Eliot Jackson Signs With Santa Cruz

Jan 1, 2021 at 18:22
by Sarah Moore  

After four years with Giant Bicycles, Eliot Jackson announced just three days ago that he wouldn't be riding for the brand in 2021. Today, we find out that he, along with Veronique Sandler, will be on Santa Cruz Bicycles for 2021.

bigquotesI’m on @santacruzbicycles!!! It feels so good to finally say those words.

Santa Cruz has always been my home away from home. The thing I think about most is how they have always supported me even when there was nothing in it for them. Taking me into their pits at world cups to help me with my bike, supporting my World Cup Stats project on patreon, the Roskopps having me over for Christmas dinner, the whole Syndicate team always treating me like one of their own, I could go on haha.

I have so much going on, from starting a foundation to presenting for Red Bull to racing at Crankworx to doing video projects. At the core of it, I wanted to be with someone who believed in me just for being me and that has always been Santa Cruz.

We have a ton of cool stuff planned for the year and you’ll see me out on the bike in videos, photos, at Crankworx and other random stuff.

I am so excited.

Lets goooooo!!
Eliot Jackson


  • 333 12
 Yeah dude!!!
  • 33 412
flag theRandaz (Jan 1, 2021 at 18:49) (Below Threshold)
 again, a downvote? downvote me instead, I dare you. PLEASE DOWNVOTE MY COMMENT.
  • 40 6
 @theRandaz: ok bro u don't have to force me
  • 63 6
 Just an update guys- I still have not signed with anyone. No one has reached out to try and sign me yet either. Just still waiting and it’s very stressful
  • 9 23
flag abzillah (Jan 2, 2021 at 9:25) (Below Threshold)
It's because you're too old. Mountain bikers your age retire and start new careers, except dor Minnaar rhe GOAT, and Sam Hill.
  • 9 2
 @Ryanrobinson1984: I would sponsor you for sure. But at this time I am unfortunately not in the position to. Hope you under stand.
  • 16 2
 @theRandaz: PB could do a great service to its comment section by making a public FAQ that lets people know that the up/down buttons are tiny, easy to mis-press on mobile, and NON-REVERSIBLE. It's both super easy to downvote accidentally and it can't be undone.
  • 5 0
 @Mtmw: shoot - sorry - meant to UV
  • 142 10
 So stoked for Eliot!
  • 50 60
flag theRandaz (Jan 1, 2021 at 18:48) (Below Threshold)
 who would downvote this?
  • 42 7
 @theRandaz: why u affected by downvotes dude ? That’s so 2020 !
  • 31 4
 @theRandaz: small screens on mobile devices cause accidental downvotes I think.
  • 15 6
 @tremeer023: I tried to downvote this as a joke but ended up upvoting instead Big Grin
  • 6 1
 Win on both sides! Looking forward to what comes of this relationship! Rad.
  • 27 382
flag JustAnotherRiderHere (Jan 2, 2021 at 5:29) (Below Threshold)
 @Matt115lamb: Call me crazy that one has to wonder whether or not this was part of California's new regulations to hire people based on color not on ability. Being as I know nothing about this particular rider, I simply cannot make an educated guess as to which the actual reason is.
  • 128 4
 @JustAnotherRiderHere: being ignorant to a situation doesn’t mean you should publicly jump to the most extreme solution. It would’ve taken fewer keystrokes to google his name instead of typing that.
  • 30 248
flag JustAnotherRiderHere (Jan 2, 2021 at 5:57) (Below Threshold)
 @GPP2117: Why not? Happens every day with one of my co-workers who happens to be black. The number of patients who seriously will ask (whispering) if he is "qualified" is astounding. I can not blame them, if you were looking for an Orthopedic Surgeon do you want the best one, or the best black one? I prefer the best, I do not care of they have purple with green dots and worship seagulls. Unfortunately the PC and SJW idiots are muddying the waters, the outcome of social engineering is never a positive one.

