Big bad booth bikes.

Some additional parts required.

The Momentum Project is underway with the first team test camp of the year.

Raw talent.

We Are One is supporting two Canadian riders for 2024.

Some iconic hometown dirt out of Kamloops.

A Canadian-made machine that climbs almost as well as it descends.

Pick a bar and stem length and...

A new trail, racing, concerts and a biek giveaway at one of B.C.'s best bike parks.

Slopestyle riders descend on the Coast Gravity Park for a weekend of pristine jumps and all-out good times.

It’s not slated for production (yet), but Matt Beer couldn’t resist taking it for a spin.

We Are One’s new prototype DH machine has 215mm of travel.

The host town of Valemount has been rapidly climbing the list of must-ride mountain bike destinations.

For round 5 riders are heading to the brand new trails just east of Medicine Hat, Alberta in Cypress Hills Provincial Park.

The inaugural We Are One Western Enduro Cup took place this weekend in Revelstoke.

In this test are just three of the many unique handlebars on the market, but each one has its own spin on the tuned carbon layers.

That sweet, sweet loam.

We put WAO's newest Canadian-made carbon wheels to the test.

The exciting Kamloops local racer brought home 5th in the U21 category.

The bike that Rae Morrison recently rode to a New Zealand Enduro National Championship.

The rims are said to be 32% stronger than We Are One's own Union 29 rims.

Jack Menzies has been quietly picking off EWS top-tens is a first year elite racer.

There are now two versions of the Arrival, and two new colors - avocado and toast.

The 4 young Canadians on the We Are One Enduro Team experienced the trails that Northern Italy had to offer in the 3rd stop of the EWS.

Jumps, skinnies, and steep slabs with Hannah Bergemann deep in the North Cascade mountains.

Dustin is an open book about the challenges (and advantages) of manufacturing their carbon rims and Arrival frame in Canada.

Come with us for a walk through the 2022 Sea Otter festival to check out some new bikes and components.

We Are One will be offering links to convert the stock Arrival to 130 or 170mm of rear travel.

Emmett Hancock from Pinkbike Academy lands a ride on the We Are One team alongside Jacob Tooke, Johnny Helly, and Jack Menzies.

Max shows off his air abilities on a full quiver of bikes.

With a steep price tag it won't win on value, but with 152mm of travel, how did this dual-link carbon bike stack up against our other enduro bikes?

Our initial impressions of this stealthy and speedy new machine.

29" wheels, 150mm travel and 100% designed, manufactured and assembled in Kamloops, BC

After Dustin Adams received a blood transfusion of five units during surgery that helped save his life, production manager Dustin Windross organized a company wide blood drive.

Lane Bodor and Kyleigh Steward step outside of the comfort zone that is the Bike Ranch and head to Williams Lake.

We Are One probably won't be known primarily as a rim manufacturer for much longer.

A grand slam of a day.

Rowdy to say the least.

We Are One has a future bike project in the works.

Find out more about what mountain bike components are being made in Canada with this round up of familiar and not-so-familiar companies.

We put We Are One's enduro-ready carbon wheels to the test.

A look at the diverse and beautiful landscape on offer to riders willing to travel to less familiar mountain bike destinations.

Take a look inside We Are One Composites to see how their carbon rims are made.

Caleb Holonko's riding is mesmerizing in the dark gloom of the forest.

We Are One Composites and 77designz have joined our forces to design and manufacture the lightest (DH level tested) enduro cockpit that you can buy.

Not only is 26" still alive, it's even carbon fiber.

Dustin Adams was one of the first Canadian downhill racers to break onto the World Cup scene, and now runs a carbon wheel company in Kamloops, BC.

The made-in-Kamloops rims are now available in the UK market.

Sam Hill and Cecile Ravanel may have won on the weekend, but who won themselves a new set of carbon wheels from We Are One?

You need new carbon wheels and We Are One are giving away a set. Enter the Aspen EWS Fantasy contest inside.

We Are One Composites is a new carbon rim and wheel brand, manufacturing products in their Canadian factory. Check the press release for specs, pricing, and how their rims are built.

We Are One is here and are showing it off with a seven-minute video showing off the team and their home in BC, Canada.