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Trailforks Trail Funding Program

Jan 22, 2015 at 8:14
by Brent Hillier  
Images for Trailforks Trail Funding Program article

Trailforks.com is designed to support Trail Associations, and already associations around the world have been taking advantage of maps, widgets, reports and stats. No matter the resources available trails still cost money to build and maintain and Trailforks now offers a brand new Trail Funding program using Trail Supporters. Generating consistent revenue creates sustainable associations able to have full time employees, trail builders and crews which in turn means more trails. We believe our new Trail Supporters program will do just that.

Trail supporter page 2
Trail supporter global riders

Now supporters and sponsors can be attached to each trail and region, associations can sell this space to local businesses. This valuable ad space is managed by associations and with our Trail Supporter page. A Trail Supporter's logo and link will appear on trail and region pages. Trailforks will also display the history of trail funders, allowing sponsors to build a legacy of supporting local trails.

Trail supporter trail page

The cost can be based on a trail's popularity based on how many users are riding a trail, but also how the trail is represented in videos and photos on Pinkbike. The trail associations have the power and determine the actual cost of each trail.

Trail supporter region page

Who can be a Trail Supporter? Anyone, not just Bike Shops and Manufacturers, but Cafes, Pubs, Campgrounds, Hotels and more. How do they benefit? Locals will know which Bike Shops support mountain biking in their community. Visitors will know which restaurants and accommodations are bike friendly, providing visitors with everything they need during a ride on nearby trails.

Many trail associations around the world already take advantage of corporate community sponsors to fund the maintenance and building of mountain bike trails. The new Trail Funding program developed by Trailforks.com allows trail associations to represent and promote the businesses that support the trails we ride. With nearly 800,000 connected users, riders from all over the world are using Trailforks to plan and share each and every ride, whether it's a quick lap or a week long getaway.

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Images for Trailforks Trail Funding Program article

Images for Trailforks Trail Funding Program article

Images for Trailforks Trail Funding Program article
Images for Trailforks Trail Funding Program article

Pinkbike and Trailforks.com would like to thank Easton and Race Face for being the first Trail Supporter to take part of this initiative with their $5000 contribution to the Fraser Valley Mountain Bike Association (FVMBA). Trailforks would also like to thank the North Shore Mountain Bike Association (NSMBA) for pioneering the Trail Adoption model.


Author Info:
brenthillier avatar

Member since May 11, 2006
57 articles

26 Comments
  • 24 0
 Great idea. Gives local businesses and bike companies the opportunities to sponsor local trails, which is a huge driving force behind the industry. Having more trails is the main driver behind expanding mountain biking as a sport, not just getting more bikes out there.
  • 14 0
 Thanks PB! Any idea when the mobile aplication will be ready ? This defenetly would BOOST sponsors interests....
  • 14 0
 Very, very, very soon!
  • 12 0
 It's been 5 hours. Where's the app?
  • 6 0
 Props! But not that soon!!
  • 9 1
 Way to go Easton and RaceFace
  • 1 0
 Brent - when you go to the FVMBA page - www.pinkbike.com/directory/162/fraser-valley-mountain-bikers-association. Where is the location for the "Trail Supporters" section? I can bring up the "Trail Karma" page (www.trailforks.com/region/fraser-valley/karma/?did=162) by hitting the button but not finding the Supporters section
  • 1 0
 Found it. You can't look for Trail Supporters via the FVMBA trailforks link. You have to look at it via the Region screen - in the Fraser Valley case its www.trailforks.com/region/fraser-valley/trails/supporters
  • 5 1
 This is amazing, and such a brilliant idea. The STRAVA integration was one thing, but this? This is an incredible way to not only inventory trails, but document support and donations for trail associations. Governments use these numbers heavily to decide on new trails and type of trails, and this tool is invaluable. Thank you, PB!
  • 6 0
 please only include legal trails, The forestry dept. etc here in the states would have a field day finding "illegal" trails and shutting them down.
  • 4 0
 Unlike the douchebags at Strava Trailforks have given associations the ability to hide illegal trails. Although it begs the question why anyone would be so stupid as to Strava illegal trails. Especially bike shop owners. Grr if I could name names
  • 3 0
 Just curious what the point of uploading a map of a trail that's going to be "hidden" is anyway? I noticed the feature earlier and was confounded then as now. I would assume deleting it would serve the same purpose if it was an illegal trail. Or is it just so such a situation isn't repeated on multiple occasions?
  • 1 0
 @lostlunchbox some trails that are initially hidden are later on open. Examples: Ruperts on Squamish, Adonis on Seymour, Lorax in Mission - all very popular trails now but "hidden" while they were being completed,
  • 4 0
 @immacaroni , another reason to upload contentious trails and hide them is so other random users can't later upload the same trail and make it public. ( it wont let someone upload a trail that has physical tracks in the same area )
Also association can then get usage stats on these trails to see how much or little they are used and take actions accordingly. Perhaps to lobby to make said trail legal, or other. All this to put tools and data in the hands of the builders and associations to be able to manage their trails more responsibly and effectively.
  • 1 0
 ^^^well done and thank you guys!
  • 7 0
 Such a brilliant extension, well done PB.
  • 3 1
 The NSMBA wants to thank all of those who have supported us through sponsorship, volunteerism, trail work and donations. See you on the trails.
  • 2 0
 @brenthillier Bear Mountain up there FTW
  • 1 0
 Finally! I could rebuild the local dirt jumps everyone destroyed 10 years ago!
  • 1 0
 Awesome, well played PB. Will definitely be supporting thing.
  • 1 0
 Its gonna change our trails forever!! Thanks PB!!!!
  • 3 5
 Please keep trails as natural as possible. Natural drops, steeps and gnar. True tire width singletrack and no cobblestone pathways please. If I want to ride a bunch of manmade stuff I'll go to the local skatepark.
  • 1 0
 Well done!! Raising awareness that trail fairies are real! #trailsforever
  • 1 0
 Powerful tool - way to go Trail Forks. Impressive.
  • 1 0
 Awesome Idea!
  • 1 0
 Cool Man!







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