The hospital I used to work at once put out an ad for a position that "minority applicants need only to apply" - I guess that was racist too....(but, factual as there was a quota to fill).
  • 44 0
 @JustAnotherRiderHere: which “new regulation” are you citing here? California does have a new law requiring diversity on boards of publicly held corporations. Obviously that has nothing to do with SC and Eliot Jackson. But I’m aware of no new law that you describe.
  • 92 11
 @JustAnotherRiderHere: maybe do your research before you open your mouth and look like a complete assclown. The guy is an absolute beast on a DH bike.
  • 77 12
 @JustAnotherRiderHere: what do you do at the hospital? Clean the shitters?
  • 124 7

How ignorant are you? You assume that because you haven’t heard of someone and they are black, that they are in their position not because they earned it, but because someone needed to meet a made up diversity quota? No person’s value within cycling or the world is contingent on whether you’ve heard of them, and you assuming what you did, or even asking the question makes you seem tone-deaf at best, and straight up racist at worst.

Eliot Jackson has been an astoundingly positive contributor to the cycling community and beyond for years at this point. From being a top American racer when there weren’t many, to riding Crankworx Whip-offs in slippers, to producing amazing World Cup content. And finally starting a non-profit to help grow the sport with those who wouldn’t traditionally have access.

Next time, it might be worth pulling your head out from under the rock before posting.

[EDIT] It looks lime you are simply a troll and not worth any effort to try and educate or redeem.
  • 54 4
 @JustAnotherRiderHere: Seriously? What the F are you adding to the conversation here? What could you possibly hope to be contributing to the community of mountain biking w this line of thinking.

Other people have said it: look him up. This guy does insane mega gaps in house slippers, is an amazing commentator, has built his own racing analytics platform, and has put together a philanthropic organization to get more people into mountain biking.

So, who do you think is more qualified for the job?
  • 17 2
 @JustAnotherRiderHere: Um, no. Just no.
: (
  • 8 1
 @dungeonbeast: Upvote this reply x100! : )
  • 24 1
 @JustAnotherRiderHere: Yeah I heard that's why they had to sponsor Danny Macaskill even though they don't sell any trials equipment, something to do with Brexit
  • 53 6

*JustAnotherRiderHere Sees a black person get a job..

*immediately gets paranoid and suspicious.

insecure much?
  • 28 11
 @JustAnotherRiderHere: You're an MTB'er, do better than this. Start here:

Turn off whatever media source you're getting this artificial hateful world view from. They aren't doing you any favors, just themselves.

Go for a ride, look your fellow riders in the eye, nod & smile. And maybe turn on an accredited properly vetted & established media source once in a while to get some factual news.
  • 29 8
Please watch this video Eliot made about racism in cycling: www.instagram.com/tv/CA8vs4xJTbq/?igshid=11sdvynoh2zl8
It’s kind of amazing to me that you haven’t heard of him.
  • 8 4
 @ianmp: He's ginger and Scottish, they are ticking the quota boxes on that one too I expect.
  • 15 1
 @JustAnotherRiderHere: my first impression after reading your comment is that you are insecure and beyond ignorant. The confidence you have in your statements solidify my assumption. A quick google search of this man would inform you of his abilities and talent (which you and I could only dream of possessing).
  • 7 1
 @mhoshal: absolute beast on any* bike
  • 14 4
 @JustAnotherRiderHere: well first of all he’s a legit World Cup rider. Second of all, he offers way more to the brand than just World Cup points... his riding style looks awesome on camera and so does his personality. He’ll make SC bikes sell. Third, he’s really tight with the crew already so he’ll improve/maintain team culture and morale. He’s a beloved American rider on a beloved American brand. It’s a no brainer.
  • 10 72
flag JustAnotherRiderHere (Jan 2, 2021 at 15:15) (Below Threshold)
 @dungeonbeast: See, it is a shame, and in general everyone AGREES WITH ME....color has NO BEARING on achievements. California however (home to Santa Cruz) however, as of yesterday made color a REQUIREMENT for employers. Fools like us, oddly do not think racism has a place in our lives.
  • 38 3

