Video: GT Factory Racing Says Goodbye in 'Shifting Gears'

Nov 22, 2023
by GT Bicycles  

Words: GT Factory Racing
Film/Edit: Louis Citadelle


Few brands are born into racing, but when Gary Turner welded the first GT BMX frame in his SoCal garage for his son in 1972, that’s exactly how GT came to exist. In the last fifty years, GT has raced everything and everywhere; from BMX to XC, Slalom to Downhill, Enduro to road. Heck, GT even created the ‘96 Atlanta Superbike project for the USA National Track team. On this journey, we’ve won Olympic medals, World titles, World Cups, National and European Championships all in a style unique to our brand.

For the last eight years, our GT Factory Racing Team (GTFR) has competed at the highest level in the UCI Downhill World Cup series and EDR races, with an extended family of riders including: Wyn Masters, Rachel Strait, Anneke Beerten, Martin Maes, Sam Dale, Brook McDonald, Jackson Frew, George Brannigan, Joey Foresta, Johannes ‘Denim Destroyer’ Von Klebelsberg, Noga Korem, Ethan Craik, Katy Winton, Jess Blewitt, and Ryan ‘Pinky’ Pinkerton.

The team has achieved an incredible forty-one WC/EDR podiums, eleven WC/EDR wins, two World Cup overall titles and two World Championship podiums. We couldn’t be prouder of these talented athletes and to have the opportunity to support Wyn’s Privateer Project and our Junior Development teams, all helping the next generation to reach the top.

During this time, GTFR has been supported by some of the World's leading brands, including Continental, Shimano, FSA, Fox Suspension, Alpinestars, Stans, Krush, Rimpact, EThirteen, Prologo, GoPro, ODI, Bell, Sombrio, FiveTen, WTB, Skullcandy, Schwalbe, Michelin and Vittoria.

The GTFR team finished this season on a huge high as Ethan stood on his first World Cup podium in MSA and Pinky won the World Cup Junior title overall, but 2023 marks the last season of the current edition of the GTFR program. It may be the end of the chapter, but this is not the end of the story. For 2024, our race presence will come in the form of bolstering regional teams and grass roots programs - where future champions are born.

Keep an eye out for more Privateer Project episodes dropping next week, and we'll see you at the races in 2024 and beyond.

Lenzerheide UCI MTB World Cup DH 1 XCO 2 2023
Lenzerheide World Cup. Photo: GT / Sven Martin


Author Info:
GTBicycles avatar

Member since Apr 2, 2013
259 articles

133 Comments
  • 85 1
 Not so good times.
  • 13 9
 But you can still have good times riding. Out of all my mates only a couple watch racing and even fewer race themselves. I can see why they pull funding from race teams. It sucks because I love to watch racing, hopefully they make a comeback.
  • 48 3
 Unfortunately, a sign of the times in the bike industry. Why pay for a racing team when you can pay a few social media “influencers” to market your product. I wish I still had my GT 24inch cruiser! I had a lot of good times at the local track.
  • 27 3
 The influencers can be the fsctory “outreach” team, as in GTFO
  • 121 37
 Nothing is more marketable than mediocrity these days. Why aspire to race or freeride when you can be a professional bumbler. We saw the internets response when that successful youtuber and average rider cried over some pinkbike staffers comments the other week. I can't think of many other jobs where you get maximum recognition for minimal skill.
  • 84 7
 @corewhiner: Glad I’m not the only one that found that video unbearable
  • 47 8
 @corewhiner: the thing is, we all have a different take on mediocrity, why be a freerider or racer , when you can be cancer ressearcher, or a windfarm engineer? Mind you, I'm saying this as a huge DH racing fan, but racers pretty much are professional bumblers, most don't make a living ( see pb earnings survey), they need tremendous financial security and help from family to make it. Hang around DH racing and you'll see the patterns, it takes tremendous amounts of money to race year after year, and to be able to get sidelined with injury. You gotta be pretty self centered to race bicycles professionally. As for media and marketing, it's always been a communications job, I get a feeling you are evaluating their performance based on athletic skills, not communication skills. Just my 2 cents.
  • 13 0
 @corewhiner: I'm curious and did not see - chuck us a link
  • 18 7
 @uponcripplecreek: Our bikes, trails, and riding styles wouldn't be where they are today without freeriders and racers pushing progression. It hurts to see up and coming riders have less and less opportunity to ride professionally because the industry now favors those who can write a click bait title and barely ride.

