Wade Simmons Announces Godfather's Garage Chain Lubes & Grease

Jun 20, 2022
by Godfather's Garage  

PRESS RELEASE: Godfather’s Garage

It all started in the garage – even for the Godfather.

Wade poured his life into mountain biking, and he’s taken his experience and knowledge from his time as a professional freerider to develop a series of products for riders everywhere.

Wade’s influence on the mountain biking community is onto its next chapter; Godfather’s Garage.

A line of high-performance products to give riders what they need to keep their bikes running smoothly in all conditions. When you combine Wade’s 35 years on two wheels with his unwavering passion for the sport, you can bet a quality product is born.


Whether it’s splashing down trails or diving in on dusty chutes, all-day pedals or relentlessly pounding shuttle laps, bikes take a beating. Godfather's Garage has what you need to keep your steed running smooth and the whole quiver in tiptop shape.

Godfather's Garage offers three different chain lubes, the standard wet and dry lubes, a lube specifically designed to meet the rigorous needs of an e-bike, and an all-purpose grease to cover most of your cycling lubrication needs. All of our products have been thoroughly tested on the North Shore through the thick dry dust of the summer and the relentlessly wet, dank days of winter.

And, it’s made right here in Canada to boot.


Dry Lube



A thick coating of dust on your drivetrain can cause pre-mature wear and a crunchy-feeling cadence. Godfather’s Garage DRY Lubricant is a specifically formulated, long-lasting lubricant designed to keep your drivetrain clean by repelling airborne dust rather than attracting them. It’s less viscous than our Wet Chain Lube, but remains tenacious enough to grip your links through the dog days of summer.

• Designed for dry, dusty conditions
• Low viscosity and dry feeling to touch
• Specifically formulated to repel contaminants
• Sustainably sourced natural base oils



Wet Lube



Godfather’s Garage WET lubricant is what you need for the nastiest of days. Vancouver’s North Shore sees over 2300mm of rain annually, which means that our WET lubricant has been tested extensively in harsh environments on some of the most demanding terrain in the world. The skies open up for nearly half of the year in these parts, mixing in grit and grime to every ride.

• Designed for nasty, wet weather riding
• High viscosity that helps protect your chain against water, crud, and mud
• Scientifically advanced additives bond deep into the metal surfaces of the chain, which helps to prevent corrosion.
• Sustainably sourced natural base oils
Godfather s Garage High in viscosity to help protect your chain against water crud and mud Scientifically advanced additives bond deep into the metal surfaces of the chain which help to prevent corrosion. Designed for nasty wet weather riding Sustainably sourced natural base oils Made in Canada

Wade Simmons in North Vancouver British Columbia Canada


E-Bike Lube




E-bikes can be incredibly demanding on their drivetrains, which is why we created a dedicated chain lubricant just for them. High torque, long rides, and often running at a higher cadence that a traditional mountain bike, we knew we needed something special. The Godfather’s Garage E-BIKE lubricant coats the chain to help keep things running smoothly through those power moves, sustained climbs, and “one more lap” moments.

• Our most viscous chain lube is meant to penetrate and protect your chain against the demands of both e-bike drive systems and harsh riding environments
• Highest tenacity of any of our chain lubes
• Designed for high torque e-bike systems
• Great protection against the contaminants in all weather conditions



All-purpose Grease



Godfather’s Grease is specifically formulated to handle the rigorous demands of North Shore riding. This high-performance, multipurpose grease is perfect for bolts, bearings, threads, hubs, cables etc.

• Lithium Complex grease
• Protects against oxidation and corrosion
• Made in Canada, tested on Vancouver’s North Shore
Godfather s Garage Grease




Alongside some of the best, Godfather’s Garage is also a part of 1% for the Planet, a network of businesses that have dedicated a portion of their gross profits to combat pressing environmental issues.

Wade has always had a simple motto when freeriding; “Send it”, not much has changed for Godfather’s Garage - Lube it, Send it.