"color has NO BEARING on achievements"

also JustAnotherRiderHere

*questions Elliots achievements because he's black..
  • 8 2
 @blackjack88: @JustAnotherRiderHere sounds confused to be charitable or maybe just jealous of what Eliot has accomplished!
  • 8 28
flag mick06 (Jan 2, 2021 at 15:51) (Below Threshold)
 @kelpaso: Did that dude just call people racist just for being a part of the mountain biking community? What a cockhead. Stereotyping everyone simply because they aren't black. Dude is no better than the racist people in his stories. Needs to pull his head out of his arse.
  • 38 4
 @mick06: I can't tell if you are serious or literally that ignorant. If you actually listened to the post no one said anything about the entire community being racist. What he pointed out is that society as a whole tries to ignore racism and act like it isn't a real thing simply because they choose not to see it or haven't experienced it themselves. And the cycling community isn't excluded from that. As a black person I almost see racism more within the cycling community. Walking into a shop and watching everyone stare at you and not say a word but instead watch your every move. And at the very same moment a white person walks in to greetings and smiles. Or being the lead tech and trying to help a customer but he would rather talk to the white tech who can't even answer his questions.(just happened yesterday) These are life experiences for a black person. Some of us just don't go shouting it across the roof tops. Does it make you feel awkward or uncomfortable. It should. It's real. It exists. It makes people upset, hurt, and yes angry to be treated different for no other reason than the color of your skin.
  • 41 0
 @JustAnotherRiderHere: Eliot's case is the opposite of what you insinuate- it shows that you basically need to be almost superhuman if you want to make a career in MTB being black.
I don't know many people of his calibre in this sport (actually no one else comes to my mind).
- Dude has legit skills as data analyst, which makes him easily employable with a good salary in IT.
- is very intelligent and capable of formulating complex insights as opposed to many top riders who can mostly say "Yeah bro I'm stoked" and seem to have no other interests/skills in life apart from bikes
- has serious guitar talent
- amazing personality
- insane skills and style on the bike were mentioned already.
  • 12 0
 @Slabrung: This guy gets it. Props
  • 13 21
flag mick06 (Jan 2, 2021 at 17:12) (Below Threshold)
 @Rdot84: What world are you living in where society as a whole tries to ignore racism? The dude is condescending. Doesn't make me uncomfortable Rdot, but cheesy condescending talk like that makes me squirm. I got spat on and cussed out almost daily for being white growing up around lots of black people. Didn't turn me racist like those in your shop, against black people, or into a condescending twat like old mate in the video. Even as a kid it was obvious some people are just crap people regardless of colour. Why are you struggling with that logic as an adult? Shit people are shit people. Don't lump people all together and make assumptions just because of the colour of their skin or you're just as bad as the people you're against. Rant over. Let the downvotes wash over me!
  • 30 3
 @mick06: As a black person I live in a world where people try to ignore racism. Not trying to be rude but it seems you are the one who is struggling and if you see his video as condescending then you are missing the point or...maybe you didnt. You see, you may feel like he was being condescending because he was talking about white people or more specifically a society where white people are the leaders. I didn't feel he was lumping all people together but my perception will be different than someone who isn't a person of color. It's difficult to explain because life experiences are so different for a white person and a black person. When people choose to say "people are just bad people" they minimize or ignore the fact that racism is something that still exists. And when it's something you deal with personally on a daily basis these types of statements take on an entirely different meaning. If racism doesn't exist and people are just bad people. Then am I a bad person to be judged so quickly. This was all pointed out in his video and something that is relatable to myself and I'm sure plenty of other black people in the cycling community.
  • 23 3
 A great rider gets signed to a great brand and low and behold all it's done on PB is fuel another f*cking race debate.

some people just absolutely cannot wait to jump on any topic and inject their facile pathetic insecurities onto something good.