Also windfarm engineer? Lol wut. Yeah riding bikes isn't the be all end all of giving back to the world, nor was I saying so. I'm saying if you are a paid professional in your field you should atleast be good at it. Should I get paid to engineer piss poor windfarms cause I make it look good on video? f*ck no.
  • 21 19
 @coney: Video is called "I have a *big* problem with pinkbike". Not posting a link cause I'm not trying to get YouGoobers paid.
  • 9 8
 @corewhiner: that doesn't happen, because engineers don't get hired that way, and marketing departments definitely don't want engineers making videos. From what I have observed, successfully competent professionals just generally don't have time to make videos. I'm not on social media, and don't like influencers videos, but lots of people do and I just don't see why we should take that away from them. The decline in support goes way further back than influencers, also it's not their fault teams are folding. It basically costs at least half a million to keep a team going, they can't seem to attract Siemens or Volvo like in the old days to pay for everything. Bike companies can't pay for the parts they were forced to order just to keep their slot on the manufacturing line. Better cut costs than folding.q
  • 9 1
 @corewhiner: you should start a channel!
  • 32 7
 @corewhiner: I think the view you're taking is a bit close-minded. I don't think influencers are the reason that the racing teams are being closed down...they aren't getting paid as much as you'd like to imagine. Influencers, and specifically YouTubers are very valuable to the mountain biking industry. They are RELATABLE, that's the point. I can't relate super well to Vali Holl, or Super Bruni, but I sure see some of the way I ride in Bobo or JessTheMaker. In being relatable, they make mountain biking seem less intimidating, and invite people to try it. They grow the sport in ways that pro riders simply don't because they reach and inspire a much wider audience.
  • 34 12
 @owl-X: I'd have so much fun! On todays episode I'll be showing you how to doom your local spot and blow up secret trails. Watch as I walk my bike around all the crux moves and skid down the remainder of the trail. Remember to like, subscribe, and spread your b-hole for a 3 percent off promo code!
  • 9 1
 @corewhiner: politician?
  • 13 1
 @corewhiner: your nickname is on point, but you are missing the point.
Beginners make the fortune of a website like this, as well of youtubers, because they are looking for information. It may be tech, trails, what you want, but without them MTB media and youtube channels would not exist. Racing is cool, but it talks to just a fraction of mountain bikers. Most riders don't even know who Bruni is, or who won the XC worldcup.
Ask GT what's the return on investment of their racing team, and you won't get an answer, but they definetely know that the costs are horrendous. So, that's why they are closing their racing program: high costs, no feedback on sales, sales plummeting after the Covid greedflation.
  • 27 2
 @corewhiner: Blaming influencers for race teams shutting up shop is retarded, it's clearly multiple things causing this to happen.

1. The industry slowing down so less funding from sales coming in
2. The extortionate costs of everything at the minute, travel, hotels, parts etc
3. The UCI raising costs for EVERYTHING f*cking teams over even more

I don't believe for a second that if influencers didn't exist, the race teams would still be operating.
They would just be relying on a different cheaper form of advertising instead.
  • 23 4
 @corewhiner: I watched this video because you mentioned it and I was ready to hate it.

It's actually 100% fair comment made in that video and I didn't interpret it as crying.

Live and let live.
  • 18 5
 @corewhiner: Are you saying Brage is a mediocre professional bumbler? Because he's GT's main social media influencer on the mtb side of things. He's also defnitely not the reason they're folding the team. Try the insane cost to run the team combined with the uncertain shishow that is World Cup coverage right now and ask yourself how much you're ready to shell out not even knowing who and how will be able to lay eyes on your logo next season. Imagine on top of that you're in a deep hole with overstocked crap you're unable to move out the door. But yeah blame the imaginary "influencers" lol. Are those "influencers" in the room with us now?

btw, name checks out
  • 10 8
 @corewhiner: The video is hilarious, bumblers fretting about being called a bumbler by the pinkbike bumblers haha.
We are all bumblers, they should just get over it!!
  • 19 2
 @corewhiner: wether we like it or not, pinkbike has become the corporate influencer at this point. They’re now owned by one of the largest media corporations, and effectively become “the man”. While I understand peoples varying opinions on the YouTube MTB landscape, I think his criticism was fair. What was once the anti-establishment has become the establishment and is effectively telling people “if you aren’t good, don’t do it” which I think we can all agree, sucks.

