Ride Concepts Adds Marine Cabirou and Rae Morrison to Factory Athlete Team

Mar 8, 2021
by Ride Concepts  

Press Release: Ride Concepts

We proudly announce the addition of Marine Cabirou and Rae Morrison to the Ride Concepts Factory Athlete team, already brimming with female talent including Rachel Atherton, Caroline Buchanan and Isabeau Courdurier.

“Both Marine and Rae raced in the women-specific Traverse shoe in 2020, but it was more than time to officially bring them onto the program,” said Factory Team Manager Paul Basagoitia.

2020 Women's World Cup Champion Marine Cabirou looks to continue her winning ways with Ride Concepts.

“I’m really happy to be joining the RC family,” said Cabirou. “I feel so comfortable and safe with these shoes! Shoes are the link between us and our bike, so it’s important to find the best one and for me that's the case with Ride Concepts.”

Cabirou’s victories in the 2020 UCI World Cup propelled the Traverse to the most victorious shoe in the entire World Cup DH series. She’ll return in 2021 to defend her title and add to the record books.

Focused and driven, Liv Enduro Athlete Rae Morrison is in the upper echelon of enduro racing.

Morrison will again compete on the Enduro World Series stage. “I’m so incredibly happy to be riding Ride Concepts,” said Morrison. “The Enduro World Series is very demanding on shoes; all day riding, rough terrain and frequent hike-a-bikes means that a shoe has to be comfortable, durable, and shock absorbing. Until I met the team at RC, I struggled to find the right shoe and would always settle for a bit of discomfort. Out of my 15 years mountain biking and 5 years as a professional athlete, they’re the best shoes I have owned!”

Check out the entire 2021 Ride Concepts Factory Team.

Ride Concepts is a rider-owned bike footwear company based in Reno, NV. For more information, visit www.rideconcepts.com.


24 Comments

  • 35 0
 Stoked for Cabirou. She and Nina have made the last couple seasons of womens DH very fun to watch.
  • 11 0
 RC has some heavy hitters riding their shoes now.
  • 6 0
 No kidding eh, they've got everybody. Shoes are amazing or come stuffed with cash.
  • 12 0
 @50percentsure: where can we find these shoes stuffed with cash?!...asking for a friend..
  • 3 0
 @RideConcepts: At the end of a World Cup race course if you get there first?
  • 2 0
 @50percentsure: maybe one of our athletes will, but certainly not us!
  • 5 0
 Toe crushers, the lot of them. I have to become a good MTB'r so I can have my own signature shoe.
  • 3 0
 Nice to see another option. Riding shoes and comfort don't always go together.
  • 1 0
 Well an the looks, still most shoes look like the same. I don't like skater shoes. RC also have not one high boot like shoe. Who is flexible ..
  • 3 0
 Stoked for both MC and RC. And stoked to be on Ride Concept for our gravity team. This brand is getting it done!
  • 1 0
 How does a newish company signs up so many Pro riders? Ballsy, Loaded or the MJ & Nike method? Love my livewires. So light, good grip but not best for irish weather
  • 1 0
 all of the above? Wink
  • 1 0
 Based in Reno? Did you move down the hill from Truckee?
  • 1 0
 Yep, we skipped on down. midtown! Sweet spot...
  • 1 0
 Caribou Lou crushing it per usual
  • 1 0
 Way to go ladies!
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