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Ripton x 3dumb: Behind the Scenes

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Max Nerurkar (a.k.a. 3dumb) talks about the story behind the new Ripton x 3dumb Trousers. Over the course of a year, we developed a pair of jeans that showcased Max's artwork and stood up to the demands of the gnarliest freeride mountain biking in the world.

Ripton x 3dumb

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Introducing the Ripton x 3dumb Trouser, a collaboration between Ripton and Max Neururkar, an artist and pro freerider with the 50to01 crew. This is a wearable piece of art. It's also designed to handle the most progressive freeride mountain bike tracks in the world with lightweight, stretchy Performance Denim and a silhouette cut for riding.