We Are One Movement: 7 Minutes of Cinematic Shredding Across BC - Video

Jun 12, 2017 at 17:28
by WeAreOne Composites  

This past offseason has been hectic, full of planning and hard work. We've been busy manufacturing and testing our wheels from our factory in Kamloops, and it's almost time to show off the fruits of our labor. As Canada's first ever carbon wheel manufacturer, we're incredibly excited and proud of what we've accomplished.

Before our full media rollout, we figured we would do something a little special. With filmmaker Max Berkowitz, we've created a short film featuring a slice of the We Are One Movement. Filmed entirely in our British Columbia backyards, with riding by Caleb Holonko, Max Leyen, Steve Storey, Nick Tingren, Matt Beer, and Eric Lawrenuk, we're hyped to show this off.

We Are One Movement 7 Minutes of Cinematic Shredding Across BC

We Are One Movement 7 Minutes of Cinematic Shredding Across BC
We Are One Movement 7 Minutes of Cinematic Shredding Across BC

bigquotesIt's wild to be in the position of working with a Canadian company and a great team, while still being able to execute my creative vision. I wanted to create a film that stands out from the pack, and it's been incredible shooting in a different style than I'm used to this spring. I'm excited to continue working with We Are One Composites for the rest of the season, so you can take this film as a teaser for all the great content that's coming out this year.Max Berkowitz, Film Director

We Are One Movement 7 Minutes of Cinematic Shredding Across BC

39 Comments

  • + 53
 So cool to see a brand letting a filmmaker create something this unique and awesome! Great work Max, riders, and We Are One!
  • + 10
 @MaxBerkowitz knocked it out of the park, as per usual.
  • + 28
 We Are One wheels are sick! Nice work Dustin & Max!
  • + 9
 Great video! So stoked that we can ride Canadian made wheels. Awesome work!
  • + 10
 So stoked that they are real, made in Canada wheels, not just re-badged Chinese carbon.
  • + 5
 Pretty amazing for WR1 to go from an idea to a bombproof successful product in such a short amount of time. Speaks volumes for the teamwork and knowledge behind the scenes. Good filming Max and great job to everyone involved! Now go shred!
  • + 6
 One of the sickest edits I'ver ever seen! I hope there are more like this in the future
  • + 6
 This is just the beginning brother! We have a stack that will keep on rolling all summer long. Stay tuned
  • + 2
 Each segment on its own worked well. I loved the chopped up transitions, but each section didn't work together imo. If there was a way to bridge each one, that would've worked way better for me. Again, imo. Thanks for working on it though. Edits take buckets of time.
  • - 3
 @WeAreOne: How many more trails will you guys poach? Stole a line that is currently in progress by a pretty well known shore rider. Count A LOT of people out as potential customers. ????
  • + 3
 I'm curios how the pitch meeting for this video went down, hehehe This might be a product launch, as i have zero idea of this product. yet, there is no branding, there is no product shot, But in the end, it works, i'm clicking the link to the product site, this is genius work,
  • + 4
 The sound effects in this video are amazing! I would love to know where you got these! Respect to the editor and riders of this video.
  • + 5
 Next years videos are just going to be a black screen.
  • + 5
 Awesome skills on the bike and behind the camera. God work boys!!
  • + 4
 couldn't take my eyes off. keep up the good work
  • + 4
 I like the hubs they are using... probably best in market.
  • + 2
 Yes, Project 321 hubs are that good
  • + 3
 @WeAreOne really cool film with solid music and great riding captured, well done!
  • + 4
 Killer work dudes!!
  • + 2
 Thanks Brett!
  • + 3
 Poaching is not cool guys shame on you !
  • + 4
 Sick sound design
  • + 3
 About time some more decent videos being made! Beautifully shot!
  • + 3
 YES! The stoke is real! Nice work boys!
  • + 2
 So sick guys, some fine ass shots and editing in there.
  • + 2
 this video is art. love it!
  • + 2
 This is straight up amazing. Can't wait for more!!!
  • + 2
 Name of the first song, anyone?
  • + 1
 Pull up by weird nite, check out his soundcloud!
soundcloud.com/weirdnite/pull-up-ft-kwame-badu
  • + 1
 @pokadot: Thanks!
  • + 3
 great psychedelic video!
  • + 2
 I miss home.
  • + 2
 Hell yeah max!
  • + 2
 Nice looking wheels!!
  • + 1
 We're very proud of the result
  • + 2
 Ya killed it Max!
  • + 1
 Well that was epic.
  • + 0
 crap
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