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RideWrap Announces New Production & Installation Facility in the USA

Feb 25, 2022
by RideWrap HQ  
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PRESS RELEASE:

We are excited to announce the expansion of RideWrap's operations to include local production and installation facility in Golden Colorado, USA. With this addition, we can support riders across the USA with bike protection accessories produced in their backyard that get to their door fast and hassle-free.

What does that mean for riders in the USA?

• Products produced in the USA by riders in the USA.
• Free shipping option. Orders over $99USD ship free.
• Local pick-up option available. Visit us at 1950 Ford St.
• Installation by RideWrap in Golden, CO. Call (831) 440 7337 or email protect@ridewrap.ca to book!

Having a home base in Golden means we can better support riders, trail associations, and the entire cycling community in the US. Plus, the trails are mega fun, and the proximity to the Coors brewery means we're tapped into an endless supply of fresh crispy silver bullets.

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RideWrap is a rider-owned and operated business founded in Whistler, B.C. Since the beginning, our objective has been simple: help riders get the most out of their time riding bikes. RideWrap has combined a background in precision engineering with a love for riding bikes and built a proprietary system that produces industry-leading frame protection components for all bikes and riders.

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Features of RideWrap Protection Kits

• RideWrap film is engineered to protect bicycles.
• RideWrap film is the ideal thickness. Making it easy to install while providing maximum protection.
• RideWrap film is self-healing. Minor marks and scuffs disappear with the warmth of a sunny day.
• RideWrap film is superhydrophobic. It repels water and dirt making it easier to keep your bike clean.
• RideWrap film comes with a 10-year warranty against yellowing and cracking.
• Kits are available in either matte or gloss finish to match your factory paint and are nearly invisible once installed.
• Each protection kit includes everything you need for a successful at-home DIY installation: detailed instructions, microfiber cloth, final cleaning wipes, install solution, and squeegee)

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Available at select dealers and at RideWrap.ca
Designed, engineered, and tested in Whistler, BC.
Locally produced in Canada, New Zealand, Sweden, UK, and now the USA.