Currently, Godfather's Garage products are only available in Canada, but with hopes to be in shops across the US shortly. For more information on the Godfather's Garage line of lubrication products and to find your nearest dealer, visit godfathersgarage.com

Location Lynn Valley Bikes



179 Comments

  • 103 2
 Everybody just shut up and buy this. A Canadian legend on a Canadian forum with a Canadian made product and folks still hatin. Wade you can lube my chain anytime big guy. Good luck with the launch brother!
  • 54 0
 You looking for a job at GG Struggleteam?! Thanks for the great comments! Lube it. Send it.
  • 3 11
flag fabwizard (Jun 20, 2022 at 15:44) (Below Threshold)
 @wadesimmons: uh oh copyright infringement.

Isn't GG already Gorilla Gravity?
  • 3 2
 @fabwizard:

GG / GG partnership!
  • 2 8
flag KK11 (Jun 20, 2022 at 19:58) (Below Threshold)
 @fabwizard: GG = Gone Group.
GG here in CO is a joke nowadays.
  • 102 10
 Margins just be high and barrier to entry low with these lubricants. Everybody has their own line now. Wouldn't surprise me if most of them came from the same factories...
  • 6 1
 Lots of private label lube/grease companies out there. Makes sense to use one given small volumes of bike oil and grease.
  • 73 1
 As you age you'll def wna be in the lube game!
  • 100 2
 Hi guys, Wade Simmons here, and I'm stoked to see Godfather's Garage launch. I'll do the best I can to answer you questions and give some insight into the brand. To clarify honda50r, margin is pretty much the same for most bicycle products and no different for Godfather's Garage. We shoot for keystone margin. Our factory is in Canada.
  • 5 6
 Lube…..huh, uuhuhuhhh, huh huh, huh…
  • 10 19
flag wyorider (Jun 20, 2022 at 10:39) (Below Threshold)
 Yep-only a handful of companies make lubricants on any meaningful scale, so you just take a preexisting product already being made by the vatful and put another name on it. False choices.
  • 75 2
 You are correct wyorider in the fact that there are not many bulk lubricant suppliers, let alone sustainably sourced suppliers, the key is to work with one that can curate what you are exactly looking for - and this is wide-open regarding additives etc.
Your statement: so you just take a preexisting product already being made by the vatful and put another name on it. False choices. could be true for most products in the world. Say you wanted to start a fastfood restaurant, you would need meat and potatoes....what's different about your burger?
  • 9 10
 @wadesimmons: That's cool you're replying. My statement was not in a negative tone. There is nothing wrong with making money! Entrepreneurship is cool! Best of luck with the new product dude
  • 19 0
 @honda50r: Gotta stay on top of it and keep people informed. We're in it for the long-game. Thanks for the sentiments.
  • 4 1
 @wadesimmons: Stoked for you Wade. I can’t wait until it hits distributors for US sales.
  • 3 0
 To see a local business owner with passion create something out of love, and be willing to share anything when it comes to the numbers…that is cool. Not many people understand what goes into doing something like this, they try to pick it apart right out the gate! Do what you love and your product will sell itself. Very cool
  • 2 0
 Totally agree. I use the same stuff to lube the car, bike, lawnmower, wife
  • 2 0
 @wadesimmons: Right on Wade. Stoked to give the products a go here in typically dusted out Kelowna.
  • 38 2
 E-bike specific chain lube? Why am I not surprised...
  • 15 0
 And why don’t e-bikes get dry and wet options??? Simply don’t get it.
  • 13 1
 lube your chain and pee on it ,then you got wet lube perfect for ebikes
  • 41 1
 @AlejoBeletadpQ:because they don’t go out in the rain.
  • 21 3
 Not sure if you ride ebikes shoreboy1866, but from our testing and experience, ebikes benefit from a heavier lubrication.
  • 9 2
