Fly Racing Launches an Expanded MTB Product Line
Fly Racing 2015
![Hero image]()
Fly Racing is set on becoming a dominant force in the MTB market and is significantly growing its presence in the protection, apparel and accessory segments this year. The product launch was hosted by their parent company, Western Power Sports in Boise, Idaho, where Fly Racing unleashed an expansive product line for the MTB segment for 2015.
Fly Racing has assembled a passionate team of industry veterans to deliver a quality product line to make a strong entry into the MTB market. Drawing on Western Powersports' deep heritage in both motorsports and BMX, Fly Racing is expanding its reach to the XC, Trail and DH mountain bike arenas, launching well-thought-out lines for male and female riders and also a sizable array of gear for youth.
The team strives to not be perceived as a motorsports company with a MTB product line and that is an image which may be difficult to shed, given the distinct moto inspiration in their apparel, graphics and the color schemes of their gear. With that in mind, Fly Racing's MTB group is an assembly of riders, racers, and bike geeks. When asked about their target customer, we were told that the mission was to deliver high quality products that we can all afford - a breath of fresh air for riders who spend their money wisely, given the recent direction of our industry towards ultra-high end products and stratospheric pricing.
Fly Racing
![...]()
Affordable Helmets
Freestone helmet: This half-shell extended coverage helmet is an all-rounder, and Fly is adding new color options for 2015. The Freestone is light, well vented, and offers ample coverage in the back of the head. With the market saturated with choice, every manufacturer strives to offer features that set themselves apart and Fly Racing offers up a few good ones. For starters, ConeHead technology offers a new way of dealing with impact forces by creating a crumple zone around the head, much like what happens to cars in crashes, to help absorb and dissipate the forces more effectively. The helmet liner is one piece to make it easy to remove, wash and re-install, and it also comes with an integrated bug screen to protect your noggin from bees and other insects. The adjustment dial for the one-handed fit adjustment is also well engineered -even chinstraps were given thought and the visor is adjustable akin to full face lids. Freestone comes in six attractive colors, three sizes, and doesn't break the bank at $109.95 MSRP.
![Fly Racing launch 2014]()
Default entry-level DH helmet: Fly Racing has a leg up on a lot of companies when it comes to full face helmets. Not only have they been making top notch lids for the Moto and BMX crowd for years but the man in charge of all product design made his bones delivering some well received product under the Troy Lee brand. The Default helmet offers ample protection, good venting and light weight at a very affordable $119.95 MSRP. It comes in five colors and best of all, in a very broad range of sizes - all the way from youth small to adult XL.
![Fly Racing Default DH helmet 2015]()
Fly Racing Kit
On display at the launch were a number of jerseys and performance shorts that were styled to be mixed and matched, from gravity to XC/trail applications. Colors and graphics ranged from trail rider mild to moto-inspired wild, and its female range has at least one color option other than pink. We picked out a selection of 2015 models to give you a sample of what is coming down the pipe.
Warpath short: One that we reviewed earlier this year is offered in two color choices; it is the all-rounder of the bunch. It is light, breathable and has stretch panels for added comfort, and all pockets are zippered to ensure things don’t rattle out of them. Elastic waist adjustment bands and Velcro closures help with fine tuning the fit. A padded liner is included. Available in gray/black and black with fluorescent accents; sizes from 28-38, in 2-inch increments; and with an MSRP of $109.95
![Fly Racing Warpath short]()
Hydrogen short is meant for hot days in the saddle, with almost the entire short crafted from mesh panels of different densities. It’s meant to be ultra-light and highly breathable, with front pockets that zip up shut and a Velcro type, waist-adjustment band that is integrated into the rear. Reflective accents are added to enhance visibility, and a mesh liner with quality pad is included. Available black only in sizes 28-38 in 2-inch increments. MSRP is $109.95.