cant we all just be happy for Elliot and move on?
  • 5 1
 @dungeonbeast: This. Sorry you spent so many words on a troll, but it was beautifully stated and perhaps some other silent PBers needed to hear it. It Is good to keep these conversations going and shed some light. Cheers.
  • 15 0
 @blackjack88: But this is the problem isn't it. Race has everything to do with it and it shouldn't. We can't, nor should we, bury that very point. Eliot is a great rider and spokesman for the cycling community. Everyone should be happy for him but they aren't. This has been happening for years it's just that in this great time of modern technology it's being pushed more into the open. I'm usually quiet about this stuff but something about this thread just sparked something inside. I'm sorry but I shouldn't be. My hope is that one day people will understand.
  • 5 15
flag mick06 (Jan 2, 2021 at 18:32) (Below Threshold)
 @Rdot84: You're just off on your own narrative without being willing to try to open your eyes a little. Where are you seeing me saying racism doesn't exist? Racism is plentiful. But anyone regardless of what colour they are will observe increased racism if they are the minority. I wouldn't doubt you that the experiences of white and black people is different where you are, but there are places outside of your area in the world. That difference you talk about is not so great when you're comparing your situation to a non black person in a place where the majority are black. You're so comfortable discounting the fact others experience racism too. I think a big difference for white kids that face racism is they don't have people like you and much of society telling them they are hated by everyone because of their skin colour and instead are allowed to grow up seeing there are just a lot of crappy racist people in the world. That's an easier fight for a growing mind.

Edit: and just fyi I'm not in agreement in any way with what justanotherrider said. I'm just responding to rdot.
  • 16 3
 @mick06: Racism is plentiful on that we can agree. And yes anyone can be racist. You may well have been mistreated by being in the minority where you grew up. And that is a sad thing. It really is. I happened to grow up in an area that is pretty diverse. And my parents never taught me that I was hated just because. Rather they taught me to look for the good in all people regardless of how I'm treated. But guess what. I was looked down on and hated on for being black. That isn't something you can prepare any growing mind for. What I'm talking about and what Eliot was talking about are life experiences as a whole. Do you still have people being racist towards you? Maybe, maybe not. Statistically I would say not. And I'm not just talking about personal experiences even though I'm sure many can relate to them. As a white person you will get a job before a black person even if the back person has the better skill set. As a white person you can feel safe when getting pulled over by a cop and not nervous. As a white person you are accepted by society because you are white, good or bad. Black people don't have that same privilege.
  • 6 7
 @Rdot84: I'm not in disagreement with anything you're saying there and I wasn't looking for any kind of sympathy, I was mentioning only as a basic example that prejudice exists for any minority in a situation where a minority exists. My experience was mostly insignificant whereas I'm sure yours and Eliot's wasn't as it has clearly affected you both which is obviously terrible. My point wasn't to discount anything you've gone through just that bulking everyone together because they are white and being condescending (I get you saw it differently to me but that is how I saw it) made him look like a knobrocket to me. I just don't think painting a whole group of people as racist because of your personal experience is correct or constructive.

I spend around 50% of my time in a place where I'm significantly outnumbered by skin colour so I still cop a little but meh most people in the world are good. And you're not wrong I'm sure, from how it seems viewing the world it is much easier in our society to cope with racism when you're white.
  • 8 0
 @mick06: I can definitely appreciate your point of view. I may have ranted a little. I think your last sentence sums it up. Take a look at Chappelles snl monologue on youtube. I think he nailed it with how everyone in the world is feeling right now. youtu.be/Un_VvR_WqNs
  • 1 18
flag ceecee (Jan 2, 2021 at 20:18) (Below Threshold)
 @JustAnotherRiderHere: remain vigilant. The Maximum Leader of CA recently vetoed grocery money for low-income immigrants, frequently POCs picking groceries (www.theguardian.com/us-news/2020/dec/31/california-immigration-mexico-coronavirus-us). It's a wonderful world
  • 4 22
flag blackthorne (Jan 2, 2021 at 20:47) (Below Threshold)
 @Rdot84: FFS all about fing race again for you. First I go wtf and people bringing race into the discussion, then it’s people like you on the opposite end of the spectrum who jump in with the virtue signal card to say oh yes Eliot needs us to have a god fing damn debate about his representation in the cycling community. For gods sakes give it a damn rest. I’ve been watching eluot’s vids since years ago and the man is a rad beast who doesn’t need dipshts like you scraping some racist narrative to make you feel better about yourself.
  • 15 2
 @blackthorne: Good for you not having to deal with racism.

Unfortunately some other people don't have a choice in the matter.