Posted In:
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82 Comments
  • 43 10
 Regardless of the claims, it takes large amounts of beer, perhaps starting cigarettes, at least a quarter of weed, three takeout food bills and at least two days to tape a bike. This results in a long hangover, no weed, a new cigarette addiction, 200.00 in burritos, and a crappy tape job that looks like your drunk grandma was wrapping christmas presents without her glasses. You may have also spontaneously been divorced, invented a dozen new curse words, saw 4am on the clock while bike wrapping, decided on a few people to murder when you are done, thrown several valuable items, lit some fires, etc. This is what mtb is all about. Pick frame protection and be a dick about it.
  • 18 3
 Then you went riding, crashed first hit... bike was protected. What a journey.
  • 7 0
 If your list of people to murder has only increased by a few names at the end of the process you've done remarkably well!
  • 3 0
 @RideWrap: can you put a install center on the east coast please!
  • 6 1
 I think you guys are confusing ridewrap install with cushcore install
  • 1 0
 Nailed it
  • 2 0
 @thustlewhumber: Same circle of hell.
  • 2 2
 Pick dick protection and be a frame about it.
  • 2 0
 @padirt: weve been looking at some places in NC
  • 3 0
 @padirt: Weve also got a wide network of dealers that offer install service!
  • 2 2
 Sounds about right for their Tailored product, but it looks nice when installed by someone with a few under their belt. I've installed a hand full of RideWraps and about 100 Uplnd Stoke wraps. Uplnd stoke does a better job at balancing coverage, product thickness, and aesthetic. I do think that Ridewrap covered is a great option for road and gravel bikes, however. Please reach out if you are in the Golden/Denver area and would like an Uplnd Stoke wrap installed.
  • 1 1
 @thustlewhumber: cushcore is way easier to install
  • 1 0
 This is officially my favorite PB comment of all time
  • 12 0
 go for the RideWrap stay for the beer! ...though I would recommend a trip to Golden City Brewery instead of Coors
  • 6 0
 There's quite a few good breweries in the area.. we've been working to sample them all!
  • 3 0
 GCB!!!! Go Orediggers!
  • 2 0
 Tap the Rockies.
  • 5 1
 @RideWrap: where any playing Wrap music
  • 1 0
 Wrap it before ya ride it……
  • 4 1
 I thought the mtb crowd only frequents Mountain Toad?
  • 3 0
 @freestyIAM: worst beer in Golden!!
  • 1 0
 @danrowe: ….Golden lol
  • 2 0
 @danrowe: I know. More a CODA or New Terrain man myself. It's just the racks out front of mtn toad are always chalk full of Yetis and other high end bikes.
  • 1 0
 @freestyIAM: Cannonball Creek all the way.
  • 15 6
 My question would be do a lot of people actually wrap their bikes? I have been riding for over 30 years, and never have done it. It's a mountain bike, it is going to get scratched. Seems like a silly thing to do, or am I missing something?
  • 52 2
 You’re missing something.
  • 8 0
 I use helicopter tape for high wear parts of my bike: Crank arms, outside of the stays, fork lowers, head tube where cable come in contact. I won't have my bikes forever and bikes with fewer scratches sell for more. Would certainly look to RideWrap for my next bike!
  • 19 1
 I wrap my bike, I spent thousands of dollars on it.
  • 9 0
 Its definitely a newer market and opportunity for riders although people have been DIY'ing frame protection forever. The material and pattern options as they are today, just didn't exist before. But as these products become available, and the price of a bike is taking a hockey stick graph trajectory, more and more people are looking to preserve their bikes for their own enjoyment and/or resale.
  • 1 0
 You don’t need to wrap the entire frame. I wrap very specific areas. Steerer tube gets cable scuffs, chain stay, and top and down tube. If you ride enough, you’ll notice shit you if you clean and maintain your bike directly after a ride day or park day.
  • 1 0
 @Philthy503: As I'm building my first carbon bike I'm planning on going this route.

Have any suggestions for helicopter tape? Do you have to replace it frequently?
  • 3 1
 always full wrap every millimeter of it.
  • 2 1
 Doesn't that add grams?
  • 13 0
 @zephxiii: Our Tailored kits are between 50-100g... maybe just skip a couple fries haha
  • 2 12
flag CantClimb (Feb 25, 2022 at 14:20) (Below Threshold)
 It's a waste of money.
  • 2 0
 I would say that IF you are someone who buys and sells bikes/frames often, it makes a lot of sense to help hold the value of your bike. It helps to say your bike has been protected from scratches when you list it rather than say "normal wear and tear". If you are buying an aluminum Knolly that you plan to keep for 8 years... yeah don't bother.
  • 1 0
 Installation is a horrible process, but it does make washing the bike easier and keeps the bike looking remarkably good even after many many miles. Just wished they had an install center where I live.
  • 4 0
 @ct0413: On the other hand, you might want to weigh the cost of the ride wrap and your *time* to install it against the potential higher resale price. It may not be that clear a win, if you spend $500 worth of your time installing it!
  • 3 1
 Just bought a new Ibis for $5k+

Wrapped it in RideWrap myself. Did the "tailored" version and covered every square inch. It was a pain in the ass.

RideWrap needs to get like Invisiframe and cut notches into areas that cover curved tubes.
  • 1 0
 @MtbSince84: Yeah that’s a fair consideration to make. At least for myself, I really enjoy the install process. It takes me a couple of hours in my spare time and if I wasn’t doing that I would be meticulously tinkering with something else. In my experience, I was able to sell a well-used bike frame for more than I paid for it on a sale price because the paint was protected during the entirety of it’s lifespan.

But the tradeoff is that while I’m meticulously tinkering with my bike and it’s fancy plastic wrap, I am not out riding and therefore my riding abilities continue to suffer greatly.
  • 1 0
 @t-rick: The design team is always looking for install feedback from users. Take a couple of photos of the areas that you had trouble with and ping em over to our team.

