I recently had the opportunity to help with promoting
The Moment - a documentary about the history of freeride. Most of the people I reached out to were thrilled with the idea of the film and with having a showing in their town, but a few of the responses I received back surprised me.
"Does the film reconcile or reflect on the change in times or does it revel in the joy of anarchy?"
This question wrapped up a larger message of concern about "weed talk," rogue riding culture, and the lack of marketability the film would have to an all-ages audience. Another response I received was in respect to taming down mountain biking's extreme image.
"I'm trying to promote mountain biking to women and I'm not a huge fan of promoting the gnarly stuff like Rampage and freeriding because I think it scares a lot of people away from the sport."
Don't get me wrong, at the heart of both of these examples are genuine issues that people are considering. This is a time of hypersensitivity around illegal trail building in some places and I do understand that the mainstream media version of mountain biking may not be truly representative of what is available in the sport to everyone. But since when does that mean we shouldn't celebrate our history or that we should leave out the bits that are inconvenient to our current (or sometimes individual) concerns?
The documentary tells the story of the moment freeride began by using footage from the North Shore and Kamloops in the 90's and current interviews with some of the people who were involved in pushing the boundaries back then. The filmmaker, Darcy Turenne, takes us to the roots of a movement that has impacted all areas of mountain biking, including bike technology and design, trail building, photography, and skill development, to name a few. This story isn't meant to encapsulate the entire history of our sport, but, instead, to highlight a key point in its evolution.
So why are people feeling squeamish about acknowledging these roots of mountain biking? Freeriding isn't some estranged family member who's gone off to live in the woods, its influences can be seen in everyday riding and everyday people - every day. It can be found in the drops I was practicing in lessons ten years ago and in the baggy shorts, I still opt for today. The gravity-fed trails that bring a smile to your face - even if you don't want to admit it - are a result of the days in the Kamloops gravel pits.
I understand that everyone thinks back to their own history occasionally and wonders if life would be different if -
if I hadn't dropped out of college, if I hadn't married my high school sweetheart, if I hadn't become a brain surgeon, if I hadn't swiped right. But, if you can look around and appreciate where you are in life at this very moment, then even the most cringe-worthy memories were worth it. So, it stands to reason, that if you love mountain biking today and what it's provided in your life, you have to embrace the history it comes with.
The people who were smoking weed and building trails or taking headers into the dirt while sending in on pinner bikes back in the day weren't thinking ahead to whether or not their footage would be shown to an all-ages audience nearly three decades later. And they shouldn't have been. Even just ten years ago, mountain biking movies, in Vancouver at least, were shown predominantly in bars. The sport wasn't old enough to be thinking about the next generation yet. Remember
Pedalfiles? That movie came with the message, 'Warning: this film contains boobs, fire, fights, and bikes.'
The athletes back then certainly weren't focused on making what they did mainstream and accessible to everyone. As noble a pursuit as this has become, I'm not entirely sure - outside of making a profit - why we care about this so much now. And let's be honest, the barrier to entry with mountain biking has a lot more to do with the current price of bikes, than whether or not it's perceived as dangerous. When you say to a friend, "You've really got to try this new sport, but be warned, you might crash and need stitches" versus, "I know you're really going to love it, but you need to drop $3000 just to start," which one do you think is the bigger deterrent?
There is a scene in one of the old
New World Disorder movies where Aaron Chase is bleeding from the head. Chase puts his helmet back on and keeps riding. Genuine concerns for his well-being aside, that image was what inspired me to get on a bike. Fifteen years ago, there were only a few women riding and they were all shredders; none of them represented me, an awkward beginner, who was in no way a natural, and who hadn't ridden a bike since she was eight. But I still wanted to ride because when I did, I felt badass. I wasn't an athlete. I was terribly out of shape, skinny fat, as the saying goes. And yet I still identified with riding, because it was for me. I didn't need anyone to put lipstick on it, tame it down, and try to mould it into an image that they thought I would want. And let's be honest, back then I was the key demographic that companies are now targeting. So, maybe we all just need to take a step back and let mountain biking be, let it attract the people it speaks to, and not try to change it. I mean, my whole life I've been told that you have to love someone for who they are and not who you want them to be. If mountain biking leaves the toilet seat up now, let's just accept that it always will and save ourselves the trouble.
Much like that scene with Aaron Chase,
The Moment unapologetically celebrates the good, the bad, and the ugly in mountain biking. It excites the audience because it connects us to something bigger. It ties our passion to the culture that existed in our sport at that specific moment in time. This film salutes our gritty pasts, to the regrettable and the great one-night stands, to the one beers too many, to the speeding tickets and the stitches, to our messy roots that make us truly unique individuals. This movie reminds us why we should appreciate and value the "weed talk" and rogue riding culture that we've come from. That an all-audiences rating isn't something to consider when you're telling a true story. Let these kids grow up and if they still love mountain biking enough they will seek it out (realistically they just have wait until it comes out on iTunes and their cool parents rent it for them).
Mountain biking won't build a sustainable relationship with anyone if it has to change who it is or deny its history. Acknowledging our past is so incredibly important, because, as they say, you can't know where you're going if you don't know where you've been. So, let's revel in the joy of our past anarchy just a little bit longer and be grateful that we can.
Ride and let ride. Be your continuously changing self.
As to social media attention whoring... the only thing you can do is to look beyond it and do your own thing. Trust me it's a very healthy attitude...
Doing what you want and not dictating to/trying to sway others is sadly at odds with human nature. Which is why I'm wondering why we need mtb to be bigger and more popular. The less niche it becomes, the more vulnerable it will be to all that is wrong with mass consumerism/sport. Fortunately, mountain biking (as opposed to riding off road) will be immune to mass participation for as long as it is exhausting and potentially painful. People hate that shit.
