Video: Introducing Aaron Bradford

Jun 5, 2013 at 15:40
by Easton Cycling  
Views: 34,723    Faves: 114    Comments: 33


There’s a lot of buzz about Aaron Bradford right now. For the first time in his decade-plus bike racing career, he finally has some solid support. This season the 28-year-old rider is getting bikes (and a van!) from BMC Switzerland, wheels and components from Easton Cycling, suspension from Fox Racing Shox and helmets/shoes/gloves from Giro. Bradford’s bikes are dialed, his van is outfitted with a cooler and a sleeping cot and-for the first time-he can focus on racing instead of credit card debt.

That support is already paying off. Bradford is currently leading the California Enduro Series and finished third behind Josh Carlson and Adam Craig at last weekend’s Oregon Enduro. While Bradford might be turning some heads this season, he’s had plenty of strong finishes in the past. Some of his top results include winning the U.S. Super D National Championships in 2009, the prestigious Downieville Downhill in 2011 and the U.S. Single Speed Cyclocross National Championships in 2012. Whether it’s a DH bike, fixed gear track bike, cyclocross or his BMC twenty niner; Bradford is a world-class shredder. And—in true Santa Cruz, California, Style—you’ll never find him “training” for his next race. He never wears a heart rate monitor, never does intervals and drinks tall cans of Modelo on rides. If you met him on a ride, you’d think he was just another shaggy-haired trail rider. But this soul rider happens to be one of the fastest dudes in North America.

photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Ale di Lullo
photo by Dain Zaffke
photo by Dain Zaffke
photo by Dain Zaffke
photo by Dain Zaffke

www.eastoncycling.com

Author Info:
EASTONcycling avatar

Member since Apr 17, 2012
8 articles

54 Comments
  • 28 1
 Nice to see some one rise from obscurity with much needed support to match the talent. Should happen more often.
  • 4 1
 well one good thing came out of uci ban on pros racing endro. it opens up the opportunity for some one to make a name for them self. i mean he sounds like a well rounded rider. mtb to track and cyclocross. going to follow this guy fosho!
  • 8 0
 Yeah this is so cool! When he was a junior he was actually one of the fastest kids in the US, made worlds teams for cross country and cyclocross. I had the pleasure of riding and racing with/far behind him and like the article says he is one of those guys who can do it all and still be a nice guy and have fun. So stoked for you Bradford!
  • 1 0
 Yeew!
  • 1 0
 raced with this guy at the los olivos enduro a few months back. super humble and chill dude. SUPER fast. definitely deserves the sponsorship.
  • 7 1
 Strava is like a owning a big four-wheel-drive. You can be an arsehole and be anti-social to others with it OR you can use it to increase life's pleasures for you and the people around you. Strava is as good or as bad as you make it. I was injured and unable to ride recently and I had great pleasure in tracking where and what my friends were riding... ...and studying where some easily-won KOMs are. Now get out of my way! Strava run!
  • 6 1
 strava led me to doping Frown
  • 7 2
 Just want to point out sixers still rock and tear it up as you can see here. Amen on ditching strava and other pos devices that suck life away from being on a bike. BTW who is his crew guys and gals? They are killin it and remind me of my family.
  • 9 1
 Stava is also a fantastic way for your buddy to tell the whole world where your secret trails are that you've been working tirelessly on for the past few years. Love that shit.
  • 7 0
 Fanny pack.... ?

Best of luck to him though, sweet he's results and support. Those trails look fun too.
  • 2 1
 My response was very "Tony Stark in Avengers"."
"That man is playing Galactica, thought no one would notice, but we did."
  • 4 0
 Aaron's not only an awesome rider, but a pretty cool guy too. I was at the first enduro race for the Cali series down in Santa Ynez and i broke my R Der pulley wheel. I thought i was screwed, but much to luck of Aaron and his awesomeness, he gave me one of the few spare pulley wheels he had stowed away in his van!
  • 7 0
 fastest guy around and he wears a fanny pack ... legend
  • 4 0
 Lower Back Pack !!!!!!!!!!!!!!! Way better to ride with than a Camelbak !!!!!!!!!
  • 4 0
 where the hell else you gonna keep your modelo?
  • 7 0
 RADFORD
  • 2 0
 great way to think about mnt biking, not everything needs to be race oriented. just have fun riding with a crew. Its nice to see people going out to have fun and not with an agenda like strava every run or trying to be the "man of the trail" that looks down on others. Great job aaron wish i could ride with you in SC!!
  • 2 1
 Cheers Bradford! Super chill dude that I rode up with at HR Enduro on last day a couple of weekends ago. He captures the essence and soul of mtb. It's all about the ride, not fastest time down it that racers so focus on. Thanks for keeping it real!
  • 3 0
 these frankly stunning photos have just made me take the day off and ride my bike....gonna watch the video when I get back..
  • 3 0
 Cool to see a bmc ripping it up on pinkbike, sweet looking trails to!
  • 3 0
 Sweet!! Thank you for this video without those fancy jerseys.
  • 2 0
 Great job Aaron! Glad to see your continuing your success from our collegiate days!
  • 3 0
 nice to see homeboi sippin on some ol English
  • 1 0
 Right on Aaron! Good Luck this season! I was at the Oregon Enduro and you were Rippng! Great seeing some X-up's over the roots!
www.pinkbike.com/photo/9676136
  • 3 0
 I like this guy - seems like a cool bloke.
  • 3 0
 No Strava, No Care.
  • 2 0
 Definitely in true Santa Cruz style.
  • 2 0
 Shredding my ex local trail. Watch for ticks!....and oak
  • 1 0
 I was thinking the same thing... especially the oak
  • 1 0
 What a chill lifestyle, beers, laps with buds, and prime weather, cant beat that man!
  • 3 1
 What a boss. Surprised I haven't seen that dude around SC
  • 1 0
 He won the Bell Super Enduro at Demo last year. I thought he was at least somewhat well known after that win, but I guess not.
  • 2 1
 He won Enduro at Demo, you mean Specialized Demo?
  • 1 0
 No, Soquel Demonstration State Forest AKA Demo.
  • 1 0
 I see Smile
  • 1 0
 Good vibes all around. Love that approach. 'Tis by far the most realistic and fun way to spend time on a mountain bicycle!!
  • 1 0
 Everyone has a Giro Feature on in this
  • 3 3
 Wow shredding like that with all those 2013 fox products? Can hardly believe it. Lmfao
  • 1 0
 Awesome edit and collection of pics. That area looks like heaven on earth!
  • 1 1
 I am an American and I do not love pickles.
  • 1 0
 Jo Jo! spotted!
  • 2 2
 I would marry the shit out of her.
  • 2 1
 She'd have no more shit left..
  • 1 0
 Hell yea.
  • 1 0
 I approve this video!!
  • 1 3
 NO STRAVA? Whaaaaaat?? that's like ridding without a dropper post. hahaha
  • 1 2
 Someone please tell me where these trails are!
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