Do I think the hosts meant it in that way? Probbly not, but their words have weight and they need to realize that.
  • 6 5
 @corewhiner: I think one of the reasons LoamRanger has done well is because he is just an average guy riding real trails, there's an appeal, and I know there is because I've thought I like watching him for that reason. That said, that video rubbed me the wrong way, it was whiney and insecure. Like, what does he have to feel insecure about? He makes his living off of sponsors and creating content. People need to stop giving a shit what other people think and calling them out for it. It's getting (or has been for some time) obnoxious.
  • 1 0
 @uponcripplecreek: you’ve just described the majority of professional athletes. In any sport it’s only the few at the top that make big money.
  • 1 2
 @uponcripplecreek: As an engineer that works in offshore wind, this was a wild read haha
  • 4 0
 @Supergirl56: yep. Been the best or fastest rider doesn't mean you can string two sentences together or even put a video together. I think a case in point are people like Matt Jones and Brenda Fairclough seem to have their own videographers. The simple fact is racing is really is expensive and poorly supported by the UCI and media in general. Whereas influcencers are cheap and can actually show a return on investment
  • 1 0
 @sampo18: well they didn't raise the prize money
  • 2 0
 @betsie: but are you a professional bumble?
  • 6 7
 @corewhiner: that video was literally a cry for help for more views on their channel. quite pathetic.
  • 7 2
 @uponcripplecreek: "I'm not on social media"
Correction: PB comments section is social media. PB is the facebook of MTB. You're welcome.
  • 1 3
 @briain: I am a 100% amateur bumbler.
I think the loamwolf and the other guy that took offence need to make some t-shirts and sell the as merch.
  • 4 3
 @corewhiner: thanks for the link...kinda wish I'd not seen it tbh...
  • 2 1
 Bumbling down Glassie on Saturday before heading to the national champions drinks and awards ceremony. Was lucky to sit with some world cup racers, xc to DH for dinner and see some multiple gold medalists pick up awards. Scotland is blessed with such amazing talent.

