Industry Digest: Liteville Aquisition, Peloton's $1.2 billion Operating Loss & More

Sep 23, 2022 at 5:08
by Ed Spratt  
What's going on in the cycling industry this month? Industry Digest is a peek behind the curtain and showcases articles from our sister site, Bicycle Retailer and Industry News. In each installment, you might find patents, mergers, financial reports and industry gossip.



New owners of Pearl Izumi reduce staff, plan to vacate headquarters in Colorado
By: Steve Frothingham // Bicycle Retailer and Industry News

United Sports Brands, which bought Pearl Izumi from Shimano in May, is laying off several employees at the apparel brand and will close its Colorado headquarters.

Michael Magerman, USB's president and CEO, said the building has been "mostly vacant" since the acquisition because many employees began working from home during the pandemic. Some of the brand's workforce was already dispersed before the pandemic.

"In an effort to maximize efficiencies, USB will move the remaining functions and people to remote work or relocate them from Colorado to USB's California location. USB has already made significant investments into the brand and we intend to invest in and grow the business for many years to come," Magerman said in a statement to BRAIN.

(Read more.)




Bosch unveils e-bike drive unit designed for racing
By: Bicycle Retailer and Industry News

Bosch announced a new e-bike drive unit for racing Wednesday with up to 400% direct support of the rider's power and weighing 6.1 pounds.

The Performance Line CX Race Limited Edition was developed in cooperation with e-MTB pros. With the new Race mode, riders reach maximum support faster and can use it to the cut off at 20 mph.

The Extended Boost of the e-MTB mode also was upgraded. The extra thrust is further extended in Race mode, so that obstacle clearing is enhanced, according to Bosch. In addition, the Race mode can be adjusted in the e-bike Flow app for strength of support, dynamics, maximum speed, and maximum torque.

(Read more.)




Mosaic adds ‘Batch Built’ program
By: Bicycle Retailer and Industry News

Custom frame maker Mosaic Cycles is adding a stock frame program, offering pre-built frames in stock sizes with custom component builds and frame finishes, with a 2-4 week turnaround.

Mosaic is offering its MT-2 titanium hardtail and new GT-2 45 gravel frame in the Batch Built program. The MT-2 comes in four sizes, small to extra larger, while the GT-2 comes in seven sizes from 48 to 60 centimeters.

Customers can order the bikes through Mosaic dealers and specify the desired parts group and frame finish option. Finish options include raw titanium and paint.

(Read more.)




Eurobike offers exhibitors trade-day only participation for the first time
By: Bicycle Retailer and Industry News

For the first time, Eurobike is offering exhibitors the option to attend only the event's three trade days and not the event's final two-day consumer bike festival. The new option will save trade-facing exhibitors the costs of remaining at the event for two days when most visitors are consumers.

Next year's show is June 21-25, with the first three weekdays trade-only and the festival on the weekend. Trade-only exhibitors will be housed in a new "Supplier Area" in Hall 9 of the Messe Frankfurt convention complex.

"We have an excellent starting point for the 31st Eurobike. All participants were able to gain valuable experience in 2022, and together we can make just the right adjustments to continuously expand this leading trade fair," said Stefan Reisinger, the managing director at fairnamic, the show's organizer.

(Read more.)




California city taking action to respond to rising bike, e-bike collisions
By: Dean Yobbi // Bicycle Retailer and Industry News

The city recently took short-term measures in response to a 233% rise in collisions involving bikes and e-bikes in the past three years while it works to present a longer-term solution to the City Council on Tuesday.

When the City Council ratified the emergency proclamation Aug. 30, it also approved spending $2 million for immediate traffic safety efforts, including:

Overstaffing police department sworn positions by four additional full-time officers ($535,000).
Increasing police department overtime for training and enforcement ($100,000).
Procuring additional speed feedback signs and electronic messaging boards ($250,000).
Developing infrastructure projects and safe driving behavior education ($1,115,000).

(Read more.)




Velo adds nitro-infused saddle padding option
By: Bicycle Retailer and Industry News

Saddle maker Velo has a new padding material its rolling out for its own branded saddles and for OEM brands. Velo’s AtmosFoam uses nitrogen in the fluid-foaming process, which the company said reduces the use of chemical additives and helps reduce CO2 emissions.

The company also said the material’s shock absorbency is more tunable than other materials, allowing it to make more comfortable saddles.

Brooks has used a similar nitrogen-infused foam technology for running shoe midsoles, claiming the shoes offer “enhanced ride” and “increased stability.”

Velo said it is the only bike saddle maker to use the technology.

(Read more.)




Many stores opting for discounts this year, data shows
By: Ray Keener // Bicycle Retailer and Industry News

As consumer demand tapered off (how could it not?) and pandemic back-orders came trickling (or flooding) onto shop floors, some discounting became inevitable.