![Fly Racing Hydrogen short 2015]()
Super D short: In essence, the Super D is a beefed up Warpath short. More durable materials are utilized for the more abrasive nature of gravity style riding. It features bolder Fly Racing graphics and comes in black/gray or black/florescent color options. The adjustable waist is Fly's 2D buckle system and it has four zippered pockets. The Super D is also offered in the same 28-38 size range, and while it does not come with a padded liner, there are loops inside to adapt any of Fly's liners. MSRP is $99.95.
![Super D and Attack shorts]()
Attack short: This moto inspired DH short features beefy everything: 600 Denier Nylon construction for durability, a ratcheted buckle for a closure, and waist-adjustment stretch ribs for comfort. Attack shorts come with a mesh comfort liner for better ventilation and feature thermoplastic rubber badges for added abrasion resistance. Silicone grippers in the waist to help keep them from sliding down. There is no padding in the liner and black/white is the only color option. MSRP: $64.95.
Lilly short: Fly Racing is serious about appealing to the female contingent and the shorts they’re offering for women are are among their their most thought-out designs (although their range of offerings is still limited). The cut is feminine, and the fluorescent accents of the male line are replaced with pink and turquoise. The Lilly short's construction is similar to the Warpath short, but its difference is in the details, like a anatomically correct profile for the waist with silicone strips added on the inside of the band to help keep the shorts from sliding down. (which, according to Fly’s research, is one of the common complaints the women have about MTB shorts.) Available in black/pink and black/turquoise in sizes small to XL. MSRP is $109.95.
Lilly jersey For female trail riders, the Lilly jersey is cut in a more traditional style with no zippers and a simple V-neck. Dual rear pockets keep essentials within reach, and reflective accents adorn the jersey. Colors are pink/black and turquoise/blue; sizes are small to XXL.
![Interbike 2014]()
Women’s Action jersey has a lower cut V-neck (vs. the men’s) and a more feminine cut around the waist. It is meant as an all-around active-wear jersey. Like the men’s variant, the fabric is infused with recycled coffee beans to help control odor and a sunglass wipe is sewn into the inside of the bottom seam. The two color options are blue/turquoise and black/pink, in sizes small to XXL. MSRP is $39.95.
Men's Super D jersey Fly's range of performance jerseys is quite extensive, and the latest addition is the Super D, which is meant to fit more like a T-shirt, but is constructed out of technical fabrics, with a zippered side pocket and an integrated sunglass wipe sewn into the bottom seam. Color options are white, blue, red or green with black sleeves and logo; sizes are S-XXL.
![Fly Racing Super D Action and Ripa Convert jerseys]()
Shoes
![Fly racing shoes 2015]()
Fly Racing is also launching several shoes. On the high end is the Talon RS, which features a replaceable ratchet closure for the top buckle, a composite sole for stiffness and an upper with good ventilation and toe protection. It comes in black and fluorescent green and is available in sizes from 5-13. MSRP is $119.95.
The entry-level shoe is named Talon II and it foregoes the ratchet and composite material in favor of nylon for the sole. It offers more color options with the addition of white and comes in a broader range of sizes, starting at youth 13 and going up to men’s 13. MSRP is $79.95.
Transfer is a flat-soled Freeride/DH shoe. It’s asymmetric high-top upper offers extra protection for the ankles and the sticky rubber sole has a provision to run cleats. Like most DH shoes, it forgoes straps and buckles in favor of laces, and features a protective Velcro cover to keep them free of mud. Sizes range from 7-13. MSRP is $99.95.
![...]()
Fly Racing is set on becoming a dominant force in the MTB market and is significantly growing its presence in the protection, apparel and accessory segments this year. The product launch was hosted by their parent company, Western Power Sports in Boise, Idaho, where Fly Racing unleashed an expansive product line for the MTB segment for 2015.
Fly Racing has assembled a passionate team of industry veterans to deliver a quality product line to make a strong entry into the MTB market. Drawing on Western Powersports' deep heritage in both motorsports and BMX, Fly Racing is expanding its reach to the XC, Trail and DH mountain bike arenas, launching well-thought-out lines for male and female riders and also a sizable array of gear for youth.