youtu.be/7wbwaRbGeBk?feature=shared
  • 1 0
 @betsie: love it
  • 57 15
 Will I get Banned For This? We’ll See.
TLDR: A sequel to my 2022 essay detailing how I feel Pinkbike has changed since the acquisition. Including: Content quality, lack of paywall, and loss of community. Also plenty of nostalgia.
When Outside first acquired Pinkbike in 2021 (wow has it been that long), I wrote an essay entitled Why Outside Sucks, and posted it under every article for a day. Back then, my main concern was the same as anyone else’s, and over, and over, and over, we the loyal commenters of Pinkbike were assured that nothing would change and all would be well.
Well, that time of apocalyptic change did not happen all at once, but it certainly has happened now. Over the last two years, the content of Pinkbike has taken a nosedive in quality, and while the feared paywall has not yet arrived (and probably won’t), many articles linked to other publications on the front page are behind a paywall. Furthermore, the presenters have lost their relatability and some, in recent days, have begun belittling the creators they were once not so different from. The sense of community I once felt with the comments section has long deteriorated, and many of our goofy traditions have quietly faded from existence (I’m looking at you comment of the year awards, and Fantasy DH, Enduro, and XC).
First, the content. When I first joined Pinkbike four years ago (nearly to the day) as a 15-year-old beginner mountain biker, the content was…eclectic. It was awesome, and goofy and I loved reading the articles, which were thoughtful, relatively unbiased, and written in a manner that implied quality over quantity. In the time since Pinkbike was acquired by Outside the quality of the content has decreased in favor of quantity. The field test reviews, while still of quality, and still worth reading, remind of how very far we’ve come. I vividly remember watching the very first budget bike field test, and the presenters unashamedly saying the one thing that they’d replace on the Giant Stance was the frame. I miss that honesty. Now, it seems, they have grown a bit more respectful of the bikes they review, potentially influenced by the corporated overlords. I miss the days of opinion articles that caused such a huge debate that comments numbered in the thousands. I fear those days are behind this publication, and likely through no fault of the writers or presenters.
The paywall thing hasn’t come, and so that’s credit where credit is due. I was only mildly concerned about this in the first place, and the paywalled article on the front page really don’t bother me since I don’t click them. The vacation giveaways…those, those I predicted: “Instead the vast majority of the quality content we are used to has and likely will continue to dwindle in favor of shameless ads and vacation giveaways.” I wasn’t wrong, vacation giveaways have become increasingly common over the past couple years.
The thing that’s causing the most stir recently, is some remarks made by presenters that were directed at YouTubers and the general community of GoPro users. This made me a little angry, since to me, it was not so long ago that Pinkbike collaborated with YouTubers, and honestly, weren’t that far off from a YouTube channel. It appears to me that Pinkbike has soared so high that they’ve forgotten where they grew from. They’ve forgotten where their audience came from. Gone I suppose are the days of PinkBike promoting SendItBoardGames on the front page, or interviewing Seth’s Bike Hacks (Berm Peak), gone are the days of creators supporting small creators, at least on this platform, that’s become apparent.
Finally, the comments section. It’s become so convoluted, so toxic, so critical, that familiar usernames nearly never appear. I miss @calmwaki, and others that were so often the light (or dark) of the comments section. I miss the days of people getting tagged for their input, the days of the comment awards that brought so much division and joy all at once. I miss that community feeling that even though we all thought different things about the important stuff, that we could all come together to make jokes like: “looks like a session”, and “Dick Pound”. The guy that originally said “looks like a session” was gifted a Scott Ransom by Scott. That’s the kind of community I came for, and that’s the sort of community that has vanished, replaced by so much more hate, and toxicity than there used to be. I miss when I could log on to pinkbike, have a laugh about some silly new product, and then nearly buy it anyway.
Most of all I miss the goofy vibe that Pinkbike used to have. The bro-science, the Grim Donut, the comment awards, and Fantasy DH. I miss the sense of belonging I used to have here, and I miss the days when I felt like Pinkbike cared about the commenters enough to occasionally take some of the better ideas and turn them to reality like the Ghost Run. I feel like I’ve gained a lot of perspective since January 2022 (when I posted the first edition, link for anyone who made it this far: docs.google.com/document/d/1m7qaU_l_5w6vXh-M9rrqMymdmmfWsLLAlHgzLEdh9Mo/edit?usp=sharing), and when I came back and too a zoomed out view of what’s become of my favorite forum, I am kinda sad that it’s not what it once was. But, I guess that’s the way things go, I just wish I could’ve held onto that version of Pinkbike for a little longer.

Most neutrally,

Nostalgic Supergirl56
  • 29 2
 Some of the better writing we’ve seen on pinkbike in quite some time.
  • 3 2
 TLDR looks like a session, been on here since 2008, I guess at least at this point I know nothing gold can stay. Thanks for your input, pretty sad to see they've even lost the young ones. I personally thought the comment about bumbling was pretty horrible, I suck compared to anyone that has ever put out an edit on here, so I shouldn't film my riding...ok...so I guess I shouldn't tell anyone I even ride bikes because maybe they'll think I bumble which would make me look like an idiot? I'm 6' 11" and 135 lbs I'd beat the piss out of any Pinkbike staffers.
  • 18 9
 I’m sure it’s great, but I’m not reading all that.
  • 11 1
 This is art. Thank you for wrapping it up and being able to put it all in words. The writing is very talented (also the link)
  • 6 0
 You called?
  • 7 0
 What really happened with Levy ?
  • 8 1
 Thank you for your thoughts. I noticed you said you started about 15 years ago. In the last 15 years, the sport has changed quite a bit. The gear is obviously amazing and the trails have exploded. But the sport is taking on a vibe (and a real practical context as well) as an activity of privilege, and there is less of that funky, salt of the earth athletic type in our community, if only proportionally. As your niche or core sport moves up the socioeconomic ladder, you will get more and more people who take themselves oh so seriously, and the toxicity will follow.

