raubgee

@brianpark: It's not so much a "not very accessible sport", rather a sport that isn't recognized as a recreational opportunity to people living in the middle of a large city. This is a marketing issue. Thankfully, there are groups in almost all major cities to help get kids (and adults) who would never know mt biking existed out on trails. EVERY big city has co-ops that get people on bikes for pennies on the dollar. Even good ones. I stated elsewhere from the article, "share more women's stories, introduce more women to this sport that I love." Organic, genuine, and exciting exposure from great ambassadors of the sport attracts more great ambassadors of the sport. This is the best way to get more people who are not white and not male involved, and it really doesn't cost much at all.

This - "share more women's stories, introduce more women to this sport that I love." Organic, genuine, and exciting exposure from great ambassadors of the sport attracts more great ambassadors of the sport. Where do I pick up my check?