TSG Announces Max Fredriksson Signature 'MF1' Apparel Line

Jun 15, 2021
by rideTSG  


PRESS RELEASE: TSG

Max Fredriksson's hard work ethic and desire to be the best rider he can has been rewarded with his own signature range of riding gear, the MF1 Line, consisting of a jersey, shorts, gloves and long sleeve tee. Technical fabrics and unique design features, that Max insisted upon, ensured that the MF1 Line was everything that he hoped it would be. Our mantra is "Designed By Riders" and Max's clothing certainly lives up to it!

MF1 Line
Max in the MF1 Jersey.
bigquotesTSG was my first ever pro sponsor so I'm actually beyond stoked on being able to work closely with them to come up with such cool things as my own signature line! My MF1 line is inspired by earthly colours and since beige is one of my favorite colors, I thought it would be awesome to try to mix that in!Max Fredriksson

bigquotesI’m super happy on working together with TSG apparel on my own signature line for 2021! We’re working together with the super talented designer and ex-rider, Jonas Janssen, and we’ve got a good chemistry! The line will end up being super sick!Max Fredriksson
MF1 Line 2021
Designer Jonas Janssen is also a former pro-rider.

MF1 Line 2021
Designer Jonas Janssen working on the range.
bigquotesThe Outfit is inspired by Max’s personality and his country of origin. It reflects his riding style, which is technical, cool and clean and is not loud or intrusive. The colours harmonize well.Jonas Janssen

Check out Max unboxing his MF1 Line:


MF1 Jersey

The MF1 Long Sleeve Jersey is a staple in the pro line of TSG freestyle mountain biker Max Fredriksson. Made from 140g/m2 quick dry fabric and equipped with birdseye mesh side and underarm ventilation it is cool when ridden hard and dries quickly on uploads; ideal for comfortable all-day rideability and style. It features a secret goggle wipe stashed on the underside of the jersey and the rear hem is dropped to keep dirt off a rider’s butt and enhance fit when in the saddle. As the sublimated and fade resistant arm graphic states this jersey is “designed by riders” and meets the high standards that Max and his mates expect from their TSG biking gear.

MF1 Line 2021
Beige is Max's Favourite Colour.
MF1 Line 2021
Long Rear Hem.
MF1 Line 2021
Sublimated Graphics.

MF1 Line 2021
Armpit and Side Ventilation.
MF1 Line 2021
Interior Sunglasses Wipe (Integrated micro fibre cloth to clean your sunglasses or goggles).
MF1 Line 2021
Artificial Leather Logo Patch.

MF1 Shorts

With simple clean lines and no flash logos the MF1 Shorts reflect the style and personality of Max Fredriksson’s riding: Technically superior without being loud! Made from soft 190g/m2 twill and sporting a stretch yoke and high kidney strap with an anti-slip liner and adjustable waistband the short’s actively work with a biker’s riding position and fit securely even when the going gets rough. Tactically placed zipped waist and side pockets protect your essentials in bails and a reinforced seat, inner leg and double closure with zip fly round off the MF1 ride-savvy design, to create the perfect long short for hard shredding.

MF1 Shorts
Max's MF1 Shorts are built to be functional.
MF1 Shorts
Subtle beige logo on rear.
MF1 Shorts
Flow Fit with Stretch Inserts and Double Closure.

MF1 Shorts
Stretch Kidney Strap.
MF1 Shorts
Zipped Side Pocket.
MF1 Shorts
Zipped Waist Pocket.

FEATURES:

Double Closure (Hook & Button) with Zip Fly
Interior Adjustable Waistband
Inner Anti-Slip Printed Silicone Gripper Waist
Extra Stitching on Upper Back for better fit
Artificial Leather Logo Patch

MF1 Hunter Gloves

Less can be more. The Hunter Glove is for riders who prefer minimal design and want the ultimate in ventilation and control. Super breathable 4-way stretch fabric on back of hands and fingers. MF1 colourway to match with Max Fredrikkson's Apparel Line.

