 1896 when Leopold Schmidt founded the brewery in Tumwater along the banks of the Deschutes River. Through the years the brewery grew and expanded from its original location that is currently being restored to a new, larger facility that is easily seen along Interstate 5.

In the 1980s the brewery was sold to G. Heileman Brewing Co. and then a decade later to the Stroh Brewery Co. in 1996. In 1999, Pabst Brewing Co. purchased many of the brands under the Stroh Brewing Co. portfolio that included Olympia Beer. But the brewery itself ended up in the hands of Miller Brewing Co. where it brewed Olympia in Tumwater until closing the brewery down in 2003. Most recently, Olympia Beer has been contract brewed by Molson Coors in Irwindale, California, a brewery that just recently changed hands and is now owned by Pabst Brewing Co."
  • 2 0
 @suspended-flesh: rumor is that they're going to re-brand Oly as a super premium vodka la-la Belvedere/Ciroc etc. They now own the "Its The Water" phrase and apparently that's something they can successfully market. Sad day as Oly was definitely my favorite cheap canned beer.
  • 2 0
 @Trudeez: Yep - best graphics, too. R.I.P. Oly beer.
  • 1 0
 @thustlewhumber: vitamin R
  • 34 0
 Pabst Hardline contest coming soon hosted by Ricky and Julian
  • 1 2
 How does this not have more upvotes.........
  • 3 0
 "the liquor is calling the shots now"
  • 11 0
 I am holding out until Colt45 Malt liquor has some merch to buy! If I am going to represent disgusting beer, I need to get a full buzz in minimal time and a hangover to match! At the best possible price! Plus the Billie Dee Williams commercials are so great. "It works every time!"
  • 1 0
 EQUITY NOW!!!!
  • 13 0
 pick a beverage and be a dick about it
  • 11 0
 They don't just give those blue ribbons to anyone!
  • 3 0
 You get a ribbon. YOU get a ribbon. EVERYONE GETS A RIBBON!
  • 7 0
 The Urban lumberjacks poorly flavored ethanol drink of choice!
  • 8 0
 trail clones rejoice
  • 6 0
 this collaboration just makes sense.
  • 6 0
 Sweet, I was looking for something more obnoxious than a Primal Jersey.
  • 1 0
 Worst beer in the world is Double Brown. I am actually ashamed that the shittest beer in the world is made here. More ashamed that people actually pay money to drink the shittest beer in the world. Totally f*cking ashamed and embarrassed that people I know knowlingly and willingly pay money to buy and drink the shittest of shit beers in the world. More so that it's a 4% beer.

When's the Woodstock Bourbon & Cola riding kit coming out? (New Zealand/Australia in joke).

Also. I like PBR. It does not taste like Double Brown or any other generic NZ rugby beer.
  • 3 0
 Saw a guy riding yesterday in a Woody kit... Trakky dax and a footy jersey that is. Brand new fox gloves with no poofy helmet of course, and a pack o' Winnie blues in his back pocket.
  • 2 0
 At least if DB brought out riding kit you'd get to look like Keanu Reeves in The Matrix.
  • 1 0
 I can’t imagine being this salty that other people drink different beer then you, also rumor has it, Wild Buck beer is actually PBR.
  • 2 1
 @woody-nz: I can't imagine people not realising a sarcastic comment when they see one.
  • 1 0
 @ReubenSandwich: rider of the year right there. I'd prefer a VB riding kit to go with my ute and flannel shirt collection. Yeah VB's Aussie but someone in NZ discontinued the NZ version for the shittest reason(s).