We surveyed Georger Data Services’ Bike Shop List by e-mail on Aug. 2 to find out, first, the state of retailers’ inventories. And second, whether or not shops were planning a bike sale.

Whither the inventory situation? With the caveat that self-selecting surveys are hardly science, our 206 responses painted a credible picture, and shop stories offer deeper insights.

Hybrids, rare the past two years, were back at normal levels, with 41% of shops overstocked. Some retailers were making full margin marking down hybrids from current SRPs that they bought at earlier pricing.

E-bike supplies seemed healthy, with 81% reporting average or above inventory. This number was surely inflated by comparing 2022 inventory with 2019. Shops tell a less positive story and seem content to over-winter their e-bikes to avoid shortages in 2023.

Road bikes at all price points, gravel bikes and high-end mountain bikes remained in short supply. Enthusiast demand isn’t waning, inflation or no, and these bikes are usually sold before they show up.

(Read more.)




Pierer acquires Syntace and Liteville
By: Bicycle Retailer and Industry News

PIERER Industrie AG has acquired a majority stake in the component brand Syntace and its bike brand, Liteville. Pierer added Felt Bicycle to its mobility group last November and also owns the Husqvarna, GASGAS and R Raymon e-bike brands and the KTM motorcycle brand.

Syntace dates to 1992 and has offered a variety of innovative products over the years, starting with aerobars and moving into wheels, components, its X-12 thru axle system, and its Liteville line of mountain bikes and e-bikes.

Pierer said Funbike GmbH, an Austria part distributor that Pierer bought last year, will begin distributing Syntance products in Austria.
Liteville MK15 review

(Read more.)




One defendant pleads guilty, sentenced to 16 years in Colorado bike theft ring
By: Bicycle Retailer and Industry News

One person has been sentenced to 16 years in prison after pleading guilty to an organized crime charge involving smash-and-grab burglaries at Colorado bike shops last year.

The state attorney general indicted eight people last November resulting from an investigation the AG's office called "Operation Vicious Cycle." At a hearing last week Austin Butler, 23, was sentenced after pleading guilty to one count of violation of the Colorado Organized Crime Control Act, one count of second-degree burglary, and one count of aggravated motor vehicle theft. In the original indictment Butler was charged with 25 counts.

The grand jury indictment last year charged that Butler recruited participants in the crime ring.

(Read more.)




Zwift's first smart trainer available exclusively online, at least at launch
By: Bicycle Retailer and Industry News

Zwift released details about its $499 direct-drive smart trainer that will be available exclusively online, with other future sales channel options also being considered.

"We are actively looking at ways to support the bicycle retail network, particularly in helping them to sell smart trainers," said Chris Snook, Zwift's public relations director. ... "The focus of Zwift Hub is on making Zwift more accessible — cost — and easier to use — user experience."

Because of the price point, the Zwift Hub Smart Trainer that will be available Oct. 3 is targeted to appeal to the beginner indoor cyclist, and comes with the choice of an eight-, nine-, 10-, 11-, or 12-speed pre-installed cassette. The Hub also will work with other virtual cycling and training platforms.

(Read more.)




Specialized expands battery pack recall
By: Bicycle Retailer and Industry News

Specialized Bicycle Components expanded its battery pack recall from last year for first-generation Turbo Levo and Kenevo mountain bikes manufactured between 2017-2019. The recall includes additional battery part numbers and manufacturing dates.

Specialized said that, for an estimated fewer than 15% of the battery packs, if conductive water (salt or chlorinated water) penetrates the seal around the Control Pad — like through repeated pressure-washing — and reaches a specific small area of the protection circuit board, it can trigger a short-circuit and potentially lead to fire and burn hazards.

In first-generation Levo and Kenevo bikes, the Control Pad is located on the side of the battery. If the Control Pad is not located on the side of the battery, it is not affected by this recall.

(Read more.)




Former Giro Rob Wesson VP joins Revved Industries
By: Bicycle Retailer and Industry News

Rob Wesson, a former vice president and general manager at Giro Sport Design, has joined Denver's Revved Industries as its president and CEO. Revved's former CEO, Ken Friedman, has moved to the company's Board of Directors.

Revved is a sister company to the bike brand Guerrilla Gravity. Revved offers thermoplastic manufacturing to industry brands.

Wesson was responsible for leading the Giro team in launching new products including the Synthe, Air Attack, and Switchblade helmets, the Vivid goggle and Spherical helmet technologies. Additionally, Wesson helped guide Giro through its acquisition by Vista Outdoor. Prior to Giro, Wesson held senior engineering roles with QBP's proprietary brands and Toyota Motor Corporation.

(Read more.)




