Video: Ryan Howard Gets Stylish on SRAM's New GX in Queenstown

Jun 11, 2020
by SRAM  

Ryan ‘R-Dog’ Howard wants to be on two wheels — period. Trail, dirt jump, eMTB, downhill bike, he doesn’t care. For R-Dog, it’s about the time in the saddle, not what the saddle is mounted to. Mountain biking is his livelihood. With each of his days becoming multi-bike marathons of singletrack, air-time, and high fives, his time card says he’s racking up the overtime. And unlike other Pros, he doesn’t have an off-season, instead choosing to chase the sun and good times down south.





Long before he was “R-Dog”, a work trip for his mother over the Christmas break allowed him and a buddy to check their bikes and fly to Queenstown, New Zealand for two weeks on the cheap. Not knowing much about this iconic town, they began to explore and happened upon the now-famous “Dream Track.” With jumps so imposing, Dream Track impress most who dare to sail over its massive gaps. But for R-Dog, it lit a flame that keeps him returning year after year, each time seeking out all the facets and nooks the town has hidden for a rider like him.







There are seemingly limitless combinations that can be made out of a day riding in Queenstown, and R-Dog’s tried many, but this one seemed to strike a chord with him. Wake up early, like before-the-sun early. Climb steep fire roads up to a dormant ski resort. Find somewhere sheltered from the wind to enjoy a meat pie tucked in his back pocket and watch the sun crest over the Remarkables. By the time he cruises back to town it’s likely that the pie has worn off and a quick recharge is in order. But no time for a big break, the bike park is about to open.





Relentless laps can get exhausting, so R-Dog takes five with a quick dip in Lake Wakatipu. Post-swim it’s time for a pedal with his mates to spin the legs out a bit. The beauty of going for a pedal is that when the descent is finished, he’s back where the magic began— at the top of Dream Track for an evening session. It’s a lot different that the first visit all those years ago, yet still just as inspiring. The final piece of the combination is roll to town with his crew, refuel with a good meal, revel in the good times, and hit the sheets. Because tomorrow has all the potential of the day just had.





We hope our storytelling can help you escape current events, even for a few minutes, and bring some positivity to your day during these strange times. For those inspired: we ask that you respect your region’s legislation towards COVID-19 and only ride when appropriate.

Video by: Mind Spark Cinema
Photos by: Callum Wood


sram.com



71 Comments

  • 88 7
 Sick exit, but I thought drivetrains were about pedaling? Best way to showcase that is not in a lift-assisted bike park.
  • 7 0
 Literally my first thought
  • 28 0
 you can see his style got more range now.
  • 5 0
 You must have blinked. I've seen two bits where they pedaled uphill (and stalled).
  • 20 0
 Soooo if this whole video was Rdog pedalling up a hills... would you watch it?
  • 3 0
 Maybe they're letting us know what GX excels at?
  • 3 0
 @Pottsy7: If he climbs like Akrigg then yeah for sure I would. Just that he hasn't in this video doesn't prove he can't.
  • 1 0
 I think he was even pushing his bike uphill for a second! These edits are about lifestyle, and he definitely has the style You can tell he has had many happy days on a bike
  • 4 0
 @eyeslide: oh how I dream of the GX lifestyle!
  • 2 0
 @eyeslide: Mind you this is marketing. He could have ridden up there too. But this is the message to all those who claim 52t is too large. The SRAM message is that it isn't. As long as you can't pedal up, the cassette is not too large. So you could just was well buy this. Just don't bother with 51t as it obviously won't cut it either. Clever marketing eh? It took me a while to decipher the message but it just takes a Friday to come up with something like this.
  • 2 0
 It should have been a video of him working on a GX derailleur without the plastic threads pulling out of the limit screws.
  • 1 0
 so would you rather watch R-Dawg peddling up an access road all day or this?
  • 2 0
 Can't ride GX if you ain't no G
  • 60 0
 Wtf does this prove for GX lmao
  • 23 1
 Message is clear it's the best drivetrain for a day of no pedaling
  • 1 0
 proves that what goes up must come down.
  • 39 0
 Oh I see. So it’s like a sail that makes you float farther and smoother through the air. Now I get it.
  • 11 0
 with the size cassettes are reaching they might as well
  • 27 0
 Don't care what it's for this was a great watch, happy to see that Remedy again!
  • 1 0
 Was that a Remedy?
  • 24 0
 Definitely 4% more stylish than before.
  • 21 0
 What, not 20% more stylish?
  • 6 4
 @DC1988: Unless my maths are wrong, it's a four percent range increase.
  • 2 0
 520 percent more stylish
  • 12 0
 I've been riding with a mouth guard for many many years (broke a bunch of teeth already, and helps dissipate some forces from TBIs), and it's nice to see the pros showing their's off. Now where can I get a Ride or Die mouth guard?!
  • 5 0
 I have never even considered the idea of wearing a mouthguard. Very interesting.
  • 16 1
 Putting that 52 tooth cog to work!
  • 9 0
 According to this video the new GX works as well as a 15 year old no name 3x7 since all i saw was coasting downhill?