Our design style and process is unique, with Tailored Protection our team is looking to cover the highest percentage of the bike to maximize protection on the trail. Reliefs, splits, etc, are unprotected areas and reduce that coverage. So the team is always taking a balanced consideration to piece design, coverage and installability. They could add reliefs all over the bike, but that would detract from and aesthetics of an installed wrap, and the protection it provides. As always, feedback welcome!
  • 1 0
 @ct0413: Couple beers and enjoy the process for a few hours. Gets easier each time.
  • 2 0
 @Dbeisen: Odd. Just wrapped my Kenevo SL. Was quite easy. Took a relaxed 3 hrs with Suntory Toki Whiskey, some NIN/Offspring and a hairdrier...
  • 9 0
 Hah! I was going to rent that office for my company but the lease got signed before I could get in. That's awesome it's these guys.
  • 8 0
 Sorry to scoop it on ya, Its a pretty neat building!
  • 5 0
 @RideWrap: all good! I got a new bike I'll bring over to get wrapped so I can hang out in the space
  • 1 0
 @AlexBreck: Well have a fresh Coors Banana ready for you.
  • 5 0
 Opportunities for RideWrap to up-sell installation customers at their new holiest of holy high-country home:

—“RideWrap Bike Baptism” with mountain creek water, or ice-cold Coors for just $20 more, in the midst of the hallowed thin air and alpine singletrack of Colorado. For a bike, it’s pretty much equivalent to a human getting baptized in the River Jordan.
—“RideWrap Bike Christening” with Coors, Red Bull, microbrew, champagne, or a rider’s drink of choice.
—RideWrap semi-stealth bottle opener, discretely positioned in one of several areas, away from mud.
—Optional SuperChill nano-graphene mega-phononic refrigeration coozy to keep you favorite drinks refreshingly ice cold in your pack, in-frame storage, or in RideWrap’s SuperChill SuperAdhesive Bottle Holder (adheres to any part of your frame).

Hmmm...any other suggestions out there?
  • 1 0
 Love all of these. Just pouring Coors Bananas all over your freshly wrapped bike. This would have to be FOC, it would be our honor.
  • 1 0
 How about ride wrap couch covers and carpet runners? Sure, it’s uncomfortable and looks foul but also ruthlessly practical.
  • 3 0
 Fellow Ride Wrap user. Bought a frame off Pinkbike so it made it easier to wrap before building the bike up. In addition to my normal solo rides, I use a Kids Ride Shotgun seat to take my boys out. It was the older model that clamps on the frame. The ride wrap has kept my top tube from getting all scratched and scuffed up from the kids seat. I've probably got 300+ miles using the seat and the frame still looks great underneath the ride wrap.

Don't get me wrong, the first time putting this on is a struggle, it takes time and you have to be pretty careful. I would imagine the second time applying it will go much faster now that I have the system down though.

My question for @RideWrap , is it possible to buy just a piece of a kit? After all the miles and abuse with the kid seat, my top tube piece is starting to bubble. Can I buy just that portion?
  • 2 0
 The shotgun seat didnt pull or distort the wrapping? That is my worry as I contemplate one of these seats for my youngest,
  • 3 0
 Yes, just contact them with the section you need.
  • 1 0
 @Lastpikd: it did but it took a while. Was mostly once my oldest was getting bigger, around 35-40 lbs. like I said we put in a lot of miles and would hit trails that were solid intermediate level singletrack so it was used hard. Still totally worth it, you should absolutely get a seat. So many great memories and hours spent together out on the trails. Plus he picked up riding his own bike pretty fast so I think it helped.
  • 2 0
 Most certainly is possible. Current process is to reach out to our customer service team. They will get you dialled in for a replacement piece. Working on some new internet stuff to help smooth this out as well.
  • 5 0
 Hey all, were here for any questions that you might have!
  • 3 0
 what are the approximate cost and time needed for you to do the install in Golden? And how "apart" should the bike be when brought in?
  • 1 1
 Any thoughts on adding colors to wraps? Or tints?

