Tourism North East in Australia Invites Mountain Bikers to Roll On Back to Victoria's High Country

Mar 4, 2020 at 14:47
by Matt White  
Views: 1,357    Faves: 1    Comments: 0

PRESS RELEASE: Tourism North East

We have launched a brand new campaign - #RollOnBack - to spread the word that Victoria’s High Country is open and ready to welcome riders back to Australia’s premier cycling destination, following devastating bushfires this summer.

The campaign features a video starring former world MTB champion and Ride High Country Ambassador, Paul van der Ploeg encouraging visitors to #RollOnBack and start planning a cycling holiday to the region.

While key Ride High Country cycle destinations, including Bright, Beechworth, Mansfield, Mt Buller and Falls Creek were not physically impacted by the recent bushfires, the economic damage across the region was extreme.

If you are an avid reader of Pinkbike, you'll know that the High Country is home to 7 world class mountain bike parks plus we also have the largest rail trail network in the Southern Hemisphere, Australia’s toughest road climbs and more gravel grinding than just about anywhere else on the continent. There’s something for every cyclist of any ability or preferred riding style, with amazing food, wine, craft beer, accommodation in pretty, historic towns and stunning, Insta Worthy scenery around every corner.

The region is also host to several major cycling events, including the Australian MTB National Champs in Bright next week, from 11-15 March. Details can be found here.

There's no better time to #RollOnBack to Victoria's High Country.


  • 3 0
 My wife is half Aussie and always wants to go back there. Thanks for the video! I can show it to her; ‘I’m in!. . .and I’m bringing my bike! (shrimp on the barbie accent intentional)
  • 4 0
 I've been up to Mt Buller, Bright, and Thredbo recently and it's totally unaffected up there. Had a good time.
  • 6 1
 Already here, raining non stop...
  • 3 0
 Good for fighting any remaining brush fires though, no? We don't get much coverage of that here anymore since the wave of flu news took over.
  • 2 0
 @ChrisNJ: I've just had some leave and been doing the trip around, the high country's survived alright. Even up the back of the Ridge looking over Gippsland I couldn't see much. It'll be pumping down in those communities this long weekend, everyone will be getting around them. One good thing about the place!
  • 2 0
 Would love to go!! Gotta save for that one.
  • 3 0
 Crazy cheap airfares from OZ to stateside like $500USD return, my brother just flew back from Seattle to Perth (even further across the other side of Australia) for less than $1k USD... plus your dollar is good ours not so much ! Never a better time to fly than now everone is paranoid about the virus!

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