I propose a loosely formulated, speculative and in no way evidence based solution: every person who posts in the comments section needs to ride at least 100 days per year. This will dispel the toxicity and bring the community in this sport back to it's core, which is getting out in nature, sending it all day, and having loads of fun.
  • 5 1
 @MT36: When I first joined Pinkbike four years ago (nearly to the day) as a 15-year-old beginner
Fourth paragraph, second sentence.
  • 1 0
 @uponcripplecreek: whoops there it is. thank you.
  • 6 4
 @Supergirl: think the content quality is as good as ever, Seb Scotts tech articles are a cut above anything Pinkbike ever had before. Dario and the slack random articles are usually good. Matt Beer is the best downhill bike tester they've ever had. There is more content than ever before, I have to skip the vast majority of it and rarely watch any riding edits.
World Cup downhill isn't what it used to be and that makes Pinkbike less exciting.
The worst thing that happened was RC leaving, Pinkbiks best writer ever and a source of tremendous history. I would like to see more story telling articles like Levy occasionally writes.
The comments are fine, i see much more toxicity on Twitter and Facebook. Could the YouTube drama be affecting your opinion?
  • 2 0
 Well said and this will get deleted but NSMB
  • 6 0
 @DoubleCrownAddict: I think from my perspective Pinkbike feels a little bit more like GMBN where you'll get sponsored content parading as reviews. It is always stated but, I don't love how in your face it is. The editorials have largely disappeared particularly on hot topic discussions. The only editorial I remember was Alicia Leggetts update which was great and beautifully written. But the characters are gone or severely toned down Paul Aston, Tom Bradshaw and Mike Levy. So I really agree with @Supergirl56 that content has slid somewhat and the comments section isn't as fun or friendly as it once was
  • 3 2
 @briain: Can we stop with the conspiracy nonsense?

“Will I get banned for this?”

“This will get deleted”

Welp, it’s two days later and it’s all still here. The PB staff are relatively welcoming of criticism in the comments and usually respond rationally and honestly.

There’s enough drama in this world without trying to seem edgy by posting some mild criticism of the editorial direction of an MTB news site and acting like it’s the Panama Papers or something.
  • 2 2
 @sfarnum: I'm not trying to seem edgy. The first one I posted nearly two years ago nearly got me banned...The warning from sarahmoore live on on my dashboard.
  • 4 3
 @Supergirl56: I mean, you spammed a three-page long off-topic manifesto on every post, so not shocking that you were asked to stop.
  • 3 0
 @sfarnum: well last time I referenced another website my post was deleted. Nothing edgy about my post in my opinion the quality of content has steadily declined over the last few years. Opinion/ editorial content has broadly disappeared. So while there are parts of the site that are still good overall I feel it's diminished. Of course your allowed to disagree but maybe consider the manner you choose to do it
  • 2 0
 @briain: Are you sure you actually want op-Ed pieces? When Kaz expressed an mild opinion about posting videos of mediocre riding to YouTube everyone lost their shit and won’t shut up about how elitist he is.
  • 1 0
 @sfarnum: Until you've done time in the PB hole, you can't really comment. There's a real feeling that you can get lit up and cuffed for a PUI after doing a mild burnout in the comments.
  • 1 0
 @sfarnum: actual op Ed pieces. I do think there's a certain irony in one YouTube channel telling other channels what they should be allowed to post in a space. The reality of all the average riders running successful channels is there's a market and audience for it. If there wasn't they wouldn't be there
  • 2 1
 @briain: So “actual” meaning “ones you agree with”?