 @AlejoBeletadpQ: There is really nothing to get AlejoBeletadpQ.We've found that ebikes put a much higher demand on drivetrains regardless of weather, hence ebike lube. All our lubricants will of course work on an ebike, simply speaking, the ebike specific lube will last longer before reapplying is necessary.
  • 6 0
 @wadesimmons: would the drivetrain last longer if you use e-lube on a non ebike?
  • 37 0
 @jaydawg69: Simply yes. We now get into other variables like attracting contaminants etc...but here is our lube line breakdown:
Dry lube is generally less tenacious to attract less airborne containment's like dust etc, but will not last as long on the chain.
Wet lube is more tenacious than dry to adhere to the chain better when operating in a wet environment. It will bead water off.
Ebike lube is the most tenacious. We found that with the added torque from the motor, combined with our extreme conditions found here on the Shore, we needed a lube that would provide good long lasting protection. The downside, is that the drivetrain may get more mucked up, but we thought that is a minor effect compared to the added protection on an expensive drivetrain.
  • 4 0
 @wadesimmons: thanks for the answer.
  • 3 0
 That is funny likeittacky!
  • 4 0
 @AlejoBeletadpQ: I'm learning this internet thing!
  • 4 0
 It's flame retardant
  • 1 0
 @wadesimmons: Thank you for jumping in here. I'll get one.
  • 5 0
 @AlejoBeletadpQ: Because a moped doesn't need lube - just a more powerful motor.
  • 3 1
 @likeittacky: just piss on the ebike
  • 25 1
 Reading these comments makes me want to isolate my self from mountain bikers. Whining, complaining, nothing nice to say. It’s like when I hear people at the trailhead having conversations about there bikes geometry. Mtb used to be punk rock. When asked what the best chain lube is, there is a simple answer, any, just use it regularly. So if you would rather support wade, who has the nick name godfather for a reason buy his lube. Or support whoever you want.
  • 1 0
 Seems to me that these comments good and bad are bringing valuable exposure to what would otherwise be “just another lube”.
  • 4 0
 It's just the PB comment section, Everyone just turns into a dick... Honestly i think its worth disabling comment sections.
This is probably going to get downvoted but if you only enable comments for members/subs You'd seperate the "hot air" people from the "i give a shit" people. Most who whinge generally cant get something, cant afford or lack the skill to do whatever the article is... like when theres comments here about "gwin being washed up" but yet hes actually fast asf and others are just going faster... ie the frenchies lol
  • 1 0
 @robway that's the spirit!
  • 1 0
 Sheesh, complain much?
  • 20 1
 How much money is there to be made in the bicycle grease market?
I work on my own bikes and many friends' bikes and a tube of grease lasts me at least 5 years, and then because I lost it or stepped on it on the shop floor. For most of us, the days of repacking hub, BB or headset bearings are long gone (or never happened at all). My primary use of grease has dwindled to the occasional tiny dab for assembly (pedal threads, bolt threads, etc) so quality is nearly irrelevant and quantity used is negligible.
  • 10 0
 I bet bike shops use lots of grease.
  • 18 0
 Really, is that not a thing anymore? I repack bearings at least once a year with new grease.
  • 9 1
 You do know you can easily repack sealed bearings and not just throw them away, right? That said, I typically use marine grease and not from a bike brand since it costs 10x as much.
  • 2 2
 @noapathy: I wouldn't say easily, but you can. And I'm not going to use this kind of grease on a bearing.
  • 1 0
 @warmerdamj: But bike shops have a bottom line to watch and I suspect they don't use ridiculously overpriced "bike" grease.
  • 2 0
 Can I ask a stupid question?

I use some white bicycle grease for pretty much everything.

