Unite Components Launch

Oct 26, 2016 at 13:00
by Unite Components  
Images for the Unite Components Launch blog

Images for the Unite Components Launch blog
Images for the Unite Components Launch blog

Images for the Unite Components Launch blog


Unite Components is a young business, born in Wales close to the Shropshire border. We are a rider-owned company, fueled by passion and an obsession to create some of the highest quality products the bike industry has seen; all available at a reasonable price. All of Unite’s products are proudly designed and manufactured in the UK. We put a large focus on simple, well-designed products. You won't find Unite over-complicating products to charge customers more. The latest CAD software and FEA analysis help us to get our designs perfect before going through prototyping and rigorous testing


Images for the Unite Components Launch blog


Grip Rings

Unite’s new Grip Rings offer excellent chain retention, great mud clearance and longevity, with a very high quality finish. Grip Rings are CNC-machined from 7075 aluminum, one of the hardest grades of aluminum available. They are then hard-anodized to create an even tougher, more durable finish.


Technical details:
• Alternating chain profile prevents chain drop
• Wide tooth profile for extra retention
• Recessed for improved mud clearance and improved chainring life
• CNC machined from hard wearing 7075-T6 Aluminum
• Hard anodized for increased durability
• Weight - from 40g
• Available sizes: 30T, 32T, 34T, 36T
• Fitments available: 104 bcd, 94/96 bcd (SRAM), XTM8000, XTRM9000 (replaces stock tabs with specially manufactured chainring bolts).
• RRP - from £40
Images for the Unite Components Launch blog

A large amount of wear occurs on the front face of chainrings, due to the extreme chain-line caused by 1x set ups. Our extra wide alternating tooth profile improves both durability and retention for a longer period. As chains begin to stretch, they start to bind in certain places, damaging the chain and ring. Grip Rings have specially machined recesses which help to prevent this damage, increasing the longevity of the chainring and chain.The rear face carries very little of the wear from the chainring and so has been heavily recessed to clear mud in some of the worst conditions. Grip Rings utilise a stiff and light design that is efficient, and offers excellent protection from rock strikes.
Images for the Unite Components Launch blog



Images for the Unite Components Launch blog


Compact Guide

The Compact Guide is a light, simple chain-guide, that offers excellent chain security and mud clearance with silent retention. The slider has been designed to offer the perfect balance between weight, chain retention and durability. The open design offers excellent mud clearance and is also suitable for oval chainrings. The slider is CNC-machined from a high-tech engineering plastic, which is not only incredibly strong, but also offers excellent chemical resistance from bike cleaners/polishes and chain lubes.


Technical details:
• Back plate precision CNC machined from 6082 Aluminum
• Slider CNC machined from engineering plastic with hard wearing, low friction properties and good resistance against chemical attack.
• Light and simple design
• Suitable for oval chain rings
• No need to remove cranks for installation
• Includes stainless steel hardware
• One piece shims to space out the back plate
• Compatible with 30T to 36T chainrings
• Weight - E-mount: 42g ISCG-05: 50g
• RRP - £50
Images for the Unite Components Launch blog


The back plate is CNC-machined from 6082 aluminum. The use of two fitment points not only saves weight, but also makes it possible to fit the chain-guide without removing the cranks. Because of the large array of different chain lines, we have designed our e-mount guide to include the use of spacers, so that perfect alignment with the chain can be obtained. Stainless hardware and spacers are included as standard with both ISCG-05 and E-mount versions.
Images for the Unite Components Launch blog
The Compact Guide and E Guide (shown here) come with specially made, one-piece shims that make spacing out the back plate a breeze. No more fiddling around with washers.
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Images for the Unite Components Launch blog


Unite’s Future

One of Unite’s biggest accolades is quality. We go to great lengths to ensure our products are machined accurately and consistently to produce the best finish obtainable. We use leading CNC machines with sophisticated machining methods and manufacturing systems. Unite are at the forefront of CNC machining, using all the latest technology to provide high-quality components at a lower price-point than the competition.