Kaz didn’t say such videos should be banned from YouTube, just that he isn’t a fan. It was a show about pet peeves, which are personal by definition.
  • 1 3
 @sfarnum: No, not at all. Hardly an op Ed halfway through a podcast BTW he said its OK to record your rides just not OK to upload them. Which as I said last time I find somewhat ironic one youtuber thinking it's OK to police other youtubers. When I'm talking of op eds I'm thinking Alicia's how I'm doing article. Beggers would ride series on NSMB is excellent, The point isn't whether I agree or not but to start a conversation it is opinion after all
  • 28 7
 I got laid off from Pivot awhile ago , Ebike line is now being assembled in Taiwan. Yes manufactured and assembled! Tempe,az just being used as receiving and quality control of incoming Ebikes. Regular bikes still being assembled in AZ
  • 10 0
 Taiwan manufacturing at US Prices, yay
  • 12 2
 @waldo-jpg: Taiwan isn’t all that cheap anymore. Their advantage is probably not cheap labour but lots of experience and know how in the bicycle sector.
  • 2 0
 @waldo-jpg: That's capitalism for you. Market forces dictate those prices, so why we are seeing bike prices plummet, and greedy companies wanting to maintain profits struggling to retain their staff!
  • 2 2
 @Azrocktester is it even Taiwan anymore? Aren't they getting frames out of communist Vietnam like Yeti and Ibis?

ibb.co/mCpbbR8
  • 1 2
 @jdejace: yes Tiawan /China
  • 1 0
 @Ttimer: it's a lot cheaper ...your not adding in all the taxes , high workman comp, healthcare and others that Taiwan doesn't have .
  • 2 1
 @sampo18: what nobody knows is many companies took out multi million dollar loans . For raw materials , molds , inventory , etc,etc. Now they are sucking wind trying to pay this back . With slow sales most companies will still return to the regular high prices..yes for greed but also for image/status. I can tell you in 6 months many small MTB companies will disappear. Mid size companies will downsize greatly into smaller buildings and reduce head count .
  • 3 0
 @Azrocktester: Taiwan and China are the same like Ukraine and Russia :-)