RIP DB Bitter.
  • 1 0
 @commental: tatty old jersey Matrix or slo-mo flowing leather trenchcoat Matrix?
  • 1 0
 @streetkvnt-kvlt: Leather trenchcoat obviously, what could possibly go wrong?
  • 1 0
 @commental: maybe it's the Southern Hemisphere air but I ain't seeing any connection between DB and leather trenchcoat Matrix Keanu. I reckon a proper DB riding kit would be a Swanndri, stubbies and jandals with socks.
  • 1 0
 @streetkvnt-kvlt: Admittedly it was a while ago that I'd last seen it before I dug it up.
www.youtube.com/watch?v=9Ng_JFzs3BI
  • 1 0
 @commental: haha I remember that one. The ad was at least more entertaining than drinking an averagely average tasting 4% lager.
  • 10 8
 Only a brand like handup could fail to deliver on a PBR collab…. Everything Is an eyesore despite PBR’s classic color scheme and logos, which they failed to incorporate
  • 2 2
 PBR f'n sucks but Handup make the only gloves that have lasted me longer than 2 weeks. Give credit where it's due! Just because you're old and boring doesn't mean you have to hate on styles you don't like. Smile
  • 2 0
 Being a true northwesterner it’s Rainier or Henry Weinhard Private Reserve. Toured the Oly plant back in the 80’s as a kid (my dad’s beer choice).
  • 4 0
 HandUp ……… back in my youth we called it fisting .
  • 1 0
 And Norman Lamont was very afraid.
  • 2 0
 We used to drink Old Milwaukee which was bad, but it was cheaper than PBR. lol.
  • 1 0
 Shaeffer, Black Label, Brew 102, Brown Derby, Schmidt.....
  • 1 0
 @suspended-flesh: King Cobra, Micky's, Old English.... LOL.
  • 5 0
 @tacklingdummy: Oh man. I tried to erase King Cobra from my memories until you brought it up. Back in my college days drinking two 40s of that swill would ensure I woke up on some random lawn with the sprinklers going off.
  • 1 0
 @Skippy24: Definitely not on the recommended list. lmao!!
  • 1 0
 Old mil is the best of the cheap beers.
  • 1 0
 @Skippy24:
  • 3 0
 Boogaloo Boys x HandUp shirt right there!
  • 2 0
 I personally would instantly buy a PBR edition transition bike, maybe the new Patrol would fit the vibe?
  • 1 0
 Would be a good idea to include close up video of the gloves either at the end of the video or separately. Assuming they're good quality of course LOL.
  • 3 1
 coming to your local bike park
  • 3 1
 shiiit i might need this!
  • 2 0
 ill pass , waiting for the keystone light gear!
  • 2 0
 I just want that 2009 PBR themed Transition Bottlerocket.
  • 8 8
 PBR tastes like watered down piss, I bought one once an even the flys didn't like it.......
  • 2 4
 No that's Coors. Panther piss to be exact.
  • 13 3
 Hey. NOJZILLA…….Dang, you know what piss tastes like? From golden showers or did you just decide to try it independent of an erotic persuasion?
  • 4 5
 @Tigergoosebumps: tastes like American beers.....
  • 4 2
 @nojzilla: America makes some of the best beer, wine, and buds in the world and a load of watered-down garbo too. Sometimes you just want to power down 5 light beers without the sledgehammering of a real ale.
  • 1 0
 @suspended-flesh: Truth. Post ride cooler: 1 Busch lite and 3 Space Campers. Busch goes first and its gone in 30 seconds.
  • 1 0
 I drank Pabst.....before it was cool.
  • 1 0
 Isn’t that false advertising?
  • 1 0
 Tasteless...just like the beer!
  • 1 0
 I need a Schludwiller shirt!
  • 4 3
 Take my money!
  • 7 7
 I have never bought something so fast in my life...
  • 1 0
 Screaming in hipster.
  • 1 0
 Trying. Too. Hard.
  • 1 0
 Cute but I’ll pass.
  • 8 11
 ...this is actually pretty badass. Wife may have an opinion about the Hawaiian button down jersey I'm about to buy but I'll take that chance, lol
  • 4 6
 does anyone actually drink Pabst and enjoy it or is it just for the hipster/ironic vibe?
  • 12 1
 Yes and yes.
  • 7 0
 I love it! Even better, my dad used to work for a Pabst distributor when I was a little grom in 1970, so is nostalgic for me as well. #beerme
  • 11 0
 PBR tastes way better than bud, coors, and Miller lite. And about the same price. It’s a practical choice. Having one right now Beer ! Big Grin
  • 1 4
 @jpwvy5: I wrote that comment then immediately thought of like 100 beers that are far inferior to pabst lol. I think CA people just get spoiled with options
  • 4 11
flag TotalAmateur (Aug 6, 2021 at 9:30) (Below Threshold)
 @SterlingArcher: just FYI for everyone this guy sends anti trans dms to me daily now. total toxic bigot.
  • 6 0
 It's just as bad when people who *think* they know good beer call it crap....it is what it is, simple, light and cheap nothing wrong with that....time and a place for it...just like a fancy micro....when I get done after a long day of riding nothing much better than a cold PBR or coors/bud/miller/Kokanee. When I'm out having some good food or and in the mood I'll order a nicer micro....for those in-between times, either one works....
  • 8 0
 @RadBartTaylor: You really need to stop enjoying life and become more trendy before the internet finds out. Wink
  • 2 1
 @TotalAmateur: MyPillow guy - is that you?? Big Grin
  • 2 1
 @RadBartTaylor: that's true, wasn't trying to say it wasn't good, personally I don't like it but it also seemed to be more of a fashion/social trend than anything with so many clothing brands etc. mimicking their logo for one off designs.
  • 2 1
 @TotalAmateur: For sure, I guess it depends on WHY.....the hipster crowd here in hipster central USA (Portland) won't drink anything BUT PBR it seems...kinda silly
  • 3 0
 @RadBartTaylor: ugh. I’d kill to not have to pay $13 for a sixer of rogue
  • 2 0
 @piranah: that new batsquatch tho...
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