NOBL Wheels Announces New TR38 Rims

Dec 3, 2018
by NOBL Wheels  
TR38 2019 Launch

PRESS RELEASE: NOBL Wheels

The 2019 TR38 is the strongest rim NOBL has ever made, period. The next generation TR38 contains the stiff and burly attributes people loved in our original model, but with increased compliance. Thanks to the shorter profile and thicker sidewalls there has been a major improvement in impact strength and rock strike resistance. This rim is aimed squarely at the aggressive enduro or downhill rider looking for a no-compromise rim.

The 2019 TR38 is available in both 27.5" and 29" versions, and the 31mm internal width makes it ideal for 2.3"-2.8" trail tires.

2019 TR38 Launch
TR38 2019 Launch


Quick Details:

A special blend of T-700 UD carbon and 3k twill make up the bulk of the rim, while a thin layer of fiberglass is built into the spoke holes to ensure proper seating of spoke nipples.

What's New:

Resin system improves impact resistance while reducing brittleness

Raw molding process requires no finishing and improves scratch resistance

Completely redesigned high precision molds improve strength and durability

Lifetime Warranty:

A three-year warranty/five-year crash replacement is standard. Lifetime warranty and crash replacement coverage is available for +$100 per wheelset.

2019 TR38 Release
Max McCulloch testing the new rims out while shooting for the release video. Photo: Jay Wallace

2019 TR38 Release
At the end of summer, Max McCulloch and Sullivan Reed snuck out for some product testing on the new TR38.

2019 TR38 Release
2019 TR38 Release


2019 TR38 Release
2019 TR38 Release
The 2019 TR38 27.5 rims matched with silver Onyx hubs on Max's Felt Compulsion 1 enduro race rig.


TR38 2019 Launch


2019 TR38 Release
2019 TR38 Release


Pricing:

$1375 USD with Industry Nine Hubs
$1437 USD with Onyx Hubs
$1450 USD with DT240 Hubs

Click here for additional info and to build yours now.

Video - Max McCulloch
Photos - Jay Wallace/ James Lissimore
Riders - @sullbikes @victoriabiker13


MENTIONS: @NOBLwheels



43 Comments

  • + 11
 I love my Nobl's. best rims I've ridden. Way better than the Enve's and Reynolds I rode. These will be my next set of wheels once I need to go to boost.
  • + 4
 Can't you just use adapters on the hubs / disc offset?
  • + 7
 @sewer-rat: if hes owned a set of Enves and a set Reynolds carbon wheels.... Im gonna go ahead and say hes not the kinda guy to use adapters, just buy a whole new set lol.
  • + 3
 where do nobls molds and engineering come from? I love that enve's and Reynolds molds and engineers are here in Utah.
  • + 1
 @sewer-rat: adaptors are horrible I put them on my dtswiss 350's and my front rotor kept rubbing under turning pressure.
  • + 7
 @Gregorysmithj1: Hey Gregory, we work with a number of different companies in China to manufacture the molds. We find that this approach helps to keep things proprietary and higher quality than going to a "one stop shop". Then we send the molds to the rim factory we use there and work with their engineers in person to develop the layup schedules and make prototypes. We spend an average of 2 months a year over there working at the factory so we're very involved with the process. Once the layup designs are approved we send the rims to Canada for ride testing there as the terrain where the Canadian shop accelerates the testing process. After that, we decide on which layup design performed best in the real wold and go to production.

All of our wheelsets are built in the USA or Canada as we use American made hubs and primarily do custom building so it makes sense to do that aspect here in North America. But for the rims ,China has the largest skilled workforce for making carbon frames, and rims etc. so for us it made sense to keep that there.
  • + 0
 @Gregorysmithj1: and I like that Nobl and WAO's engineers are from Canada...Sorry but this 'merica first stuff is getting old.
  • - 1
 @islander: Eat toast! it's America First! It's my local economy it's my freaking life! I'm sick of those ignorant of how economies function lecture me how there sick of the cheetoo guy rants. When there is zero infrastructure for building goods and zero stores and zero job opportunities you'll care..or maybe you're privileged upperclassmen that make rent money off us peasants? I lack faith in the future when we lack any sincerity to even call countries by the right name. Irony is a disease!
  • + 1
 Yep, love mine too. Simply great wheelset. Running mine on I9 classics. Bombproof.
  • + 1
 @TheBearDen: there is no adapter kit for the Onyx hubs I have.
  • + 8
 Props to Max for that self shot video! That's so exhausting.
  • + 5
 Thanks, means a lot @colincolin ! Definitely took a long time and plenty of running back and forth. First video I've filmed like this and it turned out being pretty fun!
  • + 1
 The weareone wheels are great wheels. Either one is a great set. If you want a real sticker shock look at the ENVE or DT Swiss XMC’s. They cost almost twice as much as NoBL or Weareones’s.

My 1450 gram insider weareones weight the same XMCs and have a retail that’s the same as the cost of the DT Swiss wheels. So what is they are 3 mm narrower. Made right in Kamloops BC with a no questions asked lifetime warranty.
  • + 1
 It seems like Nobl is now using a similar technique to WeAreOne’s molding process. Did Nobl develop this on their own or was there collaboration with their old partner Dustin from WeAreOne?
  • + 2
 so: they'll handle smooth trails and greased landings. whabout poor line choice in a rock garden or coming up short on five jumps in a row?
  • + 1
 I love my Nobel wheels with the Nobel hubs. best wheels I have ridden on and oh so quiet!!!!
  • + 1
 These look awesome. For $1437 with onyx hubs I know exactly what my next wheel set will be Big Grin
  • + 1
 Think I’d add on the $100 fee for a lifetime warranty & crash replacement
  • + 1
 @TheUnknownMTBR: I would definitely add that on. It’s a no brainer
  • + 1
 What’s typical front/rear weight of TR38s on I9s?
  • + 1
 Dt Swiss 240s are higher price than Industry Nine or Onyx hubs?
  • + 1
 Doesn't surprise me at all. I9 and Onyx are better too. Had both on my wheels.
  • + 1
 Why not test the TR 38 on the downhill world cup series?
  • + 1
 Rims only option? I don't see one on the webiste
  • + 3
 Yes we sell then rims on their own and we can build on customer supplied hubs as well.
noblwheels.com/product-category/rims
  • + 2
 Nice one Max
  • + 2
 Looking good!
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