RockShox Announces Badgal Brooky Collection to Fundraise for Galbraith Parking Lot

Mar 17, 2021 at 16:09
by RockShox  

Words by RockShox


When a passion for trail access, art, and community align, beautiful things can happen. With more people venturing into the outdoors, the bike industry has been experiencing unprecedented growth and an influx of new riders. With this comes new demands on trail networks and infrastructure. RockShox heard the call from the riding community in Bellingham, Washington that they have outgrown the 20-car parking lot at the base of its most popular trail network, leading to dangerous situations with kids, new riders, and vehicles.

RockShox Ambassador Brooklyn Bell is at home in Bellingham, Washington where she has honed her skills as a world-class mountain biker and resident artist. Looking for creative angles to support Whatcom Mountain Bike Coalition (WMBC) fundraise for the up-and-coming Galbraith South Side parking lot project, RockShox commissioned Brooklyn to do what she does best - create unique art that is inspired by her love for the outdoors.

While Brooklyn never thought she would be at the helm of fundraising for a parking lot, she could not pass on the chance to bring her unique style to a mainstream audience by collaborating with local vendors to emulate her artwork on a variety of bike accessories and a seasonal brew. By buying these goods, riders like YOU can support the final push to raise the additional funds needed complete the build.


"I never really thought I'd be so passionate about fundraising for a parking lot, but the parking lot is such a symbol of how Galbraith is a cornerstone of this town. We need structural change to accommodate for the number of people who love bikes here,” Bell said. “The artwork shows Galbraith in the rolling hills below and Komo Komo Kulshan (great white watcher) peeking out from above."

bigquotesWhat makes Galbraith so special is the community and also the strong female presence on the mountain. I wanted to make sure that the art reflected this femininity and was warm and welcoming to people visiting Galbraith for their first time.Brookyln Bell


Known for their custom fenders, Ground Keeper was founded in 2017 by Keely Shannon, a bike industry vet looking to shake up the “racer’s only” mentality that accompanies the sport and infuse the scene with more fun and provide the tools for others to do the same. "This is the first time we’ve done an artist series that stretches across our whole product lineup, and Brooklyn did an amazing job making this design fit perfectly on each item. I’ve seen our community rally in pretty big ways, so I have faith we can blow our fundraising goal out of the water and provide a pretty healthy donation to WMBC for the new Galbraith parking lot,” Shannon said.

A portion of all Badgal Brooky collection sales will be donated to the WMBC including fenders, frame protection, fork decals, top caps, and water bottles that feature Bell’s artwork at Ground Keeper. The jerseys will be sourced by Liet Unlimited, a local screen printing and apparel company, who holds a strong belief in supporting the local community and giving back to the place they call home.


The same artwork will wrap Stemma Brewing Co.’s seasonal “Lot of Love IPA” beer found on the shelves of local Safeways, Haggens, and at the family-run production while supplies last. Brewing with love in the heart of Bellingham, $.75 from each can goes directly to WMBC for Galbraith Mountain’s new parking lot.



To bring everything full circle, RockShox is funding a piece of infrastructure to permanently display Brooklyn's artwork at the trailhead's facilities for some pre-ride inspiration before you hit the trail.


If you want to support WMBC’s fundraising efforts, you can purchase the goods or donate directly to the project at www.wmbcmtb.org.


Follow Brooklyn Bell @badgal_brooky. Photos by Paris Gore.


33 Comments

  • 53 0
 What a fantastic way to let your incredible art work shine on the trail and help us finally have a safe and solid staging area at Galby. Thanks Brooklyn!
  • 23 0
 This is great. We need the new parking lot more than ever and the artwork is rad!
  • 11 0
 Yes!! Galby is my local hill, lets get this parking lot built!!
  • 12 0
 The fact that we have to rely on local artists and outside companies for these funds rather than our city is absurd... Bellingham benefits in MANY ways from this mountain. The tourism dollars and number of residents that frequent these trails should justify the city to give us proper facilities. Our current set up is unsafe and the city of Bellingham should be liable for that. They have no problem pumping tons of funds into all the other parks around town that bring zero money into our community so why not fund this project?!
  • 2 0
 @millsr4: you mean on top of the 2.75 million that the city of Bellingham chipped in two years ago?
  • 5 0
 @vw4ever: Yup. The mountain bike community provides hundreds of jobs in Whatcom county between bike companies, components manufacturers, accessory manufacturers, coaching, professional riders, and bike shop employees. Mountain biking has also drawn thousands of people to move here for the access we have to riding. You also can't deny the HUGE amount of tourism dollars that visitors to our areas bring who want to ride Galbraith. There is a reason we have so many breweries and it's not because of WWU... In large part our local economy wouldn't be what it is without mountain biking and Galbraith mountain. It is the obligation of our city to make sure that we have proper and safe facilities for its citizens, Bellingham needs to step up in this case.
  • 2 0
 @millsr4: I see what you’re saying, but I’d rather have Janicki throw us a bone and do it. Especially since the city paid them for the easement, they already probably own most of the equipment to do the work, and they’ve done a pretty good job or ravaging the trails with logging in the last couple of years.

