Fort William Organizer Interview

Feb 21, 2011 at 19:15
by Keith Valentine  

British mountain bike photographer Keith Valentine a.k.a phunkt.com spends a day at the H.Q of Rare Management (the team behind this year's Fort William mountain bike World Cup event) and finds out what makes them tick,what's going down and secret rumors of a superhero theme to this year's event.


Fort Bill is regarded as one of the best mountain bike events in the World, how do you keep it fresh & what, if any, changes have you made for this year, the 10th birthday?

We know that we have to keep changing and looking for new ideas in order to stay at the forefront of World Cups and keep the interest of both riders and fans. Last year there was a big investment in the Downhill course, which was appreciated by everyone. This year there’ll be phase 2 of the downhill upgrade (look out for some special stuff on the lower part of the course) and some major changes to the upper section of the 4X. There’ll also be some other neat stuff – we just don’t know what it will be yet. Plus a cake or two.

10 years of Fort William
10 years of Fort William


How important is the media for the event?

Crucial. They are responsible for spreading the word and reinforcing the message that Fort William is a must-see event for anyone into mountain biking or just wanting a great day out in the Highlands. The support we get from all the specialist media is fantastic – we just wish we could get the Fort William/British Downhill message out into more national media such as the mainstream press and national TV. It’s a great success story with a world-class event and the Brits on top of the world, yet it’s really tough to get mainstream interest.


This ones just for us photographers and video makers, what food & drink can we look forward to in the press room?

If we had the money it would be steak and fine wine. But back in the real world, soup, pastries, coffee and Monster Energy – what more do you need?



Apart from the midges & weather, what else can frustrate you with your event?

The reluctance of the UK national media to travel to Fort William. People who drop litter. Anyone (riders, media, teams, officials, crew, fans) who behaves like an arse – luckily most are brilliant.


If money were no option, what would you change about the event if you could?

Better TV production with more cameras, especially on the top of the downhill course. This would involve more microwave cameras (we use one at present) or a fibreoptic cable from the top. And if we’re spending money, a helicopter-mounted camera is always good. Space is always a problem, so an enlarged area for the Village and a nice big car park nearby would be ideal. Another grandstand so that the Finish arena atmosphere gets even more mental. It’s always a struggle to get a decent broadband service in the media room so there’s another one on the wish list. There’s loads we would like to do – it’s just a case of balancing our dreams with the cold reality of budgets. And we’d better not forget steak and fine wine for the Media.



What are some stats about the events?

Here’s some info on the 2010 event:
Competitors - 285 from 25 different countries
Event crew - 155
Total area of team pitches and expo stands - 6,062 m2
Number of crew packed lunches – 837
Downhill Rock and Roll Live band entries - 45
Facebook friends - 2,600
Accredited media -171
Total on site over the weekend – 17,200




Who are the main players & their duties for this year's event?

That’s a long list – and I’d be scared we missed anyone out. The whole thing works well because we’ve a mass of contractors, crew and heads of department who all pull together and make it happen. Most of the Heads of department have been with us a good few years so we can totally rely on them. It’s a great team effort.



What are your thoughts on the forest sell-offs & Glentress tender processes, etc?

The Forestry sell-off in England and Wales is dead in the water and showed a complete lack of understanding by the coalition.

As regards the Glentress tender process we’ve got huge sympathy for Emma and Tracy and the team at the Hub – it’s a very special place and we know how much they’ve helped put Glentress on the map - but the Forestry Commission is a public sector organization and has to follow very specific rules when it comes to tenders. We also need to remember how much the Forestry Commission has done for mountain biking throughout the UK.



How's the new building at Fort Bill coming on and what will it give us?

Nevis Range is building a new café right beside the finish arena and they’ve already completed their full ropes course in the woods at the far end of the car park. It’s great to see them developing new facilities for all their visitors and it will be good for the World Cup. It just gives us some space issues.

What are your Fort Bill race predictions for this year?

That would be telling – but it’s great when Brits come on top. In 2005 we had Steve and Tracy win, so another Brit double in the downhill would be great. And there has never been a Brit 4X winner at Fort William. One of the attractions of the sport is the number of UK riders who have the potential to win. Add to that the chance of an upset and you’ve a really exciting competition.


Pick one of these up at www.stevepeat.com
Pick one of these up at www.stevepeat.com


How do you see the British mountain bike scene changing over the next few years?

It all seems to be going really well right now with increased levels of participation, new trail centers appearing, domestic Downhill events sold out within hours and the Olympics just around the corner. It’s just a big shame that downhill and 4X aren’t Olympic disciplines because they are exactly what the IOC is looking for and the Olympic focus opens up lots of opportunities in terms of funding and exposure.

Maybe the only thing that can slow things down is the cost of fuel and the general state of the economy. A lot of people still have to drive to their favorite hills and at the same time cash is tighter than ever and kit is getting more and more expensive. That said, when you are as passionate as most mountain bikers are, you’ll still get out in the hills no matter what. So, all in all – it’s a pretty positive future.



Another World Champs at Fort Bill any year soon?