Peloton reports operating loss of $1.2 billion in fourth quarter
By: Bicycle Retailer and Industry News

Peloton Interactive reported a fourth-quarter net operating loss of $1.2 billion on Thursday as the indoor fitness company continues its downturn following rapid growth during the pandemic. It was the sixth consecutive quarter of reported losses.

Revenue dropped 28%, from $936.9 million to $678.7 million year-over-year. Connective fitness product revenue dropped 55% to $295.6 million, but subscription revenue increased 36% to $383.1 million.

In a letter to shareholders, Peloton CEO and President Barry McCarthy said the losses were because of restructuring changes. Among those changes earlier this year were ceasing all owned manufacturing operations, backing off future domestic manufacturing plans, and subsequently expanding its partnership in Taiwan. Peloton also announced in February the elimination of 2,800 jobs globally.

(Read more.)






146 Comments

  • 166 0
 I am astounded that Peloton actually hoped/expected to sustain pandemic-level growth after the fact. They should have just taken the money and run.
  • 12 1
 Nailed it
  • 43 0
 A few weeks ago I was in a ritzy shopping centre: Burberry, Chanel, Louis Vuitton... and Peloton, which was decked out like my dream home - beautiful timber walls and nice floors and glass everywhere. I was astounded. I wondered how could they sustain that selling, essentially, spin bikes.

I guess I have my answer - they can't.
  • 59 1
 Typical corporate shortsightedness. We had an 8hr(!) presenation (from a large brand with T in the name) in the middle of lockdown saying how these were amazingly exciting times for everyone and that the massive upturn in sales had nothing to do with the pandemic but were a result of the outstanding work the owners and management were doing and how huge the company would be in 5 years. Anyone pointing out the deaths of hundreds of thousands of people and the boom being caused by bored people with extra money got a bollocking (me).
  • 8 1
 I was amazed at the concept as well given the availability of free workout services on YouTube, etc. And just looking at my gym rarely do people use bikes...they use all the other cardio equipment.
  • 11 0
 Its not even that, they spent 1.87 BILLION for 670 MILLION in sales, it's not even close to not going out of business soon
  • 8 1
 @foggnm: because lets be honest, stationary bikes are silly for anything except getting you better at cycling. And if thats your only aim from the gym, a home turbo trainer is better and cheaper.
  • 19 0
 You mean taken the money and ridden hard but not gone anywhere...
  • 30 1
 Indeed. Screw pedalling & getting sweaty. Do they do an E version?
  • 19 0
 The execs at the top took the money and run, guarantee it, everyone else was worked to death during explosive growth and then fired when it collapsed.
  • 12 0
 for most people, it is literally a super expensive clothing rack... guess their management isn't very familiar with basic economics, otherwise they would deffo have foreseen the demand would drop, once people can go outdoors again... odd
  • 3 0
 Greedy bitches.
  • 2 0
 Take the money and pedal...no?
  • 6 0
 @watchmen: Bright-sided, by Barbara Ehrenreich explores this type of delusional optimism in the business world among other things. It's an interesting read.
  • 3 0
 They did. A lot of people rode the pump and dump to huge gains. A lot of people lost.
  • 1 0
 at least they airfrieghted them from their factories full of happy workers.
  • 12 0
 Stock Price:

- Sept 2019: $25
- Dec 2020: $162
- Today: $7

Peloton is not long for this world...
  • 13 0
 Yeah, it's a shame. I used to not have a particularly good impression of Peloton, but I was at a web accessibility conference where Peloton's accessibility team spoke. They actually made the FIRST smart exercise bike & treadmill with an interface that is usable by the blind without assistance. It's a tough problem since the class audio and the interface audio need to happen simultaneously. They got a lot of feedback from users and iterated until they refined the interface. I really really hope that team isn't part of the cutbacks, because it did some good for the world. Aside from tandems (my wife rides a tandem with a blind friend), indoor cycle trainer are one of the only other options for blind riders... except for that one blind DH rider back in the 90's that had someone lead him, which is absolutely bonkers.
  • 1 0
 @kcy4130: Cheers boss,as an eternal pessimist I'll look into that (it'll probably be rubbish).
  • 2 0
 @islandforlife: More likely ripe for an acquisition. They do a good job with aspirational branding and have a fairly dedicated following of, on average, very wealthy people. They could fit in quite well with one of the tech giant's moves towards health and fitness (e.g. Apple)
  • 1 0
 I can name a few others that did the same . . .
  • 1 0
 I'm not surprised Peloton would present a rosy outlook. I'm astounded that people bought shares expecting to profit after the pandemic.
  • 1 0
 There were so many issues here. First off the business was being valued on bike sales and not subscription revenue which is the real recurring revenue. Second they are way overspending in general in every business function because they believed their own BS on growth. It was always going to top out in terms of bike sales otherwise every individual globally would have owned a bike in the next ten years. Personally I actually like their platform and use it during winter.
  • 1 0
 They did though, a flashy IPO with gazzillions of dollars slooshing around... you don't think they didn't cash out?
  • 6 0
 @salespunk: The funny thing is their content on subscription is the real value; the bikes are just another staionary bike with an ipad screwed to the bars. It COULD be a really good business, just not the multi-billion dollar unicorn that VC and now public markets demand. I follow the tech space specifically, and there are countless companies like this. The goal is not to build big, sustainable companies, just show the hockey stick inflection so you can cash out before the music stops. The trend of private equity buying up all the well known brands has a similar playbook, but rather than buy market at a loss they prefer to slash CapEx until 18 months before they flip the company to another fund. Same snakes, different job title.
  • 1 0
 @pixelguru: Bobby McMullen yeah? Just passed away this month.
  • 1 0
 @mookmeister: I bought a peloton at the beginning of covid, along with a good bit of the stock at $50 as it was rising. I sold it at $120 on the way down. more than paid for the peloton! LOL
  • 1 0
 @plyawn: depends on if you look at relative or absolute value. CEO sold $50M in stock out of what was several billion dollars in stock at the peak. That means he sold about 2-4% of his total holdings which is not much. His total holdings now are about $200M after the stock decline.

