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SRAM & FSA Release Warnings About Fake Websites

Nov 21, 2022
by Ed Spratt  

SRAM and FSA have warned customers about fake websites that appear to be selling products with huge discounts.

The past month has seen a return of scam websites appearing as SRAM and FSA have released warnings to customers about deals that seem too good to be true.

SRAM was the first to issue a warning about the fraudulent website sramcycling.com with the brand confirming to Cycling Tips that it has taken action against the site, but it still remains live. Some of the fake deals on the site include Code RSC brakes for $98 and X01 AXS mechs for $91.

FSA has released its own statement about fake websites as it recently found an increase in sites falsely referring to the brand without its authorization.

FSA has published the following statement:

bigquotesWe would like to remind you that the only official company websites are:


Any other site, which uses names like our brands, is to be considered unofficial and we do not consider these sites to be safe sales channels and advise against their use.

FSA and Vision products are sold only through our official distributors, authorized retailers or through our corporate sites listed above.

Last year Shimano had to release a similar warning after a website was branding itself as a clearance store offering its range of flat and clipless pedals for at least 50% off the retail price.

It is always worth double-checking if a retailer is legitimate, especially if the price and availability look too good to be true.

Author Info:
edspratt avatar

Member since Mar 16, 2017
3,244 articles

  • 156 1
 Yeah, make sure you don't fall for any of these scams, they are the worst. Anyway, if any of you would like to buy some top notch brand new SR4M durailuurs or a Santa Claus frame set I'll do you a great deal.
  • 7 0
 @bigtim: or you could come to my brand spanking new discount site www.sh!tmano.com,
All sorts of wonderful deals
  • 4 0
 i thought hornpub was really a pub in thailand too
  • 136 4
 Scam FSA headsets are probably more reliable than the original.
  • 2 0
  • 20 17
 In Hambinis C*ntish Shitbag Scale of Engineering F*ckwitism, FSA is in between Borderline Shitbag and Definite Shitbag.
  • 2 0
 @MorettyBtt: Ahh yes, the scale that ranges between Wanker and Most Definitive Shitbag
  • 23 0
  • 5 6
 Haha, I'd say the same for the Scam SRAM stuff! Big Grin
  • 4 3
 @FSA-MTB: Used my of your products racing DH for a long time. Never had any issues with quality.
  • 1 0
 @way2manyhobbies2keep: the one and only Smile
  • 3 0
 @Yaan: Cheers!
  • 4 0
 @Yaan: she doesnt want you bro
  • 2 0
 should easily have made top comment
  • 108 14
 Remember kids... if it looks too good to be true... it's probably Chain Reaction cycles undercutting the small independent business owners again.
  • 38 2
 Think that might have been the case 5 years ago. Have you shopped on CRC in the last 3 years?
  • 46 12
 You mean acting like a commercial business in a market economy
  • 4 0
 @sheepsfootchoilbelly: Admittedly, no. I can't afford to shop for bike stuff anywhere these days. The only thing I've bought in the last 3 years is brake pads.
  • 81 8
 CRC was a small independent business...they were literally a local bike shop operating out of a shed in Ireland. They just happened to do well, figured out the market trends, secured the supplier contracts, and built the technology (i.e. website/ecommerce), and promoted themselves effectively.

Why the hate for a grass-roots upstart company that made it big? Are small business not allowed to grow from nothing to something big, and be rewarded for that effort?

When talking about CRC, we have to remember that this isn't like a Walmart or Costco that just swooped in to undercut everyone with their big muscles. CRC worked very hard to get to where they're at. Its the local bike shops that didn't/haven't adapted that are crying foul. Why reward those business operators that didn't see and take advantage of the market opportunity by supressing those that had the foresight and initiative.
  • 13 1
 @chrismac70: There's no way everyone downvoting you hasn't ordered something from ole Jeff Bezos.
  • 10 0
 @neons97: The CRC you're talking about died when Wiggle bought it out and fired everybody. What it is now is another faceless corporate monolith. Except the Nukeproof and Vitus guys, they seem like a nice bunch.
  • 4 0
 @Fix-the-Spade: I get that that were bought out by Wiggle. But the CRC we know today is largely the same as the CRC at the time they sold to Wiggle (well, they were actually better before Wiggle with even lower prices). The CRC today (customer experience wise), is largely unchanged pre-post Wiggle (other than prices are a little higher post-Wiggle acquisition...which only helps the local bike shops).