Would be super interested in being able to darken the wrap, or change the hue.
  • 1 0
 Any plans to make the wraps in a thicker version? I did my '22 EVO in a satin RIDE WRAP and its pretty thin.
  • 3 0
 @muumuu: We book install appointments by the day. No need to take the bike apart at all, just clean clean clean. Install in our Golden shop is currently $150, if you choose the fork protection as well, we dont add any labor to it, just product. Give the team a buzz and they can give you all the details.
  • 3 0
 @Jedimtnbiker: Our Bike Protection Film is thicker than industry norms by about 20%. Were always working on the product to balance installability and durability. Keep in mind, that frame protection is a wear product, and if you get a scrape through the kit, we do offer replacement pieces!
  • 2 1
 @mcjones13: Weve considered it for sure. At this time it's not on offer, but perhaps down the line we can get it to a place where it is ready for the masses.
  • 1 0
 What is the organizational structure at RideWrap’s new House of Wor-chip? I know RideWrap has been preaching about of the sin of scratches for a while, but do you even have a Pastor of Protection?

On the business side, have you considered appointing a Deacon of Decals to create / print / apply custom-designed (or customer-designed) graphics printed on vinyl? (I don’t have a need for RideWrap for some of my bikes, but high quality PET-laminated custom OEM-spec decals, or custom-printed vinyl decals are definitely of interest to me, and I’m sure, others. Currently, many in the US get them from the UK).
  • 5 0
 Not to toot my own horn but I did my own ride wrap and only trashed 2 pieces. Got any jobs?
  • 2 0
 When are you guys releasing your stanchion protection kits? That’s the one part I always feel nervous about scratching up.
  • 2 0
 @gunnyhoney: We are hiring haha.
  • 1 0
 @ct0413: This one is slated for release just after our tire protection film.
  • 1 0
 @WRCDH:
We've got a sticker Lord. haha

We don't offer any graphics products at this time, not that we haven't considered it. Integrating the custom/graphics aspect is quite an undertaking when you consider production in 5 countries.

As well there are a lot of great companies like Slik Graphics that offer worldwide free shipping. They have also made the appropriate licensing deals with manufacturers so all is copacetic, this is no small task. As we add locations, we are considering bringing in these companies to do what they do best!
  • 2 1
 I’ve done all of the well known frame tape brands. RideWrap is best and it’s really not all that hard once you get a handle for how much soapy water to spray on (don’t overdue it).

That being said, Coors is kinda gross chemical tasting watered down beer (even for a proper lager). Like McDonalds of beers but has cool cowboy marketing. And I grew up on horseback running cattle on range land etc, it still doesn’t make a buckskin taste any better lol.
  • 1 0
 Wrapping a bike ain't that hard--heat gun, rubbing alcohol, a hoppy beverage,and you are set. I can't say you won't come away without any liquid-filled blisters on your fingers but that's the price you pay for rubbing out the bubbles.
  • 2 0
 Oh shit that’s 4 blocks from my house. Never thought these things were worth it but maybe for the next bike
  • 2 0
 I just completed 4 full "tailored" kits this week! Best coverage in the industry and new material is easier to work with!
  • 1 0
 Great news, the shipping from CA was the only negative thing with ridewrap.
  • 2 0
 Welcome neighbor! S.Table dh trail laps all day
  • 1 0
 We got to small the local fares in the falltime and are super excited for this snow to melt to continue exploration!
  • 2 0
 Now I can buy my new Commencal and take it right over to RideWrap’d!
  • 2 0
 This would, like, double the value of my bike!
  • 1 1
 My first time installing Ride Wrap on my eMTB. I'd say I got a 8/10 on the install . Not bad for the first attempt . LOL
  • 3 1
 gorilla tape
  • 7 6
 More crap for the landfill, people got money to burn on stupid shit.
  • 1 3
 Effeto Mariposa Shelter tape. So much easier. 1.2mm on the downtube, 0.6mm everywhere else.
  • 3 2
 This stuff got super gummy and gross after a month on my bike.







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