I am not saying that $50M is not a lot of money, but relative to the overall value he did not "cash out" That would imply that he sold the majority of his holdings near the peak leaving others holding the bag. In this instance he is the bag holder with $2B in paper losses.
  • 1 0
 don't forget that they had recall all of their treadmills, either. cheap equipment, a somewhat exploitative business model (technology wise, it was a couple hundred dollar stationary bike with a tablet strapped on, and a huge pricetag) it was nuts to expect this brand to be anything but a bubble, if you paid attention to anything outside of their marketing.
  • 2 0
 @gemma8788: don't hate them players my friend, tis called capitalism.
  • 1 0
 @Bryanharv: condolences to Bobby's family and friends. Need to go re watch 'the way Bobby sees it'
  • 3 0
 Like Homer's pumpkin investment... "they've been going up the whole month of October and I've got a feeling they're going to peak right around January..."
  • 1 0
 @TKM-RABBIT: Only two days ago I used that to demonstrate to a client the dangers of using a short period of time to create an annual projection.
  • 50 5
 E-bike racing specific motor. How this is called biking if the motor is one of key factors deciding about winning?
  • 17 1
 I suppose it's a bit like motoGP, in that it still requires someone skilled to steer it, and decide when the power is applied. But I agree, it is absolutely ridiculous and that press release reads like a marketing buzzwords bingo card
  • 49 3
 I'd rather come dead last in a mountain bike race than win an e-bike race. E-bikes have their place in certain circumstances, but to race one...
  • 25 4
 @TimMog: Its like getting helicoptered 50 feet from the summit of Everest then telling everybody you climbed it.
  • 5 0
 @TimMog: Yeah, that's like motorsports work, but then you do not call it biking Wink
  • 2 0
 @lkubica: It's not, it's called e-MTB. Again, I'm not defending it, I wouldn't watch it or want to be involved. I think it's silly.
  • 1 0
 @OnTheRivet: That would be called "heli-climbing" though, you can't compare them. Again, I think it's dumb, I'm not defending it.
  • 1 2
 @iamamodel: why choose? Do both!
  • 30 0
 16 years!!! You American's don't mess about. He probably would have got a couple of years and some community service in the UK.
  • 14 2
 While a social worker defends his actions and says it's not his fault as he grew up on a council estate.
  • 21 2
 And in Germany, he would have received an increase in his social welfare so he could buy more bikes to convert him.
  • 16 6
 With good behavior, He'll be out in 5. Which honestly, I don't have a problem with if he changes his ways.
  • 10 2
 Don't do the crime, if you can't do the time!
  • 9 0
 @11six: Narrator: He won't.
  • 6 0
 @fruitsd79: haha. Probably not, but I hope so.
  • 1 2
 @11six: Burglary in prison is impressive, stealing bikes from prison is next level. So just not doing that is "good behaviour"? I suppose he'll be out in 5 years then.
  • 19 0
 If it was just grabbing bikes off the street, I would view this as overly harsh. HOWEVER, he was stealing vans that he then drove through shop windows and cleared them out of bikes. Considering how often he did this, I don't think its that harsh at all.
  • 4 0
 Was this the gang that robbed Guerrilla Gravity I wonder?

