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stiksandstones

VP of Bike at Troy Lee Designs and Mountain Bike Racing Historian.

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stiksandstones jamessmurthwaite's article
Jan 26, 2022 at 13:48
2 hours
Gee & Rachel Atherton Targeting 2022 Racing Returns
@sino428: I share your observations and as someone involved in 'signing these kids up' earlier and earlier, I think everyone just has to navigate it carefully. We get parents all the time, asking our brand "so, what does little johhny or katie have to do for you guys?! win races? send images? tag you in images" etc.....I try to keep it simple, "dont be a douche, share the excitement and love of cycling to their other little buddies, the goal is to get a kid on a bike, we don't care about results, or shreddits, just have fun and get more people excited about bikes"....that has really worked, pressure free from the brand-the parents are a whole other story, but im stoked to say most of the parents we've worked with are rad and understand this isn't NFL, etc. It is kinda interesting, in 2015 or so, I made a big mission to 'get all the groms' and we had the raddest crew of groms and most of them still ride today, few of them are PRO RAMPAGE or PRO RACERS, but I still see them around many of them we still sponsor, but they still love riding bikes and still rip. We have lost a couple groms to brands with big check books and parents (mostly over zealous fathers) going after the dough, the fame, the glory haha and we just don't really wanna get into bidding wars over it, and good for them getting some cash, the sport is growing, so who knows. I rambled on, hope it shed some light.
stiksandstones jamessmurthwaite's article
Jan 26, 2022 at 12:41
3 hours
Gee & Rachel Atherton Targeting 2022 Racing Returns
@SprSonik: True true. We never pushed her to ride, she did always enjoy her whistler bike park trips, sometimes our local big bear park, she rode with us in 2019 in Austria at crankworx and had fun, but those comments are super annoying to her haha, so she just didnt wanna bother. And yeah, like you learning about basketball, we've learned about musical theatre, performances, etc, she got accepted into a performing arts high school, Grammy camp for songwriting and is talented in that field....of course we hope in her 20's she will rediscover bikes and ask us if we wanna go for a pedal? haha. Well good luck to your daughter! and of course we all wish Rachel and the athertons luck!
stiksandstones jamessmurthwaite's article
Jan 26, 2022 at 11:26
5 hours
Gee & Rachel Atherton Targeting 2022 Racing Returns
@Superburner: shit, missed the LD part there before I posted below. I just threw up a couple pics https://www.pinkbike.com/u/stiksandstones/album/2010-world-champs/
Added 4 photos to 2010-world-champs
Jan 26, 2022 at 11:26
5 hours
stiksandstones jamessmurthwaite's article
Jan 26, 2022 at 11:14
5 hours
Gee & Rachel Atherton Targeting 2022 Racing Returns
I do not think so, but, Rachel could be the first. My missus was retired for 9 years from elite DH, in 2010 at 40 she got a wild hair while owning her clothing store and working 60hr weeks "Hey Stik, I wanna race world champs in MSA, 2010".....our daughter was 4, we we're busy...I thought it was stupid idea. She ended up qualifying for worlds team, she came down first in the finals because she had no points, sat in the hot seat forever! ended up 8th I think, was the first american that day, so not a win, but pretty awesome that a business owner and mom could do that. I think Rachel had a shit run that day, she was right ahead of Leigh in 7th...i've got a pic of Leigh sitting on hot seat with our daughter (who had face paint from the pit carnival) and rachel did not look stoked to see a mom sitting there who she barely edged out haha, but like i said, I think Rachel had a shit run. Point being, Rachel is much younger, Rachel is rachel and will be a threat.
stiksandstones jamessmurthwaite's article
Jan 26, 2022 at 10:43
5 hours
Gee & Rachel Atherton Targeting 2022 Racing Returns
Just a anecdote from personal experience, when people say this stuff. I am a long time bike industry person, all our friends are bike people, bike bike bike, my wife is MTB world champ, world cup champ, mtb and bmx hall of fame racer Leigh Donovan. Our daughter Grace is 16 now. Her entire childhood was spend at races, festivals, shows, events. She had a bike as soon as she could kick her feet of course. Never encouraged to shred, race, just enjoy bikes. But her entire life she heard "your gonna be just like your momma, world champ someday" or "with parents like that, for sure gonna be world champ"...her ENTIRE LIFE. Now, people mean no harm when they say this stuff, meant as a compliment, but, I think part of that has to do with why she really wants nothing to do with bikes haha. There is built in pressure to be amazing at it. Bummer of course, I spent years doing laps with her at the bike park when she was 8-12 yrs old and she's f-ing talented, has a natural gift, but, she's over it now, 16 yrs of being told she was gonna be world champ-when all she wanted to do was ride for fun, she never even entered a race in her life, had no interest because in the back of her head was always "oh my god, according to all these people, I am supposed to destroy the competition??". There's my dumb story haha, happens all the time to children of legends (calling my wife the legend, certainly not me) and was not a good experience for our kid. Let kids be kids and let kids be their own version of themselves.
stiksandstones RockShox's article
Jan 25, 2022 at 13:19
1 day
Brad Simms Joins SRAM & RockShox
Yeah Brad! Congrats.
stiksandstones mikelevy's article
Jan 25, 2022 at 7:59
1 day
Review: Rapha's Trail Pants & Knee Pads Are Impossibly Comfy
Your mileage may vary, but, as an owner of all the above (and yeah, I am the product and marketing person at TLD) I do love the TLD Skyline pants, wear them 70% of my rides. That Spesh pant was the first pant that had trail vibes for sure, priced well, light, durable and been out for a while. When I had design team make skyline proto's that Spesh pant was one of the key competitors, but I think we did a few things better. Knee articulation is critical for pants like this and a lot on the market have weird knees that bind or you can feel the seam. TLD pant zippered pockets and fly, coolmax® fabric, DWR, bluesign approved fabric, waist adjustment, laser vent holes behind the knee for cooling. I guess the biggest problem we are having is we can't keep them in stock, but more are on the way around the world. https://troyleedesigns.com/products/sp21-skyline-solid-pant-black I guess short answer, IMO is no, what can you do with the extra $80 bucks?
stiksandstones jamessmurthwaite's article
Jan 18, 2022 at 10:29
Jan 18, 2022
Athletes Now Need to be Fully Vaccinated Against COVID to Compete in France
Just got 3rd shot, I feel like superman, where do I sign up for world cup??
stiksandstones torypowers's article
Jan 4, 2022 at 7:57
Jan 4, 2022
Destination Showcase - Greater Zion, UT
Are yoga pants the new trail pant?
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