If that's still confusing Eliot Jackson spelled it out eloquently in a video linked up top in this thread.
  • 18 7
 @JustAnotherRiderHere: Just so you know, it was me that has reported your account.
  • 15 0
 @blackthorne: Uhm. Why are you so mad? I actually agreed with you that it shouldn't be about race. But it still is. I commented not for Eliot's representation in cycling but also my own. My comments were sparked by someone else who said that his video on instagram (earlier posted) was in itself racist. I'm sorry you're triggered by my comments. I'm not scraping up some narrative of my life nor do I feel a need to speak up to feel better about myself. But when do you speak up? I feel great about myself but other people don't. When people read comments here or anywhere else those comments can hurt on a level that you can't comprehend. You haven't lived it so how can you. By speaking out about it I'm not making myself feel better. I'm hopefully bringing some insight and making a community better.
  • 12 1
 @JustAnotherRiderHere: so instead of making yourself educated about the rider, you decided you post a racist self-righteous rant filled with egregious assumptions? If you actually gave a fucl about any of the bullshit youre spewing, youd take 5 mins to look him up. Now your foot is in your mouth, insecure manchild.
  • 3 2
 @Rdot84: I am sorry for calling you a dipshit. I glossed over the entire discussion and didn’t spend time reading them until this morning. I was triggered less by the content of your post specifically but rather the tendency for many articles without any political or social subject getting ‘hijacked’ in comments threads by those seemingly using the achievements of others, whether intentionally or not, to justify their socio-political world view on others and seek validation them through likes and kudos thereby feeling like they have the moral high ground over those who disagree. Whether it’s crazy gun-loving right wing fearmongering or, essays and finger pointing about the unfairness of the world.
I say this in general terms, not about this discussion here, and I hope it does not come across that I disagree with you or am minimizing the importance of telling your story.
  • 2 1
 @blackthorne: JARH started it--again. One problem is that negprops are 'healthy' for site analytics. My sarcasm went fully undetected; irony too.
  • 3 4
 @Brufafa: Come on dude... no one wants that kind of suppression. The guy has a point of view. He deserves to express it as much as anyone else. You can’t “cancel” him because you don’t agree with him.
  • 7 1
 @mick06: no, I think you missed the point of the video. Try to keep in mind he made this right after all the George Floyd events when emotions were at an all time high. The main point of the video is to acknowledge that just because someone else’s experiences don’t reflect your own doesn’t mean those experiences are impossible and invalid. He’s just trying to get you to examine yourself and recognize if there are some racist tendencies. I doubt there is a human on earth who is innocent of any racist tendencies. It doesn’t mean that everyone is basically a KKK member. He’s just sharing his experiences and I think it’s really important that we listen. He literally is the only black elite DH WC racer we’ve ever had so he definitely will have a unique perspective on these issues.