And they used FB Messenger to coordinate their activities - very sophisticated gang.
  • 4 0
 @BenLow2019: There should be a public awareness campaign for criminals to use Signal
  • 3 0
 Seems there’s an “organized crime” component that factored into the sentencing. Not just stealing a couple bikes off the street. But as someone above mentioned, he’ll probably be out before then.
  • 1 0
 @HB208: shhhh
  • 1 0
 @vinay: They said he recruited. Seems like prison would be the perfect place for that sort of thing to me.
  • 1 1
 @noapathy: Well yeah, but you only know he recruited when they're out.
  • 3 3
 Unfortunately, the way things have been working in the US lately, they'll probably be out in a few months... People in the states know what I'm talking about.
  • 12 0
 @11six: He smashed and grabbed many bike shops in CO. They had their insurance rates go up, they had to spend money securing the front of the building. He is the tip of the iceberg of bike theft in CO. My preferred local bike shop had to close one store because of this guy. Their landlord refused to put bollards in front of the store. This guy drove through the front door and robbed them again. I hope he spends full time in jail.
  • 1 0
 @kanute: Just to be clear, I would have no problem with him spending his full sentence in prison. I was merely saying that he will probably get out early and I hope when he does get out he is a better human being.
  • 1 0
 @vinay: What did you just say? I know the words are in English. I can read them, but they make no rational sense. Are you saying criminals don't collude in prison or only non-cycling related criminals?
  • 1 0
 @noapathy: Ah sorry, no native speaker. What I meant to say is that they can only learn whether he recruited new people for his bicycle thievery gang when he is out of jail and back in business. How are they going to tell he didn't recruit people during those five years in jail?
  • 2 0
 @vinay: No worries. I'm still not sure we're not saying the same thing...I think he will recruit some folks and get back to stealing ASAP.
  • 4 0
 well, we do. Former CEO of Boeing who hid information that the flight assist system on their fancy new giant jet didn't work well and two planes crashed killing hundreds of people got $64MM payout when he was fired then had to pay only $1MM and admitted no wrong doing. So... justice in the good 'ol US of A really comes down to how much money you have for a lawyer. Or in Boeing's case, 100's of lawyers. Hell, Boeing basically paid his way on all of that. Good for the share holders!
  • 3 0
 @Bryanharv: Well, both should be punished.
  • 1 0
 We don't even have 16 years for murder here in Canada!! lolll Well sometimes but... if it's your first offence, you'll have nothing, it is a real joke here!! USA are too extreme but sometimes we should be like them... for murders, pedo, etc. Ah and bike thieves!!! Big Grin
  • 2 2
 @Norman22:
Was für ein Schwachsinn.
  • 23 0
 Just noting PB, you missed which CA city in the cut & paste. For anyone who hasn't linked over, it's Carlsbad.
  • 3 0
 Its going to be 78 degres farenheit and the ocean is 71 here today, not a bad place to live.
  • 1 3
 @OnTheRivet: Rubbish for cycling though, if you head west you get wet. If you head east and crash the vultures will eat you.

Agreed it is good weather. I spent a few weeks there in the past, not sure it ever rained and I will admit is was mostly enjoyable. (A skunk spraying the open basement bedroom window was a low point.)
  • 1 0
 @OnTheRivet: With 40 million of your closest friends.
  • 4 0
 the only example I have heard lately of companies moving to Cali lol
  • 1 0
 I was confused then convinced myself they meant the city of California City, then thought who rides bike there ... then moved on. Anyway, Carlsbad is quite good for cycling - don't forget north and south and who would not want to die at the beak of a vulture after falling off your bike.
  • 1 0
 I rode to the north quite a few times, there was a great group ride on road bikes at the weekends to camp pendleton. Vultures really were watching the sprint to the turn around point. I'd never seen a vulture until then.
  • 1 0
 Good to know. I was wondering if it was the actually city named "California City", which would have been odd because it's a sort of run-down city in the desert. Thanks for the details!
  • 1 0
 @kokofosho: there are more, we've hit the tipping point in CO, Chipotle left a few years ago to CA
  • 2 0
 The E Bike riders are mostly 10-15 year olds on Super73s or similar not stopping at stop signs, running reds, and riding in the middle of the street...ask me how I know...