But Vietnam is the new cheap labor hot spot it seems. China's gotten rich the last couple decades.
  • 2 0
 @Ttimer: yes, when Intense put their 25 welding tables on the curb, their alu frames had been badly misaligned for years. Taiwan has been ahead in terms of quality for a long time. If you want quality USA manufacturing,. your looking at Boeing or Lockheed salaries, and nobody's gonna buy a bike at that price.
  • 2 0
 Taiwan has been excellent at MFG for quite a while and I feel good buying a Taiwanese product. Unfortunately, that will be ending soon as you cannot even utter the term Taiwan in the presence of PRC officials. If you don't say 'Chinese Taipei' you may be headed for a work/reeducation camp.I have not knowingly bought cheap Chinese crap since I became friends with some Tibetan refugees in the 90s. As soon as the PRC clamps down on Formosa/Taiwan, I'm out. I get it that most people don't realize or care that they vote with their dollar, but it's the only voice that is heard.
  • 1 0
 @uponcripplecreek: Way easier to deny non-compliant parts from a CM overseas than it is to take the heat for making junk parts in your own shop stateside. I would love to know how many frames don't make it past inspection.
  • 1 0
 @CamNeelyCantWheelie: that's such a good point,.I got a feeling there's some big egos at Intense. Somehow Devinci seems to have a handle on QC. Like the Asian manufacturers, they benefit from higher volumes and long runs , just a good environment for learning and improving tooling.
  • 22 4
 Considering the current state of worldcup racing, this makes a lot of sense. With the increasing entry fees, decreasing coverage, increased exposure from YouTube influencers, and shaky financials it makes a lot of sense to pull a factory effort. On the brighter side it opens up opportunities for privateers which I am all for!
  • 8 0
 Would add travel to the list, hotel bills, airfare, ect. have to be a substantial cost.
  • 13 0
 What? The current powers that be are actively trying to kill world cup privateers off in favour of F1-esque factory teams.
  • 7 1
 @drakefan705:
World Cup isn’t the only downhill series and with declining viewership investing in privateers at the local/national level (esp if their sm game is solid) will promote more sales. Hell, Phil Metz is probably responsible for a double digit percentage of GTs sales over the last few years and he’s retired.
  • 3 0
 @drakefan705:
Add to Phil Hans Rey and Winn’s team privateer push you have to wonder why GT would bother with the hassle of a factory team.
  • 9 1
 Sounds like GT is reallocating resources to support more riders at the regional level rather than a few at the elite level. If so, this is good for the racing community long term and a shrewd investment by GT. It is more difficult and more expensive than ever to get into racing today. If GT and other brands can help bring young racers into the sport they will be building the next generation of riders and creating lasting brand loyalty.
  • 5 0
 Potential optimistic idea here. Are some US-based companies going to begin investing in US-based races and events rather than investing money in mostly European races that potential bike buyers aren't watching? It could be more cost effective for brands to sponsor
national/regional races and racers. This could actually be better overall. And if WCDH goes the way of F1, won't investment opportunities be at the national/regional and even interscholastic level? Investment opportunities don't disappear, they move to something else.
  • 7 0
 I wonder if Hans Rey will keep his deal.
  • 4 1
 He is.
  • 4 0
 Longest tenure of any GT employee.
  • 4 0
 @whambat: 37 years from the original content creator!
  • 5 0
 This sucks, not the kind of news I want to hear from the mountain biking industry and community.
  • 8 0
 suggest crawling into a hole for a bit...
  • 2 0
 @coney: We shall get through this together!
  • 2 0
 I know that ethan and Jess already have new teams. I'm pretty sure Ryan should have no worries picking up a factory ride but Katy mentioned having troubles finding one so I hope it works out for her. Sad to see big teams go like that
  • 1 0
 Ryan has a contract for next year yeah
  • 2 0
 Kind of an iconic thing when you see a brand such as GT who has always been a huge part of the race scene pull out of racing!
This year we've seen a number of big manufacturing teams pull out of racing - will more follow suit to align with downturn in "projected loses", are less people buying bikes that pre-pandemic? We are definitely not paying pre-pandemic prices for bikes, parts etc thats forsure!
Where does this leave the riders?
Where does it leave the opportunities for new talent and privateers to come up through the ranks!
Wyn and the GT gang did so much for those trying to come through!
Hopefully GT will return in the near future "fingers crossed"
  • 6 0
 Classic heritage
  • 4 0
 Hope Joey Gough is still supported? Her edits are awesome!
Keep it free ride!
  • 1 0
 Joey is still on GT for 2024, in fact all athletes and ambassadors are except GTFR. And yes, she is indeed awesome!
  • 2 0
 Really Sad news... and I fear won't be the last. As a community I think our first thoughts go out to the athletes and backroom staff who've now got to find employment in tough times. Racing is brutal in so many ways.
  • 1 0
 It some way this is good, you do not necessarily need a WC team to support and push the sport further, just the opposite has been proven in recent years. More people which do not have the opportunity to jump on a factory team straight away and could be supported via local programs and stuff. Lots of talent is lost due to complex relationships and finance aspects of the sport that are changing the game drastically lately. You know when bunch of people with suit&tie start taking the decisions for the sport purely based on the graph showing where and how they can generate bigger revenues, it’s not always about riders and development of the youth…
Hopefully GT continue to support privateer programs in future
  • 1 0
 Mi dispiace per chi come i lavoratori ci rimette ma non per GT è un augurio che gli faccio dal 2021,che ha dato il marchio a qualunque rivenditore pur di vendere. Se passavano più garanzie i acquirenti non perdevano fiducia. Però tutti i colossi cercano di guadagnare alle spalle altrui e poi pingono miseria quando perdono le vendite e non tirano più avanti. Prima si ritira i team io spero gli continui così da riportare il mondo della mtb a tempi più iconici.
  • 3 0
 Always pulled for GT Racing. Still have my 96 Zaskar LE Handmade in the USA . Fond memories and simpler times.
  • 1 1
 UCI, the marketing policy of football/soccer does not match to cycling. Rider, spectator and those who invest their money in cycling are the same person, there will never be a fun club of specialized or gt or .... we do not give a f@ck which brand finished first ,do not try sell than to us like a product. we do not want a world cup with ten teams. we just love to ride ,we just love to participate, we just love that shit.
  • 3 0
 Brage alone isn't going to sell dh bikes. It will be interesting to see if this is the last Fury.
  • 4 0
 RIP
  • 5 2
 Will be weird to see Wyn not on a GT
  • 20 0
 Wyn is still on GT with his Privateer Project.
  • 18 0
 They will definitely still support Wyn. His content is the kind of thing that brings in views and promotes the brand name. Unfortunately racing is just not as lucrative right now for various reasons.
  • 13 0
 @pisgahgnar: if anything, Wyn and Hans broke the team model
  • 4 0
 @browner: Broke?
Maybe updated.
Things change, times move on, we all have to adapt to changing landscapes.
Wyns likely got a great idea with his privateer project.
Maybe gone are the days of simply showing up and riding a bike really fast.
We all want more value for our money, why wouldnt the corporations who support teams/people as well?
  • 12 0
 @browner: Hans as a pro with individual sponsors and strong (and carefully recorded) media presence, pretty much predates mountain biking teams entirely. And he really led the way for Libor Karas, Jeff Lenosky, Ryan Leech and others of that era, before easily measurable social media metrics were available. Their successors, Danny Macaskill and Fabio Wibmer, together have more YouTube views than pretty much the rest of the industry put together. So teams have always existed in parallel to solo riders but the fortunes of racing have definitely risen and fallen over the years, several times in fact. I can recall major racing recessions in at least 1996 (the Olympics didn't save us), and a further one around 2002 when if was wondered if banning skin suits would save downhill. I was farther removed from it after that but I imagine there was a bit of slowdown after 2008, though bikes can be pretty counter-cyclical. Anyway, there are still not enough major outside industry sponsors, so in these tough times, good individual riders will muddle through. The broadcast model has to be fixed somehow though.
  • 2 0
 @clivegosling: Has that been confirmed?
Wyn has stated he is on GT in 2024 and He hoped privateer program would continue. on a Pod a while ago
Gt said see you at the races.
  • 3 1
 @onawalk: Downhill mountain biking literally is showing up and racing your bike down the hill as fast as you can. Winner takes all. That’s the attractive part and why world champs is so awesome. One day. One chance. All or nothing
  • 3 0
 @SHREDWORX: Down hill mountain biking is not just showing up and racing,
thats what DH racing is about, and its actually way more than that. Theres obviously much more going on than just showing up and racing your bike, and there could be so much more, as a value prospect to companies that sponsor you.
Wyn does much more on a race weekend than show up and race his bike....You get that right?
you get that Wyn, and some others have gone well out of their way to be much more valuable than simply a body on a bike that rides fast, right?
  • 2 0
 @gcrider: you know who Clive Gosling is right? he;ll know...
  • 2 0
 @gcrider: Yep, Wyns onboard. Also see a few 'shame to see GT pulling out of racing' comments, GT isn't at all, they will be racing plenty next year all over the globe.
  • 2 0
 @scantregard: No. but I i do now.
  • 3 0
 @clivegosling: thanks Clive " the background of BMX and new head of marketing for GT" Gosling.