So if CRC were still run as-is by the original owners, it makes it better than if they were bought out by Wiggle? Still started from a grass-roots shop out of someone's shed.
  • 3 2
 Since Wiggle bought them it's not worth your time going to the site. High prices, slow delivery, no stock in the size / length / colour you're interested in. I'd go to my LBS but Decathlon killed it.
  • 3 0
 @yonibois: I'm guessing it depends on your country. I've ordered two bikes from CRC. From northern Ireland to California in 6 days. My local bike shop took longer to get a bike in from another state. Definitely agree on supporting local businesses though. CRC seems like they're often out of certain things. For parts I usually order from Jensen USA, in southern CA. Those guys are super fast, great prices, easy to work with, all around 10/10 experience.
  • 1 0
 @sheepsfootchoilbelly: I bought a 2021 dhx2 on sale for $600 CAD last year...
  • 1 0
 @DylanH93: I do one better, I pick the parts up from Jenson's when I go ride, since the warehouse is walking distance to a trail network. Parking lot full of cars with bike racks. At least I know the employees are riders.
  • 1 0
 @Fix-the-Spade: Wiggle also started out of a small bike shop for that matter, and they used to be great through the mid to late 2000s until they got bought out by private equity.
  • 1 0
 Reminds me of when I needed a part for my car and the shop wanted 300 bucks for a part I could buy online for less then half that. So I did and took it to a different mechanic to install it. Instead of costing me over 400 it cost me just over 200. Sometimes it is just better to buy online. Sure I'm not supporting my local business but if they wanted my business that bad they could have charged me way less for the part considering they are paying what I paid online for it!! Even if it was an extra 30 to 40 bucks I would have went with them but they wanted to charge me double what the parts worth lol!! Good way to lose business quick!!
  • 1 0
 @neons97: im going to guess he either has no dog in the race or has a small shop
  • 1 0
 @neons97: Yes it would make it better. I don't mind companies growing and making their founders wealthy. Trouble is once it's been sold to (investment fund, venture capitalist etc) it's no longer a company run by passionate people filling a gap in a market. It becomes about screwing as much cash out of the customer as possible, consequences be damned. It never ends well for the end consumer and Wiggle/CRC are perfect examples of that, they're a shadow of what they used to be. Incidentally I haven't bought a thing from CRC since the buyout, it wasn't a concious choice, they just never seem to have the best deal anymore.
  • 1 1
 @Fix-the-Spade: I'm from Canada and I continue to buy from CRC constantly. They used to be my go-to for Shimano, until they (Shimano) put an end to that. So all my Shimano purchases go to Merlin now. But I still buy a considerable amount from CRC. They just have such a wide assortment of brands/inventory and in-stock, unlike local bike shops. Yes, the deals aren't as good as they once were. But those were crazy days what some of their prices were. But that could be due to inflation, COVID bike boom, lack of parts and accessories for the distributors to clear-out at bargain basement prices. And yes, most likely the new owners want to recoupe their investment.

But compared to buying ANY of those parts locally in Canada, even after the cost of DHL Prepaid Duty shipping, things are FAR cheaper for the most part. In the spring, I bought a Gloworm XS lightset for $240 CAD shipped via DHL including all brokerages/duties. Arrived on my doorstep in 4 days from the time I ordered. The cost here is $450+tax and shops would need a couple of weeks to get it in with their next order.
  • 46 17
 Huh... Someone's finally selling sram stuff for what it's actually worth.
  • 2 8
flag CSharp (Nov 21, 2022 at 7:45) (Below Threshold)
 And the Scam SRAM stuff probably last just as long! Big Grin
  • 22 1

Too good to be true.
Especially if you google the address...

