Five Ten Signs Gee Atherton & Atherton Racing
Press Release: Five Ten
The Atherton’s history with Five Ten runs deep. Years ago, at a World Cup in Cairns, the conditions were incredibly wet and muddy. Halfway down a practice run, Gee realised that the shoes he was wearing wouldn’t cut it in the conditions. He found a member of the public in the crowed with a pair of Five Ten flat pedal shoes in his size, went straight back up for his race run and took the world cup win.
 | It's a partnership I'm really excited about because Adidas Five Ten offers such a variety of products. Whether it's Andy and Charlie on the race team, traveling around World Cups on podiums or the crew in the bike park, digging, riding, shredding local trails; all the way through to the big mountains and gnarly filming projects that we're going to be doing this year. Whether it’s flat pedals or clips, Five Ten has you covered. |
To coincide with the launch of this new partnership, we've teamed up with Charlie Hatton to create a one off unique pair of Five Ten Hellcat Pro’s that celebrate Charlie’s world champs winning run in 2023.
Discover the full adidas Five Ten range at www.adidas.com/fiveten
Photo credit: Ian Lean | Monica Gasbichler
Author Info:
Member since Jul 20, 2009
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9 Comments
- 15 0
wobblegoblin
(May 2, 2024 at 11:07)
I wish they made a hellcat flat…if it could be more durable than free rider pros.
- 18 0
adrennan
FL (May 2, 2024 at 11:27)
flat pedal riders deserve lace covers too.
- 2 0
askerothSHREDER99
FL (May 2, 2024 at 14:51)
@adrennan: Velcro??
- 3 0
etan
(May 2, 2024 at 20:48)
agreed. hellcat flat could easily be a best selling shoe for them. been waiting for years
- 6 1
korev
FL (May 2, 2024 at 11:30)
Gee that seems like a good deal...
- 5 0
lewiscraik
FL (May 2, 2024 at 12:10)
Not exactly a ringing endorsement for their kit sponsor’s shoes.
- 4 0
bombdabass
FL (May 3, 2024 at 2:11)
You dont argue if Gee asks for your shoes.....'Give me your clothes, your keys and your motorcycle....hasta la vista baby'
- 2 0
itslightoutandawaywego
FL (May 3, 2024 at 10:57)
I’d love a Hellcat Flat.
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