You can’t deny that he has a point. This article mentioned nothing about race and the comment section is blowing up about Eliot being black.
  • 102 9
 This guy can RIDE. And what a personality, hes the full package as far as marketing is concerned.
  • 29 2
 And Santa Cruz is a company that will appreciate everything he brings to the table..
  • 27 2
 Eliot Jackson + Santa Cruz = perfect match
  • 9 0
 So Stoked for Eliot! He seems likely such a incredibly genuine dude and he is clearly a brilliant mind within cycling. Now bring back riding in the slippers!!
  • 3 0
 @Simann For sure! Huge win for SC. Great rider and SUPER fun media personality. He's probably my fav content provider at WC events for sure. Wyn is great, but Eliot is next level, and so natural.
  • 81 10
 ....Trek can have Loris,he represents DH Racing and is a good thing for results. On the other hand Eliot represents mountainbiking and that is in my opinion the most important, such a good fit and personality. Good luck Eliot
  • 9 2
  • 41 3
 This feels like such a better fit for Eliot than Giant
  • 3 1
 @Bikeguy13 what do you mean? He was with Giant for ever. I didn't think they'd ever even part ways. He was a great fit there aswell.
  • 21 1
 @mhoshal: I presume he means Eliot’s objectives alongside riding align well with SC’s corporate identity and supported causes. Giant, to me, is not a company that really has an identity in that way. They make bikes, in many cases really good bikes, but that’s it. SC as a brand has developed an identity that is wider than just the product. Just my $0.02, as a guy who owns a Giant bike and no SC bikes.
  • 11 0
 I agree that SC seems like a great fit for Eliot going forward and am excited to see what happens next. However Giant does seem really supportive of Adam Craig and his work on trails advocacy and building in the Cascades. Same for Sage Cattabriga-Alosa. So kudos to Giant on what they continue to support as well.
  • 6 0
 @mtallman2: bingo! Giant seems too corporate for Eliot, not saying they’re a bad company or make bad bikes but personality-wise my impression of the culture at SC aligns more with Eliot.
  • 29 2
 I wonder if he'll give WC racing another go? I mean, he seems to have really good rapport with Greg who would surely teach him the ways to go even faster. Personally, Eliot to me is one of the most cerebral people in MTB. Congrats on moving to SC!
  • 18 3
 He's already kick ass AF. I believe the reason he stopped was the uncontrollable asthma. Poor guy. I like the niche he's carved out for himself using his intellect and charisma. It's a potential career-extending method too. Good on you Eliot Jakson.
  • 12 6
 @jaame: Emmm.... asthma is like the base requirements these days for road cycling. Most of the top road cycling athletes "suffer" from asthma... Big Grin
Anyway i think Elliot will do good for media presence of SC, results doesn't matter that much.
  • 8 1
 Doubt it. Lots of rolls to fill while not racing UCI WC. I’ll take Elliot over a YouTube influencer any day
  • 3 0
 @onyxss: yeah I’ve got asthma but as long as I remember to have a good toke before I exercise it doesn’t really inhibit me. If I forget to have a toke I am pretty much useless, especially on really cold days or in fusty dusty gyms.
I read that Eliot is like that whether he tokes the inhalers or not. If that’s the case, you could have the best bike handling skills in the world and get nowhere. Like covering the air intake of an engine.
  • 29 3
 Hell yeah dude!! SO AWESOME!
  • 21 0
 Giant need to up their marketing game. They are probably the most neutral bike brand out there. They aren't Santa Cruz but they aren't Ellsworth either. They never seemed to use having great personalities like Eliot or Yoann to the full potential but I know for a fact that Santa Cruz will... Same situation in the road world too. C'mon Giant! Congrats Eliot by the way!
  • 13 0
 Maybe Giant don t want to be such a marketing brand. Their main business is producing for other brands
  • 7 1
 @clemson: yeah dude Giant totally likes to keep it low key by not sponsoring any freeriders or putting out solid edits. Oh wait, whats this? youtu.be/IMOm4RRsz5c
  • 4 0
 @clemson: don’t forget all the money spent on sponsorship comes from you and me buying their product
  • 3 0
 Didn’t giant sponsor dozens of low level female athletes? No problem with them reaching out to a different demographic
  • 3 3
 @craigcanucks @Grealdo: Or maybe Elliot was just a square peg trying to force himself in a round hole.....but it appears he's found a sponsor that will allow him to truly achieve his agenda/goals. Lets see this for what it is a great opportunity for Eliot.
  • 6 0
 @onlyDH: That's Liv. Obviously same parent company, but very different set of rules. Not to be crude but when it comes to marketing between Liv and Giant, Liv definitely is the one with the balls to take risks.
  • 3 0
 Giant strikes me as the Toyota of the bike world. Fine products but a traditionally conservative (and some would say slightly bland) corporate behemoth that sees what it does as being just business.
  • 1 0
 @boozed: So true!
  • 4 6
 @boozed: I see it as some companies do not want to meddle into social engineering projects and just want to sell bikes to anyone that is looking to buy one.
  • 1 0
 @rivercitycycles: wait, are you the bike shop in portland River City Cycles?
  • 2 1
 @boogereater42069: No, I live in Sacramento which is also known as the River City
  • 1 1
 @rivercitycycles: my comment was about Giant. Don't @ me bro.
  • 2 1
 @craigcanucks: and my comment was indirectly about Giant! Let me ask you a question, what does pound sand mean in Canada?
  • 1 0
 @rivercitycycles: C'est vraiment drole. avez-vous pensé à entrer dans le circuit des clubs de comédie?
  • 18 0
 Now we need a mega scrub whip compilation on a v10. One of the most stylish riders out there
  • 14 0
 Had kind of assumed he was slowly fading out as a rider, which was bummer because who can forget him sending Sea Otter in slippers lol. But, saw him on Nate Hills a few weeks ago and realized he's gone nowhere and is simply shifting his focus. Congrats to him on this new sponsor!
  • 15 4
 After a wave of so and so parts ways with so and so its so nice to see so and so signs with so and so.
  • 8 0
 Would you like to buy a comma?
  • 9 0
 @kram: No, I think, based on my research, that it's good.
  • 11 3