Unite’s components are now available in bike shops throughout the U.K, or directly through our website. Unite are here to stay, with a large number of different products in the pipeline, each with different lengths of a development cycle. Expect a full range of high-performing and innovative products soon.

www.unitecomponents.com


MENTIONS: @UniteComponents



Author Info:
UniteComponents avatar

Member since Oct 26, 2016
2 articles

32 Comments
  • 15 1
 £40 though seems a bit steep. Superstar make their rings here in the UK as well and are only £30 and offer direct mount and oval options too. That's a big price difference on a product like that.
  • 7 2
 At half price Works Components make them for £20 in the UK, Absolute Black are sub £30 from CRC and as above Superstar, Uberbike soon too around the £30 mark.

The ring market is completely over saturated so making a rather bland product that is more expensive than the rest seems an odd move - Guides look good though.
  • 4 1
 hard anodizing costs a lot more to do than normal colour anodizing so that will put the price of the chain rings up, hard anodizing will last longer though
  • 3 1
 @mark3: If a ring costs sub £1.00 to anodise hard anodising will be max double the cost - hardly justifies the price.

We have 7075 machined components ano'd at work daily, type 2 and hard and the cost isnt huge.
  • 2 0
 @Racer951: oh well, guess they must just be way over priced then compared to the competition reading the above comments
  • 6 1
 @Racer951: All of the manufacuters above are direct sales only, While Unite is also available direct our main focus is sales through bike shops making us more comparable to Hope, Rental etc. Chain rings is just one of our products and we have many more to be released next year.
  • 3 7
flag justanotherusername (Oct 30, 2016 at 13:38) (Below Threshold)
 @UniteComponents: Works Components sell to shops and are half the price?

Its fair enough starting a brand and releasing products but its questionable as to why none of the other smaller UK brands get the same instant coverage but all offer a larger product range at a lower price-point.
  • 5 0
 @Racer951: I wasnt aware Works sold to bike shops.

Anybody can submit an article to Pinkbike.
  • 1 0
 @Racer951: Exactly. Don't get me wrong, more UK companies making stuff the better! But, to save £10-20 off a £40 item is a big deal at those prices.....

And even Canadian or Polish machined rings are £10 cheaper nearly on chain reaction.
  • 5 12
flag justanotherusername (Oct 30, 2016 at 13:58) (Below Threshold)
 @UniteComponents: would every article sent in make it to the PB homepage though?

It helps when you are an EnduroMag test rider and have the correct friends I am sure.

I hope this doesnt come accross as a personal attack, I just dont see many small companies getting front page time for a small launch of already very common products.

Could somebody from PB clarify that they post all releases no matter the companies size or connections so long as it is news and relevant to PB readers?
  • 4 0
 @Racer951: Racer 951: Not every article submitted gets air time. In this case, this is geo targeted to a UK audience as it may not have been deemed relative to the global audience. Hope that helps!
  • 7 0
 @Racer951: Chill out. They're a small UK start up. Why don't people support new businesses? More entries into the market = more competition = new innovation/competitive pricing etc.. etc..
  • 10 0
 Delighted to see British made stuff.
  • 3 2
 is it British made tho? If so good stuff and count me in.
  • 5 0
 @fartymarty: From their website; "We are proud to machine all our components in the U.K with products either made in house or sourced locally from top quality manufacturers," Good luck to them too.
  • 4 0
 @Fix-the-Spade: cheers for that. Yeah best of luck to them.
  • 2 0
 Most companies seem to making chainrings to be used without the tabs on the XTR M9000 crank. I personally think it looks terrible without the tabs. It looks like the old XTR 960. Surely they can design the chainrings to work with the tabs?
  • 2 0
 @fartymarty It is indeed British made, I live by Andrew and have been to his work many times. Being good friends with him I can vouche EVERYTHING you see and will see is British made Smile
  • 3 0
 Yes! I second that, great to see yet more choice, Alot of promising companies starting to take off in the UK.
  • 1 0
 Great to see another UK manufacturer getting stuck into the market. Will definitely try one of these when the hope ring wears out.
  • 3 0
 that might take some time!!!
  • 1 0
 @hazbazmtbmonkey: Only takes so many rock strikes Smile
  • 1 0
 If the unite chainring can solve the problem my gamut was giving me (easiest gear being annoyingly loud due to chain allingment) then its £40 well spent
  • 2 0
 Good luck , tbh this market is getting crowded
  • 2 0
 go unite! looks awesome.
  • 1 0
 Nice one Coops, smart looking kit!
  • 1 0
 Regardless how much they cost good luck to them
  • 1 0
 Looks good stuff...
  • 1 1
 Could do with some counter sunk bolts for the iscg mounts maybe?
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