The team strives to not be perceived as a motorsports company with a MTB product line and that is an image which may be difficult to shed, given the distinct moto inspiration in their apparel, graphics and the color schemes of their gear. With that in mind, Fly Racing's MTB group is an assembly of riders, racers, and bike geeks. When asked about their target customer, we were told that the mission was to deliver high quality products that we can all afford - a breath of fresh air for riders who spend their money wisely, given the recent direction of our industry towards ultra-high end products and stratospheric pricing.
Fly Racing
Fly Racing offers helmets for almost every two-wheeled action sport, but 2015 represents the first time that they have entered into the mountain bike market in earnest.
Affordable Helmets
Freestone helmet: This half-shell extended coverage helmet is an all-rounder, and Fly is adding new color options for 2015. The Freestone is light, well vented, and offers ample coverage in the back of the head. With the market saturated with choice, every manufacturer strives to offer features that set themselves apart and Fly Racing offers up a few good ones. For starters, ConeHead technology offers a new way of dealing with impact forces by creating a crumple zone around the head, much like what happens to cars in crashes, to help absorb and dissipate the forces more effectively. The helmet liner is one piece to make it easy to remove, wash and re-install, and it also comes with an integrated bug screen to protect your noggin from bees and other insects. The adjustment dial for the one-handed fit adjustment is also well engineered -even chinstraps were given thought and the visor is adjustable akin to full face lids. Freestone comes in six attractive colors, three sizes, and doesn't break the bank at $109.95 MSRP.
Five of the six colorways of Fly Racing's Freestone half-shell helmet. Key features are an adjustable visor, a moto-inspired chin strap and an EPS liner with cone-shaped crumple zones.
Default entry-level DH helmet: Fly Racing has a leg up on a lot of companies when it comes to full face helmets. Not only have they been making top notch lids for the Moto and BMX crowd for years but the man in charge of all product design made his bones delivering some well received product under the Troy Lee brand. The Default helmet offers ample protection, good venting and light weight at a very affordable $119.95 MSRP. It comes in five colors and best of all, in a very broad range of sizes - all the way from youth small to adult XL.
Fly Racing's $120 Default full-face is a lot of lid for the money.
Fly Racing Kit
On display at the launch were a number of jerseys and performance shorts that were styled to be mixed and matched, from gravity to XC/trail applications. Colors and graphics ranged from trail rider mild to moto-inspired wild, and its female range has at least one color option other than pink. We picked out a selection of 2015 models to give you a sample of what is coming down the pipe.
Warpath short: One that we reviewed earlier this year is offered in two color choices; it is the all-rounder of the bunch. It is light, breathable and has stretch panels for added comfort, and all pockets are zippered to ensure things don’t rattle out of them. Elastic waist adjustment bands and Velcro closures help with fine tuning the fit. A padded liner is included. Available in gray/black and black with fluorescent accents; sizes from 28-38, in 2-inch increments; and with an MSRP of $109.95
Warpath shorts are Fly Racing's most versatile offering, which can be used for trail riding or more technical all-mountain days.
Hydrogen short is meant for hot days in the saddle, with almost the entire short crafted from mesh panels of different densities. It’s meant to be ultra-light and highly breathable, with front pockets that zip up shut and a Velcro type, waist-adjustment band that is integrated into the rear. Reflective accents are added to enhance visibility, and a mesh liner with quality pad is included. Available black only in sizes 28-38 in 2-inch increments. MSRP is $109.95.
Almost every panel of the Hydrogen short is made from ventilated mesh fabric, including its padded liner.
Super D short: In essence, the Super D is a beefed up Warpath short. More durable materials are utilized for the more abrasive nature of gravity style riding. It features bolder Fly Racing graphics and comes in black/gray or black/florescent color options. The adjustable waist is Fly's 2D buckle system and it has four zippered pockets. The Super D is also offered in the same 28-38 size range, and while it does not come with a padded liner, there are loops inside to adapt any of Fly's liners. MSRP is $99.95.
Fly Racing's Super D (left) and Attack are its gravity-specific offerings.
