NEW! The GE1 is available now in N. America. The new GE1 grip set is designed specifically for gravity riding and very technical and aggressive xc/marathon. The grip is 100% optimized for the intended uses. 1: Maximum Grip – Texture is orientated against the rotation of the hand. 2: Improved pressure distribution in thumb area. 3: Soft rubber compound in the mid palm zone. 4: Specially textured for increased traction. 5: A specifically designed cut-out in the core allows increased damping under the hand. 6: Extra damping in external grip zones. 7: Unique, inboard, forged aluminum clamp. 8: Optimized shape for use with wide handlebars and an elbows out riding position. VIDEO: http://vimeo.com/73454551 The GE1 is available now only at: https://www.ergon-bike.com/us/en/shop/