Norco Factory Racing – 2017 Sponsor Introductions

Mar 24, 2017
by Thomas Gaffney  
It’s a big year for the team, new riders, new bikes, new pit set-up, and a few new sponsors.

First, we are excited about our partnership with SRAM/Rockshox for the next few season. Currently we are testing with them in New Zealand, and could not be happier! Sam (Blenki) was with SRAM/Rockshox brand in the past, so he was enthusiastic to renew the relationship. The team’s entire drivetrain is SRAM components, and suspension is Rockshox (including Reverb seatposts on enduro bikes).

www.thomasgaffney.weebly.com

Next is Kenny Racing. When it came to apparel, we needed a brand who could deliver the performance and appearance. As a team that competes in the World Cup series, Crankworx series, and selected EWS events, an apparel brand needed to check all the right boxes. Kenny did exactly that. We love the way perform and think it looks pretty darn good!

www.thomasgaffney.weebly.com
www.thomasgaffney.weebly.com

www.thomasgaffney.weebly.com
www.thomasgaffney.weebly.com

Also new to the team is Deity components. With a few options available, the team ended up choosing Deity as the product was well liked and performed at our high standards when tested. As race team performance could not be compromised. Deity will cover our cockpits (handlebars, stems, grips, saddles, and DH seatposts).

www.thomasgaffney.weebly.com
www.thomasgaffney.weebly.com

Last new sponsor to the team is E-Thirteen. This was a simple choice, as we needed a brand who could meet the chain guide needs of our bikes, from downhill to enduro. E-Thirteen was the clear choice and it’s been nothing but aces from testing here in New Zealand.

www.thomasgaffney.weebly.com
www.thomasgaffney.weebly.com

Continuing with the team will be:

Norco Bicycles
Schwalbe
Bluegrass
Novatec/Factor
HT
Five Ten
Bounce Protein Energy Balls
100%
Cane Creek
Maxima
Nanuk – Hard Cases
Rocky Mounts

www.thomasgaffney.weebly.com
Team Norco Range C7.1 www.thomasgaffney.weebly.com

www.thomasgaffney.weebly.com
Norco Range EWS www.thomasgaffney.weebly.com

Otherwise, we know we need to address the elephant in the room. Yes, we are on a new DH bike this year and currently looking forward to putting it to work by racing it at the highest levels of downhill competition. The bike is part of the Norco Race Development program and we are stoked to be testing and racing it. As a World Cup team part of our ‘job’ is to push development. Norco engineers have been really receptive to our feedback and much is being learned. Although we cannot reveal the bike in full detail, be prepared to see it slaying all through 2017!

www.thomasgaffney.weebly.com
www.thomasgaffney.weebly.com

See you at the races!

- Norco Factory Racing

Author Info:
thomasgaffney avatar

Member since Dec 23, 2008
54 articles

15 Comments
  • 34 0
 Just show the damn bike already! lol
  • 9 0
 Marketing dept working overtime.
  • 17 0
 big coincidence they are all named kenny
  • 12 1
 "Your family's POOR Kenny !!!!"
  • 6 0
 Again with the mysterious dh bike
  • 5 0
 Not really mysterious, there have been full pics of it on VitalMTB for months
  • 5 1
 Nice choice of color for that Norco Bergamont factory team. Who is the team leader? Blenky or Ed Master?
  • 3 0
 Norco with Deity!! What a beautiful match [drools on self].
  • 1 0
 whare can I get a ''Kenny'' shirt ?
  • 1 1
 The new DH rig is so fast that it can tilt the horizon. (See pic)
  • 1 0
 Kenny?
  • 1 1
 A bunch a Kennys
  • 1 2
 it's an ebike. I can feel it
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