Video: Capturing Flow in 'Welcome to NOBL' with Dillon Butcher

Nov 23, 2020
by NOBL Wheels  


bigquotesTo say Nanaimo’s Dillon Butcher is flying under the radar would be an understatement. He’s the type of dude who can casually throw down a cannonball to barspin combo and then crush a forty foot send on his DH bike. However, when we filmed this edit, we didn’t look for the biggest jumps or the craziest tricks, we set out to capture flow. There’s something about the fluidity of his riding that not many can match. If you want to see someone dancing with a bike, watch this clip.

We are incredibly excited to welcome Dillon Butcher to the NOBL family for the 2021 season.
NOBL Wheels






Video and Photos: Max McCulloch
Sound Design: Christopher Arruda
Wheels Used: NOBL TR37 with Industry Nine Hydras
Special Thanks: Mount Washington Resort, Kayla Stockton, Ben McInnes
Song: Rouault - Brique a Braq

noblwheels.com

Posted In:
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36 Comments

  • 10 0
 Just another poser on a SC eh guys?
Congrats to Dillon. Way to represent Nanaimo!
  • 8 0
 Yess Dill! Smooth like butta
  • 6 0
 Love watching dil ride, he makes it look effortless. Nice work to everyone involved! got me stoked to ride. Also, mount wash looks rad!
  • 2 0
 Cheers @ForbiddenBike , definitely would be hard to make him look bad! Such a nice guy too. Stoked you enjoyed it!
  • 6 0
 Barn Owl: what the hell is that insane noise? Riding looks like a hoot though....
  • 6 0
 Loved the vibe of this vid. Beauty shots Max!
  • 1 0
 Thanks Scott, stoked you liked it!
  • 5 0
 You guys killed it on this one!
  • 4 0
 Lovely. So if I run this wheelset I will ride like dillon? good deal!
  • 3 0
 We wish that was the case!
  • 5 0
 @NOBLwheels: but will the wheelset survive the case...?
  • 4 0
 That i9s buzzzzzing is next level
  • 1 0
 I am thinking of buying an I9 wheelset, are they good hubs? the Hydra and Torch seem popular...
  • 3 5
 @rosemarywheel: id look to Hunt or Spank
  • 2 0
 @skyrez18: Thanks, I will go check out there products... Beer
  • 7 0
 @rosemarywheel: if you're looking for a carbon wheelset NOBL is a really good option. You get super high quality wheels for cheaper than most other brands. It's a really good deal. Personally (and I'm biased), a NOBL wheel with an Industry Nine Hydra is the way to go. NOBL has a lifetime warranty too.
  • 3 0
 @maxmcculloch: Thanks for the info! a good word is always better than advertising.
  • 4 1
 @rosemarywheel: I've got some Hydra hubs. Yes, you'll spend some money for two hubs but they are worth it. I was using some Dt 210's with 36 points of eng before, and I noticed the difference the very first ride with the hydras. Climb better, pedal more efficiently, sound cool and be cool
  • 4 0
 @cocatellez: "pedal more efficiently"......
Yeah, that's not how things work.
  • 1 0
 @maxmcculloch @rosemarywheel: I made use of my NOBL warranty during my first ride...
  • 1 0
 @cocatellez: Sounds lovely! and they come in Pink!!!
  • 1 0
 @skyrez18: Oh, dear...
  • 1 0
 @skyrez18: They should just send me a free set and I will get back yto them about wether or not I approve of the quality... Smile
  • 4 0
 max always killing it with the filming
  • 2 0
 Thanks Cole! Stoked you liked it
  • 2 0
 @maxmcculloch super smooth edit of a super smooth rider from a super smooth rider. Looks dope, great to see you behind and in front of the lens!
  • 2 0
 Thanks for the kind words Marvin! Really glad you enjoyed it. Hope all is well with you!
  • 1 0
 @maxmcculloch: I am fine thanks! i guess that's one of the few upsides of the current situation: bike riding has rarely gained more momentum and flexible working hours help to get some dirt on the tires regularly. Stay safe and keep the stoke alive!
  • 3 0
 I am a filmmaker:
this video is one of the best films seen in the past few years. compliments to the director.
  • 1 0
 Great to hear that, happy you enjoyed it!
  • 3 0
 Thank you for using such great music and keeping it calm, black and white was perfect.
  • 1 0
 Glad to hear you thought so! Cheers.
  • 4 0
 Not a roost in sight
  • 3 0
 Always into some good flow!
  • 1 0
 Are nobl wheels any good? Never really seen any reviews of them
  • 3 0
 Yes, made in Canada, great warranty, but like all things they cost $$

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