Are you able to tell us when the details of the race program and privateer program will be announced?
regards G
  • 3 0
 @gcrider: ah my cover is blown! LOL!

Still working on it, we've actually got some very interesting ideas, like figuring out how we can support more privateers at WC level through Wyns program, as it seems like they need it more than ever with spiralling costs. Also working with awesome teams like GT Viris and other regional DH teams, we can bring new riders through like we did with Ethan and Pinky.
  • 1 0
 @clivegosling: This is great to hear! Thank you for clarifying that.
  • 5 3
 Does this mean they will all have to get real jobs?!?!
Probably not Pinkerton; he will definitely get picked up.
  • 11 0
 I'm told Pinkerton has a good ride for next year.
  • 2 0
 @brianpark: Yes he does Smile
  • 1 1
 @brianpark: SC?

Since Laurie left?
  • 4 0
 @Roost66: where did you hear Laurie left Santa Cruz?
  • 2 2
 @brianpark: is this a biased response?
  • 5 0
 @lawrence-s: This is gunna sound sus as, but it was in a BK video which has since been taken down, he is going to Trek.
  • 4 0
 @Roost66: Instagram clip or yt
  • 1 1
 Pon holdings is bleeding cash really bad....too many brands now. Dorel is happy
  • 1 0
 Hans Rey escaped the firings unscathed with the mad bunny hop.!
  • 2 0
 In Wyn we trust.
  • 1 0
 As long as they keep Skills with Phil I'm good.
  • 1 0
 Goodbye, Team
  • 1 0
 Hasta la vista baby.
  • 1 0
 Bummer for sure.
Below threshold threads are hidden







Copyright © 2000 - 2024. Pinkbike.com. All rights reserved.
dv42 0.041601
Mobile Version of Website