201 N Nellis Blvd
Las Vegas NV US

...and discover: it's a Walmart
  • 6 1
 I mean, wallmart is known for its good deals.
  • 2 0
 I sort of want to get one of those $98 road hubs just to see what shows up in the mail.
  • 2 0
 Rapha bought Chris King! You didn’t know this?
  • 9 0
 @GriefTheBro: I know, 3 copies of Timecop for 18$
  • 1 0
 @GriefTheBro: That's right, went to one recently and they got a whole bin of X4 and 3x10 stuff next to the $1 DVDs.
  • 1 0
 Walmart is always were I get my important mtb components.
  • 19 2
 Are we sure these are scams? Prices still seem a little high...
  • 25 14
 Especially for SRAM brakes Smile
  • 4 0
 @lkubica: Codes cost significantly more than their competitors (£250 codes, £175 mt7, £190 saints, £150 XT, £125 dominion, TRP £180, Hope tech 4 £180) yet there’s more codes in circulation than ever other brake combined. Stop being silly. Wink
  • 1 0
 @thenotoriousmic: We are just kidding here. I believe that codes are great, but had levels and guides and simply could not resist Smile
  • 11 2
 In other news, Pinkbike releases a statement about fake comments, if it is a positive comment, it is a fake and has been created by a bot, do not upvote the bots...
  • 19 0
 Wait, this is a trap. Do I upvote you or not. . . .
  • 8 0
 Instructions unclear, Went through the pinkbike archive and upvoted every single comment by Waki
  • 7 0
 "...confirming to Cycling Tips that it has taken action..."

Thankfully CT was able to publish what with the latest rash of laying off their headliner staff. Hopefully we don't end up with a fake Nerd Alert podcast. Or 12% less Nerd Alert podcast. Hopefully O+ doesn't have the same in the pipeline for Pinkbike. Seems O+ memberships are the big push and aren't funding as much as they need.
  • 11 0
 This could be fake....
  • 9 0
 you know MTB has stupid high prices when they can still fool people with fairly high prices on a fake site.
  • 6 0
 @FSA there's another scam going around you should be aware of. It looks like someone's using your website to sell pre-worn chainrings: www.fsaproshop.com/products/agx-1x-chainring
  • 5 3
 That is just a bad product photo. The lighting is way off making it look wonkier than it is. That's just a 1x ring with our own thick/thin profile.
  • 1 0
 Isn't this the same as jeans with pre-made holes are the used look? Very stylish!
  • 4 0
 @bman33: lol! We try to be on the cutting edge of fashion. Especially with colors. You can have any color you want, as long as you want black.
  • 10 3
 still wouldn't pay $42 for SRAM level brakes.
  • 5 0
 Maybe I should have bought fake FSA cranks so they would quit falling off my bike.
  • 18 0
 My road bike came with FSA cranks. I took it off the very first day. After all this years it still looks like brand new one. Never gave me any problems
  • 1 0
 @pakleni: thats a good idea, I think I'm gonna try that.
  • 1 1
 @RonSauce or learn how to use a torque wrench instead of just tightening with an Allen key til you think it's tight enough!! I ran FSA for years on my dirt jumper and never once had the arm fall off or even loosen up!!
  • 1 0
 @mhoshal: haha, ok buddy. Fsa has replaced my cranks on warranty 3 times now. I've literally stood on a breaker bar with all my weight cranking down and still had them come loose. I've gone otb 3 times and just massively crashed 2 other times due to my cranks falling apart.

But hey, cool story about your dj.
  • 1 0
 @RonSauce: okay three times and you never thought once maybe use locktite lmao you sound like a steller mechanic with your breaker bar skills lol!!
  • 1 0
 @mhoshal: its also been loctited each and every time. Did you ever think fsa replacing it on warranty could be a sign its something wrong with the crank? Of my nine bikes, I only have one with a crank that has any issues, it got the breaker bar because I got tired of being polite and that bike got demoted to an occasional commuter. And I had it happen 5 times, three times they were new, waranteed and assembled in a bike shop. The 2nd and 5th time they blew up I put them together.

