FOX Calls For Industry-Wide Ride MTB Day

Jun 28, 2018
by Fox Head  


MAY 7, 2018 – We are announcing our support and participation in the first annual “International Ride Mountain Bike Day”. Otherwise known as #Ride MTB Day, the movement is composed of decentralized, community-based events that take place around the globe with mountain bike brands, media, professionals, retailers, parks and local riders everywhere, with everyone showing their love and support for the sport of mountain biking by holding group rides, fundraisers, races and demos on JULY 20 – EVERY YEAR.

On this day, riders gather together at local trails, bike parks, and bike shops or even enjoy a solitary ride alone at their favorite spot, all bringing riders all over the world together to make it an official holiday for mountain biking.

“The sport of Mountain Biking has an incredible culture and Ride MTB Day is a great way to celebrate it. Fox is excited to support the inaugural #RIDEMTBDAY to help get more riders on their mountain bikes and have fun. The goal is to have the concept adopted by the ENTIRE industry and raise mountain bike awareness and participation. We look forward to more and more brands and retailers supporting #RIDEMTBDAY year after year.” - Dave Ahumada, Global Marketing Manager, Fox MTB.

Follow International Ride MTB Day on Instagram and at


Big Bear, CA
Fox will be hosting an event at Snow Summit. There will be Fox Team riders and giveaways.
880 Summit BLVD, Big Bear Lake, CA 92315

Mammoth, CA
Bike park will be open. More details and events coming soon.
1 Minaret RD, Mammoth lakes, CA 93546

Killington, VT
Bike park will be open. More details and events coming soon.
4264-4448 Killington RD, Killington, VT 05751

Hosting an event? DM @ridemtbday to be featured.

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  • 55 0
 Everyday is #RIDEMTBDAY

  • 13 1
 Thanks Fox, ANOTHER fu@#n standard
  • 11 0
 Love how there are 3 events in the US yet its ‘International’...
  • 2 1
 But Merica is the whole world dude
  • 7 1
 Thanks dude~ I hope your hand recovers quickly but perfectly so u can get back on the bike.

I'll be getting an MRI soon to see if I need to undergo back surgery...again. *fingers and tossed crossed" I'll be fine
  • 26 0
 This comment makes the most sense
  • 6 2
 Well, according to UCI, on September 14th (1990) was the first world MOUNTAINBIKE championships, XC and DH... So why no on September 14th?
  • 1 0
 Should be on the third Saturday/Sunday of July. When July 20th is midweek, it cuts down the number of participants.
  • 2 0
 July 20th makes sense to me. America was born on the Fourth of July and by July 20th, It was confirmed that America was the leader of the free world, and all must follow Americas lead. Since America is home of Rad and Brave it’s a no brainer! Easy. Put it to bed with a bow on it. Thank you world.
  • 3 0
 @krypto8: funny thing is, because you're american, it's really hard to know if this is sarcasm or not....
  • 2 1
 I'm recovering from a tib/fib compound fracture that happened in Feb. This should be a good motivator to set a deadline to get back on the bike. Let's see if I can do it. July 20, here I come.
  • 5 2
 Why not on may 27th? (27.5) or February 9th (29)?? or February 6th (26)??
  • 2 0
 just like fox to blow right through mid week then ramp it up for the weekend
  • 2 0
 A July 20th MTB day would be another giant leap for mankind :
  • 3 2
 Well, the first event for international #RideMTBDay and I'm out due to a back injury. FML. Oh how I miss riding~ ;(
  • 2 1
 I just broke my hand today. Hang in there.
  • 2 0
 @scjeremy: you hang in there too. (with your good hand, of course)
  • 1 0
 @scjeremy: That sucks man I hope you recover soon and are back on the bike as good as ever~ I'm going to get an MRI soon and see what my options are. fingers and toes crossed!
  • 4 2
 That is my birthday! I vote yes!
  • 1 0
 Same as me mate, now I have the perfect excuse to do my favourite thing on the best day!
  • 2 1
 Is that in metric calendar or 'merican?
  • 1 1
 Nothing in Marin County, birthplace of Mountain Biking?
  • 1 3
 Yeowww Hell yea Dave and Fox Racing! So stoked to be part of the family!
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