Video: Brick and Mortar - Foundations of a Freerider

Nov 10, 2014
by Wade Simmons  
Views: 32,193    Faves: 218    Comments: 17


I was stoked when I received an invite from Sarah Leishman to be one of the featured riders in this year's GoPro Dirt Diaries at Whistler's Crankworx. After watching some of the best videos from the previous year, I was at a loss of what direction to go. I didn't want to shoot just another shred-edit with a hand-picked, star-studded crew. I wanted a different angle. There was this idea that I had in my head for a while, but I thought it was too ambitious for a 6 minute video. In the end I decided to go with it anyhow, and with much complaining - "dude you are trying to tell too much of a story...." - from my chosen filmer/editor Connor Macleod we got rolling. After the first shoot, Connor realized the story I was attempting to capture, and got committed!

The riders in the video are "legends" in their own right. Quite the eclectic crew that shared with me their passions of this sport that helped shape my direction for the past 25 years. If you listen close, rules are broken and claims are made, which of course are all true. These guys are true to themselves and are living how they want to live. They instilled in me what they love about this sport:

Epic - Brian Coulter. Brian was one of the owners at Robson Cycles, the first Vancouver bike shop I worked at in 1992, and at the time the riding scene was all XC and epic (basically getting lost in the mountains). He dragged me out on my first epic ride and I nearly died on that 8 hour tour, but witnessed the splendor of alpine single-track. Brian is now living an outdoor enthusiasts dream based in Rossland, BC and he still pioneers bike and ski epics while building magnificent timber-frame homes in his down time.

Screen shots

Race - Cory Leclerc. Cory and I spent many summers in the mid to late-nineties hitting up the local DH races and causing shit. As with most good friends, a fierce rivalry burned and we banged many a bar sprinting towards the first jump. Funny that we both have a BC Cup dual slalom championship jersey, mine from 1999 and his from 2003. Now Cory runs a MTB coaching/training business called C4 based in Squamish, BC and shapes the next MTB champions.

Smoke and Wade meeting in their corner office.....yeah the one with great views Hard to think we ve stood at that point probably 10-15 times over the same amount of years.
  Smoke and Wade meeting in their corner office.....yeah the one with great views! Hard to think we've stood at that point probably 10-15 times over the same amount of years.

Pretty much why BC is MTB ground zero.
  Pretty much why BC is MTB ground zero.

A familiar sight if one ventures off the beaten path. This cabin was not built by MTB ers but other keen two-wheeled enthusiasts.
  A familiar sight if one ventures off the beaten' path. This cabin was not built by MTB'ers, but other keen two-wheeled enthusiasts.

Adventure - Johnny Smoke. Smoke and I ran the wrenches at the Cove Bike Shop in its heyday in the late nineties into early 2000's. The Cove was, and still is the epitome of "cool". We would meet before work and shuttle the "darkside" right into the Cove and start work. The drop was 3500 ft of sweet Shore gnar; best way to start a day of work! The adventure never stopped. Smoke is a legend in his own mind and the minds of people lucky enough to be treated to one of his tours. He absolutely provides the best MTB tours found in BC, and will keep you in stitches while filling your head with great music. Who else could legitimately own a business named Bush Pilot Biking.

Screen shots

Freeride - Richie Schley and Brett Tippie. These two need no introduction. I'm lucky to be a friend of these two legendary characters for as long as I have. The spirit of Freeride drives their lives as it does mine. It seems that when you are this ingrained in what you do, it is possible to transcend industry trends and hypes. We are testament to this. We love what we do and that is passed on to other people. I thank them for the great times along the way and I'm looking forward to many more in the future!

- Wade Simmons


Check out this throwback that spawned Wade's GoPro Dirt Diaries video.