If it's purely to improve trail access, that's a domestic issue for those countries who restrict their land to those who donate the most to political parties. The problem is being attacked from the wrong end. Sadly, I doubt much more can be done just by adding a couple of hundred enthusiasts a year. The only effective solution is bikers collectively raising a few million/billion and lobbying like the rest of them. Basically, every rider in the States needs to chip in at least a grand to get the govt on side. Good luck.
Also just because it is machine dug, doesn't mean it's easy to ride it fast. I have some beef with the more far left part of "what real MTB is about" mob who glorify natural trails and whine on machine dug stuff saying it's for losers. Sorry Bobby, just because you get wobbled like hell in a rock garden, or slide a lot with your foot out in mud, shouting woohooooo! doesn't mean you are any good at it. It just means you are willing to do it. Let's just go back to times when "huck to flat" was the old Enduro, like around 2005. There were dudes on Azonic eliminators hucking from 10ft+ drops and then there was a DH comp with the track going through some of those hucks, they got demolished by folks on hardtails. The only thing they could do was hucking and talking crap about others not having balls.
Fortunately, mountain biking (as opposed to riding off road) will be immune to mass participation for as long as it is exhausting and potentially painful
This is one of the joys of the sport. It is HARD work and not for the faint of heart. It requires balance, timing, endurance, cardio, strength, and a mental fortitude. Which is exactly why I abhor eBikes. When the difficulty of the sport is removed by electric motors, it opens it up to a wide range of people who have no appreciation for the strength and determination it takes to become a good rider. Along with that comes the taming of trails, "because they're too bumpy", and the removal of or modification to access to the type of trails that we have grown to love. It won't happen in a year, but give it 20-30 and this sport will be dead as we know it today.
The difficulty of the sport has been reduced by in many ways since I got my first got my first MTB and started racing in ‘87. Things like disc brakes and suspension on bikes. How about uplifts and shuttles? Maybe you are opposed to these options as well. Uplifts, snow grooming, and advances in equipment have done the same thing for skiers who once had no other choice than to bust the their butts hiking up the mountains for some hard earned turns downhill. Back country skiiing is alive and well.
Here in Washington State, I couldn’t care less if someone chooses to ride an eMTB as long as they stay in areas where motorized vehicles are permitted (or private property) as current law requires. Furthermore, ebikes seem like a very good option to combat the horrible traffic, hills, and expensive parking here in Seattle.
Should we welcome new comers, absolutely? Should we whitewash history and change the present to attract the absolute lowest common denominator? Hell no.
But the money behind the sport wants eBikes and dirt sidewalks so nobody thinks it's too hard and quits to take up taking Instagram pictures of artisinal food.
Mountain biking is not for everyone yet many people want to push it on everyone and think we need to adjust what makes it great to attract everyone.
Whitewashing history or dumbing down your favorite trail, it's all the same.
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MOST of the people I reached out to were thrilled with the idea of the film and with having a showing in their town, but A FEW of the responses I received back surprised me.
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So don't make it bigger than it is really. You're always going to have the odd individual who go "oh but if it shows some 25 year old stuff that goes against the very adult values I have now..." but please don't let that keep you from just seeing all those who're thrilled.
If this is a document, then document and show it the way it was. Of course the weed debate is always going be a silly one especially when compared to alcohol use (oh, but this a very fine wine you really need to learn to appreciate, or well actually our economy thrives on the use of alcohol so please don't tell any inconvenient facts that could harm our business more than it does our customers).
The one thing I don't really stand behind is the saying "you can't know where you're going when you don't know where you've been". Drive me around in my sleep. When I wake up (and there is actually some daylight) I can go somewhere and know where I'm going. The deeper meaning of the message then. Sure acknowledging is important and there is a huge lot you can learn from it. But these guys didn't need to study the history of bicycle riding to come up with the idea to ride some of the gravel they had in their area. Some great things come from having a vision. And some great things just come from living in the moment and just go and have a blast. You'll always end up somewhere. Or not. But you're only going to find out once you're there.
Seems like a cool video. Bring it out on dvd and I don't mind watching it with my kids. Really if they can see people drink wine and smoke their cigar, there really is nothing wrong seeing others have some grass.
EXACTLY! None of them represented you but you wanted to try it anyway right? Why do so many today need to see an image that "represents them" in order to have motivation to try something?
Show the fun. Fun is attractive. Fun is fun. People like to have fun.
It goes along with the "there are no loosers/everyone is a winner" and "there are no wrong answers"-concepts of raising kids, as the kids will inherit these concepts feeling to be able to achieve anything until they realize later in life they in fact can't without serious effort, which they never learnt to invest. The former problem is just this an aspect of the latter problem, used on reflected opinions/identity.
I live in a country made up of people from all over the world
I prefer to have the decency to listen and understand the point being made
Correcting people's grammar and spelling is pointless and derogatory
It does nothing to contribute to the conversation
- and they can take their barely ridden $6k bike with them while they are at it.
Long Live real riders and rogue trail building, huge drops and all night parties! To all the new people, go back to whatever you were doing a couple of years ago. Freeride doesn't need or want you around....f*ck off kooks
Have a great day.
*Disclaimer: I've only been a PB member for a while, but have been riding since the rigid fork days (yes, I know that makes me old). So there.
I'd still say that the ratio of riders that I've been acquainted with who actually partake in such things is still only 2/3 at the most. I'm sure in many corners (bible belt, for example) you'd probably get quite a bit of "weed talk" resistance, even among mtb circles.
Perhaps that's were these concerns that Danielle mentions, come from. That said, this community of ours tends to be pretty open minded on a lot of things... Oh look, it's exactly 4:20!