This guy "justanotherriderhere" is a fantasist nut job. I think he's mentally ill. A few weeks back he was posting on the forums making claims about him driving sports cars and owning $20k watches. He went on about how he was a business man and has friends who are millionaires. Called him out asking to post a photo of his sports cars and watches. He went quiet real fast.

Now he's here claiming he works in a hospital....
  • 11 1
 So Happy for him one coolest Cats on the scene ! I hope that he can do one or two DH races with Syndicate , Perfect Fit
  • 12 2
 Oh hell yeah!!!! Congrats to Elliot. SC just went up in my (worthless) opinion.
  • 10 1
 Now get out and support Grow Cycling Foundation (growcyclingfoundation.org/pages/donate) to support Elliot's work in the cycling community!
  • 12 1
 Congrats Mr. Jackson!!
  • 7 1
 Elliot is such an awesome, humble and hilarious person. Great to see someone with expert knowledge getting support on and off the bike. Side note, it feels like the Giant DH team has really lost its place and identity. Would be great to get a reset and put on like 3 junior men and women.
  • 11 2
 Congrats Eliot! And congrats Santa Cruz!
  • 7 2
 No doubt, win win on this signing
  • 5 0
 I’ve watched some of his videos and always found him very likable personality. Looking forward to see what him and SC can do together.

He’s not joining the Syndicate, so surely they’ve got another signing coming in the next few weeks, right?
  • 1 2
 Nina Hoffman, and another, maybe?
  • 5 0
 All around nice guy! Met him at the top of Skyline Queenstown. His enthusiasm in answering your questions, never met anyone who was ever so willing to indulge a fellow rider’s requests! He’s stoked that you’re stoked, y’know! If only I had followed him down Vertigo!
  • 11 2
 Fuck. Yes.
  • 4 0
 Great move for Eliot and also for Santa Cruz. Eliot is a talented guy, on and off of the bike, knowledgeable and creative. He also puts a lot back into the sport.
Can’t wait to see what 2021 will bring for him.

Best of luck, fella.
  • 4 0
 He is a true trooper for the sport and community!

  • 8 1
 Yeah Elliot! Can’t wait for some edits and riding clips
  • 6 0
 Congratulations Eliot. About time that this happened. You are going to bring so much to the plate.
  • 6 0
 Great pairing right there.
  • 6 0
 Congrats to Eliot and Santa Cruz. Seems like a perfect fit.
  • 6 0
 Congrats! They are lucky to have you aboard!
  • 5 1
 This is so good! Congrats to Eliot and SC. But OMG, with my both favourite riders in one team (Greg!), it's just awesomeness overload. It's gonna be fun!
  • 2 0
 Pretty sure Eliot isn’t joining the Syndicate racing team.
  • 4 0
 @tbmaddux: you're right - but still they both will be riding/working for SC. E.g. even if Eliot doesn't race WC, he will be there commentating for Red Bull, so I imagine the team will be hanging around in the pits together.
  • 4 1
 Elliot is so entertaining as a presenter. Always looked forward to his World Cup content along with Cathro's. Now they just need to sign Wyn to be a mountainbike video super factory.
  • 8 3
 Let the laugh outbursts and giggles in the pits begin.
  • 4 0
 Awesome would be an understatement for you dude. Congratulations to both Elliot and Santa Cruz. Rock on dude
  • 4 0
 This seems like such a better personality fit for Eliot. Stoked for the guy!
  • 2 0
 I received an email from Eliot Jackson bout his Grow Cycling Foundation and I found it odd that he only mentioned Santa Cruz and Yeti as the ones that are supporters. Guess this why
  • 1 0
 @JustAnotherRiderHere: It's true. NASDAQ, I've read, will require boards to have a certain amount of women, minorities, LGBTQ on their boards. This means they are choosing strictly on race, sexual drive, and gender before talent at times. It's actually RACIST and SEXIST!

