Video: The Gowaan Girls' New Gift Initiative Helps Get Robin Goomes to Audi Nines

Aug 23, 2021
by Gowaan Gals  

Robin Goomes is a relatively new name to the mountain bike world, but it's a name we won't be forgetting any time soon. Robin laid down the first female backflip in competition at Crankworx Innsbruck Speed & Style this year, putting herself firmly in the limelight. After getting to know Robin more through the races, and learning that she was scraping by off her savings (in true privateer style), we thought this was the perfect opportunity to step in with our new initiative, A Gowaan Gift.

Both myself (Martha) and Bex have made ourselves careers in mountain biking starting out with nothing but our own determination. Making a break in the industry can be hard, and whilst receiving products is greatly appreciated, receiving financial help is what gets us to events and helps us gain that vital experience and exposure. This is why we want to help up-and-coming riders that have the Gowaan attitude with a straight-up lump of cash, A Gowaan Gift - to enable them to make their dreams a reality.

Robin was initially invited to Casey Brown's Dark Horse Invitational event in Canada, but due to COVID19 restrictions and travel logistics it wasn't possible for her to get there. However, this money is helping her get to Audi Nines in Europe, and be amongst the first females at this freeride event. We can't wait to see you shred there Robin and follow where biking takes you in the future.

Enjoy this short video we filmed whilst at the Megavalanche, including getting to know Robin, a few giggles, surprise cash, and of course some shredding of bikes.

At Gowaan every penny we make is put straight back in the pot with the aim of inspiring the next generation and supporting up and coming riders. When you buy something from our Gowaan collection it’s not just a high-quality T-shirt or pair of socks, you’re supporting people like Robin! With more sales and more support from you, the more we can give back to the sport and the awesome people in it. So thank you to all you guys out there that have supported us so far on this journey! Watch this space and spread the word, we’re here to make a difference. GOWAAN!

Click here to check out our shop with Banana Industries, treat yourself whilst you're there.


26 Comments

  • 7 0
 Good work here by the Gowaan Girls. Any support for a privateer racer surly is good support. Check out www.thedirtfundproject.org to see what we have been up to supporting privateer EWS and WCDH racers from the UK/Ireland. To date 5K handed out to 5 killer privateer racers. It's a tough gig as a privateer racer, navigating the complexities of racing, logistics, etc. Local support of kit, bikes, parts etc of course helps, but doesn't pay for food or tolls or accommodation, so cash is needed for sure aswell. We're hoping to payout to 1 if not 2 more privateers this year thanks to the phenomenal contributions from the MTB community. We are all volunteers, and do this for the love of the sport
  • 5 0
 Goomes got mad style and looks like shes having a bladt! Props to Gowaan for helping a rider out.
  • 3 0
 A tip for the @gowaan-gals, if you start to sell unisex or both sex stuff, you'll be able to support more rad girls.
Keep it up!
  • 2 0
 They seem to have more mens/ unisex than girls sizes at the mo
bananaindustries.co.uk/collections/gowaan-girls/mens
  • 4 0
 Yeah there’s heaps of options for the guys too Smile
  • 2 0
 With how expensive Yeti Bikes are, it's weird they couldn't spare a few to help Robin out. I hope Gowaan sells more products so they can help more riders.
  • 1 0
 I think she was fortunate enough to get two bikes already. She's not sponsored per say. Just like Brad Harris out there repping themselves hard and at least they dont have to buy their own frame. Grass roots style sponsors not factory team you know
  • 2 0
 Awesome! So good to see the growth of women's riding - the freeride explosion in the last 12 months is amazing....
  • 2 0
 pretty sure Robin is supported by Yeti's distributor in NZ
  • 1 0
 @dirtologist: yup Blackseal - Wideopen and DVO also backing her....(and some others hopefully)
  • 2 0
 heck ya. martha is cool af. she does it all.
  • 1 0
 Awesome stuff Bex and Martha, keep it up. Hopefully some male Gowaaaan girls March will be available soon ✌
  • 2 0
 Nice one!
  • 1 0
 It's so good to have Gowaan Girls' content again! More please!
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