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deityusa deityusa's article
Jan 17, 2024 at 10:24
Jan 17, 2024
deityusa deityusa's article
Jan 17, 2024 at 9:04
Jan 17, 2024
Video: Emma Olofsson Dares to Be Different in 'Sanctuary'
@panthermodern: We are still at it and not letting up! That shirt is a classic! We only made 20 I think. We still do custom limited product drops through the DEITY DARK ROOM which reflects our DNA to this day. Thanks for believing in us back then!
deityusa deityusa's article
Jan 17, 2024 at 8:36
Jan 17, 2024
Video: Emma Olofsson Dares to Be Different in 'Sanctuary'
Also....thanks for the support and for running the kit!
deityusa deityusa's article
Jan 17, 2024 at 8:34
Jan 17, 2024
Video: Emma Olofsson Dares to Be Different in 'Sanctuary'
We are proof that you can run a company and be successful without sacrificing our values, ethics, and turning our back on the people we have committed to. None of it is marketing...we are just cut different as we have no investors and no one to answer to. Plus, we know we would not be here without our riders, photographers, and filmers. These companies did make massive bad choices during Covid and are suffering for it. But, that should not be the reason to notify riders they are pulling sponsorship so late in the year. That type of dialogue should be in Spetember and October at the latest so riders can make adjustments. To do it in December and January when teams are solidified is a death sentence for sponsorship. Now, these riders have to take whatever they can get. Us being vocal is not for our benefit. In fact, we expect backlash industry wide as no one wants to draw light on this subject. But the riders need support and people vocalizing the reality.
Jul 11, 2022 at 11:01
Jul 11, 2022
deityusa deityusa's article
Mar 10, 2022 at 8:11
Mar 10, 2022
deityusa deityusa's article
Mar 10, 2022 at 8:09
Mar 10, 2022
Video: Deity Announces Limited Edition Daytona Peach Kit with Vaea Verbeeck
Coming in the near future in our entire line as a staple color.
deityusa deityusa's article
Jan 26, 2022 at 14:49
Jan 26, 2022
Video: Bas Van Steenbergen Puts On A Cornering Clinic
@Snowytrail: Bas is just fast. Rupert Walker was the man in command on this production and the last thing Rupert would ever do is speed things up or manipulate what is happening on the bike. He is the master at this craft in our eyes.
deityusa deityusa's article
Jan 26, 2022 at 10:46
Jan 26, 2022
deityusa deityusa's article
Jan 26, 2022 at 7:42
Jan 26, 2022
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