Wink
  • 1 0
 @scitrainer: Yeah, those aren’t even ebikes. I see a ton of non pedalable electric dirt bikes on sidewalks, morons will be morons
  • 17 0
 Why is a short-term solution to bike/e-bike collisions increased police funding? With 1.1 million of the money slated going to infrastructure development, I feel like moving the 0.6 million allocated to the police over to infrastructure would allow for significantly better (safer) roadway improvements while avoiding the ineffective "more cops" solution.
  • 12 0
 I have a feeling it has more to do with the s***load of people that bought bikes - mostly ebikes - during the pandemic and have no idea about bike saftety, etiquette, road rules, handling... They've been an unholy terror around here. Throw some money at programs to teach people what to do with their new bike.
  • 4 0
 @number44: my wild guess anyway is that the e-bike sales have increased of much more than 233% in the same 3 years period which would really mean that statistically there aren't really more collisions/users.
  • 18 0
 Many stores opting for discounts this year, data shows. Not as many as next year though.
  • 17 1
 I'm sure I've seen something that looks like that Velo seat padding on a well frequented website... "opens new incognito tab"
  • 1 0
 Everyone seems to have one of these pinky thingies these days, manufacturer must be making a killing
  • 16 7
 Pearl Izumi couldn’t pay me enough to relocate from Colorado to California.
  • 2 0
 This is a real joke....maybe one person will accept that but let's just say that, nobody will keep their job and they know it....it just looks good to say that! lol
  • 3 0
 Yeahhhhhh Cali sucks don’t come
  • 8 1
 Sounds like someone, and his cronies deserve 50 licks each from a pedal wrench in the hands of the shop owners, and customers that were stolen from.
  • 6 2
 Had a call with my local dealer yesterday. I'm looking for a new mtb after my 2018 Specialized Enduro is aging ... I was told that all non-battery powered bikes for the new model year (which is basically the same as the previous one) are sold out until the 2024 model year is released. Wtf?
  • 6 0
 That specific dealer didn't buy stock early enough perhaps? Sounds odd either way though, unless they plan on releasing the 2024 bikes in the first month of 2023.
  • 3 0
 @justanotherusername: I thought the same.. But he told me that all ordered bikes are already sold out. Just like in the article above, where it says "Enthusiast demand isn’t waning, inflation or no, and these bikes are usually sold before they show up". That's exactly my experience.
  • 28 8
 @Norman22: Shame your 2018 bike is completely unrideable in 2022.
  • 10 9
 @BenPea: No one is talking about unrideable. There is just a point at which the investment required to keep the bike in good shape is no longer worth it (compared to buying a new one). Of course, I could ride the bike until I'm 100 (lifetime warranty). In the time I would have then but the x-fold of a new wheel put into the old mill. If YOU do so, that's okay. Only that's just stupid.

Apart from that: I have not complained about my bike, but expressed my astonishment at the current situation.
  • 10 14
flag justanotherusername (Sep 30, 2022 at 4:55) (Below Threshold)
 @BenPea: So nobody is allowed to buy a new bike now?

I get a new one every year when I can - are you crying now?
  • 11 0
 @justanotherusername: It's interesting to see (almost) everyone concerned about the impact our industry has on the environment, its waste etc and how so many brands are releasing too much too often...
Yet how many people are changing bike every 1/2 years, and components every few months (most of the time saying it's completely trash and broken... mmm yeah not sure it's always the case)
Same goes for pricing, everyone is screaming about it, yet you see them drooling over new santa cruz, trek etc... and fancy exclusive components for top end performance and racing because you know, I'm doing 1/2 races in the year Smile
I'm not pointing anyone though, it's just an observation Wink
  • 1 0
 @justanotherusername: I guess he was just triggered by the word "aging". Which I agree with. You may feel like getting something new, but the bike is just as good now as it was then (unless of course you are averse to maintaining it or improving components - namely the frame is just another "component", and not even necessarily the most important one - and just prefer to switch the whole thing).
  • 2 0
 @justanotherusername: BTW, I'm curious, how many of your bike switches have felt like an improvement?
  • 3 0
 @DavidGuerra: I ride bikes for a hobby, I love the tech and I get bikes at a little over trade price so sell on what I use for the same price I pay for them pretty much.

Is each bike an improvement? - They are different and I love that but I imagine if you purchased a 2020-2021 bike of the same model you wouldnt see a marked improvement, no - 4 years is a lot longer than 1 though.

That's not the point though, If someone wants a new bike thats 4 years old, why not?
  • 4 1
 @Aksel31: New bikes get sold on to be used bikes - if nobody purchased new ones then there would be no used bike market, its liike cars.

Wastefulness is something that is wrong I 100% agree, I look after my bikes and parts and things like 'my parts' are passed from bike to bike when I change (I have a preference for bars, stem, saddle pedals at a minimum)