Is that, more or less, the same like this Godfather's grease?
Also, white grease reminds me of nautical white grease for general purpose. Is that the same? And can I use nautical grease instead?
  • 3 0
 I have a tube of Park Tool grease from literally 20 years ago when I worked in a shop. Could probably go another 20 years. LOL.
  • 1 0
 @pakleni: Yes most white grease is likely interchangeable.
  • 2 0
 @koyota93: same here. Got a park tool tube of grease from at least 2010. Purchased at the now defunct Paceline Bicycles in Winston-Salem, NC
  • 1 0
 @pakleni: kind of. Its like motor oil and gas too. Its the same but has different additives…. Is one better than the other? Some say yes. Its marketing… but i have to say squirt dry lube is substantially better than mukoff dry. But every damn lbs has a mukoff stand in it now. I needed some, didn't need enough to make a big enough cart to make it worth it to order from the online store that sells squirt…. So i have mukoff.
  • 1 0
 @solarplex: At last it smells nice
  • 2 1
 @nickfranko: Maybe it's hard if you've never worked on...well, much of anything. Best get the shop to do all your maintenance if this is hard.

Besides, the topic for this mini discussion is BB/headset bearings, which don't need much beyond decent waterproof grease. The only thing in common with the product on this page is that people feel the need to use bike specific products, which just isn't true and a waste of money in most cases.

Not that it matters, but I do use a well-regarded (bike specific) wax based chain lube purchased in a big bottle for ~1/3 the price of the stuff here because there is a difference in that case.
  • 4 4
 this is not for bike shops, it's only available in small packs and 25% more expensive than other MTB rated lubes (that are also made in Canada, no china BS here ). So this is for the average Joe that doesn't mind overpaying for a product with an MTB label on it
  • 3 0
 @solarplex: I rather use cooking oil than muckoff
  • 19 0
 I hope Chris Ball is taking notes from Wade on how to answer people in the Pinkbike comments section
  • 3 0
 Yup, all Wade's answers have been on ball
  • 5 1
 @kanasasa: that's because Wade is a decent human being not a Ball sack.
  • 14 0
 We have been selling GG lube and grease for over a month now (had it since the soft launch), and while there was no way in hell we weren't going to support our local legend, we're super happy with the product itself regardless. Our favorite so far is the dry lube and it easily surpasses the experience we have with any of the big brands that we also carry, both on our personal bikes and through the customers' experiences in the service shop.

Congratulations Wade! Like I said, we would be happy to support you with any product, but the fact that this lube line is excellent on its own merits makes it even better. Cheers! - NSBS
  • 8 0
 That is great to hear north-shore-bike-shop!! Thank you for the support. We did a lot of product testing before we were confident to launch the brand, the product needed to be competitive if I was going to put my name on it. After all, I have a legacy to uphold which was built on quality, and integrity, and a healthy dose of sending it. Wade
  • 1 0
 @wadesimmons: Definitely a plus to support Wade here, but I was surprised there was no link to any sort of review in the article, so good to find this buried in the comments. That said, if there was other comparison testing, it would be good to hear. Maybe not a full Zero Friction cycling review, but what about Mike Levy at Pinkbike?
  • 16 0
 We need a Wade's lube vs. Peaty's lube head-to-head to finally settle whether freeride or World Cup DH is best
  • 14 4
 I don’t care about where it’s made, how it works comparatively, if it’s bio-bla bla bla.
If it’s Wade’s brand, I’ll carry it.
Muc-off is garbage and WAY over-priced. Wend is easily the best, but more work than most are willing to do every 2-3 rides. When they make it to the US of Utah, I’ll have it.
  • 12 1
 Love Wade. Will give this a go.
  • 12 1
 Pick your lube and be a dick about it
  • 11 1
 Pick a dick and lube it!
  • 11 0
 @wadesimmons is shredding some of these comments like he shreds on a bike.
  • 10 0
 Wades World
  • 2 0
 lmao
  • 4 0
 Lost branding opportunity right there.
  • 7 0
 I just started using it when Wade hooked me up with some and it’s doing its job great. Fun to go for a rip shooting for this vid too. Thanks Wade and good luck buddy!!
  • 4 0
 Yeah Wade! Stoked. I use it on my Range VLT and my KTM 250 Braaap!!! Love to see the legends still working within the industry. All the haters in the comments existed in life long before there were comments to be made. Good thing we don't listen to them and never did! hahaha
  • 18 0
 We'll keep you lubed up C4coach!!! I love haters....makes my life seem even better.
  • 4 0
 People aren't asking the right questions here.