Leave people alone. Hire them if they're good. Hire them if they fit your corporate culture. Otherwise you are just "using" them to ease your own insecurities and repressed racism yourself.

People are people. Treat them with respect.
  • 4 0
 Good stuff Stoked for you Eliot
  • 5 0
 Such a great match,
  • 4 0
 I love this guy! Great news!
  • 4 1
 Loved Elliot ever since watching the whistler mega gaps video, shows the skills the guy has.
  • 4 0
 Congrats dude! looking forward to some big v10 scrubs
  • 5 1
 Cool brand for a cool guy
  • 5 2
 So awesome ... Mr Jackson is one of the most awesome personalities out there and a rider with real style!
  • 3 0
 Congrats buddy... been following your career since the beginning... stoked for you.!
  • 5 1
 Congratulations! Santa Cruz is lucky to have you.
  • 7 3
 Great ride Great guy Great signing. My fav rider by miles
  • 5 1
 Thats a pretty big move. congrats
  • 3 1
 Only race i care about is on Sundays, my only arguments are 26, 27.5 and 29........oh and e bikes, every one hates ebikes. Congrats Eliot Jackson.
  • 1 0
 The way I had my browser window meant the headline read "Eliot Jackson Signs With Santa"

I figured Eliot Jackson was going to the north pole to dress up in green and make presents for all the good kids.
  • 2 0
 So happy for Eliot! It's kind of weird, in my brain his name is so connected to Giant but I'm stoked he'll be riding a 'my' bike next year. Go Eliot!!!!
  • 5 1
  • 5 1
 Awesome! Congrats dude.
  • 4 1
 Stoked! Good for you dude!
  • 6 3
 That is great! So excited for Eliot!
  • 5 1
  • 5 2
 Very cool. Excited to see what's next.
  • 4 1
 Such a stylish rider, and such a great personality. Great news!
  • 4 1
 Congrats Eliot, well deserved!
  • 4 0
 Love it.
  • 4 0
 Perfect! Go Eliot!
  • 4 1
 that should say great rider
  • 4 1
 Yeahhh bring the guitare too . top squad for Syndicate
  • 3 0
 I love how even reading in Elliot's monologue he's smiling.
  • 2 0
 Congrats Elliot, Not sure if how much time you will be spending in SC but welcome and hope to see you in the woods.
  • 10 9
 Yeaaaah Elliot !!!!! So stocked for you brother !!!! Welcome to the team Eliot ! I love you so much
  • 4 2
 that's super cool! stoked for him!
  • 4 2
 Feel like that announcement deserved all caps.
  • 4 2
 This works for both parties, great pairing!
  • 5 3
 This is awesome. He's such a chill, rad dude.
  • 4 1
 Well deserved!
  • 4 1
 Boom....great news
  • 3 4
 Eliot seems like one of the nicest guys on the planet. Not sure I understand what this adds to SC besides being a give back to the MTB community or PR move. Either way, good on them. Thank you for doing this.
  • 4 2
 But he doesnt ride anymore?
  • 3 0
 Congrats man!!
  • 1 1
 Santa Cruz might just have enough frames for their team riders because they don't want my money for a couple of frames, crazy times it is.
  • 2 0
 Same for all the other manufacturers. No soup for you!!
  • 2 0
 Props already given
  • 2 0
 Ztoked for you.
  • 2 1
 2 for half the price or 1 is good business
  • 2 1
 i just wanna see him race
  • 4 3
 Can anybody tell me why Eliot stopped racing DH ? He's a good rider.
  • 5 0
  • 3 0
 @dkendy1: Thanks for the information. Didin't know about that. Must be a bad handicap for an intense sport like DH, indeed. Maybe heights make it even worse.
  • 1 0
 Stoked for you dude, amazing news!
  • 4 5
 Shout to all the vet riders buying hecklers that made this possible haha
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