Mentions: @cmac @RockyMountainBicycles @MarzocchiMTB @bretttippie @smoke @raceface




45 Comments

  • + 53
 I love our sport. It's amazing that these guys are still shredding. More videos of the first gen going big, please.
  • + 7
 yes please!
  • + 15
 I don't get why there are no more videos with Wade and Tippie. These guys are going so big and so classy. All I can remember is a Race Face jacket advert with both (which was great), some night riding video with Tippie and some Rocky Mountain video with Wade (and Vanderham).These guys deserves much more attention and we need more of them for sure.
  • + 3
 I don't get it either! I'd be stoked to see a movie they were in. The Chute vid is the one you are talking about, I had it on heavy rotation a couple of years ago. www.pinkbike.com/news/Race-Face-The-Chute-video-2013.html
  • + 1
 there was a cool edit of simmons and another rider at some swiss alp resort(i think) a few years back that was really cool
  • + 14
 that was great. still such a young sport that has such great history already
  • + 11
 Great vid, these guys are still such an inspiration!
  • + 11
 Thanks for the memories guys!! Great clip but even greater guys!!
  • + 10
 Great project Wade... the inspiration is infectious.
  • + 10
 What a life he has lived and is now living! Also, Tippie = God
  • + 8
 i havent even watched it yet but i know its gonna be good, anything with tippie is good
  • + 7
 Guys, after seeing that I think I won't be the only one to say : WE NEED A FRO RIDERS MOVIE.
  • + 6
 That was good. Brought back a lot of memories for me when I first started riding here in the late 90's.
  • + 7
 There is enough great content here for a feature length movie.
  • + 6
 The last part with the big bikes was cool !
  • + 6
 That girl....... OUTCH!!!
  • + 1
 Yeah, my thought too buddy. With you on that one.
  • + 4
 Tippies laugh is so distinct. lol...I wanna have a beer with that guy so bad.
  • + 3
 That spill at the end on Garbanzo (missing the rock drop sender).......I did the EXACT same spill; I laughed my ass off.

This video was/is awesome.
  • + 1
 This is the epitome of biking in BC. I've been riding in the Okanagan since '89 and while I lust to ride in far off lands, all it takes is one ride with my good friends on awesome Okangan BC trails and look at the beautiful views and all is right in the world.
  • + 1
 Oh, and thanks to Wade and all the guys who inspire him because they are always inspiring to me also.
  • + 4
 OLD SCHOOL!!!!!!!!! So many good memories of watching those legends ride
  • + 1
 last week, EC, now we get wade. now we need some missy and tara and we are well on our way to a Downhill Domination video game reunion! who remembers that one?
  • + 0
 wait was wade in that? i cant even remember now.
  • + 1
 I know these people they live round here. I have done most of those trails. Disneyland is on the bucket list. Living in B.C. Its like being touched by God.
  • + 3
 So many hero's in one vid...awesome!
  • + 3
 THIS is why I love mountain biking and the Godfather
  • + 3
 Smoke get out of the rhubarb!!
  • + 1
 Something like, I live this shit.I dream about it,I live for it and I ride it.Man,i'm so weird
  • + 1
 I've seen this before....was this one of the entries for the GoPro Dirt Diaries contest during Crankworx?
  • + 1
 I'm not sure what the new cool is...? But if its not this, I don't think it is....Music is on point too!
  • + 1
 Thank you, Wade. Seriously, you have shaped how my world on two-wheels rolls.
  • + 2
 "see those wheels, they're older than you connor". that was golden xD
  • + 1
 Wade Simmons Who Chuck Norris wants to be!
  • + 1
 Brill video. And there's a Cove Stiffee, the best bike I ever owned
  • + 2
 Just awesome!
  • + 2
 Such legends. Much wow.
  • - 3
 hey pinkbike can please start re-posting weekly episodes of drop-in? i know you guys did it a while back and you posted all the episodes but itd be cool if we could get them going again as if they were still broadcasting today
  • + 2
 Living the dream!
  • + 0
 Stopped watching as soon as I saw the c4 jersey
  • + 1
 why?
  • + 1
 What was the music ?
  • + 1
 nice! thanks!
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