Possibly. We think there is the willingness all round, it’s just finding all of the funding partners and sponsors that is particularly difficult right now. It would be interesting to do it knowing now what we didn’t know back in 2007.



Skinsuits - gone, helmet cams - restricted, sponsors on shirts - limited, what are your thoughts on all these changes?

Change and new technology that makes the sport better for riders and more exciting for spectators is good. Real time positioning and speed via mobile phone / GPS technology can’t be far away ( we used an early form on the cross country World Cup back in 2008 ) and would give a good overlay for the live broadcast. Helmet cams would give another good perspective, but it’s only going to be really interesting if it’s live. It’s a question of how much extra kit riders are prepared, or are allowed, to carry.

Skin suits are definitely faster - it’s just an image thing in downhill, although crashing in a skin suit must be a bit scary.


Any sign of a return of the witches trail XC event or has Dalby nailed it?

I think British Cycling see the XC down south for the foreseeable future. We’d love to have it back, but the move towards separate gravity and endurance World Cups is growing. It’s a shame because it’s good to have all the disciplines together.

Gravity will always deliver the most exciting and entertaining racing though!

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44 Comments

  • + 26
 I even get on pb during class, good read
  • + 3
 Dude same!
  • + 10
 Thank god for wifi and 3g service Beer
  • + 2
 haha same english classroom i get wifi reception on laptop sorted XD
  • + 1
 The teacher doesn't even care that I have my laptop out (playing freerider) since I ace the class anyway
  • + 4
 im reading this in class right now...
  • + 2
 i think everyone does pb @ school Big Grin
  • + 1
 Not at my school, hahahaha
  • + 1
 what does he mean when he says 'microwave cameras' ?
and live headcams would be pretty sick
  • + 1
 cameras that send the image via microwave at a guess
  • + 4
 if you haven't been... GO!!! whether its to watch WC or just to ride, race - - the track is unbelievably rough and soooo fast - as usual the cameras simply do not justify the terrain-- the rocks there are MASSIVE and never ending, just do ur fore arm exercises for a few weeks before arrival and be prepared for pain even after training..
  • + 2
 I have worked with these guys as crew at the last two WC's brilliantly organised, great to work for, generally laid back which must be hard with all they have to do, and they make for a great event for visitors, crew and the riders! Can't wait to get back up there again this year!
  • + 1
 I really want to help out this year
  • + 1
 I reckon volunteering is one of the best ways to go, each year I still get to watch the 4x finals, DH finals etc, and I was dope test chaperoning for Gee Atheron last year as well, was pretty mint hanging out in their pit for a bit. Rach is just as hot in real life :-P
  • + 1
 i want them to renew the website so i can send my thing away for it
  • + 0
 totally agree with Rach being hot, I still need to see her in real life, oh and dont forget about Gee, OH yeah!!!
  • + 2
 It would be cool if they put something on in the town at night like they did in 2009 with the monster energy balls of steel show
  • + 4
 Fort is insane! Hope to ride there some day!
  • + 1
 This place is mint. Just needs more runs less difficult but fun as, like what they've got in france etc. I'm no pussy, it just needs more options.
  • + 4
 cant wait
  • + 1
 Nor me!
  • + 3
 should be making it up there for 1st time
  • + 2
 SUPERHERO THEME! has to be done!
  • + 1
 Anyone knows about what will really be changed? Going there in May.. Cant' wait anymore Big Grin
  • + 1
 ...warum nicht im Juni gleich zum World Cup..? Razz
  • + 1
 Na, hab ich mir letztes Jahr schon angesehen.. Und ich will selber fahren Wink
  • + 1
 es gibt ja wohl nichts besseres als World Cups! Wink
  • + 1
 Ist schon richtig. Nur selber fahren ist doch noch mal besser Wink . Schon top, wenn man die Pros da runterfahren sieht und vorher mal selber auf der Strecke war... Fährst du hin zum fotografieren?
  • + 1
 ja okay das kann ich nichz beurteilen, ich knipse dh nur und fahre nicht selber Wink
Jup klar genauso wie nach Leogang, La Bresse, Val di Sole& Champery :-)
  • + 1
 been going for 3 years on the trot but my mums getting married that weekend! gutted!
  • + 1
 Gutted for her she won't see you?
  • + 1
 nah, gutted i ain't goingFrown , i reckon my mum's wedding's a tad more important likes:L
  • + 1
 Hmm, not sure, haha! This will be my 4th on the trot, but will mostly be taking pics this time, can't wait!
  • + 2
 been at everyone since 2002! this one looks beast
  • + 1
 Nice write up keith got use of the 50mm f1.2 im guessing Big Grin
  • + 1
 love fort bill so much!!! Wink
  • + 1
 CG might be flipping the Tissot/Redbull/Ski jump Big Grin
  • + 1
 liking the aptly placed phunkt sticker in picture 6 keith Wink
  • + 1
 that rotor looks soo good Big Grin I wanna try one xD
  • + 1
 Last photo: Epic bust. Ha! tup
  • + 0
 whens the webby going to become the 2011 one instead of the 2010?
  • + 1
 FORT BILL!!!!!!!!!!!!
  • + 1
 only 3 months left :-)

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