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How Should I put Together a Sponsor Resume?

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How Should I put Together a Sponsor Resume?

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flag Hennij
Posted: Sep 6, 2010 at 10:56 Quote
Hi im Trying to get sponsored for DH Racing and was wondering how should i approach it, any advice will help thanks guys
flag trobudden
Posted: Sep 6, 2010 at 15:38 Quote
do as many DH races in your provice , "O-cup" and if you place well and represent yourself well, a team or shop will find out about you and help you out. and to get a little more into detail . your gona need a couple good placings before anything happens , so tuff it out and train hard. and most importantly, dont expect or demand a sponsership deal, sponserships happen when a company sees potential in a racer to represent them in the best way possible. attitude is almost bigger then results !
flag mulchee
Posted: Sep 6, 2010 at 15:50 Quote
ok this is something I know a bit about. My husband is a long time pro freerider, and I used to work at Marzocchi handling sponsorship.

1. Have good results on your races consistently before you go for a sponsorship grab. You should be in the top 10 of your category if you are racing local or national.
2. Have a bike shop sponsorship before trying to get a grassroots (ie. free stuff from a component or bike company). You will not be making money, but you will get free stuff. Bike shops more and more are developing race teams and supporting young riders.
3. Blog blog Blog. The business loves anyone who is media savvy and can plug their product in a positive light. If you can post pictures, along with decent stories, are personable, presentable and the ultimate bonus, if you can edit any of your footage it all counts.

4. network. Build your relationships with people in the industry. Like I said, start with your bike shops, go to the races, the tents, and get to know who is influental.
5. Feel free to make a showreel (DVD with racing footage, stats, contact info, maybe some sick stills).

Good luck!
flag Hennij
Posted: Sep 6, 2010 at 23:03 Quote
trobudden wrote:
do as many DH races in your provice , "O-cup" and if you place well and represent yourself well, a team or shop will find out about you and help you out. and to get a little more into detail . your gona need a couple good placings before anything happens , so tuff it out and train hard. and most importantly, dont expect or demand a sponsership deal, sponserships happen when a company sees potential in a racer to represent them in the best way possible. attitude is almost bigger then results !

thank you very much for the help, ive been doing pretty good in the races so far, well see what happens, im putting together a DH edit of me for a couple local shops,
flag Hennij
Posted: Sep 6, 2010 at 23:04 Quote
mulchee wrote:
ok this is something I know a bit about. My husband is a long time pro freerider, and I used to work at Marzocchi handling sponsorship.

1. Have good results on your races consistently before you go for a sponsorship grab. You should be in the top 10 of your category if you are racing local or national.
2. Have a bike shop sponsorship before trying to get a grassroots (ie. free stuff from a component or bike company). You will not be making money, but you will get free stuff. Bike shops more and more are developing race teams and supporting young riders.
3. Blog blog Blog. The business loves anyone who is media savvy and can plug their product in a positive light. If you can post pictures, along with decent stories, are personable, presentable and the ultimate bonus, if you can edit any of your footage it all counts.

4. network. Build your relationships with people in the industry. Like I said, start with your bike shops, go to the races, the tents, and get to know who is influental.
5. Feel free to make a showreel (DVD with racing footage, stats, contact info, maybe some sick stills).

Good luck!



thank you very much for taking the time to help
flag hampsteadbandit
Posted: Sep 7, 2010 at 12:22 Quote
as a former sponsored freerider for Banshee Bikes and Da Kine, I can offer some assistance:

-start with grassroots / local bike stores

getting some discount on your bike or bike parts, really helps when racing

a good shop will have industry connections through sales reps from companies that sell product to that shop, they can help you get noticed by these companies and get you on discount or product "flow"


sponsorship, its really "who you know" and being in the "right place at the right time"

there are MANY awesome riders out there who are not sponsored, so its not a case of being sponsored purely on race results or ability (of course, both these elements help..)

what the sponsor really want to know from you is: "How are you going to help me sell more product / promote my brand?"

if you have this answer, you are in a much stronger position than 95% of the sponsorship applications that companies receive on a daily basis

PROMOTION is key - take every opportunity to promote yourself and your sponsors - whether this is going racing, attending a product launch, working with a bike magazine to do a photoshoot, working with local media (TV, Radio, Print media), using photography / videography contacts to generate media for bike websites, forums, blogs, etc.

make a "name" for yourself!!

some other tips:

-start small with grassroots, but think big (many of the top riders started out riding for shop teams)!

-always be friendly, approachable and professional - you are representing your sponsor! - if you have a bad day don't throw your helmet down the track and swear..people are always watching, never bitch about your sponsor's products

-its a good idea to approach companies who make products you actually like / want to use on your bike (I can think of some pro riders who are sponsored by a certain tire company but run another tire companies products by blacking-out the logo using a sharpie, I find this very dishonest...)

-make sure you don't gamble your entire future on riding bicycles - its rare to make a "living", and an injury or season of bad results can ruin your "career"

its important to continue your education, or get a professional trade and qualifications so you have something to fall back on, if the bike career does not work!

most importantly, have fun - its why we ride bikes!!
flag THE-REMEDY
Posted: Sep 7, 2010 at 19:22 Quote
check out hookit.com i picked up all my sponsor that way for next season..
flag Hennij
Posted: Sep 10, 2010 at 8:49 Quote
THE-REMEDY wrote:
check out hookit.com i picked up all my sponsor that way for next season..

Thank you guys Very much for the help!!
flag samwainwright
Posted: Jan 8, 2016 at 12:44 Quote
So I am having problems by finding a sponsor and Ihave competed in a lot of DH competitons especially specialized competitons and came like 3,8 etc. How is it easiest to get sponsored?
flag Frowzy
Posted: Jan 10, 2016 at 8:45 Quote
samwainwright wrote:
So I am having problems by finding a sponsor and Ihave competed in a lot of DH competitons especially specialized competitons and came like 3,8 etc. How is it easiest to get sponsored?
How is it easy? It isn't and btw this thread is 5 years old man
flag samwainwright
Posted: May 10, 2016 at 11:42 Quote
Which computer would u guys suggets for making videos with hero session my micro is dying
flag Shiny-side-up
Posted: May 10, 2016 at 12:22 Quote
samwainwright wrote:
Which computer would u guys suggets for making videos with hero session my micro is dying

Sinclair ZX Spectrum 128k or Commodore 64
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