Sarcasm aside, it shouldve been that tech climbing video from a few days ago.
  • 9 0
 Sram: "How do we sell the new wide range GX"

Pinkbike: "Big jumps and backflips"
  • 6 0
 joking asides i like the vid but i feel like some aspects of bike "advancements" are going the wrong way. increase in large cassetes equal big unsprung mass increases which adversely effect rear suspension. 35mm dia bars that cause arm pump more so they fill then with vibracore to help reduce it back to near where it was with 31.8mm bars which nobody had issues with before anyway??? and then every bike including xc bikes going slacker and longer every year and some bikes losing there nimbleness but everyone wants to be an endurobro these days it seems.....sorry downscountry.
  • 8 0
 This soundtrack sounds familiar Wink youtu.be/h025fXL-gTQ
  • 4 0
 165 vid... still gives me chills. Not that I bought one for that reason. It's my first yeti out of like 20 bikes in a lifetime, but I live in the steeps and that bike charges. Ok nvm... I'm shallow. I bought it for the video.
  • 1 0
 The Gateway to the Abyss Already Knows
  • 8 0
 No way he could have ridden this bike park on nx right guys??!!!
  • 4 0
 No it would keep shifting on its own and woulda worn out
  • 7 0
 Those 2 extra teeth on the cassette really help extend out those whips... awesome!
  • 5 0
 NZ. A great place to be holed up during these times!
Seems like everyone bonded in a joint effort to combat the invisible enemy ! )
  • 5 0
 Team rumors: 50to01 crew to rename as 52to10 because that extra range just makes you so much more stylish.

You heard it here first
  • 4 0
 "Basically, none of our shit will fall off your bike if you do a jump without crashing".
  • 6 2
 I see absolutely no link between product and video, its like he was chainless. Classic SRAM bs
  • 4 0
 That 52 must make all the difference between my skill set and his Smile
  • 2 0
 Seriously though, 2 teeth is all that separates us from glory. Talk about razor's edge skillset!
  • 1 0
 I was in Queenstown in February and saw R-Dog and his filming crew coming down from Skyline as we were going up the hill at 0:54 - cool to see what they'd been up to that day!
  • 1 0
 must be nice having an extra 2 teeth on your rear cassete......if i had that im sure i would be riding like this but alas im nowhere near as good but then i only have a 50 tooth cog so its no surprise really.
  • 2 0
 The Dog! If I were a prorider I'd want to be R Dog. Seemingly no pressure just living the Bike Life.
  • 2 0
 Surprised he wasn't shoving his face into a "Western Poutine with a little Mexican kick on that one."
  • 2 0
 Mouth guard for trail riding...interesting.
  • 1 0
 I love this Edit! I also love that he still has his helmet on whilst drinking a beer. Safety 1st.
  • 1 1
 Marketing fail considering most of the edit and the pictures could be done without a drivetrain. What's next, shreddits for bike pump intro's?
  • 2 0
 Waht do you call that a 1:12 - its like an ally-oop whip?
  • 2 0
 Zerode dudes got all excited then realized 582% 9spd wins
  • 2 0
 The world needs more r-dog edits.
  • 1 0
 SRAM engineers increased surface area of the 52t cassettes just to give you wider whips as this video demonstrates.
  • 1 0
 And probably the last documented footage of a pro rider using this inferior groupset.
  • 1 0
 XC peeps to RDog: you have bad style.
Me: nut hugger is bad style.
  • 2 3
 Oi R-Dog, could you not stand facing downhill in front of Dream lips? I know it was your first time there, but I don't want to be forced to stop again.
  • 1 0
 One of my top two mtb edits featuring that song, for sure.
  • 2 1
 Would have prefered a ff helmet add
  • 1 0
 Shimano: "we need 53 teeth!! Much better"
  • 2 1
 "Gearing in gravity? That's nice."

-Gwin
  • 1 0
 this type of add is soooo played out
  • 1 0
 I have a modded 53 tooth so, obviously, I am much better.
  • 1 0
 Wow those two extra cassette teeth really made that sick.
  • 1 0
 52t delivers that extra style that was missing from a 50 or even 51.
  • 1 0
 pretty sure the lyric was doing most of the work not that 52t cog
  • 1 0
 The man has a just a bit of steeze.
  • 1 1
 TBH I couldn't ride all day until I got a 52t cog.
  • 1 0
 Tell him to unblock me
  • 1 0
 Bwahaha
  • 1 0
 Queenstown is life

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