Whoever buys my bikes after 1-2 years gets a bargain and a bike in great condition ready to go for another few years.
  • 3 3
 @DavidGuerra: I guess I was a little triggerd by the word "aging". I rode the same frame for 15 years. Ragged the shit out of it. Overforked it, changed the shock a couple of times (50 bucks each time), went tubeless, added a dropper, decent brakes, cockpit, yada yada... Stayed among the fastest in my group all that time, as I watched them go up to 27.5 and beyond. If you start with a good platform (MK1 Reign in my case) and upgrade with quality parts that don't break, it can be done. I must have spent no more than €3,000 on that rig in a decade and a half, including the original purchase price. I'm pretty small and light, which helps with longevity, but the bike go thrashed on rough-ass terrain in the Alps. Barely ever cleaned it and only switched out the bearings once.
  • 1 0
 @justanotherusername: fair point regarding happy used buyers. Although that's just a by-product of the need (want) for something shiny and new to experience/show off.
  • 2 0
 @DavidGuerra: my buddy swapped out his 2018 enduro for a 2021 stumpy evo. he said he's warming to the stumpy but he prefers the enduro (which is now sold to someone else sadly). i also have a stumpy evo and i like it much more than the bike it replaced (deviate highlander) but i don't think my 2021 sb130lr is any better than my old SB5.5 from 2017. weird how that happens sometimes
  • 1 0
 @justanotherusername: I get your point on the & 2nd hand market, and that's a great opportunity to have a cool bike for less money. But that does not, in any case, compensate the impact you have by buying a bike so often. Do not worry, even if you were buying a new bike every 4/5 years, there would still be a sufficient 2nd hand market
  • 4 0
 @Aksel31: There are a huge number of ways we can all look at the impact our actions and purchases have on the world.

For instance, I have a company van (tax efficient) its my only vehicle (partner has a car) - its 8 years old and I love it, I see no need to replace it but know people that replace their car / van every 2-3 years.

Some people travel by air a lot, some people buy a lot of fast fashion, some people buy gadgets, eat a shit load of meat, etc etc.

We also have a world full of people that need housing, food etc and to get that they need jobs - Buying products gives people jobs, if people stop buying bikes as frequently the jobs are gone - its a complicated subject that many refuse to see two sides to - you cant eat without work.

@BenPea: Humanity is based around that need - most of us buy stuff we don't need in life and replace things that aren't broken. My vice is bikes, because I get them via the trade mostly and because I love tech. I literally dont buy new clothes, I barely eat meat, travel via air 1-2 times a year etc etc

In our business we have made a huge push to be as carbon neutral as possible and will continue to do so, nobody is perfect, we all need to get better.
  • 1 0
 Non-battery powered bikes?! Is this an ebike without battery? Gaz? Or you're talking about a.... bike. I don't understand why you would use all those words instead of only saying ''bike'' ?! lollll
  • 4 0
 @edspratt
you should do a story about how specilized is f*cking with its dealers and using their power over them.
A lot of customers bring back their new Levo gen 3 because of noisy motor unit ( sound like a coffeegrinder). and want it to be sent in and replaced. specialized pressures the dealer to not accept as much who claim warranty . If the dealer accepts to much they threatening them.
  • 5 0
 We need way more closer looks at business practice vs just the products. This is a site for fanatics, let’s get into it.
  • 4 0
 You mean the dealers that weren’t dropped yet by S for not selling anything because S wouldn’t give them any inventory unless they bought in at crazy levels? I don’t think they give a sh#t right now honestly.
  • 2 0
 @somebody-else:or get dared to soon to be dropped because of to much warranty cases getting sent in. it seems like in the background they really f*cking with the dealers.
i hope they will get it that most people that pay the extra dollar for speci that they do this because of the dealernetwork and easy warranty for them. if this practice keeps going on it will not end well.
  • 2 0
 This isn't anything new with Specialized. I was working for a small boutique outdoor sports chain on the East Coast back in the early 2000s--as part of the cycling business development part of the business, I was often with the owner and VP on calls to manufacturers. Specialized had outrageous demands (I've since discovered that there are much more onerous demands from them AND Trek) on assortment and merchandising (i.e. how many units and how they are to be displayed etc...). I still can't forgive them for the whole Volagi fiasco, so no Specialized bikes for me.

Trek, while not quite as openly onerous, still left a sour taste with their treatment of Greg LeMond and the LeMond brand--specifically for Greg being an open critic of Lance Armstrong and the shenanigans we all know Armstrong was up to en-route to all of his TDF "victories."
  • 3 0
 @XC-Only: if only some real journalists who weren’t afraid of lost ad revenue could do some real investigative work and publish the full stories of these companies. That would be worth my subscription.
  • 2 1
 Oh, the Syntace thing worries me. I just cracked a one year old freehub body of their MX rear hub in three pieces when JRA. They haven't replied to my question (of whether they also offer a stronger freehub body). I hope they will maintain some level of customer support. In case anyone else knows, the shell I cracked is the one with the steel splines. Is the more regular HG one with more but no steel splines stronger?
  • 3 0
 They're legally bound to that. No matter the owner, a current M&A taking place or what else.
  • 1 0
 @Norman22: Alright, I used their contact form again. I honestly don't know whether Syntace has some kind of warranty policy. This is their factory wheel (with Sapim spokes and their "own" asymmetric rim which is similar to the Ryde Trace 29 offset rim). As a replacement I'm using a wheel I built using a DT 350 Hybrid hub (even though I don't use pedal assist), Spank Spike rim and DT Alpine III spokes. So I'll be fine for now, but of course I'd be happy to get my wheel in good and durable working order.
  • 4 4
 Hot take: syntace / liteville can't maintain a level of customer support because they don't have a level of customer support, as you're currently experiencing.