@wadesimmons If I run the Godfather lube will I achieve the same level of "smooth operator" as you on the trails?

If I run the Godfather lube will it help me find every secret trail on the Shore?
  • 11 0
 Q1: Though, I can not answer that question with any sense of knowing the true answer shirk-007, I can guarantee that there is a direct correlation between riding more and one's skill increasing, which may be a direct result of using the Godfather lube.

Q2: Again, related to Q1's answer, the more one gets out and rides, the chances are greater to find any secret Shore trail. Or you can just use the Gaia basemap on a certain application.
  • 3 0
 I happened to need some more lube and saw this in the shop when I was there so I picked some up. So far it seems to work really well - stays on better than some others I've tried. It's chain lube. It does the job. My biggest complaint would be the bottle it comes in. It's quite stiff, so it's actually hard to get the lube out of the bottle at times. I try to do the "one drop per link" method, but it takes a fair amount of effort to squeeze the bottle enough to actually get a drop to form & I find I often accidentally squeeze too hard & apply way too much, or miss links.

I did not bother getting the ebike specific lube though, even though I do have an ebike. Just seemed like pure marketing to me.
  • 6 0
 Thanks for the support beestrangler! And we appreciate the feedback. I wish I had the patience for the one-drop per link method as you do, but I'm more of the quick blast and wipe off the excess style. We also tested many nozzles, and found this one the all-around favourite. As for bottles, we found the softer ones were susceptible for squeezing too hard and having the oil come out too fast, so we went with the stiffer one. Quick note, you can vary the nozzle opening to adjust flow rate. Wade
  • 1 0
 @wadesimmons: Did you use the same bottle as Mint'N Dry and the same nozzle as Whistler Park Lube? If you did that's perfect, because the Mint'N Dry nozzle has too much flow and I also once twisted the whole lid off instead of twisting the nozzle open and... well.

Regardless I'm now using the WPL nozzles on my Mint'N Dry bottles. Until I get some Godfathers Garage course.
  • 1 1
 Hold the bottle upside down? If that doesn't work, make the hole bigger until it drips out while upside down
  • 5 0
 Does it work for his beard too or does he have a seperate line of products for that?
  • 10 0
 It's coming.
  • 3 0
 Immagine a TV commercial saying: "This biodegradable chain lube reduces friction by 0.954% compared other products and gives you the extra power needed when sprinting out of a corner"
  • 3 0
 I would buy it.
  • 7 1
 Are these biodegradable, non-toxic, and PTFE-free?
  • 6 0
 Yes islandforlife, see the reply above.
  • 4 5
 @wadesimmons: Great to hear... you really need to update your product descriptions and any marketing you do. These are very important points to many people and should have front and centre in this release. The lack of info, to most people, essentially means people would not assume it's the case and move on.