The city, IMHO, has much bigger fish to fry, like the homeless situation for example.
  • 4 0
 @vw4ever: Janicki has done plenty as far as I'm concerned. If you remember, the previous owners tried to kick mountain bikers out and because of the deal Janicki made with the city we can never be kicked out now. The Janicki family are avid outdoor enthusiasts who ride on Galbraith trails themselves. Sure they have been going hard on the logging the past few years but that mountain has always been an active logging area long before it had mountain bike trials. I actually like that they have just been clearing everything because once they are done we will have at least 25 years before they do it again. Also, the city of Bellingham is responsible for the safety of public facilities, not a private company and single family. Yes we definitely need to focus on our homeless issue but the city is already spending millions on other parks and facilities. Take Cordata park or the waterfront project for example, wait till you see how much more the city is going to spend down there... I love having pump tracks to ride but I'd argue a new parking lot for Galbraith is more important than adding a third and fourth to our town.
  • 1 0
 @millsr4: I just went to the new Cordata park yesterday and it was awesome. I am so pleased that Bellingham has been working on more bike-related projects. I hope the new parking lot is built although I don't have any reason to use it yet.
  • 2 1
 @millsr4: !@#$ Janicki. You'd hope for $3 million that they'd let us ride there. Their "sustainable" forestry is a joke. I think the return was something like 50 acers a year. I think they're around 200 over the last few. Follow environmental regulations? Nope, top of 911? They also used to try and miss trails, doesn't seem to be the case anymore. Happy Hour and below was ruined. They're all profit driven right now based on timber prices. The wmbc/city has little to no say. For $3 million, you'd think you might get a little input considering the overall purchase price of the land was only $9 million. Removing the trees ruins the dirt, will be 25 years before the moisture returns. That all being said, for sure lucky to have access and all. Just selfish and want to eat my cake as well.

end rant

Brooklyn art, the parking lot and Stemma beer, that I can get behind! I'm in agreement with @vw4ever , get Janicki in the game.
  • 6 0
 I met Brooklyn at Trans Cascadia and she could not have been a nicer person and was an exceptional ambassador for her sponsors. @kona and @patagonia please keep her on payroll. I bought your brands in large part because of her professionalism.
  • 5 0
 This is pretty sweet! Maybe a similar thing can be done to raise money for toilet cleaning and pumping for the trails further south? The overflowing pit toilets are absolutely disgusting and probably a health hazard.
  • 6 0
 I'll be more stoked to use the bathroom than to ride! This is going to be a great project for our community, the new lot is needed so badly.
  • 6 0
 Super Cool. Beautiful art and more $ for the new parking lot? Match made in heaven... Love the outhouse enclosure concept!
  • 4 0
 This is dope. Just placed an order. I was born in the 'ham and am patiently waiting for the border to open up so I can go back and visit friends and fam. This'll do for now though!
  • 3 0
 I was wondering when that would be addressed. One of the busiest trail systems around, but only a sketchy pullout on the side of a high speed road for parking. Plus a crest to watch for while crossing.
  • 5 1
 Great work! The elected officials need to step up and lower the speed limit through there.
  • 3 0
 Yes. A lower speed limit is even more important . I've had too many close calls trying to pull out of the current lot. I prefer the shoulder for visibly. But yes very cool work Brooklyn. Thanks for making a difference.
  • 5 0
 Good work and rad idea!
  • 1 0
 if you build it.... but seriously, that parking is a fraction of the size needed. I have always just found a spot on Yew and had to deal with no shoulder space to congregate and pass around the pipe...(pre covid of course)
  • 4 0
 Very cool!
  • 3 0
 The artwork looks terrific! What a great partnership.
  • 3 0
 That is great and that fender will add some color to my bike.
  • 1 0
 Yes, I own three different designs from Ground Keeper and they are beautiful tup
  • 3 0
 Nice work looks awesome!
  • 2 0
 Awesome stuff. Dig the colors!
  • 3 0
 Beautiful design. Wow!
  • 2 0
 Parking lot would be great!
  • 1 0
 Custom limited edition water bottles and top caps, oh my.
groundkeepercustom.com/collections/badgalbrooky
  • 2 0
 That topcap looks so cool!
  • 3 1
 We get a bathroom,?
  • 1 0
 That's some all around good art there!
  • 4 5
 “I never really thought I'd be so passionate about fundraising for a parking lot...”
This should go on your Tinder bio.

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