PRESS RELEASE: Godfather’s GarageIt all started in the garage – even for the Godfather. Wade poured his life into mountain biking, and he’s taken his experience and knowledge from his time as a professional freerider to develop a series of products for riders everywhere.
Wade’s influence on the mountain biking community is onto its next chapter; Godfather’s Garage.
A line of high-performance products to give riders what they need to keep their bikes running smoothly in all conditions. When you combine Wade’s 35 years on two wheels with his unwavering passion for the sport, you can bet a quality product is born.
Whether it’s splashing down trails or diving in on dusty chutes, all-day pedals or relentlessly pounding shuttle laps, bikes take a beating. Godfather's Garage has what you need to keep your steed running smooth and the whole quiver in tiptop shape.
Godfather's Garage offers three different chain lubes, the standard wet and dry lubes, a lube specifically designed to meet the rigorous needs of an e-bike, and an all-purpose grease to cover most of your cycling lubrication needs. All of our products have been thoroughly tested on the North Shore through the thick dry dust of the summer and the relentlessly wet, dank days of winter.
And, it’s made right here in Canada to boot.
Dry Lube
A thick coating of dust on your drivetrain can cause pre-mature wear and a crunchy-feeling cadence. Godfather’s Garage DRY Lubricant is a specifically formulated, long-lasting lubricant designed to keep your drivetrain clean by repelling airborne dust rather than attracting them. It’s less viscous than our Wet Chain Lube, but remains tenacious enough to grip your links through the dog days of summer.
• Designed for dry, dusty conditions
• Low viscosity and dry feeling to touch
• Specifically formulated to repel contaminants
• Sustainably sourced natural base oils
Wet Lube
Godfather’s Garage WET lubricant is what you need for the nastiest of days. Vancouver’s North Shore sees over 2300mm of rain annually, which means that our WET lubricant has been tested extensively in harsh environments on some of the most demanding terrain in the world. The skies open up for nearly half of the year in these parts, mixing in grit and grime to every ride.
• Designed for nasty, wet weather riding
• High viscosity that helps protect your chain against water, crud, and mud
• Scientifically advanced additives bond deep into the metal surfaces of the chain, which helps to prevent corrosion.
• Sustainably sourced natural base oils
E-Bike Lube
E-bikes can be incredibly demanding on their drivetrains, which is why we created a dedicated chain lubricant just for them. High torque, long rides, and often running at a higher cadence that a traditional mountain bike, we knew we needed something special. The Godfather’s Garage E-BIKE lubricant coats the chain to help keep things running smoothly through those power moves, sustained climbs, and “one more lap” moments.
• Our most viscous chain lube is meant to penetrate and protect your chain against the demands of both e-bike drive systems and harsh riding environments
• Highest tenacity of any of our chain lubes
• Designed for high torque e-bike systems
• Great protection against the contaminants in all weather conditions
All-purpose Grease
Godfather’s Grease is specifically formulated to handle the rigorous demands of North Shore riding. This high-performance, multipurpose grease is perfect for bolts, bearings, threads, hubs, cables etc.
• Lithium Complex grease
• Protects against oxidation and corrosion
• Made in Canada, tested on Vancouver’s North Shore
Alongside some of the best, Godfather’s Garage is also a part of 1% for the Planet, a network of businesses that have dedicated a portion of their gross profits to combat pressing environmental issues.
Wade has always had a simple motto when freeriding; “Send it”, not much has changed for Godfather’s Garage -
Lube it, Send it.Currently, Godfather's Garage products are only available in Canada, but with hopes to be in shops across the US shortly. For more information on the Godfather's Garage line of lubrication products and to find your nearest dealer, visit
godfathersgarage.com
Isn't GG already Gorilla Gravity?
GG / GG partnership!
GG here in CO is a joke nowadays.
Your statement: so you just take a preexisting product already being made by the vatful and put another name on it. False choices. could be true for most products in the world. Say you wanted to start a fastfood restaurant, you would need meat and potatoes....what's different about your burger?
Dry lube is generally less tenacious to attract less airborne containment's like dust etc, but will not last as long on the chain.
Wet lube is more tenacious than dry to adhere to the chain better when operating in a wet environment. It will bead water off.
Ebike lube is the most tenacious. We found that with the added torque from the motor, combined with our extreme conditions found here on the Shore, we needed a lube that would provide good long lasting protection. The downside, is that the drivetrain may get more mucked up, but we thought that is a minor effect compared to the added protection on an expensive drivetrain.