You're a moron for thinking I had a cranks fly off a bike multiple times and my solution was to gently assemble everything with no threadlocker.
  • 1 0
 I have been looking for a frame and noticed plenty of scams on the Buy & Sell as well. Not sure if that is normal or not as I don't browse regularly. Found a handful of adds over the last two months with nice frames priced really low by profiles created the day the listing is posted.. Reverse image search finds them lifted from ebay ads from a different country.
  • 3 0
 Red flag, black flag
  • 1 0
 @ceecee: You leave Henry Rollins out of this
  • 1 0
 Interesting that the scam sites are still operational - I acted for a bike brand and had a similar site (scam site using brand name bike company name) with same domain name registrar taken offline 4 days after issuing domain name abuse notices and trademark infringement letters. I wonder why it's taking so long to get them offline.
  • 1 0
 note that you can report these sites to search engines: safebrowsing.google.com/safebrowsing/report_phish

this helps derank them and thus makes the scam less valuable until it stops. a typical trick is a paypal button that leads to a paypal page to send money to "a friend" (cant get refund) and it clearly show some rando gmail address as receiver
  • 2 0
 So does anyone know what actually happens if you order from these sites? Do you get a knock off product, or a box of rocks, or just nothing?
  • 24 1
 You basically get nothing except a larger asshole.
  • 9 0
 @aaronclark: orders right away!
  • 1 0
 They take your credit card info and f-off into the night.

My dad called me 2 summers ago "hey, stop shopping for bikes, I just order 6 Santa cruzes on the internet. Great sale dont even worry about paying me back" the bikes were $300 each, the website was like vjtbdurbsdoe.com when he sent me the link and I looked into the company the address was a vacant lot in the desert. His order got canceled randomly and close to $40k was stolen from his accounts over the next 2 years.
  • 3 0
 DT Swiss has a landing page warning against this. Saved me.
  • 3 0
 That URL is almost telling people to support counterfeit
  • 7 4
 Maybe if they gave me $98 I’d try sram brakes… but actually probly not.
  • 2 0
 It's a problem they caused by flooding the market and removing Minimum Advertised Pricing for the rest of the year because they ordered too much from the factory in 2021.
  • 1 0
 The real SRAM brakes have the signature howl. The counterfeit SRAM brakes don't howl. That's how you can tell the difference.
  • 1 0
 Its like the child of a goose and a donkey.
  • 1 0
 Pretty sure I came across a fake Magura site last year. I was close to ordering but something told me it was too good to be true.
  • 1 0
 I'm getting emails from legitimate websites/shops advertising "ThE BigGeSt SrAM sale evar you guys" I'm not sure which one is the bigger scam
  • 2 0
 Tune has also warned about false websites
  • 1 0
 Basically, if SRAM brakes are below the guide price then it's probably a scam...
  • 9 1
 If they don't make the patented screaming gobble sound, they're not genuine Sram brakes.
  • 2 0
 Maybe they’ll release a statement about dropping chains!
  • 3 1
 I thought FSA was already Fake Sram.
  • 4 0
  • 1 1
 FSA - Fake Sram Axs
  • 1 0
 @likeittacky: LOL!!! I like that!
  • 1 0
 The real scam is these components not being prices at that level in the first place.
  • 3 6
 Thing is..............
are there actually factories set up to make all these fake products? considering every industry suffers the same....
Or are these sites selling factory seconds direct to customers or through other websites...
  • 3 0
 The products are probably real. You can watch pictures of the real products, pay real (virtual) money, wait real time, wait some more... You may just not receive anything, real or fake.
  • 2 1
 Maybe it’s time for a little sleep, then think about it again.
  • 2 4
 down vote all you want. Grey imports have been around since forever..........
  • 3 0
 @naptime: I’m pretty sure they are just straight up scams. You pay for the product, they send nothing snd steal you money.
  • 1 0
 More fool the dumb fks that fall for it then
  • 1 0
 Do you actually get anything if you order from these people?
  • 3 0
 just a huge cc bill and identity theft.
  • 4 0
 A life lesson.
  • 2 0
 Still overpriced for NX
  • 1 0
 Really, could the fake be any worse than the real thing?
  • 1 0
 What about counterfeit burro bikes
  • 2 3
 not much changes for me as I have called the company SCAM since wasting cash numerous times
  • 11 14
 You can tell if it’s a genuine SRAM product if it fails within 6 months
  • 1 0
 You're Fake News!

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