Esker Cycles Announces Ride Scholarship Program

Jun 27, 2021 at 21:15
by Esker Cycles  

PRESS RELEASE: Esker Cycles

Esker Cycles is excited to announce a new ride scholarship with the purpose of enabling more people to get outside on mountain bikes.

This summer, Esker Cycles wants to help get you out on the trail. With the Esker Ride Scholarship, we are providing a selected applicant the opportunity to receive a new Esker hardtail mountain bike to help them get out and do anything that they can dream up such as planning their next multi-day adventure or simply enjoying a first-time experience on a mountain bike.

We understand that there are barriers to entry within our sport, one of them being the upfront cost of purchasing a bike to ride. With this ongoing scholarship, we hope to be able to reduce those barriers ever so slightly in the best way that we know how—by offering a bike to a rider that could use it, and to provide an opportunity to get out and ride.

Anyone that would like to apply should fill out an application at eskercycles.com by July 31 to tell us why they think they would be a good fit for the ride scholarship, and what they plan to do with a new Esker hardtail mountain bike. Esker is especially encouraging newer riders with a vision for a particular ride or adventure and an interest in telling their story to apply.

Esker Cycles Japhy in Bozeman Montana

It is expected that the selected applicant will carry out their ride or adventure within a year of receiving the bike, and that they will share their mountain biking experience with us through the medium of their choice. The selected rider will receive a Hayduke or Japhy in the size and color of their choice.

Esker started with a mission of getting more people outside on bikes, and this ongoing scholarship is just one small way for us to continue with that mission, and to enable more people to enjoy the sport of mountain biking like we do.


For more information on the program, and to apply, click here.


MENTIONS: @eskercycles



8 Comments

  • 4 0
 Just shared with my friend who has been talking about getting a bike for 10 years.
  • 1 0
 I hate this type of marketing. I have a friend who would benefit greatly from this and was going to send this to her. I though I would check out the app first. They just want someone to advertise for them on social. My friend doesn't use social media for there mental health and therefore wouldn't be picked. This influencer marketing is the worst.
  • 2 0
 They don't specify social media and ask number of followers which is nice. She could do a complete write up like an article, share that via email and they can post it. Or as they list, journal entries. Journaling has been around long before social media platforms. The marketing based on influencers that I have seen ask for screen names or all social media platforms and number of followers on each, how often you post, how do you plan to grow followers and more of that nature. This seems different to me.
  • 1 0
 @MattyBoyR6: they ask for links to social and websites. Lets watch, I'm positive the person picked will be some person with a decent online presence. I'd be happy to be wrong.
  • 1 0
 @djjazzynick We would encourage your friend to apply. Reach out to us if you have any questions on the program. @MattyBoyR6 is correct that social media is not a requirement, and we would love to hear about other ways of telling their story.
  • 5 0
 Such a sick company!!
  • 2 0
 Pretty awesome esker!





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