'Time To Ride' - With the clock ticking down to the first day of filming it's time for Danny to step up his riding. But with the full scale of the project starting to dawn on him, Danny finds himself feeling the pressure. As the warehouse goes into lockdown and the cameras start to roll will he be able to take his riding to new levels and realise his dreams for the film?
The thing is though that not that many people buy redbull and those who do don't buy a great amount of it so it makes me wonder how on earth they can fund so much stuff (including 2 F1 teams)
Redbull Racing and Scudaria Toro Rosso are both self substaining teams. At this point, pretty sure after 3 Constructors Championships, various new sponsers, as well as promoting their own energy drink, RBR generates more income than spending on any given race weekend.
Looked at the Red Bull website quickly as I was kind of wondering the same thing. Turns out they sold 5.226 billion cans of the stuff last year. So yeah. I would say they are first and foremost a drink company.
Every can of red bull you have ever seen was produced in 1 factory in Austria. They have not outsourced production and by maximising efficiency they have massive margins. Hence monies
red bull in the year 2011 made 4.8 billion in profit. That is one hell of a lot of money, monster energy over the same period made a microscopic 30 million. red bull truly are massive
C-tribes, how the hell can I back information up by facts from websites?! It is just a generalisation because, in the UK atleast, not many people buy it. The value for money is poor as for 250ml you pay £1.40. That is why it is not a commonly purchased drink, it is simply too expensive. So no, I wasnt 'just talking out on my ass', I just don't have facts and figures to back up my point as it would be impossible to gain such information.
Red Bull is a media company (in addition to the obvious - a beverage company). Their sponsorship of events and athletes comes with stipulations granting them rights to the content produced at the events or by their athletes - videos, images, etc. It's pretty simple, but a genius mix of two seemingly different kinds of companies. Their media sell their product and their product sells their media.
Only over the last year have i understood what RedBull is, always saw their "wings" drawing ads in the UK, and they made little to no sense about what the product was - it was a drink, like a cola or something ..
Then i saw all; this stuff they do and their full Logo and massive sponsorship and branding and its such a different image to what the adverts on terrestrial TV gave us, TBH i didn't make the link for a while, even now i see RedBull as a media/sponsor/event management company promoting the sports that the mainstream seems to ignore - and im thankful as some of the stuff they create is simply amazing.
Never bought a RedBull to date and don't know anyone that drinks it, over here i see them drinking relentless more as it seems that more related to computer gaming .... lol .. . my son's mates make me laugh as they drink cans of "energy drinks" to sit on their arses and play f*cking shitty computer games!!!!
Anyway, i always saw RedBull as this company sponsoring all these events first and drinks second and thats where my head is with them -when i see the BUll logo i see SPORT and not drinks -
C-tribes, I'm not disputing that, people have already posted that information and I am well aware of it. What I was saying is that in the UK it is not bought in great volume. People don't walk into a shop and casually buy a redbull, instead they'll go and buy a bottle of coke or something. Very few people buy it, it's hard to back up with facts. If you looked up how many drinks Coca-Cola sold you'd be looking at a huge number, and they do far less advertising and sponsorship than redbull.
And people who do buy energy drinks tend to buy lucozade, monster, relentless and the shops own brand version of it, before they buy a proper redbull because of the price gap.
I would guess that only 1 in 10 drinks sold over here are redbull , most people seem to go down the lucazade monster route for energy drinks , and going by the litter found at bike trails that seems about right
BS ? really ? well I have about 10-15 people I ride with on varying weekends and none of them drink redbull , got friends out side of biking who drink energy drinks only 1-2 of them drink RB , sounds factual to me.
Can not believe people arguing over facts when initial post states a can costs 1.5p and no one asked for this to be backed up.
I guess we all really should thank Redbull for sponsoring so many extreme sports and allowing us to witness these events rather than quibbling over facts.
They done 4 months of work on the set, as they said 60 days of filming, and then a couple weeks of editing, its worth waiting for, my friends worked on the set and have shown me some sneak peeks of it, it is amazing!
He bikes home and passes all those unknowing people- If he bumped into one, they might say, "oh, look some guy riding a bike." But what they have no idea is that this guy is just finshing for the day shooting the biggest film of his life! So cool.
Hmmm, I wonder if they're going to do some green-screen style CGI effects to turn all of the green ramps/blocks into cool creatures or objects? I suppose that would be a completely "new" concept for a bike movie.
Well it's 60 days of filming from when this episode was released and probably 2 or 3 weeks of editing.... It looks as though this episode was shot about dec/jan/feb time so it shouldn't be to long now.....so maybe...
Is that such a bad thing? I sure as hell love watching their videos and video series' (life behind bars, imaginate, etc.) and I think they deserve the money. It's not like they aren't paying the athletes really well along the way.
That's MTB bike. I believe its an Orange Alpine 160, or maybe a Five. Don't expect to see it on many of his trials videos, being as he doesn't use it for that.
I dunno, I think I am done with this series. Danny MacAskill is an excellent rider with skills for days and style to burn but all of this not-yet-the-finished-product business is boring me to tears. I guess I learned a valuable lesson just now: watching someone prepare for their dream gig does not make for riveting internets, only the dream gig itself makes for riveting internets. Anyway, think I will wait for the video to surface on the youtube (RedBull media player gremlins finally got me).
I'm not doubting it will be good but , really 6 months of prep , purchasing all the props , all the people involved for a video that will make no money , redbull you have some deep pockets
Its not a ten minute video only, its this whole series too. But when you know it will be watched by millions, why not. Probably the most known/watched redbull athlete
the rain is warmer
can of red bull in pub for mixing £3.50
cost of can of red bull 1.5p
this cost peanuts to them they have 2 F1 teams
looking forward to the proper vid though
Would be nice to know the history behind Redbull and what else they do to make money other than sell nasty drinks
( wish I could drink the stuff though , not often I feel obliged to support a soft drinks company)
Then i saw all; this stuff they do and their full Logo and massive sponsorship and branding and its such a different image to what the adverts on terrestrial TV gave us, TBH i didn't make the link for a while, even now i see RedBull as a media/sponsor/event management company promoting the sports that the mainstream seems to ignore - and im thankful as some of the stuff they create is simply amazing.
Never bought a RedBull to date and don't know anyone that drinks it, over here i see them drinking relentless more as it seems that more related to computer gaming .... lol .. . my son's mates make me laugh as they drink cans of "energy drinks" to sit on their arses and play f*cking shitty computer games!!!!
Anyway, i always saw RedBull as this company sponsoring all these events first and drinks second and thats where my head is with them -when i see the BUll logo i see SPORT and not drinks -
Can not believe people arguing over facts when initial post states a can costs 1.5p and no one asked for this to be backed up.
I guess we all really should thank Redbull for sponsoring so many extreme sports and allowing us to witness these events rather than quibbling over facts.
It looks as though this episode was shot about dec/jan/feb time so it shouldn't be to long now.....so maybe...