Full disclosure: I don't have personal experience, but I know a guy, you know.

So, I guess you can just ignore this.
  • 1 0
 @HankDamage: Yeah, I've learned to not have any expectations and just take my loss when things break. I do like these wheels so I'll just get a new 75 euro freewheel and move on. This freewheel is the one with the steel splines and lots of blank space, so maybe the other one with more splines (like a regular HG body) has more material keeping the freehub body together. Is that proper thinking or do you expect both hub bodies to be equally strong?
  • 2 0
 @HankDamage: Allow me to eat my words for now. I haven't got a response from Syntace yet, however I did just receive a message from UPS informing me that I've got a parcel from Syntace coming in. Which is a it impressive considering I didn't mention my address in my question so they must have dug back into their system to retrieve my it from back when I bought these parts.
  • 2 0
 "Pierer said Funbike GmbH, an Austria part distributor that Pierer bought last year, will begin distributing Syntance products in Austria."

Does that mean that someone who's not a German might finally buy a Liteville? :o
  • 7 0
 Nein Nein Nein !!!
  • 3 2
 $500 indoor trainer --no thanks, the Indoor trainers are tanking
Saris filed bankruptcy, even after $2.4million PPP....all because their side of trainer business completely tanked. Prices are going to be +50% off.....again no thanks on $500 trainer.
  • 2 0
 Probably - I got a kickr v4 for like $650 last year. There is zero reason to upgrade to the v6.
  • 5 0
 Nothing good comes from VCs buying a company. See: this website
  • 3 0
 soon there will be a plethora of used bikes for sale, most likely after winter sets in and after the newbie riders get a flat or fall off for the 1st time.
  • 1 0
 Insisting on remote work by folks will only hasten more and more HQ closures. Why carry an expensive empty building? Companies will increasingly become these sort of amorphous digital blobs. It strikes me that over time, it will be precarious for the employees, even though working remote feels nice. There’s a lot of talk about remote work being the new norm and while some form of it likely is, I get the sense the party is going to be over in the next few years.
  • 6 2
 Wow, you can make an ebike burn just by washing it Big Grin
  • 2 1
 you can make a regular bike break by pressure washing it too. Not a big fan of ebikes but be fair comon.
  • 3 0
 @Themanicguy: They don't set on fire though...
  • 4 0
 @Themanicguy: big uncontrollable fire vs rusty bearings not a valid comparison
  • 1 0
 @korev: I ment that your not supposed to pressure wash bikes in general, so this shouldnt be a problem. Also yea thats a good point.
  • 1 0
 @kingbike2: fair lol
  • 5 1
 Pinkbike copy and paste skills on point!
  • 1 1
 Who pressure washes their bike with salt water?

At the end of my ride... "Oh, I happen to have a battery powered pressure washer in my car that works off of an unpressurized water source. Let's dip that into the ocean and start pressure washing my e-bike on the beach."
  • 1 0
 Given how much I sweat… it’s a saline rinse at first.
  • 4 2
 @somebody-else: Yeah but they're talking about battery.... you don't sweat on an ebike. lol
  • 1 1
 @Timo82: for me if I was to own an e-bike it wouldn’t be to take it easy and go the same speed uphill. The whole point is to hit the ups just as hard with a lot more speed so you can get a lot more downs per ride.
  • 1 0
 @somebody-else: yes, maximum boost and hammer past everyone and their dogs on the uphills. Bomb downhill and lap everyone again. I see the benefits of ebikes every time one blows by me.
  • 1 0
 @kingbike2: if ya got it, use it.
  • 1 0
 What I have seen is that the discounts on stock are needed. What is on the rack is the bling, fully XTR like builds because everyone bought the realistically priced stuff out. They have to reduce price in order to move it.
  • 3 0
 16yrs for stealing bikes. Ha, fucking loser.
  • 1 0
 Those "Batch Build" Mosaics are made by Waltly aren't they?

The dead giveaway is the rear axle/dropout design.
  • 2 0
 Nah, they make their own stuff
  • 3 0
 Pelotoff
  • 1 0
 The only good news is the bike thieve got sentenced.
  • 2 2
 The world needs less Peloton and Austin butlers and little boy facial pube mustaches. Please
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