Have a look at the how WPL describes their products - wplbike.com/collections/lubricate/products/dry-bike-lube
  • 2 0
 @islandforlife: All this info can be found here;
godfathersgarage.com
  • 2 0
 Congratulations Wade! I wish you the great success, and I will support your business! You are the true Godfather of this sport, and there wouldn't even be a pinkbike or other forum to have these kinds of conversations if it wasn't for the pioneering moves you did to show us what is possible on a mountain bike.
  • 3 0
 Thanks bcbikeman!! I was definitely lucky on the freeride timing. MTB is my life, so creating a brand was a natural evolution. I understand people may be thinking why lube, and my answer to that is this: I've been lubing my chain basically everyday, one day not long ago, it crossed my mind, 'what's the story behind this?'.......now I know! Lube it. Send it.
  • 2 0
 We grew up idolizing Wades riding, if you were lucky enough to meet him you'd never forget it - one of nicest down to earth guys in the industry, makes time for everyone and still shredding harder than ever! That's why he's the Godfather, wishing Wade all the best with this new venture! Wicked photos and launch video Wink
  • 3 1
 So this dude is a legend, I got that. But what makes this lube better than another local brand with a fully biodegradable lineup WPL? Why are these stuff 25% more expensive and grease ( the cheapest of them all? ) is only sold in a small package? Universal grease should be available in 500ml size as it is being used everywhere.
  • 3 0
 Keep er wet n wild n well lubed Wade! stoked to be selling this lube!
Free sample anytime at ON TOP BIKE SHOP ppl! (that's a chain rotation of lube, not a litre bottle)
Happy trails!
  • 1 0
 Unlike some of the others above who may not be re-greasing bearings enough, my Park Tool grease tube is empty (after 3 years) so I'll grab some of this to try. I think I am out of dry lube as well.

Hopefully it instantly makes me a better rider.
  • 1 0
 the whole 100ml tube in 3 years just on bearings? You either have like 99 bearings in your bike or you re-greasing them every week Big Grin
  • 2 0
 @valrock: lol. Well the tube isn't that big! Multiple bikes, bearings headsets, hubs. And we are in a damp area so favour lots of grease as a moisture barrier vs a dust collector.
  • 1 0
 @ShawMac: in your opinion is regular polylube good enough for bearings or that more expansive one is worth 200% of the price?
  • 1 0
 @valrock: Depends on my mood that day. Logic tells me that "bike grease" is not anything special over the various types of automotive/marine greases that have 100+ years of development and much cheaper pricing due to volume and competition. There is always the right grease for the specific application, and for half the price you get about a 40 year supply Big Grin

But if I am feeling a little patriotic for a made in Canada grease, $15 spread over 3 years isn't going to break me. Hopefully the tube is easier to empty than the park tool one. I swear there is still 25% of the grease still in the parktool tube I just can't squeeze out when I need it.
  • 1 0
 Since you did all the testing, my favourite non-dry lube has been Dumonde, but I find it hard to find, and my current go to dry lube is finish line, it’s good. How do these compare? For reference here are other lubes I’ve tried and my comments; triflow- good but gets drivetrain very dirty, white lightning- good but half the stuff flows off the chain before it dries, Phil’s tenacious oil- super gunky, muc-off dry- gets drivetrain pretty dirty.
  • 1 0
 I’ve been using the e-bike lube for awhile now and stoked on it! Use on my dh bike too and love how it sticks on those rainy muddy shore days! Even used it on my chainsaw in a pinch last week… good to see Wades got something else to support his family, “my brother says he’s all washed up!” Ha!
  • 1 0
 @wadesimmons Thrilled to be part of the Northshore community eager to support. Longtime home mechanic and service provider to my homies. Very interested in a larger container order option to allow for refilling of smaller application bottles. Hoping its less wasteful. Also very interested in whether you and your team have looked at a prescribed chain application process that optimizes performance, reduces fouling and supports long term chain life and performance.

Currently cleaning chain and applying drops on each roller, rotating well and then removing excess. Still going through lots of lube with 10-15 riders in our group cycling through our home shop.

