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mattwragg paulaston's article
Aug 22, 2017 at 8:25
7 hours
Bergamont E-Trailster 9.0 - eMTB Review
@vinay: It depends where you look - in Germany they are selling them to a lot of people outside the core of the sport. I was at a camping show in Stuttgart in January and they had a bike expo, where 90%+ of the bikes were ebikes. These are people putting down 40,000+ Euros on a camper, easily going right up past six figures (there were some nuts campers on display) - they have disposable income, plenty of it. It's a big part of the reason that Haibike are so dominant in the ebike market - they are doing a good job of selling outside the core MTB market, not just upselling to existing consumers. I know Cube are working hard to sell to these people too. I can't comment on a lot of other brands though. That said, upselling is creating something of a bubble for some companies, one that I suspect will pop shortly enough and some of the panic/hype will die down with it - one brand manager admitted to me that through their ebike drive their unit numbers had remained static, but their bottom line was better as cost per unit was a lot higher. Although I guess that depends on market context, staying static in a downwards market could be a big success, I guess. I think it's in hire bikes where ebikes could be massive - put down 30, 50 Euros, whatever and there is virtually no fitness barrier to going to experience some "mountain biking." I think this could be a very powerful way to get people into the sport and taking their first steps onto the slippery slope where a 5000 Euro bike is no longer unreasonable...
mattwragg paulaston's article
Aug 22, 2017 at 8:15
7 hours
Bergamont E-Trailster 9.0 - eMTB Review
@iadesp06: For sure, I'm in the same part of France as you, Sospel. We are getting a few more riders up on the trails, and locals are getting more laps in, but the difference isn't that big in the end. I think a lot of people are getting very worried about something that won't actually be a big difference out in the real world.
mattwragg paulaston's article
Aug 22, 2017 at 8:11
7 hours
Bergamont E-Trailster 9.0 - eMTB Review
@BlakkheimGW: I don't see a point, no. It sounds to me like you are pointing fingers at eMTBs, when you are the problem. It's one thing Europe is behind the US in - trail advocacy. We simply don't need it most of the time as we are free to ride bikes more or less wherever we want (within reason), hence no advocates. Certainly if access was under threat where I live I would be talking to the landowners to try and understand their concerns and look for a solution to the problem, I'd then be out with my tools putting the hours in and trying to get other people to work with me to save my trails. But that's just me. I cannot and will not respect anyone who does not think more trail users is a better outcome for the sport.
mattwragg paulaston's article
Aug 22, 2017 at 6:15
9 hours
Bergamont E-Trailster 9.0 - eMTB Review
You live in France, that's simply not true.
mattwragg mattwragg's article
Aug 15, 2017 at 6:10
Aug 15, 2017
Jenny Rissveds to Miss World Champs
If you read the article, you may find some answers.
mattwragg JaakkoPosti's photo
Aug 10, 2017 at 9:43
Aug 10, 2017
That's a stunner! I take it you're enjoying the A9?

mattwragg mattwragg's article
Jun 2, 2017 at 2:51
Jun 2, 2017
The Campaign for Worse Bicycles – Opinion
@Andy-ap: It's simply a useful device to hang a story around - especially one talking about whether we have an equivalent in mountain biking. I don't count myself as a particularly serious petrolhead, I don't have the patience to do the work on the cars. The fact is that story wouldn't work as well if I had replaced an Alfa with a BMW E30 or a Lancia, I also haven't owned either of them, but through dumb luck I did end up with an Alfa for a few years.
Added 2 photos to old-photos
May 29, 2017 at 8:31
May 29, 2017
mattwragg paulaston's article
May 26, 2017 at 6:49
May 26, 2017
Rocky Mountain Altitude Powerplay EMTB – First Ride
@zede: That's nonsense - that rule pretty much only exists in Baden-Wurtemberg, and even there it is not consistently enforced. Legally an ebike is a bicycle here and you're welcome to go wherever you please on it (apart from in national parks).
mattwragg paulaston's article
May 26, 2017 at 3:04
May 26, 2017
Rocky Mountain Altitude Powerplay EMTB – First Ride
This is precisely the attitude that is toxic to our sport.
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