Muc-Off Launch Athlete Protection Range
Muc-Off are excited to launch a specific athlete protection range formulated to give athletes everything they need to improve and boost performance from start to finish, including preparation and recovery. The range includes a Luxury Warm Up Cream formulated to allow your legs to work at an optimum level of effectiveness with an intelligent heating system, which can control the temperature it provides to you. This is great to help you mentally kick-start your race or training days!
The range also includes Explosive Power and Ultra Endurance Cream, which are formulated with vital Arginine and Taurine Amino Acids respectively. Our highly innovative Amino Patch Technology has been tested thoroughly by the University of Cologne, and can be felt working instantly as they are absorbed directly into the skin, through the muscles and into the blood stream. Explosive Power Cream uses Arginine Amino acids to help dilate blood vessels and increase blood supply to the muscles. It delivers an extra boost of power when you need it most, increasing gains of strength and energy!
The Ultra Endurance Cream used Taurine Amino acids and gets to work straight away, converting Glycogen into Glucose to fuel your muscles, increasing protein synthesis. This dramatically reduces arm pump so you can focus on nailing your next run! A successful recovery will make all the difference to your next race. The Amino Glutamine in the Muscle Recovery Balm increases glycogen storage and hydrates muscle cells so you can fully maximise your training! The whole range has been formulated with unique scientific research, its non-toxic, and skin friendly with plant and mineral derived formulas.
See the range at muc-off.com
MENTIONS: @mucoffltd
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Stick to cleaning bikes please, leave out the unfounded claims and pseudoscientific BS, or support them with data from a properly conducted scientific trial using these products (link please).
However I have done some digging based on the citation of a scientific study on the MucOff website (muc-off.com/fitness/278-recovery-balm.html?ref_cat=30) and found a PDF of the very small research study that the claims are based on (www.lipodrift.com/PDF/Final_Report_BES-T-2012.pdf).
"The first study with a single treatment of BES-T AMINO POWER demonstrated that maximum force was not affected. In a test on repetition maximum at sub maximal force (80%, resistance against exhaustion), analyzing of the raw data as well adjusted raw data also demonstrated no statistical significant differences on this parameter.
However and for us unexpected using simulation models according to Mayhew and Wathan they resulted a strong, nearly significant tendency, that the resistance against exhaustion is increased after BES-T treatments. This result is unexpected."
These simulation models, that produced only a NEAR significant result, are cautioned in the scientists' report:
"Because it is just the usage of mathematic models the results of these simulations can only be taken to provide hinds for potential effects but are not real data."
"However these results should not be over interpreted. To get clear data additional experiment with a modified experimental setup are necessary."
If there were a real effect, you'd expect to see it with the more standard statistical analysis, hence these claims are unfounded.
Oh, the power of online media! Press releases/adverts need to stand up to more scrutiny than they would in the print media!
Embrocriation creams (i.e. deep heat and similar "sports warm up") have recently been found to be complete B.S. in terms of having any effect on athletic performance. See the recent programme by BBC "The Truth About..your medicine cabinet" hosted by Dr Chris Van Tulleken.
They work by irritating the surface of the skin, causing a feeling of warmth, but do not penetrate the skin to any depth that causes any effect on the muscles.
Snake oil...
So in a nutshell. Bollocks. Massage your legs with anything that stops your hands sticking to your skin to stimulate blood flow, stretch appropriately and there is your perfect warm up.
This is the science behind it. Differences not significant, even with some mathematical modelling (but then 'near significant').
I think your olfactory receptors are functioning well.
bike shaped tarpaulin anyone?
muc-off.com/rider-care/159--foldable-bike-mat.html?ref_cat=36
fair play to them. Just need to market more products in 'enduro' yellow. My next get rich quick scheme is definitely ripping off the weekend warrior nu school endur-o "mine's a 160" crowd
Still, if your mate beats you to the top of the hill, you could always blame his shower gel or whatever!
Scranus endurance cream.
Scranus explosive cream.
Scranus recovery cream.
Durex products rebranded?!