Available if you are looking to do long term local testing.
  • 4 2
 What is the dry lube made from?
Is it water based? Does it contain some ptfe shit to f*ck up the environment or does it use biologically degradable wax?
  • 5 1
 Yep, my questions as well. I already use Whistler Performance Lubes, grease and ForBoost Lube... all of which is biodegradable, non-toxic, and PTFE-free. And for me, also fairly local... also happens to be a bit cheaper than Godfather. So far I don't have a compelling reason to switch.
  • 8 2
 For the 5ml of chain lube people use probably not as big a deal as people shuttling up the mountains in their sprinter diesels and carbon frames that can’t be recycled.
  • 5 0
 @timschafer: yeah and these are not as big of an issue as planes and planes are not as big of an issue as big ships.
Hence we don't even have to care about all the little things that add up as well.
  • 15 1
 I can answer these questions bashhard. Godfather's Garage lube is not water based, the base oil is sustainable sourced natural oils. We use no ptfe's and is not wax based. Like any respectable company, I cannot reveal our secrets, but you can take comfort in the fact that we prioritize sustainable business practises including participating in the 1% for the planet program.
  • 3 3
 @timschafer: great whataboutism
  • 1 0
 @chacou: Thank you!
  • 4 0
 To answer your question based of The Godfather’s response it’s not PTFE but doesn’t rule out other PFAS. Many friends in the fossil fuel industry use this term as well, “sustainably sourced natural oil” ie: fossil fuel, petroleum, black gold. I’ll stick with my Squirt wax emulsion for now, maybe check out the grease if he gets into US distro, at least it’s 1% for the planet
  • 2 0
 Instead, I should petition Wade and Rocky Mountain to produce his purple alloy Pipedream :-)