This is probably going to get downvoted but if you only enable comments for members/subs You'd seperate the "hot air" people from the "i give a shit" people. Most who whinge generally cant get something, cant afford or lack the skill to do whatever the article is... like when theres comments here about "gwin being washed up" but yet hes actually fast asf and others are just going faster... ie the frenchies lol
I work on my own bikes and many friends' bikes and a tube of grease lasts me at least 5 years, and then because I lost it or stepped on it on the shop floor. For most of us, the days of repacking hub, BB or headset bearings are long gone (or never happened at all). My primary use of grease has dwindled to the occasional tiny dab for assembly (pedal threads, bolt threads, etc) so quality is nearly irrelevant and quantity used is negligible.
I use some white bicycle grease for pretty much everything.
Is that, more or less, the same like this Godfather's grease?
Also, white grease reminds me of nautical white grease for general purpose. Is that the same? And can I use nautical grease instead?
Besides, the topic for this mini discussion is BB/headset bearings, which don't need much beyond decent waterproof grease. The only thing in common with the product on this page is that people feel the need to use bike specific products, which just isn't true and a waste of money in most cases.
Not that it matters, but I do use a well-regarded (bike specific) wax based chain lube purchased in a big bottle for ~1/3 the price of the stuff here because there is a difference in that case.
Congratulations Wade! Like I said, we would be happy to support you with any product, but the fact that this lube line is excellent on its own merits makes it even better. Cheers! - NSBS
If it’s Wade’s brand, I’ll carry it.
Muc-off is garbage and WAY over-priced. Wend is easily the best, but more work than most are willing to do every 2-3 rides. When they make it to the US of Utah, I’ll have it.
@wadesimmons If I run the Godfather lube will I achieve the same level of "smooth operator" as you on the trails?
If I run the Godfather lube will it help me find every secret trail on the Shore?
Q2: Again, related to Q1's answer, the more one gets out and rides, the chances are greater to find any secret Shore trail. Or you can just use the Gaia basemap on a certain application.
I did not bother getting the ebike specific lube though, even though I do have an ebike. Just seemed like pure marketing to me.
Regardless I'm now using the WPL nozzles on my Mint'N Dry bottles. Until I get some Godfathers Garage course.
Have a look at the how WPL describes their products - wplbike.com/collections/lubricate/products/dry-bike-lube
godfathersgarage.com
Free sample anytime at ON TOP BIKE SHOP ppl! (that's a chain rotation of lube, not a litre bottle)
Happy trails!
Hopefully it instantly makes me a better rider.
But if I am feeling a little patriotic for a made in Canada grease, $15 spread over 3 years isn't going to break me. Hopefully the tube is easier to empty than the park tool one. I swear there is still 25% of the grease still in the parktool tube I just can't squeeze out when I need it.
Currently cleaning chain and applying drops on each roller, rotating well and then removing excess. Still going through lots of lube with 10-15 riders in our group cycling through our home shop.
Available if you are looking to do long term local testing.
Is it water based? Does it contain some ptfe shit to f*ck up the environment or does it use biologically degradable wax?
Hence we don't even have to care about all the little things that add up as well.
www.pinkbike.com/news/wade-simmons-pipedream-old-school-cool-video.html
As a member of a buying team of a Seattle shop so I will look for availability.
Wade, can you DM me on programs?
Cheers from México
www.pinkbike.com/photo/2808484
Just cover your gears & save your drive & use less lube!
But I did make it work!
worldwide.espacenet.com/publicationDetails/biblio?CC=GB&NR=2434565&KC=&FT=E&locale=en_EP
I am sure there are many others products out there that we could all benefit Wade expertise other than ebike lubes. What is next? Tire sealant and cleaning stuff? No offence Mr. Peat.
What oil type chain manufacturers recommend really over the bike industry marketing gimmick?
Gear oil seems to make the cut apparently for low maintenance costs on a motorcycle, don't thing that is the greenest solution though but still worth the watch...educative as well, watch the video...
youtu.be/VnPYdcbcAe0
This is the Godfather's Garage initial launch, you ask 'what is next?', I can inform you that products are in the pipe....think Garage!
Looking to buy your wrenches!
Squirt and Smoove work the best for off the shelf lubes…..period. If you want to do better you have to paraffin dip your chain or pay someone too much money to do it for you.
These kinds of false choices don’t help anyone-they’re just unneeded and confusing at best.
Excellent breakdown of why that product works so well.