Ride Concepts Partners with High Fives Foundation to Support Injured Athletes

Dec 2, 2019
by Ride Concepts  
Views: 737    Faves: 1    Comments: 0

PRESS RELEASE: Ride Concepts

“Feel Good, Give Back” is a holiday initiative to support injured athletes in collaboration with non-profit foundation High Fives.

During the month of December, for every shoe purchased on rideconcepts.com, we will donate $5 to the High Fives Foundation to support athletes with life-changing injuries.

Based in Truckee, CA, High Fives Foundation focuses on preventing life-changing injuries and provides resources and hope if they happen. The foundation has successfully secured alternative treatments and aided in the recovery of 266 athletes from 36 states since 2009.

High Fives athletes on the local Truckee trails
“For the holidays, we wanted to do something to give back to the riding community," said founder and CEO Brandon Dodd. “Partnering with our neighbors at High Fives to help bring awareness to their Foundation was an easy decision.”

“A partnership with Ride Concepts is a true blessing for the Foundation as we expand our involvement in the mountain biking world for adaptive athletes,” said Roy Tuscany, CEO of High Fives Foundation. “Ride Concepts creates shoes for all levels of mountain biking and their support with this campaign gives the validation that we are making a positive impact in this community.”

The Feel Good, Give Back initiative runs through December 31 at www.rideconcepts.com/feelgood.


  • 9 0
 Have had the privilege to often times be on the Truckee trails at the same time as these amazing athletes. They are a true inspiration of the never give up attitude. Keep shreddin High Fives!!
  • 2 0
 There should be more companies doing things like this. Make this world better for everyone.
  • 1 0
 Honestly wished this would have grabbed more attention in the PB community. What can I do to help support these types of things?
  • 3 0
  • 2 0
 Rad! Can't wait to ride with the High Fives at Thunder, next year.
  • 2 0
 That’s always a great day at Thunder.
  • 2 0
 Impressive. Helps restore faith in humanity.
  • 2 0
 This could be any one of us.
  • 2 0
 ROY!!!!!!!!!!!!!!!!! i still have the Smith stickers on my TI-89
  • 1 0
 Great organization... thanks for posting this!
  • 1 0
 Awesome to see this. Everyone should be able to enjoy their passions.

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