HUNTER Glove
FEATURES:

4-Way Stretch Mesh Fabric
Soft Synthetic Leather Palm
Reinforced Grip Zone
Ventilated Stretch Mesh between Fingers
Anti-Slip Silicone Finger Zones
Terry Sweat Wipe on Thumb
Slip-In Cuff with Stretch Gusset
Touch Screen Compatible

For the full range of TSG's 2021 Gloves check out the Pinkbike Blog Post HERE

MF1 Long Sleeve Tee

Max's signature Long Sleeve MF1 Tee comes in a clean design. A small, screen-printed logo is placed on the front of the shirt and a “Designed by Riders” slogan print runs along the left arm for even more steez. A contrast-colored neckband and an embroidered label sewn at the bottom completes the package.

MF1 Long Sleeve Tee
Max's MF1 Long Sleeve Tee is clean and functional.
MF1 Long Sleeve Tee
Subtle beige logo on neck.
MF1 Long Sleeve Tee
Designed By Riders on left sleeve.


We have just uploaded an interview with Max to the TSG Website so go and check it out too: TO THE MAX AND BACK


33 Comments

  • 19 0
 I didn't know it was designed by riders, but now I do.
  • 2 0
 And made in...?
  • 2 0
 @jrocksdh: where all of your stuff is made.
  • 1 0
 @NorthEasternDownhiller: ya if it's not stated I guess we can assume it's from chinese? It is important to many whom care about humanitarian conditions
  • 2 0
 @jrocksdh: Yes, it is made in China. Correct. But we visit our producers and factories twice a year (when there is not something like a pandemic going on) and get a pretty good insight. We wouldn't work with factories that don't respect human rights. But of course I admit we probably can't know that 100% for every little piece in the supply chain. But we try. Working conditions in China have improved a lot in the last couple of years. There are now other countries that are lagging behind. Unfortunately!
  • 1 0
 @rideTSG: tuff.call doing biz in china. But I understand, pricing pressures and many countries have regulated themselves out of competition. Good luck!
  • 8 0
 "Your neutralness, it's a beige alert!"
  • 8 0
 Is this a Futurama reference? If it is, I've no opinion about it either way.
  • 7 0
 @noisette: if I die, tell my wife "hello"
  • 5 0
 Everyone: MF= Max Fredriksson
My dumb ass: mO*****UckER
  • 3 0
 Good to know I'm not the only one who thought this.
  • 5 1
 These are the kits we want to see. Minimalist.
  • 2 0
 Thanks. Happy you like it!
  • 2 0
 the person who invented 'artificial leather logo patch' should not be allowed to do any inventions further, this is functional shit
  • 3 2
 Is it Max Fredriksson's birthday aswell today? First Ride Concepts, then the Cannondale DJ bike and now his signature clothing line...
  • 2 0
 Only a pro rider could possibly think about dirt so much that it’s the only color he likes.
  • 3 0
 I like TSG, one of those overlooked but very good brands
  • 1 0
 thanks mate!
  • 2 1
 I love seeing TSG getting deeper into the MTB world. The more options the better.
  • 1 0
 I really wanna try their skateboard pads...but they are expensive!
  • 1 0
 Thanks. :-)
  • 2 2
 Beige is the new black. Also TSG gear is pretty damn tough and hard wearing. My TSG Evolution helmet has legit outlasted other name brands.
  • 2 0
 Pleased to read that you like our Evolution helmet!
  • 1 0
 @rideTSG: Thanks for making it. Any plans for a MIPS version in the future?
  • 3 1
 Neat
  • 2 1
 New contender, old team: www.facebook.com/BeigeBrigade
  • 1 0
 The MF1 line should be announced by Samuel L. Jackson
  • 1 0
 wedgie warning given
  • 3 4
 Max fans know this for 3 weeks+
Jus saying
Sub to max youtube channel
  • 9 1
 Is that really something to brag about?!?!?
  • 2 0
 @unrooted: HAHA!! So true.
  • 3 5
 The kit looks sick! Stoked to see you got your first pro sponsor!

Post a Comment



Copyright © 2000 - 2021. Pinkbike.com. All rights reserved.
dv42 0.013397
Mobile Version of Website