A man steeped in World Cup, Martin Whitely has been there, done that since day one: from his beginnings on the World Cup circuit as the UCI's man for Mountain Biking Racing back in 1998 to running the revered Global Racing program (featuring a young Greg Minnaar) in 2001-3, to running the Honda G Cross team, to running Trek World Racing-one of the most successful team's on the circuit--the Aussie ex-pat has always been a force behind the scenes. Fort William, 2014.