www.pinkbike.com/news/wade-simmons-pipedream-old-school-cool-video.html
  • 2 0
 I mean... if you're ever in Squamish and want to take a look in person, Corsa Cycles does have the bike on display in their store. (they also have one of Stevie Smith's old bikes and the replica that was built up)
  • 1 0
 If this helps me master the skinnies of North Shore past and I’m totally game.
As a member of a buying team of a Seattle shop so I will look for availability.
Wade, can you DM me on programs?
  • 1 0
 US dealer sales is a work in progress. I will DM you to give details. In the meantime, you might as well get up to the Shore and master the skinnies!
  • 2 0
 Am I the only person here who uses whatever drains out of the 5 liter motor oil jug into a needle tip 250ml bottle after I change the oil in my truck?
  • 7 4
 Gota a make buck somehow..
  • 26 0
 I haven't made any bucks yet Blue76, just investment, but we have a great product with a great story!
  • 1 0
 @wadesimmons: I'll give it try ..but it's guna be hard to beat A.T.B..its absolutely the best..
  • 3 1
 So not all of these are sustainable? Are the ones that are just sustainably sourced or are they biodegradable as well?
  • 1 0
 I'm in. I'm a sucker for my favorite riders products. Got some peaty valve stems, and you better believe when my finish line grease is done, ill bet getting some wade brand.
  • 1 0
 I hope and pray this leads to a series of cheesy wonderful Simmons style commercials. Or like the RM vids like Dumbing Down the Shore or the Pipeline realese vid
  • 3 0
 Yes, we will keep it fun and cheesy!
  • 6 3
 Best to poor the whole bottle over the E bike . Then light it on fire .
  • 8 0
 Well, I can't advise that usage Sshredder! That would be wasting a great bottle of lube, and possibly a good ebike.........unless some of the lube got on the drivetrain first. Pour ebike.
  • 1 0
 Wade sent you all an email over on your website. Might be a good option to get some eyes on the brand out here in northwest Arkansas, USA -Grant
  • 1 0
 Thanks Grant, we will get right back to you.
  • 2 0
 Can't Wade to try one of these! Do you ship to Europe, would be a godsend to have it!
  • 1 0
 Wade Simmons>Steve Peat all day everyday in my books. If the lube is the same formula and 25% more than boeshield t9 I’m sold!
  • 2 0
 This will answer the question once and for all. Does @brianpark love Wade Simmons or dumonde tech more ??
  • 2 0
 Great stuff Wade. How about a knee lube? That's the creakiest part of the ride for folks our age. How 'bout it?
  • 1 0
 @wadesimmons: More than happy to support a local entrepreneur and to purchase at my local Lynn Valley bike shop! Best of luck.
  • 5 4
 That first picture of Wade tells me this is the most badass, manly chain lube ever made.
  • 4 1
 looks like he's going to hit you with an ax if you don't by the god damn lube
  • 3 0
 This is badass lube! Lube it. Send it. I like to leave the ax for chopping wood.
  • 2 0
 Better to have a make-up line like Rihanna. More $$$
  • 2 0
 Bike people gotta eat somehow
  • 14 2
 I recommend that you do not eat this Dogl0rd, but I guess you could. Best to eat food.
  • 1 0
 Just switched to dumonde tech lite after my emptying my 5 y/o tri-flo chain lube. Wonder how this stuff compares.
  • 1 0
 Love seeing @wadesimmons jump in to answer questions... I am sure a few keyboard warriors had their heart skip a beat! LOL
  • 4 0
 I'm not completely computer illiterate........files are in the computer....cue monkey noises.
  • 1 0
 @wadesimmons . Selling online at any point soon? I see on your website you got it set up with a dealer network.
  • 5 0
 We have no plans for Godfather's Garage to go B2C. We like to support the bike shops. If customers choose to order from them, then that would be an option. Cheers, Wade.
  • 2 0
 @wadesimmons how can we get these in the Uk?
  • 1 0
 Thanks for the UK stoke! European distribution is on the radar but will take time. We are planning a slow stable growth. I suspect that you could visit godfathersgarage.com site and find a dealer with a great B2C network that could ship you product. Cheers, Wade
  • 1 0
 @wadesimmons: You'd be fighting it out with Peaty. Would it be worth piggybacking Rocky Mountain's distribution channels over here? Good luck with the range. Will be keeping an eye out for it at LBS's
  • 1 0
 The real question here is: Does Godfather’s garage make me a better rider??
  • 1 0
 I'm going to give the dry lube a try, and maybe a "Lube it Send it" t-shirt. would be sweet.
  • 1 0
 That is the best lube promotion video I have ever seen. I will be ordering. Thanks Wade!
  • 2 0
 The video was fun to make! We even have the legend Brett Tippie in there.
  • 1 0
 Stoked for you, Wade! So asking the real questions here: does it smell as good as dumonde tech?
  • 1 0
 It would be great to see a comparison of 3 or 5 different lubes brands under the same type of conditions
  • 1 0
 Hell yeah. I know what I’ll be reaching for once my current lubricants are finished.
  • 2 0
 So when are you tippie and Yoann gonna do a game of bike?
  • 1 0
 Yeahhh Wade!!!!! best of luck in the company. Have always been a fan of yours
Cheers from México
  • 2 1
 Can't wait to sell in my shop
  • 2 1
 E-bikers don't get to choose between wet and dry?
  • 2 1
 E-bike lube? It'll go perfect with my e-bike handlebars.
  • 1 0
 Ebike handle bars? Now that's a stretch
  • 1 0
 What about a Godfather’s Riding Skills series?
  • 1 0
 YA BIG UPS WADE SWEET GARAGE
  • 1 0
 I only use GG Lube. On my bike AND in the bedroom
  • 1 0
 Just when I thought this market was saturated
  • 1 0
 Lube in hot sauce bottles
  • 1 0
 100% will support this!
  • 1 3
 If only there was a solution to keep you chain clean?
Just cover your gears & save your drive & use less lube!
  • 4 0
 I agree aljoburr, I have been cleaning drivetrains for more than 35 years buddy......but I guess it's part of mountain biking. I hate doing dirty laundry too....but ai still ride in the mud.
  • 1 2
 @wadesimmons: Maybe you would have had a better chance of marketing it?
But I did make it work!

worldwide.espacenet.com/publicationDetails/biblio?CC=GB&NR=2434565&KC=&FT=E&locale=en_EP
  • 2 4
 WPL is the only name you need to know. Best products ever!
  • 1 1
 It's probably WPL in another packaging. If I was from BC releasing these products my first phone call would go to WPL... Doesn't matter, of course there are no 1000 manufacturers of chain lube, it's fine.
  • 4 0
 @makkelijk84: I can confirm that Godfather's Garage product is not affiliated with WPL.
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