Attack short: This moto inspired DH short features beefy everything: 600 Denier Nylon construction for durability, a ratcheted buckle for a closure, and waist-adjustment stretch ribs for comfort. Attack shorts come with a mesh comfort liner for better ventilation and feature thermoplastic rubber badges for added abrasion resistance. Silicone grippers in the waist to help keep them from sliding down. There is no padding in the liner and black/white is the only color option. MSRP: $64.95.
Lilly short: Fly Racing is serious about appealing to the female contingent and the shorts they’re offering for women are are among their their most thought-out designs (although their range of offerings is still limited). The cut is feminine, and the fluorescent accents of the male line are replaced with pink and turquoise. The Lilly short's construction is similar to the Warpath short, but its difference is in the details, like a anatomically correct profile for the waist with silicone strips added on the inside of the band to help keep the shorts from sliding down. (which, according to Fly’s research, is one of the common complaints the women have about MTB shorts.) Available in black/pink and black/turquoise in sizes small to XL. MSRP is $109.95.
Lilly jersey For female trail riders, the Lilly jersey is cut in a more traditional style with no zippers and a simple V-neck. Dual rear pockets keep essentials within reach, and reflective accents adorn the jersey. Colors are pink/black and turquoise/blue; sizes are small to XXL.
The Lilly short in black/pink with matching Lilly and Action jerseys
Women’s Action jersey has a lower cut V-neck (vs. the men’s) and a more feminine cut around the waist. It is meant as an all-around active-wear jersey. Like the men’s variant, the fabric is infused with recycled coffee beans to help control odor and a sunglass wipe is sewn into the inside of the bottom seam. The two color options are blue/turquoise and black/pink, in sizes small to XXL. MSRP is $39.95.
Men's Super D jersey Fly's range of performance jerseys is quite extensive, and the latest addition is the Super D, which is meant to fit more like a T-shirt, but is constructed out of technical fabrics, with a zippered side pocket and an integrated sunglass wipe sewn into the bottom seam. Color options are white, blue, red or green with black sleeves and logo; sizes are S-XXL.
Super D jersey in green (left), Action jersey (center) and the Ripa Convert jersey in fluorescent yellow/black.
Shoes
Fly Racing Talon RS (left) Talon II and Transfer shoes.
Fly Racing is also launching several shoes. On the high end is the Talon RS, which features a replaceable ratchet closure for the top buckle, a composite sole for stiffness and an upper with good ventilation and toe protection. It comes in black and fluorescent green and is available in sizes from 5-13. MSRP is $119.95.
The entry-level shoe is named Talon II and it foregoes the ratchet and composite material in favor of nylon for the sole. It offers more color options with the addition of white and comes in a broader range of sizes, starting at youth 13 and going up to men’s 13. MSRP is $79.95.
Transfer is a flat-soled Freeride/DH shoe. It’s asymmetric high-top upper offers extra protection for the ankles and the sticky rubber sole has a provision to run cleats. Like most DH shoes, it forgoes straps and buckles in favor of laces, and features a protective Velcro cover to keep them free of mud. Sizes range from 7-13. MSRP is $99.95.
And that's a wrap from Fly Racing and Boise, Idaho.
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Member since Oct 20, 2004
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If I'm feeling self-conscious... I just wear two jerseys and have the top one cover it.
I wonder if they make one?!? hahahaha
They even do a full Irish kit!
http://ep1.pinkbike.org/p4pb10998207/p4pb10998207.jpg
Their mtb line is having a stronger run right out of the gate, but the design of their shorts is still somewhat ugly. I still feel like their designers are a little behind.
If their Freestone helmet is any sort of gauge, it will get better.
If it's not rip-stop of Rhino-nylon, not worth it!
Are they from China?
How heavy is their FF helmet?
$208 vs $120 for the same helmet....interesting lol
I agree. FLY offers a lot of gear, which is just enough with its quality and still low priced. I almost bought one, but I am still anxious about buying helmets, shoes, clothes online, since I cannot try them on.